2008 10 25 Podcamphawaii

WEBSITE = GOOD

Monica S. Flores@monicadear

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http://www.asuccessfulwoman.com/monica.php













































25 October 2008

Bloggingto Build your Community of Clients Online

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USING the WEB to:

Grow Your Business

Reach the Right Customers

Make a Difference

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Grow Your Business

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KEY WORDS = Communication, Transparency, AuthenticityALSO..... SHARING

Grow Your BusinessWebsite = GOOD

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Sales = Profit

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Sales = Profit

Blog = Communication

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Sales = Profit


Blog = Transparency

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Sales = Profit


Blog = Transparency

Blog = Authenticity

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Sales = Profit


Blog = Transparency

Blog = Authenticity

Share your passion...

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Sales = Profit


Blog = Transparency

Blog = Authenticity


your passion leads to GROWTH

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Sales = Profit


Blog = Transparency

Blog = Authenticity


your passion leads to GROWTH

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http://www.globalissues.org













































































































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Ideal Client Profile: who is your ideal client? Describe them in detail.“Anyone” is no one. It’s more difficult to find “anyone in pharmaceutical sales”.... It’s easier to find “the West Coast Division head for Genentech sales at the Emeryville office”....


Determine your Ideal Client Profile

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Details, details, details, details....

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Details, details, details, details....

Creating SYSTEMSto reach your ideal customers

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Make a Difference

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we can make a difference through our business success

Make a Difference

PRO BONO Work

Nonprofit Discounts

Scholarships and Grants

Microfinance

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Make a Difference

PRO BONO Work

Nonprofit Discounts

Scholarships and Grants

Microfinance

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http://www.kiva.org/lender/asuccessfulwoman


























































































Top Ten Tips for your Blog

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keywords are specific keywordsSHARING: what can you share?link to partners and associates


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http://www.worldtrek.org



















































































Top Ten Tips for your Blog1) Search Engine Keywords10-15 key phrases

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2) Share Somethingdelicious.comyoutube.com

Top Ten Tips for your Blog1) Search Engine Keywords10-15 key phrases

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http://www.delicious.com/


http://www.apple.com/





















































































2) Share Somethingdelicious.comyoutube.com


3) Support your Referral Network

1) Search Engine Keywords10-15 key phrases

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3rd party testimonials make a big differenceshare in multiple ways (kinesthetic, audio, visual, video)tools: accept credit cards online, display ads, utilize open source solutions


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4) Testimonials selllinkedin.com


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http://www.linkedin.com/



5) Express yourself in multiple waysviddler.comslideshare.comflickr.com


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http://www.viddler.com/


http://www.slideshare.com/


http://www.flickr.com/



5) Express yourself in multiple waysviddler.comslideshare.comflickr.com

6) Use all available toolsgoogle.com/adsensepaypal.come-junkieopen source solutions


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http://www.google.com/adsense

http://www.google.com/adsense

http://www.paypal.com/

http://www.paypal.com/

http://www.e-junkie.com/

http://www.e-junkie.com/




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Ideas of what to give away: blog posts on breaking news, trends in industry, a who’s who, introduction to key concepts, faqs, etc. etc.Social Networking is a great way to meet fans and friends


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7) Give Something Awayuse your imaginationshare your skillswhat are you passionate about?

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7) Give Something Awayuse your imaginationshare your skillswhat are you passionate about?

8) Social Networkingfacebook.comtwitter.comstumbleupon.com

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http://www.facebook.com/

http://www.facebook.com/

http://www.twitter.com/

http://www.twitter.com/

http://www.stumbleupon.com/

http://www.stumbleupon.com/



























































































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Analytics reports help you understand how people are using your site

9) Use Your Datagoogle.com/analytics


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Analytics reports help you understand how people are using your site

http://www.google.com/analytics

http://www.google.com/analytics


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A good team is focused on your business success


10) Build your TEAM

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http://www.tinyurl.com/51ways








































































































10) Build your TEAMweb developercontent editorwebsite managergraphic designerblog contributorsphotographerpodcastervideographermarketing & pr

..... and more

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WHAT’S NEXT...

Presentation based on the book:“Fifty-one Ways to Build your Community of Clients Online”http://www.tinyurl.com/51ways

1) Set a date to launch your blog

2) Implement ONE tip

3) Start sharing...

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A journey of a thousand miles begins with a single step.



http://www.asuccessfulwoman.com/buildyourcommunity.php

http://www.asuccessfulwoman.com/buildyourcommunity.php

2008 10 25 Podcamphawaii

Business

Transcript of 2008 10 25 Podcamphawaii