2006 Annual Evaluation Report - Michigan · Michigan State Fair, Super Bowl FanZone at Cobo Hall in...
Transcript of 2006 Annual Evaluation Report - Michigan · Michigan State Fair, Super Bowl FanZone at Cobo Hall in...
ANNUAL EVALUATION REPORT 2006
2006 Annual Evaluation Report
2006 Annual Evaluation Report
MICHIGAN OFFICE OF HIGHWAY SAFETY PLANNING
2
INTRODUCTION
Guiding Values and Principles ........................................................4
OHSP Mission .........................................................................................4
Director’s Message ...............................................................................5
FY2006 HIGHLIGHTS 6
VEHICLE CRASH STATISTICS
Comparing Michigan’s Traffi c Fatality Facts to the Nation’s
Experience 2001-2005 ...................................................................7
Michigan Crash Changes in 2005 ..................................................7
Traffi c Fatalities .....................................................................................8
Vehicle Crash Death Rate ..................................................................8
Crashes that Result in Death or Serious Injury ...........................8
Occupants Killed or Seriously Injured ..........................................9
Front-Outboard Shoulder Belt Use ...............................................9
KA Crashes Coded as HBD ................................................................9
Excessive Speed ................................................................................ 10
Pedestrians .......................................................................................... 10
Intersection Crashes ........................................................................ 10
Local Roads ..........................................................................................11
Large Trucks .........................................................................................11
Motorcycles .........................................................................................11
Weekend Crashes ...............................................................................12
Summer Crashes .................................................................................12
Winter Crashes .....................................................................................12
Child Passenger Safety .................................................................... 13
Young Men ........................................................................................... 13
Older Drivers ....................................................................................... 13
OCCUPANT PROTECTION
Messaging
Teen Belt Use Campaign ................................................................. 14
Booster Seat Publicity ...................................................................... 15
Child Passenger Safety Videos ..................................................... 15
Community Engagement
Rural Teen Belt Use-Michigan State University 4-H Safety
Belt Program .................................................................................. 15
Child Passenger Safety Education and Training .................... 16
C.S. Mott Children’s Hospital Car Seat Program .....................17
Upper Peninsula CPS Coordination ........................................... 18
CPS Assessment Recommendation Action Plan ................... 18
Michigan Model for Comprehensive School Health Education ..18
Buckle Up Club ................................................................................... 19
Buckle Bear Passenger Restraint Awareness and Education .. 19
Low-Income Booster Seat Distribution ..................................... 20
Administration
Direct Observation Surveys of Safety Belt Use ...................... 20
Commercial Motor Vehicle Direct Observation Survey ..... 20
ALCOHOL
Enforcement
Enforcement of Underage Drinking Laws ............................... 21
Youth Alcohol Law Enforcement Liaisons ............................... 22
Identifying False Identifi cation .................................................... 22
Toxicology Lab Staffi ng .................................................................. 22
Standard Field Sobriety Testing Coordination ...................... 23
Messaging
Underage Drinking Public Information & Education .......... 23
Community Engagement
Fatal Alcohol Crash Team ............................................................... 24
Adjudication Training....................................................................... 24
Prosecutor Training ........................................................................... 24
Michigan Coalition to Reduce Underage Drinking .............. 25
Courageous Persuaders ................................................................. 26
Protecting You/Protecting Me ...................................................... 26
Michigan Model for Comprehensive School Health Education . 27
Administration
DUI Court Data Collection and Evaluation ............................... 27
Traffi c Enforcement Vans ................................................................ 28
Interactive Video Technology for District Courts .................. 28
POLICE TRAFFIC SERVICES
Enforcement
Drive Michigan Safely Task Force ................................................ 29
Michigan Comprehensive Traffi c Safety Initiative ................ 30
U.S.-2 Corridor Enforcement .......................................................... 30
Safety Belt Enforcement Zone Signs ......................................... 31
Law Enforcement Challenge ......................................................... 31
Law Enforcement Challenge Recognition Ceremony ......... 32
Michigan Association of Chiefs of Police Awards .................. 33
MADD Offi cer Recognition ............................................................ 34
Law Enforcement Liaisons ............................................................. 34
Traffi c Enforcement Association of Michigan ........................ 34
Traffi c Enforcement Association of Michigan Conference . 35
Upper Peninsula Conducting Complete Stops Train-the-
Trainer ................................................................................................ 35
Messaging
Mobilization Paid Advertising ..................................................... 35
Mobilization Advertising Development ................................... 36
Local Public Service Announcements ....................................... 36
Contents
ANNUAL EVALUATION REPORT 2006
3
Community Engagement
Upper Peninsula Conference Attendance ............................... 36
Administration
Telephone Surveys of Driver Attitudes and Beliefs ............. 37
PEDESTRIANS/BICYCLE SAFETY
Community Engagement
Bicycle Kits and Helmets ................................................................ 37
Detroit Pedestrian Safety Action Plan ....................................... 37
TRAFFIC RECORDS
Administration
Michigan Traffi c Crash Facts .......................................................... 38
Internet Records Management System ..................................... 38
Learning Management System Training .................................. 38
Crash and Citation Record Processing ....................................... 38
COMMUNITY TRAFFIC SAFETY PROGRAMS
Messaging
Public Information and Education Materials .......................... 39
Materials Storage and Distribution ............................................ 39
Upper Peninsula Public Information and Education ............ 39
Partnership Activities ....................................................................... 40
Community Engagement
Michigan Network of Employers for Traffi c Safety ................ 40
Network of Employers for Traffi c Safety Training .................. 41
Safe Communities Resource Consultants ................................ 41
Safe Communities Projects ........................................................... 42
Safe Communities Conference ..................................................... 42
Safe Communities Tool Redesign ............................................... 42
Exhibiting ............................................................................................. 43
Administration
Crime/Crash Cost Book Update .................................................... 43
Motorcycle Crash Update ............................................................... 43
PAID ADVERTISING
2005-2006 Traffic Enforcement Mobilization Advertising
Summary .......................................................................................... 50
Unpaid Public Service Announcements ................................... 50
Paid Advertising ................................................................................. 50
December 2005 - You Drink & Drive. You Lose. ........................ 50
May 2006 - Click It or Ticket ............................................................ 51
May 2006 - Click It or Ticket Great Lakes Region Demonstration
Project .............................................................................................. 52
August 2006 - You Drink & Drive. You Lose. ............................... 52
ROADWAY SAFETY
Enforcement
Red Light Running Enforcement ................................................. 53
Community Engagement
Metropolitan Planning Organization Safety Analysis .......... 53
Intersection Safety Training ........................................................... 53
DRIVER EDUCATION/ISSUES
Messaging
Winter Driving ..................................................................................... 54
Community Engagement
Senior Mobility Workgroup ........................................................... 54
Young Driver Subcommittee ........................................................ 54
MOTORCYCLE SAFETY
Messaging
Motorists Awareness Strategies and Materials ...................... 55
Administration
Evaluation—Helmet Use Observation Study ........................ 55
ADMINISTRATIVE ISSUES
Governor’s Traffi c Safety Advisory Commission .................... 56
Legislative Update ............................................................................ 56
Michigan Traffi c Safety Summit .................................................. 56
Excellence in Action ......................................................................... 56
MOBILIZATIONS 57
FY2007 FOCUS 58
FY 2006 OHSP STATUS REPORT 60
ACRONYMS 68
4
Guiding Values and Principles
>> We strive for integrity, commitment, and excellence
in our daily work, and fairness and mutual respect
in our relationships with our partners.
>> We embrace a team-focused working environ-
ment and are committed to promoting professional
growth and development.
>> We value our role as leaders in fostering coopera-
tion, collaboration, and innovation with other public
and private organizations at the local, state, and
national levels.
>> We understand that a sound process of problem
solving, including problem identifi cation, strategy
development, and evaluation, will result in eff ective
outcomes.
>> We believe it is essential to actively seek the input
of local community representatives to achieve long-
term safety improvements.
>> We are committed to providing resources in an
objective manner.
OHSP MISSION To save lives and reduce injuries on Michigan roads
through leadership, innovation, facilitation, and pro-
gram support in partnership with other public and
private organizations.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
5
As we bring 2006 to a close, Michigan is riding a tremendous wave of success in highway traffi c safety. Between
2001 and 2005, the collaborative eff ort of Michigan’s traffi c safety community has resulted in:
>> 12.5 percent decrease in traffi c crashes
>> 19.4 percent decrease in injuries
>> 18.3 percent decrease in alcohol/drug involved fatal crashes
>> 15 percent decrease in total fatalities
>> 20 percent reduction in fatality rate per 100 million vehicle miles traveled
Among the signifi cant accomplishments for 2006, Michigan improved upon a record-high safety belt use rate,
increasing from 93 percent in 2005 to 94.3 percent, the highest use rate in the Great Lakes Region and east of
the Mississippi River. Major investments in Michigan’s traffi c records infrastructure have resulted in signifi cant
improvements in data reliability, timeliness, and accessibility. And for the fi rst time, work has been completed
on a comprehensive Strategic Highway Safety Plan for Michigan, under the auspices of the Governor’s Traffi c
Safety Advisory Commission, with input from a wide spectrum of traffi c safety stakeholders.
Yet with all of this success, there is still much work to do.
Traffi c crashes continue to be the leading cause of death for ages 4 to 34, the leading cause of workplace death
and injury, and the third leading cause of death for all ages behind cancer and heart disease. The monetary and
non-monetary cost to Michigan alone is over $12 billion annually. Motorcycle fatalities have increased nation-
ally, and by over 35 percent in Michigan between 2001 and 2005. And while only 15 percent of daytime vehicle
occupant fatalities are unbelted, this number increases to nearly 40 percent for nighttime fatalities.
Therefore, as we embark on addressing these and other challenges and implementing lifesaving programs
in 2007, we would like to express our appreciation to the many partners and advocates at the local, county,
state, and federal level for their ongoing dedication and support of traffi c safety programs and initiatives in
Michigan.
MICHAEL L. PRINCE
Division Director
Offi ce of Highway Safety Planning
Director’s Message
6
>> Michigan’s safety belt use rate is 94.3 percent, the
highest rate ever recorded.
>> Local, county, and state law enforcement agencies
receiving grant funding for overtime traffi c enforce-
ment reported:
> 110,958 vehicles stopped
> 2,891 drunk driving arrests
> 1,284 other alcohol-related arrests
> 537 felony and 4,997 misdemeanor arrests
> 40,645 safety belt and child restraint citations
>> Youth alcohol enforcement activities took place in
twenty-fi ve counties resulting in:
> 14,783 contacts
> 363 parties involving underage alcohol con-
sumption dispersed
> 756 minor-in-possession tickets
>> Six law enforcement agencies conducted 132 inter-
section enforcement patrols which resulted in:
> 2,209 vehicle stops
> 1,944 citations issued; 259 for red-light running
> Six drunk driving arrests
> Ten felony and 110 misdemeanor arrests
>> Special traffi c safety promotions took place at the
Michigan State Fair, Super Bowl FanZone at Cobo
Hall in Detroit, and a NASCAR race at Michigan
International Speedway.
>> Traffi c safety training activities at fi ve Michigan busi-
nesses reached more than 1,500 employees.
>> Ninety-fi ve bicycle safety events were held where
nearly 7,000 bicycle helmets were distributed.
>> Genesee County created the state’s fi rst-ever Fatal
Alcohol Crash Team, a county-wide resource which
will be responsible for investigating all alcohol- and
drug-related crashes that result in death or serious
bodily injury in the county.
>> The Courageous Persuaders youth alcohol public
service announcement competition went national
this year, attracting 840 entries from teens in every
state in the nation and an air force base in Okinawa,
Japan.
>> Two northern Michigan district courts have installed
and successfully tested interactive video technol-
ogy, which will allow MSP toxicologists to testify in
cases without having to travel to the courts.
>> The turnaround time for toxicology screening at
the MSP Toxicology Lab has decreased from ninety
days to nineteen days. The alcohol backlog has
decreased to approximately 150 cases, from a high
of 300 cases, and turnaround time is down from
fourteen days to fi ve days.
>> Several child passenger safety educational proj-
ects were completed, including a life size poster
urging the use of booster seats until children reach
4’9”, and two videos on correct use of child safety
seats; one for law enforcement and the other for
parents.
Fiscal Year 2006 Highlights
ANNUAL EVALUATION REPORT 2006
VEHICLE CRASH STATISTICS 7
MICHIGAN CRASH CHANGES IN 2005
2005
2
00
4
Tr
affi
c C
rash
es
35
0,8
38
37
3,0
28
Tr
affi
c In
juri
es
90
,51
0
99,
68
0
Tr
affi
c Fa
talit
ies
1,1
29
1,
159
Fa
tal C
rash
es
1,0
30
1,
055
A
lco
ho
l Re
late
d F
ata
litie
s 3
60
3
64
R
ep
ort
ed
Un
rest
rain
ed
Fat
alit
ies
19
5
22
6
O
lde
r D
rive
r (+
65
) Fa
talit
ies
19
1
20
9
Yo
un
g D
rive
r Fa
talit
ies
17
8
20
6
P
ed
est
rian
Fat
alit
ies
13
8
140
B
icyc
list
Fata
litie
s 2
5
21
M
oto
rcyc
list
Fata
litie
s
12
2
79
*VMT – Vehicle Miles Traveled Source: Michigan Traffi c Crash Facts Source: National Highway Traffi c Safety Administration
MICHIGAN UNITED STATES
2001 2002 2003 2004 20052001-2005 %
CHANGE2001 2002 2003 2004 2005
2001-2005%
CHANGE
CRASHES 400,813 395,515 391,488 373,028 350,838 -12.5% 6,323,000 6,316,000 6,289,000 6,181,000 6,159,000 -2.6%
INJURIES 112,292 112,484 105,555 99,680 90,510 -19.4% 3,033,000 2,926,000 2,889,000 2,788,000 2,699,000 -11.0%
FATALITIES 1,328 1,279 1,283 1,159 1,129 -15.0% 42,116 43,005 42,884 42,836 43,443 3.2%
VMT
(MI=BILLIONS
US= TRILLIONS)96.5 98.2 100.2 101.8 103.2 6.9% 2.78 2.83 2.89 2.96 2.97 6.8%
FATALITY RATE
(PER 100M VMT)1.38 1.30 1.28 1.14 1.09 -20.5% 1.51 1.51 1.48 1.45 1.47 -2.6%
ALCOHOL- AND DRUG-
RELATED FATALITIES504 463 442 418 412 -18.3% 17,448 17,524 17,105 16,919 16,885 -3.2%
ALCOHOL/DRUG-%
OF TOTAL
FATALITIES38.0% 36.2% 34.5% 36.1% 36.5% -3.8% 41.4% 40.7% 39.9% 39.5% 38.9% -6.2%
LARGE TRUCK
FATALITIES 129 151 122 132 130 0.8% 5,082 4,939 5,036 5,235 5,212 2.6%
PEDESTRIAN
FATALITIES159 173 169 140 138 -11.9% 4,901 4,851 4,774 4,675 4,881 -0.4%
MOTORCYCLE
FATALITIES90 82 76 79 122 35.6% 3,197 3,270 3,714 4,028 4,553 42.4%
VEHICLE CRASH STATISTICS
Vehicle Crash Statistics
8 VEHICLE CRASH STATISTICS
TRAFFIC FATALITIES
Goal: reduce fatalities to 1,212 by 2005.
VEHICLE CRASH DEATH RATE PER 100 MILLION MILES OF TRAVEL
Goal: reduce VMT death rate (per 100 million miles) to 1.15 by 2005.
CRASHES THAT RESULT IN DEATH OR SERIOUS INJURY
Goal: reduce KA injury proportion to 2.10% by 2005.
0.0
0.3
0.6
0.9
1.2
1.5
2005200420032002200120001999
1.50 1.461.38
1.30 1.28
1.141.09
De
ath
Ra
te
0.0
0.5
1.0
1.5
2.0
2.5
3.0
2005200420032002200120001999
2.70%
2.46%2.34% 2.38% 2.29% 2.26% 2.23%
KA
In
jury
Pe
rce
nt
0
300
600
900
1200
1500
2005200420032002200120001999
1,386 1,3821,328 1,279 1,283
1,159 1,129
The death rate per 100 million miles of
travel decreased to a record low of 1.09 in
2005, well below the already-lowered tar-
get of 1.15. The national VMT-death rate
increased in 2005 to 1.46. OHSP is on-tar-
get to beat its goal of 1.00 deaths per 100
million miles of travel by 2008, with mile-
age increasing as deaths fall.
Traffi c fatalities have fallen to their low-
est levels since World War II, to 1,129 in
2005. This is well below the goal of 1,212,
already reaching the 2008 goal of 1,131
fatalities. OHSP will seek to maintain and
extend this life-saving reduction.
After large decreases in the percentage
of crashes resulting in death or serious
injury around the turn of the millennium,
improvements are leveling off , falling to
2.23 percent in 2005. The goal for 2005
was 2.10 percent, with a 2008 target of
1.88 percent.
ANNUAL EVALUATION REPORT 2006
VEHICLE CRASH STATISTICS 9
OCCUPANTS KILLED OR SERIOUSLY INJURED IN CRASHES
Goal: reduce KA injury proportion to 1.37% by 2005.
FRONT-OUTBOARD SHOULDER BELT USE
Goal: increase use to 91.7% by 2005.
PERCENT OF KA CRASHES CODED AS HBD
Goal: reduce the involvement of alchohol in fatal and serious injury crashes to 19.3% by 2005.
0.0
0.5
1.0
1.5
2.0
2005200420032002200120001999
1.72%1.58% 1.53% 1.51% 1.50%
1.42% 1.41%
KA
In
jury
Pe
rce
nt
0
20
40
60
80
100
2006200520042003200220012000
83.5% 82.3% 83.9% 84.8%90.5% 92.9% 94.3%
Se
at
Be
lt U
se R
ate
46%51%
59% 58%62% 62%
0
5
10
15
20
25
2005200420032002200120001999
21.4%
19.4% 19.7% 19.9% 19.2% 19.3% 20.0%
KA
HB
D I
nju
ry P
erc
en
t
The proportion of vehicle occupants seri-
ously injured in crashes has improved
along with safety belt use. This rate was
1.72 percent before the primary safety
belt law, falling to 1.53 percent the year
after the change in legislation and con-
tinuing to fall to 1.41 percent in 2005.
The goal for 2005 was 1.37 percent, with
a 2008 target of 1.24 percent.
Michigan remains the regional leader in
safety belt use. Belt use fi rst rose above
80 percent with the beginning of primary
enforcement, rising above 90 percent
with the introduction of safety belt
enforcement zones. Continuing high vis-
ibility enforcement eff orts pushed safety
belt use to 94.3 percent, according to an
end-of-summer safety belt use observa-
tion study. This exceeds the 2005 goal of
91.7 percent and even the 2008 goal of
93.5 percent.
Michigan had 20.0 percent alcohol-
involvement in fatal and serious injury
crashes in 2005. This did not meet the
revised target of 19.3 percent. The num-
ber of alcohol-involved crashes has
fallen with the total number of crashes,
creating uneven progress toward
Michigan’s 2008 goal of 19.1 percent
alcohol-involvement.
Inset bars indicate nighttime safety belt use according to FARS data. 2006 is not yet available.
10 VEHICLE CRASH STATISTICS
EXCESSIVE SPEED
Goal: reduce the involvement of excessive speed in fatal and serious injury crashes to 16.9% by 2005.
PEDESTRIANS
Goal: reduce pedestrian fatalities and serious injuries to 592 by 2005.
INTERSECTION CRASHES
Goal: reduce fatal and serious injury crashes within 150 feet of intersections to 2,621 by 2005.
0
5
10
15
20
2005200420032002200120001999
18.4%16.8% 16.6% 16.7%
18.2%16.5%
17.8%
0
200
400
600
800
1000
2005200420032002200120001999
969
761
587
716763 781
667
0
1000
2000
3000
4000
5000
2005200420032002200120001999
4,1813,790
3,3493,153
2,946 2,7912,522
Excessive speed was noted as a hazard-
ous action by at least one driver in 17.8
percent of all fatal and serious crashes
in 2005. This was higher than the goal of
16.9 percent on a measure that is show-
ing considerable yearly variation.
Pedestrian fatalities and serious inju-
ries fell signifi cantly in 2005, to 667, but
not far enough to reach the goal of 592.
Pedestrian crashes are a new FHWA focus
area, with the state of Michigan and city
of Detroit as focus areas for coming years.
This should aid efforts to reach a goal
of 494 fatalities and serious injuries by
2008.
Fatal and serious-injury crashes within
150 feet of intersections continue to fall
signifi cantly, to 2,522 in 2005. This meets
the goal of 2,621 for 2005 and represents
good progress toward the 2008 goal of
2,296.
ANNUAL EVALUATION REPORT 2006
VEHICLE CRASH STATISTICS 11
LOCAL ROADS
Goal: reduce fatal and serious injury crashes on city and county roads to 3,622 by 2005.
LARGE TRUCKS
Goal: reduce fatal and serious injury crashes involving trucks and buses to 428 by 2005.
MOTORCYCLES
Goal: reduce fatal and serious injury crashes involving motorcycles to 723 by 2005.
0
1000
2000
3000
4000
5000
6000
7000
2005200420032002200120001999
6,249
5,528
4,457 4,5364,239
5,032 4,788
0
100
200
300
400
500
600
700
800
2005200420032002200120001999
750
669
498547
508560
508
0
200
400
600
800
1000
2005200420032002200120001999
663 676721
681731 738
851
Fatal and serious injury crashes on city
and county roads fell to 4,788 in 2005,
down from the previous year’s spike.
Recent improvements in crash numbers
accompanied improvements in records
and crash location, refl ecting both better
safety and better data. The goal for 2005
was 3,622, with a 2008 target of 3,123.
The number of fatal and serious injury
crashes involving commercial motor
vehicles recovered from a rise in 2004,
returning to 508 in 2005. The goal for
2005 was 428, with a 2008 target of 368.
Motorcycle ridership is increasing in
Michigan and nationwide, and crashes
are rising accordingly with new and
inexperienced motorcyclists on power-
ful cycles. Fatal and serious injury crashes
continued to rise, to 851 in 2005. OHSP’s
goal is to reduce this number to 723 and
maintain that rate through 2008.
12 VEHICLE CRASH STATISTICS
WEEKEND CRASHES
Goal: reduce fatal and serious injury crashes on Fridays and Saturdays to 2,420 by 2005.
SUMMER CRASHES
Goal: reduce fatal and serious injury crashes from Memorial Day to Labor Day to 2,528 by 2005.
WINTER CRASHES
Goal: reduce fatal and serious injury crashes from October to December to 1,863 by 2005.
0
500
1000
1500
2000
2500
3000
3500
4000
2005200420032002200120001999
3,8363,568
3,204 3,1132,825
2,546 2,597
0
500
1000
1500
2000
2500
3000
3500
4000
2005200420032002200120001999
3,640
3,1742,961
3,154
2,812 2,6952,518
0
500
1000
1500
2000
2500
3000
2005200420032002200120001999
2,7112,544
2,3392,224 2,147 2,091
1,912
Crashes increase every weekend, making
it the key time for crash reduction. The
number of fatal and serious injury crashes
on Fridays and Saturdays increased
slightly in 2005, to 2,597. The goal for 2005
was 2,420, with a 2008 target of 1,930.
The annual peak for crashes is the sum-
mer, when travel increases. Fatal and
serious injury crashes from Memorial Day
through Labor Day fell to 2,518 in 2005,
meeting the goal of 2,528. OHSP’s goal for
2008 is to further reduce this to 2,153.
The secondary peak for crashes is the start
of winter precipitation. Fatal and serious
injury crashes from October through
December fell to 1,912, representing sig-
nifi cant progress but not enough to meet
2005’s goal of 1,863. The 2008 target is
1,552.
ANNUAL EVALUATION REPORT 2006
VEHICLE CRASH STATISTICS 13
CHILD PASSENGER SAFETY
Goal: reduce fatal and serious injury crashes to vehicle occupants (ages 0 to 8) to 201 by 2005.
YOUNG MEN
Goal: reduce fatal and serious injury crashes per 1,000 licensed drivers (men ages 16 to 34) to 2.88 by 2005.
OLDER DRIVERS
Goal: reduce fatal and serious injury crashes per 1,000 licensed drivers (ages 65+) to 1.08 by 2005.
0
50
100
150
200
250
300
350
2005200420032002200120001999
315346
297
249 240
198
166
0
1
2
3
4
5
2005200420032002200120001999
4.424.16
3.68 3.613.37 3.27
2.99
0.0
0.5
1.0
1.5
2.0
2005200420032002200120001999
1.551.41
1.241.33
1.231.14
1.03
One hundred sixty-six children (ages 0
to 8) were killed or seriously injured in
vehicles in 2005. This measure excludes
pedestrians and bicyclists, isolating the
eff ect on children in vehicles whose par-
ents have the option of using the proper
restraints. This met the goal of 201 such
injuries, approaching the 2008 target of
160.
For almost every traffic safety prob-
lem, men ages 16 through 34 are the
peak group, with more problems in the
younger half. There were 2.99 such driv-
ers in fatal or serious injury crashes for
every 1,000 licensed drivers in this age
group in 2005. This did not fall quickly
enough to reach the 2005 goal of 2.88.
The 2008 target is 2.34.
An aging population has placed an
increasing number of drivers on the road
with declining skills and increasing frailty.
Drivers over age 65 drive fewer miles and
are involved in fewer crashes, but those
crashes are disproportionately likely to
involve death or serious injury. There
were 1.03 older drivers involved in such
crashes for every 1,000 licensed drivers in
this age group in 2005. This met the goal
of 1.08, and the 2008 target is 0.92.
14 OCCUPANT PROTECTION
Occupant Protection
The eff ectiveness of safety belts and child restraints
in reducing injury severity and preventing death is
well documented. Reducing non-use of safety belts
will substantially improve crash survivability. Having
reached 94.3 percent safety belt use, Michigan has
limited room for daytime belt use improvement. Child
passenger safety also remains a challenge for engineer-
ing, education, and enforcement. It is an engineering
challenge for auto and child safety seat manufactur-
ers to ensure compatibility. The education aspect is
a challenge because of the ever-changing audience
of new parents and children. It is also challenging to
enforce child safety seat laws because many offi cers
are not fully aware of the various recommendations for
best child safety seat use. Rigorous education eff orts
for parents, care givers, teachers, and law enforcement
offi cers will assist in improving the high rates of misuse
and non-booster seat use for child passengers.
MESSAGING
TEEN BELT USE CAMPAIGN Section 405
BACKGROUND: Nationally and in Michigan, traffic
crashes are the leading cause of death for teenag-
ers. According to 2003 information from the National
Highway Traffi c Safety Administration, teens have a
higher fatality rate in motor vehicle crashes than any
other age group. There are many reasons; for instance,
while teens are learning the new skills needed for driv-
ing, many frequently engage in high-risk behaviors,
such as speeding and/or driving after using alcohol
or drugs. Further, studies show that teens may be eas-
ily distracted while driving.
One key reason for high traffi c fatalities among this
age group is that they have lower safety belt use rates
than adults. Because teens have an increased exposure
to potentially fatal traffi c crashes, it is imperative to
increase safety belt use among this age group. In addi-
tion, the youth population has increased by more than
12 percent since 1993, and was expected to increase by
another 7 percent by 2005. As this age group increases
as a percentage of the population, the personal and
societal costs associated with deaths and injuries from
motor vehicle crashes will also rise.
GOAL: Decrease teen traffi c fatalities and injuries by
increasing the safety belt use of teen motorists.
ACTIVITIES: The most visible and eff ective safety belt
activity is the annual statewide Buckle Up or Pay Up,
Click It or Ticket mobilization. Ads targeted at young
men have eff ectively helped increase safety belt use
among this group.
Building on the momentum and success of this
annual campaign, a new television advertising com-
ponent was developed specifi cally for high school-age
teens. The fi rst step was conducting focus groups to
determine which messages would most likely resonate
with this group. Somewhat surprisingly, both young
men and young women responded most favorably to
messages regarding loss of life rather than a strong
enforcement theme and the monetary costs of a safety
belt citation.
Using this information, a new TV ad incorporating
enforcement as well as the personal toll of a traffi c
fatality was developed and aired during the state-
wide safety belt mobilization in May. The fi nal message
was, “Wearing it will cost you nothing. Not wearing
it can cost you everything.” Posters and radio adver-
tisements utilizing this message were developed for
use in FY07.
Telephone survey results following the May safety
belt mobilization showed that teens have a somewhat
higher perceived risk of enforcement and a lower per-
ception of special eff orts to enforce safety belt use.
Teens were slightly less likely to claim they always
buckle up; however, rates were higher for those claim-
ing to mostly buckle up. Far more teens were likely to
report not having buckled up sometime in the past
year, compared to 70 percent of young men.
A new television ad targeted at teens was part of the May safety belt
mobilization.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
OCCUPANT PROTECTION 15
BOOSTER SEAT PUBLICITYSection 405
BACKGROUND: Although Michigan
law only requires children under age
four to be in approved child safety
seats, graduating to booster seats
enhances a child’s safety by allowing
the safety belt to fi t properly and pro-
vide maximum safety benefi ts.
GOAL: Increase Michigan’s booster seat
usage rate from its current 8.6 percent
rate to ensure that children 4-8 years
old and under 4’9” are riding safely.
ACTIVITIES: Many parents are unaware
that booster seats are recommended
until children are 4’9” in height. To help
provide a visual reminder to parents
just how tall that is, a unique poster
was developed to show parents and
caregivers just what 4’9” is in actual
height. Five thousand copies of this
life-size poster were produced for dis-
tribution in FY07 to agencies that work
with families with young children, such as the Michigan
SAFE KIDS groups, hospitals, health departments, WIC
coordinators, child passenger safety instructors, and
Michigan Works agencies.
CHILD PASSENGER SAFETY VIDEOS Section 405
BACKGROUND: Child passenger safety can be com-
plex because seats grow and change just as children
do. Using the right seat in the correct manner contin-
ues to be a challenge for many parents and caregivers.
Recent surveys indicate 70 percent of child safety seats
are installed incorrectly. The most common errors
include loose installation of child safety seat and har-
ness straps, incorrect seat being used for the child’s
age, weight, or height, and non-use of a child safety
seat. When seats are not properly secured in a vehicle,
their eff ectiveness is diminished.
GOAL: Assist parents and those who transport chil-
dren with the proper selection and installation of child
safety seats.
ACTIVITIES: Although some commercially produced
videos explain the various child safety seats and how
to use them, most are long and fairly complex.
To meet the need for a short, concise video giv-
ing basic information regarding
seats and installation, a video
was developed to help parents
understand the need for and
how to use infant, toddler, and
booster seats. This video was
distributed to over 300 agen-
cies that work with families
with young children. The agen-
cies included hospitals, health
departments, WIC coordinators,
CPS Instructors, and SAFE KIDS
chapters and coalitions.
In a related activity, a child
passenger safety “roll call” video was developed and
sent to more than 600 law enforcement agencies. The
video covered Michigan’s child passenger safety law
and helped offi cers understand the need for diff erent
seats and some basic installation problems. In addition,
a special offi cer information card was included with
references to Michigan’s safety belt laws.
A survey was distributed to law enforcement agen-
cies along with the video. Results from the 104 surveys
returned indicated 997 offi cers viewed the video.
Other responses indicated: >> 78 percent stated that the video clarifi ed child pas-
senger safety laws>> 73 percent felt the accompanying child passenger
safety materials contained enough information to
make them better able to do their job>> Nearly 65 percent felt much better prepared to
enforce the child passenger safety laws and edu-
cate parents after watching the video>> 59 percent expressed a little to very much interest
in or need for child passenger safety training.
COMMUNITY ENGAGEMENT
RURAL TEEN BELT USE - MICHIGAN STATE UNIVERSITY 4-H SAFETY BELT PROGRAMSection 405
BACKGROUND: In an eff ort to encourage older chil-
dren to properly buckle up, OHSP reached out to new
rural partners including Michigan State University’s 4-
H Youth Program. MSU 4-H is the coordinating offi ce
Correct child passenger safety was the focus
of a new video produced by OHSP.
16 OCCUPANT PROTECTION
for the 4-H chapters statewide, which work with teens
in rural areas, the target audience OHSP is trying to
reach.
GOAL: To increase the awareness among rural teens
regarding the importance of safety belt use.
ACTIVITIES: The MSU 4-H project began in FY05 to
educate youth in rural areas. During the fi rst year of the
program, teens in several counties facilitated safety
belt educational activities in their communities, and
were able to involve
nearly 3,200 youth
and thousands of
adults with safety
b e l t aw a r e n e s s
activities.
During the sec-
ond year, the 4-H
Safety Belt Project
r e a c h e d n e a r l y
3,200 youth ages
eight to t welve
years, as well as nearly 600 teens. Adult volunteers
provided over 1,600 hours of service to the program.
Collaborations with thirty-two partners were estab-
lished to assist in making the program a success.
Partners included schools, Future Farmers of America
(FFA) clubs, health departments, and law enforcement
agencies. Safety belt-themed activities were planned
and delivered by teams of teens and adults in Eaton,
Emmet, Mackinac, and Shiawassee counties. A proj-
ect training session assisted with designing safety belt
learning experiences and lesson plans.
Prior to participating in the safety belt program, 74
percent of the teen educators stated that they always
wore their safety belts. By the end of the program year,
97 percent of the teen educators reported to always
wear their safety belts. Also, 84 percent of the teens felt
that their driving habits had improved since working
with the program.
Presentations took place at the FFA Agriculture
Education Day, Project Rural Days, fall festivals, a
driver’s education class, and “tween” audiences at ele-
mentary schools. Because of this initiative, Shiawassee
County is researching the possibility of establishing
future programs.
The MSU 4-H Youth Program is developing a web-
page for the safety belt project. The website will
include a project overview, a listing of safety belt
events in each county, ordering information for safety
belt resources, and a message board to allow commu-
nications between the 4-H county groups.
FY07 will see the MSU 4-H Youth Program begin
development of a tool kit for use in promoting this
safety belt program to the remaining seventy-nine
counties in Michigan. The tool kit will include safety
belt materials and instructions for implementing safety
belt educational activities in their county. The goal is
to have at least twenty new counties participate.
CHILD PASSENGER SAFETY (CPS) EDUCATION AND TRAININGSections 405, 2003(b)
BACKGROUND: Proper use of child restraints can sub-
stantially increase survival rates in the event of a crash.
Most young children are improperly secured in their
child seats, if they have them, and very few older chil-
dren are using booster seats. This leaves children at
increased risk in the event of a crash. OHSP has worked
with the Michigan Department of Community Health
(MDCH) for several years to provide education and
training on child passenger safety issues. The MDCH
Child Passenger Safety Specialist now serves as the
Lower Peninsula Child Passenger Safety Coordinator,
ensuring programming and training in this region of
the state.
GOAL: To increase the awareness of motorists regard-
ing the importance of proper child safety seat usage.
ACTIVITIES: Six CPS Technician Certifi cation courses
and fi ve CPS Technician Renewal courses were off ered
to CPS Instructors this year. In addition, CPS instructors
conducted two CPS Technician Certifi cation courses.
Overall, twenty students received their CPS re-certi-
fi cations and 140 new CPS technicians were certifi ed.
A total of 195 car seats were inspected during child
safety seat checks held at the conclusion of the train-
ing courses and seventy-seven seats were distributed
to replace unsafe seats or to families who arrived with-
out seats for their children. The average misuse rate at
these events was 98.5 percent.
A newly established CPS for Law Enforcement train-
ing curriculum review committee reviewed the NHTSA
Traffi c Occupant Protection Strategies (TOPS) and the
Operation Kids-Law Enforcement training curriculums.
The group will take the most appropriate and useful
parts of each curriculum to use when training law
enforcement agencies on child passenger safety.
The Mackinac Safety Belt Team promoted safety belt use to
students at St. Ignace Elementary School as part of a project
with MSU 4-H.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
OCCUPANT PROTECTION 17
MDCH assisted four hospitals with adopting dis-
charge policies regarding child safety seats. MDCH
plans to continue these eff orts in FY07, and has met
with several new hospitals to begin discussions and
development of discharge policies. The hospital dis-
charge policy has proven to be a long and arduous
task; however, MDCH will approach a larger number of
hospitals to begin the process in hopes that over the
next couple of years more hospitals will have a policy
adopted and implemented.
Other activities included providing technical assis-
tance to the CPS technicians in the Lower Peninsula,
assisting OHSP with CPS public information material
development and dissemination and facilitating the
CPS instructor’s meeting twice each year.
C.S. MOTT CHILDREN’S HOSPITAL CAR SEAT PROGRAMSection 405
BACKGROUND: The University of Michigan’s C.S. Mott
Children’s Hospital is a valuable resource for provid-
ing pertinent information on child safety issues to
their local community. Continuing from FY05, OHSP
provided a second year of funding for a sustainable
car seat program in the University of Michigan Health
System. Funding covers training CPS technicians and
teachers for car seat classes, educating new parents,
and maintaining an inventory of rentable car seats for
families in need.
GOAL: To develop a hospital-based car seat training
and inspection program to providing training to hospi-
tal staff , patients, and the community on a continuous
basis.
ACTIVITIES: C.S. Mott Children’s Hospital created a car
seat safety program that includes parent education
classes, car seat inspection and distribution to fami-
lies in need, a buckle up hotline, materials for diverse
patient communities, and training for hospital and uni-
versity staff , as well as community members.
The NHTSA 32-hour Child Passenger Safety
Technician Certifi cation training resulted in twelve
newly trained technicians from C.S. Mott Hospital
staff , University of Michigan employees, and commu-
nity members.
A new dedicated buckle up hotline and car seat
inspection appointment scheduling system has helped
the program increase the number of families served.
Callers may register for a class or be referred to the
next SAFE KIDS community car seat check, depending
on their needs. As a result, nearly 200 families received
child passenger safety education and 358 child safety
seats were inspected. Due to the dramatic rise in the
number of families being served, a part-time adminis-
trative assistant was added to the program.
C.S. Mott Hospital is also integrating the car seat
program into the new computerized physician orders
management system. This will allow physicians to
place an order for the parents to attend a car seat class
and/or place an order for a car seat if the family does
not have an appropriate car seat for discharge.
The grantee is also working with other hospital
departments and part-
ners to incorporate
the following use and
promotion of the car
seat program to their
patients: >> The Birth Center Tours
unit is promoting the
program to expectant
parents>> The Japanese Family
Health Center trans-
lated child passenger
safety materials and
offered to provide
a translator at child
safety seat checks>> The Michigan Visiting Nurses promoted the program
to patients, many of whom are Spanish speaking, by
using the Spanish translated materials. A Spanish
speaking CPS technician is also available>> A CPS technician fluent in sign language allows
the program to serve the hearing impaired
population>> Other partnerships include working with Planned
Parenthood, the Teen Pregnancy Center, the
Maternal Infant Health Program, and Safe House
Lastly, the Buckle Up Program was nominated by three
departments within the hospital and was honored by
the hospital for excellence in patient education.
Increasing awareness of proper child safety seat usage was
the focus of several projects this year.
18 OCCUPANT PROTECTION
UPPER PENINSULA CPS COORDINATION Section 405
BACKGROUND: In FY05, OHSP established an Upper
Peninsula Child Passenger Safety Coordinator position
to ensure child passenger safety training resources
and expertise is adequately provided to the region.
This ongoing project provides technical assistance
and training for U.P. CPS technicians, coordinates the
CPS activities of all of U.P. hospitals, and provides a
mechanism for communication and networking. Staff
supported in part by this grant conducts a variety of
CPS activities around the Upper
Peninsula, including CPS inspec-
tion clinics and participation in
the regional CPS week.
GOAL: To increase the awareness
among Upper Peninsula motor-
ists regarding the importance of
proper child passenger safety.
ACTIVITIES: The Marquette
County Sherif f ’s Off ice and
Health Department’s CPS instruc-
tors continued to increase and
improve child passenger safety
activity in the Upper Peninsula.
The U.P. Coalition secured donated booster seat bill-
boards and worked to expand CPS programming into
local Indian tribal groups.
A CPS renewal course and a NHTSA Child Passenger
Safety Technician Certification course resulted in
fourteen new technicians and two new training
instructors.
The U.P. CPS trailer was used at three events. An
assessment of training supplies resulted in the pur-
chase of new training seats and seat belt systems, as
well as the purchase of two new tents for child safety
seat check events.
The U.P. CPS Coalition completed a project to
increase the awareness of fi rst-responders about the
child identifi cation stickers on child restraints. Flyers
were distributed to all police, fi re, and EMS agencies
in the Upper Peninsula.
Other activities included:>> Conducted CPS activities in thirteen U.P. counties>> Held nineteen CPS inspection clinics in twelve com-
munities, making contact with 374 children>> Distributed 289 child safety seats, including 138 for
low-income families
>> Publicized national Child Passenger Safety Week >> Updated the technician database quarterly>> Presented to twenty-seven community groups, i.e.
WIC clinics, senior citizen groups, and Head Start
agencies>> Worked with fi ve hospitals to establish newborn
child safety seat discharge policies
CHILD PASSENGER SAFETY ASSESSMENT RECOMMENDATION ACTION PLAN Section 405
BACKGROUND: In FY05, a NHTSA Child Passenger
Safety Assessment reviewed current child passenger
safety programs and provided recommendations for
improvement. The CPS network used the assessment
recommendations to develop a five-year strategic
plan to address the state’s child passenger safety
program.
GOAL: To determine areas of the child passenger safety
program in need of improvement.
ACTIVITIES: MDCH is developing a measurable strate-
gic plan based on the recommendations of the 2005
Child Passenger Safety Assessment and prioritized by
a group of CPS partners. The top three recommenda-
tions are: conduct CPS training, develop and deliver
CPS awareness training for law enforcement agencies,
and assist hospitals with adopting discharge policies.
The fi nal strategic plan is expected to be completed
by December 2006.
Activities have continued or begun to address
the assessment recommendations. CPS training has
continued with approximately twenty CPS certifi ca-
tion and recertifi cation training courses being held
in FY06. Increased promotion of CPS training for law
enforcement offi cers was initiated with the posting
of upcoming training information on Michigan’s Law
Enforcement Information Network (LEIN) to increase
the number of CPS law enforcement technicians. The
adoption of hospital discharge policy efforts were
increased with over twenty hospitals being contacted
in FY06 to begin discussions on this issue.
MICHIGAN MODEL FOR COMPREHENSIVE SCHOOL HEALTH EDUCATION Section 405
BACKGROUND: Started in FY05, the Michigan Model
Curriculum Committee is continuing the revision pro-
A visit to a child safety seat check may
very well have saved the life of one Upper
Peninsula infant. Shortly after attending the
seat check and having their inadequate child
safety seat replaced, the family was involved
in a crash, in which the baby was unharmed.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
OCCUPANT PROTECTION 19
cess for kindergarten through sixth grade booster
seat and safety belt school health curricula. Following
approval by the Michigan Model Committee, the new
information will be integrated into lesson plans along
with new manuals and materials.
GOAL: To incorporate booster seat and safety belt infor-
mation into the Michigan School Health Curriculum in
order to educate children on the importance of buck-
ling up.
ACTIVITIES: The fi rst draft of the third grade booster
seat and safety belt lessons are complete. These les-
son plans were piloted in classrooms for assessment.
The feedback will be incorporated into the Safety Unit
of the curriculum, and student assessments of booster
seat and safety belt use will be developed to measure
the eff ects of the lesson plans. The layout, illustration,
and preparation of print ready documents are antici-
pated to be completed in FY07.
BUCKLE UP CLUB Section 405
BACKGROUND: In an eff ort to heighten awareness of
and the need to use child safety seats and safety belts,
OHSP worked with the Michigan Dental Association
(MDA) to revive a “Buckle Up Club” program with den-
tists. Automobile crashes are one of leading causes of
injuries to the face
and mouth, and
the leading cause
for this type of
injury in children
over age fi ve.
GOAL: Utilize den-
tists to promote
a w a r e n e s s o f
proper child pas-
senger safety.
AC TIVITIES: An
a p p r o p r i a t e l y
t h e m e d c a m -
paign slogan is the
cornerstone for
efforts with den-
tists: “Don’t Wreck
Your Smile. Wear
Your Safety Belt.”
Following adoption of this campaign message, posters
and bookmarks were developed. Shipping materials to
MDA’s 4,200 members will take place in FY07.
Toothbrushes with the campaign logo and slogan
will be used by the MDA during various exhibiting
opportunities and presentations.
Feedback will be sought from MDA on their mem-
bership’s interest in the materials and any future
projects.
“BUCKLE BEAR” PASSENGER RESTRAINT AWARENESS AND EDUCATION Section 405
BACKGROUND: Head Start and Early Head Start are
comprehensive child development programs for chil-
dren from birth to age fi ve, pregnant women, and their
families. The agency is child-focused and seeks to
increase the school readiness for young children from
low-income families. The population served by Head
Start programs is a vital group to reach to encourage
the proper use of child safety seats and booster seats.
National research indicates those with lower levels of
education and lower incomes are less likely to buckle
up on a consistent basis.
Capital Area Community Services Head Start piloted
“Buckle Bear” in FY05. The program brings the booster
seat message to children ages four through eight and
their families, focusing on elementary schools and
Head Start. This is the second year of a three-year pro-
gram, starting with Capital Area Head Start, with a goal
of implementing Buckle Bear throughout the state’s
Head Start programs.
GOAL: To increase the awareness level of parents and
children regarding the importance of child passenger
safety.
ACTIVITIES: Capital Area Community Services Head
Start agency purchased additional child passenger
safety materials, developed child passenger safety
training for parents, and conducted presentations at
classroom family activity nights. Potential Head Start
parents were introduced to Buckle Bear through pre-
sentations at Head Start neighborhood showcases.
These events welcomed Head Start and commu-
nity families to participate in a wide variety of family
friendly activities. Nearly 500 parents received child
passenger safety education through the Buckle Bear
program and completed a survey about their knowl-
edge of child passenger safety laws and how their
“Don’t Wreck Your Smile. Wear Your
Safety Belt.” was the theme of a
project with the Michigan Dental
Association.
20 OCCUPANT PROTECTION
children ride in vehicles. Survey results showed that 81
percent of the Head Start children use a car seat and/or
booster seat when riding in a car. Parents participating
in these trainings and activities were eligible to receive
a low-cost or free booster seat during their second fam-
ily activity night visit. Capital Area Community Services
staff inspected and/or installed over 300 booster seats
for families that indicated a need.
Visits were made to seventeen Head Start class-
rooms to introduce Buckle Bear to 615 children
through puppet presentations. The Buckle Bear back-
pack program was also circulated in the classrooms.
The backpacks were fi lled with child passenger safety
information and activities, as well as Buckle Bear books
for the children to keep. Nearly 500 children partic-
ipated in the backpack program. Parents received a
survey about the program, and responses indicate that
children and their parents understood the child pas-
senger safety messages presented.
Future plans include development of a Buckle Bear
program guidebook for promotion to the other ninety-
three Head Start agencies across Michigan.
LOW-INCOME BOOSTER SEAT DISTRIBUTION Section 405
BACKGROUND: A recommendation from Michigan’s
Child Passenger Safety Assessment is to develop a
program to distribute booster seats to low-income
families. This program will be developed in FY07.
GOAL: To increase Michigan’s 8.6 percent booster seat
usage rate, which in turn will reduce the number of
child traffi c fatalities and injuries.
ACTIVITIES: This recommendation is being addressed
through existing grants. The Capital Area Community
Services Buckle Bear grant works to provide booster
seats to Head Start families, which are federally man-
dated to have low-income participants. The C.S. Mott
Children’s Hospital also has a focus to provide child
safety seats to low-income families within the commu-
nity. Michigan will continue to look for other avenues
to eff ectively distribute booster seats to families in
need.
ADMINISTRATION
DIRECT OBSERVATION SURVEYS OF SAFETY BELT USE Sections 157 Innovative, 405
BACKGROUND: To assess progress in improving safety
belt use and to qualify for federal grant funds, direct
observation surveys of safety belt use are executed in
cooperation with research universities.
GOAL: Obtain statewide safety belt use rate
information.
ACTIVITIES: The University of Michigan Transportation
Research Institute completed a report on the annual
survey of safety belt use from FY05. The data analy-
sis resulted in an 87.9 percent safety belt usage rate.
Although this rate was lower than the previous rate,
Michigan was able to report the May 2005 rate of 92.9
percent as its offi cial safety belt usage rate for 2005.
The Wayne State University – Transportation
Research Group conducted and reported on surveys
of safety belt use in several observation waves from
April through September 2006. The direct observa-
tion surveys after the May 2006 Buckle Up or Pay Up,
Click It or Ticket mobilization showed a 94 percent
safety belt use rate. The annual survey around Labor
Day returned 94.3 percent safety belt use, Michigan’s
highest rate ever.
COMMERCIAL MOTOR VEHICLE DIRECT OBSERVATION SURVEY FMCSA
BACKGROUND: Increasing the use of safety belts
while driving in an automobile is one of the most
eff ective ways of reducing injuries and fatalities on
the nation’s highways; yet, more than 50 percent of
commercial motor vehicle (CMV) drivers ignore laws
and safety precautions and drive or ride unbuckled.
A nationwide observational study conducted by the
U.S. Department of Transportation (USDOT) and the
Federal Motor Carrier Safety Administration (FMCSA)
encompassing 3,909 commercial motor vehicles dem-
onstrated overall safety belt usage rate among the
drivers of the commercial motor vehicles is 48 percent.
The state of Michigan was not part of this study, which
included twelve states.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
ALCOHOL 21
Alcohol
GOAL: Determine the baseline measure of the cur-
rent safety belt usage rate among CMV drivers in
Michigan.
ACTIVITIES: The observational survey for the CMV
statewide sample was performed in spring 2006 to
determine the baseline data needed to serve as the
performance measure and guideline for educational
and enforcement programs. During this observation
period, 2,528 vehicles were observed at 181 sites ran-
domly selected to represent statewide safety belt use.
The number of safety belt observations, including driv-
ers and passengers, was 2,644.
The overall weighted safety belt use rate for CMV
drivers and passengers traveling through Michigan is
73.6 percent.
Keeping in view the lower CMV safety belt usage
rate, OHSP in association with Michigan State Police
Motor Carrier Division, USDOT/FMCSA Michigan divi-
sion offi ce, and the Michigan Center for Truck Safety,
has developed a CMV Safety Belt Action Plan. The
major objective of this plan is to promote the use of
safety belts among the drivers of commercial motor
vehicles. Results of the direct observation safety belt
survey will be used to create law enforcement and
public education programs.
ENFORCEMENT
ENFORCEMENT OF UNDERAGE DRINKING LAWSOJJDP, Section 410
BACKGROUND: In 2005, of the 13,452 drinking driv-
ers involved in crashes, 1,574 (11.7 percent) were
twenty years old or younger. Twenty-six hundredths
of one percent (0.26 percent) of drivers age twenty or
younger were impaired in a crash, as opposed to 0.18
percent of the drinking-age population. This means
that drivers age twenty or younger were 42 percent
more likely to have been drinking and in a crash than
older drivers. In 2005, of the 54,056 arrests for impaired
driving, 1,133 (2.1 percent) were for underage drinking.
Eighteen hundredths of one percent (0.18 percent) of
drivers age twenty or younger were arrested for alco-
hol-impaired driving, as opposed to 0.80 percent of
the drinking-age population. This means that drivers
age twenty or younger were 77 percent less likely to
be arrested for alcohol-impaired driving than older
drivers.
For the past nine years, the Department of Justice,
Offi ce of Juvenile Justice & Delinquency Prevention’s
Enforcing Underage Drinking Laws (EUDL) program
has provided funding for overtime enforcement of
underage drinking laws. Agencies in twenty-five
counties participated in a multi-tiered approach to
enforcement – seeking out parties where underage
drinkers are, targeting adults who furnish alcohol to
minors, working special events where minors may
drink alcohol, and watching for retailers who sell alco-
hol to minors. Agencies can also purchase equipment
relating to underage drinking enforcement.
GOAL: Through high visibility enforcement, increase
the perception of risk among minors of being caught
drinking alcohol.
ACTIVITIES: Agencies in twenty-fi ve counties worked
5,520 overtime hours, making 14,783 enforcement
contacts and dispersing 363 parties.
Citations issued included:>> 756 Minor-In-Possession (MIP)>> 200 Adults Furnishing Alcohol >> 113 Open Intoxicants >> 73 Operating While Impaired (OWI)>> 37 felony arrests>> 495 misdemeanor arrests
22 ALCOHOL
Success Story
An off -duty offi cer was at a Ferris State University
hockey game and overheard a student inviting
people to a party that included kegs of beer and
a band. This information was quickly dispatched
to the grant project director. Before the hockey
game ended, an enforcement team was in place.
After securing a search warrant, they entered the
home. Eighty citations for attending a nuisance
party were issued, as were several MIPs.
YOUTH ALCOHOL LAW ENFORCEMENT LIAISONS OJJDP
BACKGROUND: Law Enforcement Liaisons (LELs) assist
law enforcement agencies with planning, coordinat-
ing, and publicizing enforcement. LELs provide a solid
link between OHSP and law enforcement by providing
personal attention to agencies. For eight years, OHSP
has employed LELs who are current or retired police
offi cers.
GOAL: To coordinate enforcement programs among
law enforcement agencies across the state.
ACTIVITIES: The liaisons were trained on controlled
dispersal and other underage drinking issues, and
provided a controlled dispersal video to train new
offi cers.
Some liaisons attended local town hall meetings
on underage drinking, which was part of a national
movement of similar meetings to get communities
talking about underage drinking issues. The partner-
ships and networking at these meetings have resulted
in an increase in local efforts to combat underage
drinking.
In August, the liaisons attended a national under-
age drinking conference where they received training
on strategies and techniques for enforcing underage
drinking laws that can be implemented in Michigan.
IDENTIFYING FALSE IDENTIFICATION – BLACK LIGHTS Section 410
BACKGROUND: The goal of providing black lights
to officers is to decrease the number of false iden-
tifications given to law enforcement and retailers
by underage youth attempting to purchase alcohol.
Black lights can show if certain watermarks on IDs are
falsely created. Many ID fraud experts say the prob-
lem of false and fraudulent identifi cation is far worse
now than it has ever been because the technology for
creating false and fraudulent identifi cation is widely
available.
GOAL: To provide Michigan law enforcement offi cers
with blacklights and training to properly identify false
identifi cations.
ACTIVITIES: Over 2,000 mini ultra-violet black lights
were distributed to MSP troopers and offi cers from
law enforcement agencies that hosted the Fraudulent
Drivers License training program in the past year.
These include the Muskegon County Sheriff ’s Offi ce,
Ingham County Sheriff ’s Offi ce, Meridian Township
Police Department, and MSP. To date, over 2,500 offi -
cers have taken the Fraudulent Drivers License training.
The offi cers will use these on a daily basis, and per-
haps as many as 500,000 identifi cations will take place
(based on one offi cer using the fl ashlight once a day).
TOXICOLOGY LAB STAFFING Section 163
BACKGROUND: The Michigan State Police Toxicology
Lab faces increased demand from law enforcement
agencies requesting blood analysis for drugs and alco-
hol. Over the past decade, requests have increased
almost 100 percent despite staffi ng levels remaining
constant. Further, the state’s .08 BAC law passed in
2003 included criminalizing driving with a Schedule 1
drug in the driver’s system. This change means more
offi cers are requesting tests for drivers suspected of
using these drugs.
Average lab analysis for alcohol took up to three
weeks under the state’s .10 BAC standard for drunk
driving. After passage of the .08 law, analysis time has
doubled and is increasing. Lab analysis for drugs took
four to six weeks under the .10 BAC law. Now it takes
the lab eight to twelve weeks for a complete screen.
GOAL: To reduce the backlog for blood analysis of alco-
hol and Schedule 1 drugs at the Michigan State Police
blood toxicology unit.
ACTIVITIES: In FY05, a project got underway to fund up
to three positions and purchase sophisticated testing
equipment to work on alcohol and drug screening for
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
ALCOHOL 23
the lab. During that fi rst year, the drug toxicology back-
log decreased from 1,000 cases to approximately 700
cases. During the second year of this project, the turn-
around time for toxicology screening has decreased
from ninety days to nineteen days. The alcohol back-
log has decreased to approximately 150 cases, from
a high of 300 cases. The alcohol turnaround time is
down to fi ve days, from a high of fourteen days.
This project has been extended for two years, and at
its conclusion, outside funding will be required to con-
tinue support for the additional personnel hired.
STANDARDIZED FIELD SOBRIETY TESTING COORDINATION Section 410
BACKGROUND: To successfully arrest and prosecute an
impaired driver, law enforcement must be trained with
the most current alcohol detection techniques avail-
able. OHSP provides statewide training in Standard
Field Sobriety Testing (SFST) to all law enforcement
offi cers requesting the training. OHSP provides this
training as not all offi cers in Michigan are fully certifi ed
in the NHTSA-IACP SFST training. Classes and materi-
als are available at no charge, and all law enforcement
agencies are encouraged to attend.
GOAL: Support SFST for the law enforcement agencies
that receive federal funds for overtime enforcement of
the state’s drunk driving laws.
ACTIVITIES: OHSP supports a part-time SFST coordi-
nator who:>> maintains the statewide SFST law enforcement
training database>> determines class locations to assure training is avail-
able throughout the state >> designates instructors for over thirty classes each
year and provides all of the appropriate NHTSA
updates>> scheduled thirty-three classes with 547 students>> conducted one train-the-trainer class.
MESSAGING
UNDERAGE DRINKING PUBLIC INFORMATION AND EDUCATION OJJDP
BACKGROUND: By the time students are high school
seniors, more that 84 percent have used alcohol at
some time and approximately 55 percent have used
alcohol within the past thirty days, according to a 2003
Michigan Youth Risk Behavior Survey.
The Substance Abuse and Mental Health Services
Administration reports that more than 40 percent of
youth who begin drinking before age 15 will become
dependent on alcohol.
While Michigan has a statewide task force to
enforce underage drinking laws, an educational cam-
paign is needed to support awareness of enforcement.
Research indicates that increased threats of enforce-
ment are often the best deterrent for underage
drinking.
GOAL: To develop a strong enforcement message for
teens (ages 13–20) to reduce the incidence of under-
age drinking.
ACTIVITIES: Informal research with high school stu-
dents was conducted to determine both potentially
eff ective messages and ways to communicate with this
unique audience. The fi ndings indicate that students
are concerned about disappointing their parents and
losing their trust and/or respect. Along with that, stu-
dents were worried about the consequences of being
caught drinking, especially a
loss of freedom.
Using this information, a
campaign theme, “Get Wasted.
Get Busted. Under 21? It Will
Cost You, Seriously.” logo, and
poster were developed for use
by law enforcement agencies
to publicize underage drink-
ing enforcement programs.
Distribution of these materials
and additional materials will be
developed in FY07.
A poster with the theme “Get Wasted. Get
Busted. Under 21? It Will Cost You, Seriously.” was
developed to help reduce underage drinking.
24 ALCOHOL
COMMUNITY ENGAGEMENT
FATAL ALCOHOL CRASH TEAMSection 410
BACKGROUND: In Marion County, Indiana, a Fatal
Alcohol Crash Team (F.A.C.T.) was formed in December
2002. The team integrates
a number of resources to
eff ectively and effi ciently
investigate and prosecute
fatal drunk driving crimes.
Since that time, the pros-
ecution has had a 100
percent conviction rate
for impaired fatal crashes.
Developing a similar team
in Michigan as a pilot pro-
gram can serve as a model
for other counties, improve
conviction rates for off enders, and lead to better han-
dling of evidence in these cases.
GOAL: To develop and implement a countywide team
responsible for investigating all alcohol- and drug-
related crashes that result in death or serious bodily
injury and where prosecution is likely.
ACTIVITIES: The Genesee County Fatal Alcohol Crash
Team (F.A.C.T.) kicked off its operations with a news
conference in September. The event was attended by
three local television stations and a daily newspaper. In
addition, several local radio stations carried the story.
An operations manual and reporting forms were
created, and a protocol for the team’s response to
crashes was developed and distributed to the partici-
pating agencies in the county.
Applications for F.A.C.T. members were reviewed;
three team leaders and ten “permanent” team mem-
bers were selected based on overall qualifi cations and
jurisdictions. The remaining F.A.C.T. members have
been designated as “non-permanent” team members
and will be assigned on a case-by-case basis.
Because the team was not formalized until late in
the fi scal year, it did not respond to any crashes in FY06.
Accident reconstructionist training will also be a focus
for the coming year.
ADJUDICATION TRAININGSection 410
BACKGROUND: Current education on traffi c safety
issues is necessary to effectively address impaired
driving issues as well as underage drinking. The adju-
dication and law enforcement communities must stay
abreast of the priority issues within the state, as well as
nationally, for Michigan courts to focus on these con-
cerns. Additionally, current training levels in Michigan
are insuffi cient to meet the needs and demands of
the adjudication, prosecutorial, and law enforcement
communities.
GOAL: To provide training for the adjudication com-
munity determined by feedback from magistrates,
probation officers, and judges via surveys and dis-
cussion with their statewide associations such as the
Michigan Association of District Court Magistrates
and Michigan Association of District Court Probation
Offi cers. This training provides the adjudication com-
munity with knowledge vital to eff ective sentencing
and treatment of impaired driving cases as well as best
practices from across the nation.
ACTIVITIES: Workshops on DUI/traffic court issues
were off ered at the Michigan Supreme Court Annual
Conference and the Michigan Association of Drug
Court Professionals Annual Conference. Topics
included drug testing, components of drug courts,
and alternatives to jail for the district court.
In addition, a District Court Probation Offi cer train-
ing was completed with more than thirty attendees
and included speed measurement updates, search
and seizure of a motor vehicle, and judicial interven-
tions to address problem or suspended drivers.
A Magistrate Specialty Seminar for fi fty-seven peo-
ple included information on the Federal Uniform
Manual of Traffi c Control Devices, a speed measure-
ment update, search and seizure (including motor
vehicles), blood-alcohol pharmacology, and judicial
interventions to address problems for suspended
drivers.
PROSECUTOR TRAININGSection 410
BACKGROUND: Current education on traffi c safety
issues is necessary to eff ectively address impaired driv-
ing issues as well as underage drinking. Prosecutors
and law enforcement agencies must stay abreast of
Genesee County launched the fi rst-ever Fatal Alcohol
Crash Team in Michigan this year as a pilot project.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
ALCOHOL 25
the priority issues
within the state as
well as nationally, to
focus on these con-
cerns. Additionally,
current training levels
in Michigan are insuf-
ficient to meet the
needs and demands
of the prosecutorial
and law enforcement
agencies.
GOAL: To provide prosecutors with updated drunk
driving training, such as current drunk driving legisla-
tion, best practices for impaired driving prosecution,
resources necessary to successfully prosecute impaired
driving cases, and improving communication with law
enforcement.
ACTIVITIES: For the past four years, the Prosecuting
Attorneys Association of Michigan (PAAM) has pro-
vided traffi c safety training for county prosecutors.
The Traffi c Safety Training Attorney who conducts the
training provided instruction to: >> county prosecutors and their assistants>> state agencies>> law enforcement
Activities throughout the year included:>> Meeting with prosecutors in counties that received
grant funding for efforts to reduce underage
drinking. >> Serving as a resource for prosecutors by responding
to questions on legal defenses being raised, inter-
pretation of OWI statutes, locating out-of-state OWI
statutes, cross-examination of known local, state,
and national defense experts, and locating experts
to counter defense experts. >> Producing The Green Light, Yellow Light, and Red
Light Alerts for county prosecutors with timely and
useful traffi c safety case law information.>> Writing a letter in response to an article in the
Michigan State Bar Journal by a prominent defense
attorney challenging the accuracy of the SFSTs.>> Presenting at the National Committee for the
Prevention of Alcoholism and Drug Dependency
conference in Barbados. While in Barbados, the
training attorney also addressed the Barbados
Kiwanis Club about alcohol and its eff ects; a class
of high school students about the dangers of under-
age drinking; and was interviewed on two national
televisions shows, Good Morning Barbados, and
Chat, on the benefits of having a breath testing
program.
In addition, eleven seminars were provided for law
enforcement, prosecutors and assistant prosecu-
tors, and other traffi c safety partners. The seminars
off ered were: Protecting Lives, Saving Futures, Basic
PowerPoint, Cops in Court, PowerPoint, PowerPoint
Pizzazz, Regional Prosecutor Meetings, and Talking to
a Jury: Are You Getting Through?
MICHIGAN COALITION TO REDUCE UNDERAGE DRINKINGSection 410, OJJDP
BACKGROUND: The Michigan Coalition to Reduce
Underage Drinking (MCRUD), a program provided
t h r o u g h P r e v e n t i o n
Network (PN), was estab-
lished in 1996 to assist
communities by provid-
ing technical assistance,
training youth in student
leadership skills, and distrib-
uting information on model
youth prevention programs.
State agencies, including
OHSP, provide funding sup-
port for staffi ng and small
grants for local programs
and projects. MCRUD has
twenty-six regional com-
munity coalitions that work
directly with youth and adults in performing youth
alcohol prevention activities.
GOAL: To reduce youth access to alcohol by serving as
a clearinghouse for local citizens, coalitions, and com-
munities to obtain information on underage drinking
initiatives.
ACTIVITIES: PN and MCRUD staff provided exten-
sive resources, technical assistance, and coverage for
a series of Town Hall Meetings on youth and alcohol
usage. An Alcohol Awareness packet with sample pol-
icies, program ideas, and best practices was given to
Town Hall planners. Staff attended planning meetings
for the events, as well as the events themselves. Staff
also administered grants, totaling nearly $40,000, in
Alger, Barry, Genesee, Houghton, Huron, Ionia, Iosco,
Luce, Mackinac, Macomb, Marquette, Muskegon,
Local MCRUD coalitions utilized $40,000 in grants to
host projects in their communities to help reduce
underage drinking.
JUSTICE
ATTORNEYS
MICH IGAN
CO
MM
UN
ITY
SE
RV
ICE
ASSOC IAT ION
LA
W E
NFO
RC
EM
EN
TPROSECUTING
26 ALCOHOL
Ottawa, Saginaw, Schoolcraft, Van Buren, and Wayne
counties.
A sample of projects included:>> In Saginaw County, fourteen high schools par-
ticipated in “Sticker Shock” where stickers were
placed on alcoholic beverages, reminding consum-
ers they need to be at least 21 to purchase alcohol
and should not allow those under 21 to purchase
alcohol. >> The Copper Country Coalition for a Drug-Free
Community conducted a media literacy training for
teens to educate them on how alcohol advertise-
ments are created, developed, and placed. Teens
then created their own public service announce-
ments to be aired on their in-school video loop. >> Students at Michigan Tech University in Houghton
developed The Guidebook to Outdoor Adventures
which provided alternative activities that are not
alcohol-related to deal with the academic stresses
of college. >> The Iosco County Youth Action Council hosted a two-
day training camp focusing on alcohol, tobacco, and
other drug prevention activities to be conducted by
attendees in their own schools. >> The Van Buren Coalition to Reduce Underage
Drinking produced and distributed kits developed
by youth leaders for twenty-two middle and high
schools with materials aimed at raising awareness
of underage drinking and environmental issues.
COURAGEOUS PERSUADERSOJJDP
BACKGROUND: Research has proven that peer-to-peer
communication is an eff ective tool in reaching teens.
The Courageous Persuaders program is an annual
competition that encourages high school students to
create a thirty-second television commercial warning
middle school students about the dangers of drinking
alcohol. This is the sixth year for this program.
GOAL: To raise awareness among middle and high
school students on underage drinking issues through
the development and production of TV public service
announcements (PSAs).
ACTIVITIES: The Courageous Persuaders program
went from a statewide program to a national pro-
gram in 2006. More than 1,200 teams registered for
the video competition via e-mail, with 840 teams
submitting videos. This was an increase of over 670
percent from the 2005 competition. The number of
Michigan teams participating increased from 125 in
2005 to 215 in 2006. Registrations and videos were
received from every state, and from an air force base
in Okinawa, Japan.
Middle school students from twelve schools judged
the PSAs. In addition, representatives from the New
York Art Festival, USA Today, and the Detroit Adcrafter
Club also selected winners. All participants received
invitations to attend a “Hollywood-style” awards ban-
quet, with award winners receiving scholarship funds.
PSAs can be viewed at www.couragefi rst.com.
Winners included:>> J.J. Pearce High School - Richardson, Texas - 2 minutes
(Grand Prize)>> Cooper High School - Abilene, Texas - Consequences
(First Place)>> West Valley High School - Hemet, California - Bad
Infl uence (Second place)>> Hazel Park High School - Hazel Park, Michigan - Cool
(Third place)>> Eppler Junior High School - Utica, Michigan -
Drunken Drummer (New York Festival)>> Thomas S. Wootton High School - Rockville,
Maryland - Spin The Bottle (USA Today)>> Dondero High School - Royal Oak, Michigan -
Vocabulary 101 (Adcrafter)
A Detroit area TV station aired the winning PSAs.
McCann Erickson and USA Today produced and ran
several advertisements congratulating award winners
and promoting the 2007 competition.
PROTECTING YOU/PROTECTING ME OJJDP
BACKGROUND: The National Mothers Against Drunk
Driving (MADD) has developed a classroom-based
alcohol use prevention curriculum, Protecting You/
Protecting Me (PY/PM) for elementary students in
grades 1-5. The program, based on cutting-edge brain
research, is the only school curriculum that not only
educates about the dangers of underage alcohol con-
sumption, but also teaches children how to protect
themselves in dangerous situations linked to alco-
hol. This Substance Abuse & Mental Health Services
Administration (SAMHSA) model program is delivered
in elementary schools where it reaches children before
they have fully formed their attitudes toward under-
age drinking.
The curriculum takes the stand of “zero tolerance”
for the use of any illegal drug, illegal use of alcoholic
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
ALCOHOL 27
beverages by persons under 21 years of age, and any
misuse or high-risk use of medications and household
products containing alcohol.
The curriculum is based on three complementary
and reinforcing mechanisms: risk reduction, resiliency
and protective factors, and developmental assets.
Programs based on these theories are found to be
highly eff ective in reducing risks for substance abuse
and increasing the protective factors that mitigate,
reduce, or eliminate risks associated with substance
abuse.
GOAL: Increase the number of schools and communi-
ties teaching national MADD’s PY/PM curriculum.
ACTIVITIES: For this program, Michigan MADD orga-
nization conducted two “train the trainers” sessions
for fi fty people with the assistance of national MADD.
Follow-up with those participating in the fi rst training
indicated that 64 percent implemented the program
in the 05-06 school year and two schools reported 714
students were served in the program.
MICHIGAN MODEL FOR COMPREHENSIVE SCHOOL HEALTH EDUCATION OJJDP
B AC KG R O U N D : T h e M i c h i g a n M o d e l f o r
Comprehensive School Health Education is used in
more than 90 percent of public schools and more
that 200 private and charter schools. It was established
in 1985 as a cooperative eff ort of seven state agen-
cies: Public Health, Education, Mental Health, Social
Services, Office of Highway Safety Planning, State
Police, and Substance Abuse. These agencies agreed
to collaborate in providing an effi cient delivery mecha-
nism for key disease prevention and health promotion
messages.
Today, the Michigan Model curriculum facilitates
interdisciplinary learning through lessons that inte-
grate health education into other curriculum, including
language arts, social studies, science, math, and art.
Teacher training in the implementation of the Model
ensures that students and their schools as a whole get
maximum benefi ts from this program.
GOAL: To evaluate and update the current under-
age drinking and substance abuse curriculum in the
Michigan Model.
ACTIVITIES: Central Michigan University (CMU),
which is charged with maintaining and updating the
Michigan Model Curriculum, worked collaboratively
with the state revision team in the refi nement of cur-
riculum and also worked collaboratively with Michigan
Department of Education (MDE) staff on integrating
assessment items into the revised lessons, correlating
lessons with standards, benchmarks and curriculum
framework. Curriculum revisions were completed for
grades four and fi ve and review and initial revisions
were made to grades two and three. CMU also revised
draft lessons based on teacher and pilot feedback.
ADMINISTRATION
DUI COURT DATA COLLECTION AND EVALUATIONSection 410
BACKGROUND: Increasing the eff ectiveness of drug
courts is a national focus. Enhancing existing and new
DUI/Drug courts will help address Michigan’s repeat
off ender problem. While these courts have been oper-
ational for a number of years, an evaluation tool does
not exist. An evaluation will help DUI courts operate
more eff ectively, and give a better understanding of
the eff ectiveness of DUI/drug courts.
GOAL: Establish an evaluation program for DUI/drug
courts.
ACTIVITIES: The State Court Administrator Office
(SCAO) has been responsible for developing and con-
ducting an outcome evaluation for the DUI courts in
Michigan. The evaluation is a longitudinal study fol-
lowing defendants for a minimum of one year from
courts in Oakland, Ottawa, and Bay counties. Data
collection continued through September 2006, and a
preliminary report will be presented in early FY07 with
an initial analysis of all data collected up to that point.
A fi nal comprehensive report on the recidivism levels
of the defendants being tracked will be completed at
the end of FY07.
The SCAO has completed the web-based, statewide
drug court case management system for all thirty-two
drug courts in Michigan. This was designed to create a
standard, effi cient way to collect data and analyze DUI
courts. It also allows DUI courts to implement a stan-
dard data coding system and analysis.
28 ALCOHOL
TRAFFIC ENFORCEMENT VANSSection 410
BACKGROUND: Formerly known as the BATmobiles
(Blood Alcohol Testing), the vans were used solely to
assist with impaired driving enforcement processing.
To enhance the visibility of these vehicles, the use of
the vans has been extended to promote Click It or
Ticket, underage drinking enforcement, and local com-
munity events. Located in Ingham, Marquette, Monroe,
and Ottawa counties, the vans are used to enhance
enforcement eff orts and increase publicity regarding
traffi c safety.
GOAL: To increase the visibility of overtime enforce-
ment of traffic laws through use of the traffic
enforcement vans.
ACTIVITIES: The Holland Police Department, Lansing
Police Department, Marquette Police Department,
and Monroe County Sheriff ’s Offi ce staff ed the traffi c
enforcement vans during the summer. The vans were
scheduled for use for enforcement, publicity, or a com-
munity event at least once a month, May-September,
and were utilized forty times.
In an eff ort to more visibly promote traffi c safety
endeavors, the Holland Police Department had frame-
work for changeable signage installed on its van and
signs were created to promote safety belt enforce-
ment. The other three agencies will have their vans
upgraded with signage in FY07.
INTERACTIVE VIDEO TECHNOLOGY FOR DISTRICT COURTSSection 410
BACKGROUND: Lab resources are spread thin when
toxicology lab personnel are asked to appear in
court, which often involves considerable travel time.
Expanded implementation of interactive video tech-
nology in district courts would assist the Michigan
State Police Toxicology Lab to more effi ciently address
a growing demand for laboratory staff to travel sig-
nificant distances to testify in court. Funding will
allow thirteen district courts to purchase and install
interactive video equipment in their courtrooms.
This technology will be used in conjunction with
the Michigan State Police Toxicology Lab interactive
video equipment. With this technology, the courts
will experience greater effi ciency in scheduling MSP
toxicologists for impaired driving cases, resulting in
fewer delays and greater access to the state police
toxicologists.
GOAL: To support the purchase of interactive
video technology in thirteen district courts across
Michigan.
ACTIVITIES: Equipment has been installed and suc-
cessfully tested in two court locations: the 90th District
Court in Emmet County and the 94th District Court in
Delta County.
The first trial requiring video testimony from a
Michigan State Police toxicologist was scheduled for
mid-September, but the need for this witness was
eliminated prior to the trial. However, the 94th District
Court demonstrated the quality of the video trans-
mission to its county prosecutor and local defense
attorneys by conducting a mock trial.
Four Traffi c Enforcement Vans in Ingham, Marquette,
Monroe, and Ottawa counties are used to promote traffi c
safety initiatives.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
POLICE TRAFFIC SERVICES 29
Police Traffi c Services
OVERVIEW
Target audiences that engage in high-risk driving
behaviors seem to have a greater reaction to the threat
of a ticket or imprisonment than to health and safety
messages. The presence of continuous enforcement
saturating an area will provide communities with a
visual reminder of law enforcement’s diligence in
addressing Michigan’s traffi c laws.
ENFORCEMENT
DRIVE MICHIGAN SAFELY TASK FORCE (DMSTF)Sections 157 Incentive, 402, 163, 410, 405, OJJDP-FY05
BACKGROUND: To make the best use of limited funds,
traffi c enforcement grant funding is based on a com-
bination of population, frequency of fatal and serious
injury traffi c crashes, and media reach. By focusing
funding in these areas, OHSP can effi ciently and eff ec-
tively reach the majority of drivers. Qualifying counties
receive grants for overtime enforcement involving
county sheriffs, state police, and local law enforce-
ment agencies.
GOAL: Utilize high visibility enforcement to increase
safety belt use and reduce alcohol-involved crashes,
ultimately resulting in fewer traffic deaths and
injuries.
ACTIVITIES: Michigan conducted three statewide
traffi c enforcement mobilizations. An impaired driv-
ing crackdown took place from December 19, 2005,
through January 1, 2006. A safety belt enforcement
mobilization took place May 22 through June 4, and
a second impaired driving crackdown was August 18
through September 4. In addition, many task force
counties conducted sustained enforcement through-
out the summer months, when injuries and fatalities
are highest.
Fifty-fi ve counties, including 234 law enforcement
agencies covering nearly 94 percent of the state’s pop-
ulation, participated in the year-long Drive Michigan
Safely Task Force safety belt and impaired driving
enforcement initiatives.
The task force agencies conducted more than
34,000 hours of safety belt enforcement, resulting in:>> 49,726 vehicles stopped>> 36,600 safety belt citations issued
>> 48 OWI arrests>> 941 citations issued for driving while license
suspended>> 1,510 misdemeanor arrests >> 176 felony arrests
Agencies also conducted more than 40,850 hours of
OWI enforcement, resulting in:>> 46,776 vehicles stopped>> 2,452 OWI arrests>> 996 other alcohol arrests>> 3,010 misdemeanor arrests>> 409 felony arrests
To enhance the visibility of impaired driving enforce-
ment during the Labor Day You Drink & Drive. You Lose.
crackdown, fi ve counties - Wayne, Oakland, Macomb,
Genesee, and Kent - were selected to participate in
enhanced activity based on crash data that identifi ed
these areas, accounting for nearly 40 percent of all
alcohol-related traffi c deaths.
Funding was available for agencies to conduct OWI/
OUIL warrant sweeps to ensure individuals arrested
on drunk driving charges were processed through
the court system so that appropriate sentencing
could take place. Over a two week period, the sweeps
resulted in 306 arrests on outstanding warrants, 272
of those for alcohol-related off enses. The courts also
noted an increase in voluntary surrenders as a result
of the contact notices.
Funding also enabled the agencies to equip marked
police vehicles with in-car camera technology and
expanded scheduling of overtime patrols during tra-
ditional “happy hour,” or early evening hours. One
agency purchased twenty-eight in-car digital video
cameras for its fl eet.
Success Story
In an effort to keep officers assigned to the
safety belt and OWI enforcement details well
informed, the Genesee County project direc-
tor sent information letters to the lead offi cer
of each participating agency prior to enforce-
ment activity. The letter contained information
regarding the enforcement location, date and
time of the enforcement, and court informa-
tion. The letter also gave the protocol for the
handling of tickets and reports when working
outside of an offi cer’s normal jurisdiction.
30 POLICE TRAFFIC SERVICES
MICHIGAN COMPREHENSIVE TRAFFIC SAFETY INITIATIVE (MCTSI)Sections 157 Incentive, 402, 163, 410, OJJDP FY05
BACKGROUND: To make the best use of limited funds,
traffi c enforcement grant funding is based on a com-
bination of population, frequency of fatal and serious
injury traffi c crashes, and media reach. By focusing
funding on these areas, OHSP is able to effi ciently and
eff ectively reach the majority of drivers. All enforce-
ment programs include the participation of the
Michigan Department of State Police (MSP).
GOAL: Utilize high visibility enforcement to increase
safety belt use and reduce alcohol-involved crashes,
ultimately resulting in fewer traffic deaths and
injuries.
ACTIVITIES: All enforcement programs include the MSP,
the only agency that covers the entire state. Fifty posts
participate in DMSTF activities, coordinating with local
agencies. The posts conducted 5,456 hours of safety
belt enforcement, resulting in:>> 7,285 vehicles stopped>> 4,045 safety belt citations issued>> 63 OWI arrests>> 204 driving while license suspended citations>> 161 misdemeanor arrests>> 33 felony arrests
The posts also conducted 7,618 hours of OWI
enforcement, resulting in:>> 7,171 vehicles stopped>> 328 OWI arrests >> 288 other alcohol arrests>> 316 misdemeanor arrests>> 72 felony arrests
MSP also participated in youth alcohol grant proj-
ects. One of the main objectives of the youth alcohol
grants is to decrease the number of youths attempt-
ing to consume alcohol and adults providing alcohol
to minors. The posts conducted almost 900 hours
of youth alcohol enforcement. There were six OUIL
arrests, forty-four MIP arrests, thirty-three misde-
meanor arrests, four open intoxicant citations, and
238 other citations.
All MSP posts participated in the three mobiliza-
tions. After each mobilization, all posts submitted
their statistics to OHSP so that the activity could be
evaluated.
A position to administer grant-funded activity and
act as the liaison with all sixty-four posts was vital to
the success of the MSP traffi c enforcement eff orts. It
is critical to allocate overtime hours to the posts in
the task force area in a timely manner and to provide
the post grant sergeants with information about the
enforcement projects.
In April 2005, MSP was granted $1 million to pur-
chase 185 speed measurement devices and 191 in-car
video cameras for their fl eet. A review of the enforce-
ment activity for the posts in fi scal years 2005 and 2006
revealed a 10 percent increase in the hazardous action
citations - which includes speeding citations - issued
by patrol hour. This may be attributable to the equip-
ment purchase. Due to the timing of data availability,
crash and overall conviction rates are not yet available
for 2006 for comparison.
US-2 CORRIDOR ENFORCEMENT (OPERATION S.A.B.R.E.)Section 402
BACKGROUND: Michigan’s Upper Peninsula is unique
in many aspects. Geographically a large area, the U.P.
lacks an east-west interstate freeway. U.S.-2 is the main
thoroughfare that carries commercial traffi c, tourists,
and residents traveling across the region.
Much of U.S.-2 is a two-lane road with strategi-
cally placed passing lanes. Some motorists become
impatient when traveling behind slower moving
commercial trucks, vehi-
cles towing campers or
boats, or scenery-watch-
ing tourists. Because of
these many factors, a
task force was convened
to address an increase in
traffi c deaths and serious injuries during the summer
months in three counties along U.S.-2 in the Upper
Peninsula.
In 2004, three deaths occurred in motor vehicle
crashes on U.S.-2 between May 30 and September 6.
In 2005, one death occurred during that same time
frame. Because of the demonstrated reduction in fatal-
ities during the project’s fi rst year, Operation S.A.B.R.E.
(Speed, Agressive [driving], Belts, Rural Enforcement)
was continued for a second summer.
GOAL: Encourage motorists to avoid aggressive driv-
ing and dangerous passing, obey speed limits, and to
buckle up through publicity and enforcement.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
POLICE TRAFFIC SERVICES 31
ACTIVITIES: Law enforcement agencies including MSP
from the Negaunee, St. Ignace, Manistique, Gladstone,
Munising, Sault Ste. Marie, and Newberry posts; the
Sault Tribal Police, St. Ignace Police Department,
and the MSP Motor Carrier Division; along with the
Michigan Department of Transportation, local tourism
offi ces in Schoolcraft and Mackinac counties, and the
Michigan Center for Truck Safety supported a public
information campaign and selective traffi c enforce-
ment campaign throughout the summer.
Overtime patrols were scheduled for Friday and
Sunday evenings, times when tourist traffi c was espe-
cially high, between Memorial Day and Labor Day.
Information about the campaign was provided to
motorists through radio public service announce-
ments, and placemats and banners provided to more
than 100 restaurants, campgrounds and businesses
along the U.S.-2 corridor. Enforcement results were:>> 358 patrol hours>> 683 enforcement contacts>> 605 traffi c stops>> 5 other alcohol arrests/ citations>> 491 speed citations>> 28 other citations>> 2 felony arrests>> 2 misdemeanor/ fugitive arrests>> 3 safety belt citations
In 2006, one motor-vehicle fatality was noted on the
U.S.-2 corridor during the grant funded timeframe. A
medical condition was found to precede the crash.
SAFETY BELT ENFORCEMENT ZONE SIGNS Section 405
BACKGROUND: For the fourth year, law enforcement
agencies conducted safety belt enforcement zones to
ensure motorist awareness of increased enforcement.
A safety belt enforcement zone requires the use of spe-
cial, portable signs that mark the start of a zone area.
Enforcement zone signs make it clear offi cers are writ-
ing safety belt citations, avoiding the assumption that
a stop is for speeding, and reminding motorists that
offi cers are serious about enforcing Michigan’s safety
belt law.
GOAL: Enhance the visibility of safety belt
enforcement.
ACTIVITIES: As the number of grant-funded agencies
continues to grow, so does the need for zone signage.
Fifty-fi ve counties conducted safety belt enforcement
zones this summer. An additional 100 enforcement
zone signs were purchased to provide these agencies
with signs.
LAW ENFORCEMENT CHALLENGE Section 402
BACKGROUND: With limited federal funds available,
only law enforcement agencies meeting certain crash
and population criteria receive grant funds for enforce-
ment during mobilizations. To encourage the more
than 500 law enforcement agencies to participate in
mobilizations, Michigan created a “law enforcement
challenge.”
GOAL: Increase law enforcement participation in state
and national traffic enforce-
ment campaigns.
ACTIVITIES: Law enforcement
agencies register for the chal-
lenge by pledging to have
offi cers place greater attention
on the campaign focus during
mobilization periods. Agencies
that do so and report enforce-
ment results by set deadlines
are entered into a random
drawing for a grant that can be
used to purchase equipment,
schedule overtime, attend traffi c-related training, or
a combination of these options. Agencies that par-
ticipate in the three mobilizations are eligible for one
of several larger grants, as well as other traffi c safety
equipment awards.
Following the Memorial Day holiday, twelve agen-
cies were awarded $5,000 grants. The winners were:>> Birch Run Police Department>> Edmore Police Department>> Harper Woods Police Department >> Iron Mountain Police Department>> Livingston County Sheriff ’s Offi ce>> Mason County Sheriff 's Offi ce>> Mattawan Police Department>> Montague Police Department>> MSP Alpena Post >> MSP East Tawas Post >> Sault Ste. Marie Police Department>> Wolverine Lake Police Department
Law enforcement agencies have the opportunity to
receive grant funding by participating in Michigan’s
law enforcement challenge.
32 POLICE TRAFFIC SERVICES
Following the Labor Day impaired driving crackdown,
twelve agencies were randomly selected. The winners
included:>> Alpena County Sheriff 's Offi ce>> Big Rapids Department of Public Safety>> Blissfi eld Police Department>> Caseville Police Department>> East Bay Township Police Department>> Madison Township Police Department>> MSP Ithaca Post >> MSP Metro North Post >> Montrose Township Police Department>> Newaygo County Sheriff 's Offi ce>> Romulus Police Department>> Somerset Township Police Department
Following the Christmas/New Year’s drunk driving
crackdown, eight agencies were awarded $5,000
grants. The winners were:>> Chippewa County Sheriff ’s Offi ce>> Hart Police Department>> MSP Ypsilanti Post>> MSP Metro South Post>> Oakland County Sheriff ’s Offi ce>> Plainwell Department of Public Safety>> Sebawaing Police Department>> White Pigeon Police Department
Equipment purchased by the winners included bin-
oculars, traffi c cones, crash reconstruction supplies,
digital video system, digital cameras, fi rst responder
kits, fatal vision goggles, traffi c fl ares, fl ashlights, in-car
cameras, lasers, night vision goggles, passive alcohol
sensors, ultraviolet lights for checking driver licenses,
radars, rain gear, refl ective vests, speed trailer, stop
sticks, traffi c motorcycle lease, and trunk organizers.
Success Story
Upon winning a grant from OHSP, the Romulus
Police Department identified exceeding the
speed limit by 15 mph as a problem near the
airport that serves the Detroit area. Three loca-
tions were selected for speed enforcement
based on the number of speed violations and
traffic crashes related to excessive speed. In
all, Romulus PD conducted twenty-four speed
enforcement details. The results were 387 vehi-
cles stopped, with 400 citations issued and ten
arrests made.
Although preliminary reports appear to show a
reduction of traffi c crashes related to speed in
the area, the number of speeding violations con-
tinues at about the same pace. The high visibility
of offi cers conducting traffi c enforcement has
reduced the number of speeders who work at,
or commute to and from the airport daily or on
a regular basis. The majority of the speed viola-
tions appear to be the occasional traveler using
the airport, unfamiliar to the area, and not pay-
ing attention.
LAW ENFORCEMENT CHALLENGE RECOGNITION CEREMONY Section 402
BACKGROUND: For the last three years, the law
enforcement challenge concluded with a special
event to recognize the contributions of agencies and
announce regional and grand prize winners.
GOAL: Recognize law enforcement for their dedication
to traffi c enforcement.
ACTIVITIES: Law enforcement agencies were invited to
the luncheon based on participation in the Challenge
The Elkton Police Department used their Challenge Awards
grant to purchase a new patrol car.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
POLICE TRAFFIC SERVICES 33
program. Certifi cates were provided to all participants
and regional grant award winners were chosen by ran-
dom drawing during the luncheon.
Winners were:>> Elkton Police Department>> Fenton Police Department>> Jonesville Police Department>> Lakeview Village Police Department>> MSP Grand Haven Post>> MSP Iron River Post>> Royal Oak Police Department
Two agencies, Elkton and Fenton, used the grants to
purchase traffi c patrol vehicles. Other equipment pur-
chased includes fatal vision goggles, fl ashlights, in-car
cameras, laser, radars, rain gear, refl ective vests, stop
sticks, a trunk organizer, and amber lights.
Innovative Partnership
Utilizing OHSP grant funding, the Lakeview
Police Department identifi ed the middle school
area as a potentially dangerous area for students
to interact with speeding vehicles. The police
department worked with the township to install
blinking amber lights on eight school zone signs.
The lights come on during the heavy traffi c peri-
ods before and after school to warn motorists
that children are in the area. The installation of
these lights has signifi cantly enhanced the vis-
ibility of the school zone.
MICHIGAN ASSOCIATION OF CHIEFS OF POLICE (MACP) AWARDS Section 402
BACKGROUND: The Award for
Excellence in Traffic Safety is
a cooperative effort with the
Michigan Association of Chiefs
of Police (MACP), OHSP, and AAA
Michigan. OHSP has been providing grants for traffi c
safety eff orts to winning agencies since 2002.
GOAL: Recognize outstanding traffi c safety eff orts
conducted by police and public safety departments
across the state.
ACTIVITIES: Nineteen law enforcement agencies
earned the 2005 Award for Excellence in Traffi c Safety.
They were awarded $2,000 grants.
The 2005 award winners included:
Class 1: (1-10 police offi cers)
Hudsonville Police Department
Plainwell Department of Public Safety
Sandusky Police Department
Class 2: (11-15 police offi cers)
Dryden Township Police Department
Class 3: (16-25 police offi cers)
Charlotte Police Department
Dowagiac Police Department
Sturgis Police Department
Class 4: (26-49 police offi cers)
Center Line Department of Public Safety
Grand Haven Department of Public Safety
City of Ypsilanti Police Department
Class 5: (50-80 police offi cers)
Kentwood Police Department
Novi Police Department
Portage Police Department
Class 6: (more than 81 police offi cers)
Sheriff ’s Offi ces:
Ingham County Sheriff ’s Offi ce
Muskegon County Sheriff ’s Offi ce
St. Joseph County Sheriff ’s Offi ce
Michigan State Police Posts:
MSP Eighth District Headquarters
MSP Cheboygan Post
MSP Petoskey Post
The winners used the funding to purchase items such
as binoculars, crash reconstruction equipment, digital
cameras, fatal vision goggles, fl ashlights, in-car cam-
eras, lasers, passive alcohol sensors, radar, refl ective
vests, and a speed trailer.
Success Story
The Dowagiac Police Department purchased
a speed trailer that has been utilized where
speed violations had been reported to the
police department. The information gathered
has given the Dowagiac Police Department the
opportunity to better assign offi cers to work
speed/traffi c enforcement in these areas.
34 POLICE TRAFFIC SERVICES
MOTHERS AGAINST DRUNK DRIVING OFFICER RECOGNITION Section 410
BACKGROUND: Mothers Against Drunk Driving
(MADD) annually recognizes law enforcement offi cers
for outstanding eff orts to arrest drunk drivers. OHSP is
a long-standing partner with MADD in supporting the
recognition of these dedicated individuals.
GOAL: Recognize outstanding efforts to stop and
arrest drunk drivers.
ACTIVITIES: Those nominated for a MADD Lifesavers
Award attended a luncheon recognition program
where honorees received vouchers to attend traffi c
safety related trainings or conferences. Of the nine offi -
cers recognized this year, three were able to attend the
national Lifesavers Conference in Austin, Texas.
LAW ENFORCEMENT LIAISONS Section 402
BACKGROUND: To help coordinate traffi c enforcement
programs, OHSP utilizes a team of eight law enforce-
ment liaisons (LELs). Established in 1998, a LEL covers
a region of the state or coordinates MSP grant-funded
activities. LELs are current or retired police offi cers.
GOAL: Encourage law enforcement agencies to sup-
port traffi c safety programs through more personal
contact.
ACTIVITIES: The LEL team assisted law enforcement
agencies with strategic planning, coordinating grant-
funded enforcement among agencies, and helping
agencies publicize enforcement. LELs solicited mobi-
lization participation and helped provide traffi c safety
and enforcement training. The LELs also participated
in UD-10 training classes, Youth Alcohol Town Hall
Meetings, and legal update classes for the purpose of
providing this information to law enforcement agen-
cies within their regions.
The LELs made more than 600 personal con-
tacts throughout the year. As a result, 88 percent of
Michigan’s 650 law enforcement agencies partici-
pated in the 2006 Challenge program. The liaison team
also assisted with the Law Enforcement Challenge
Recognition Ceremony.
The liaison team was instrumental with implement-
ing the enhanced campaign to decrease the incidence
of drunk driving surrounding the Labor Day crackdown.
To enhance the visibility of impaired driving enforce-
ment during the Labor Day drunk driving crackdown,
fi ve Michigan counties - Wayne, Oakland, Macomb,
Genesee, and Kent - were selected to participate in
enhanced activity based on crash data that identifi ed
these areas accounting for nearly 40 percent of all alco-
hol-related traffi c deaths.
TRAFFIC ENFORCEMENT ASSOCIATION OF MICHIGAN (T.E.A.M.) Section 402
BACKGROUND: Law enforcement offi cers lack a state-
wide traffi c safety association that would allow them to
share information, promote specialized training, and
recognize the important contribution traffi c enforce-
ment makes.
GOAL: Unite law enforcement offi cers who have an
interest in traffi c safety.
ACTIVITIES: The LEL team is developing a statewide
traffi c safety association and a website that will serve
as the dedicated source for
training needs and informa-
tion sharing among traffic
enforcement offi cers. The LELs
will comprise the Board of
Directors for T.E.A.M. until the
association is established. The
association will be designed to
encourage those offi cers com-
mitted to traffi c enforcement,
as well as motivate others to
make traffi c enforcement an important part of their
careers.
The association will be open to all law enforcement
from command officers to local officers, deputies,
and MSP troopers. It will highlight successful traffi c
enforcement techniques, legal interpretations of the
Motor Vehicle Code, and traffi c enforcement training
being off ered throughout the state. Its website will
feature training and grant opportunities, new technol-
ogy, and promotion of all Michigan law enforcement
programs.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
POLICE TRAFFIC SERVICES 35
The association is planning to host a training confer-
ence specifi cally designed for road offi cers in October
2007.
TRAFFIC ENFORCEMENT ASSOCIATION OF MICHIGAN (T.E.A.M.) CONFERENCE Section 402
BACKGROUND:
Training enables
l a w e n f o r c e -
ment offi cers to
be aware of and
understand cur-
rent priorities in
order to success-
fully contribute
their efforts in
addressing traffi c
safety priorities.
O H S P a n d
T.E.A.M. co-spon-
sored the fi rst statewide traffi c enforcement training
conference to increase the knowledge and skills of offi -
cers who use traffi c enforcement as a means to reduce
crime, traffi c deaths, and injuries.
GOAL: Support law enforcement training on traffi c
safety initiatives.
ACTIVITIES: The Michigan Law Enforcement Offi cers
Training Conference took place in October 2005 and
was open to all Michigan law enforcement offi cers. The
event concluded with the annual Challenge Awards
Recognition Ceremony.
A variety of topics and workshops were offered,
including Getting More Out of Traffi c Stops, Terrorism
and Traffi c, Safe Speeds-Setting Realistic Speed Limits,
Fakin’ It-How to Detect a Fraudulent ID, and Up to the
Minute-Changes in the Law. More than 530 offi cers
and twelve vendors registered for the two-day con-
ference. With nearly 300 evaluations submitted, the
conference was recorded as an overwhelming success.
On a scale of 1 to 5, with 5 being excellent, the overall
rating was 4.11. This was the largest conference ever
hosted by OHSP.
UPPER PENINSULA CONDUCTING COMPLETE TRAFFIC STOPS TRAIN-THE-TRAINERSection 402
BACKGROUND: Training enables law enforcement offi -
cers to be aware of and understand current priorities
to successfully contribute their eff orts in addressing
traffi c safety priorities.
The U.S. Department of Justice Community
Orientated Police Services offi ce and the NHTSA col-
laborated in developing a course that discusses how
law enforcement offi cers can eff ectively, legally, and
professionally conduct criminal investigations at traffi c
stops when suspicious indicators are present.
GOAL: Support law enforcement training on traffi c
safety initiatives.
ACTIVITIES: Two offi cers from the Upper Peninsula
Regional Police Academy through Northern Michigan
University received the train-the-trainer program. As a
result, the U.P. Regional Police Academy is now spon-
soring these courses at no cost to OHSP. Thirteen
Complete Traffi c Stops courses have been scheduled
in the Upper Peninsula for early FY07.
MESSAGING
MOBILIZATION PAID ADVERTISINGSections 402, 410
BACKGROUND: Stepped up enforcement has the
greatest impact when motorists are aware of these
efforts. Using paid advertising allows OHSP to tar-
get messages to key groups, especially young men,
eff ectively and effi ciently. Unlike earned media, paid
advertising allows the message to be delivered as
intended. This strategy has allowed OHSP to increase
its message awareness and help drive positive behav-
ior changes.
GOAL: Continue high levels of awareness for the
Buckle Up or Pay Up, Click It or Ticket and You Drink &
Drive. You Lose. campaign messages during enforce-
ment mobilizations.
ACTIVITIES: Paid advertising campaigns took place to
promote the December and August You Drink & Drive.
You Lose. crackdowns as well as the May Buckle Up or
Ingham County Prosecutor Stuart Dunnings III
spoke at the fi rst ever Traffi c Enforcement
Association of Michigan conference.
36 POLICE TRAFFIC SERVICES
Pay Up, Click It or Ticket mobilization. A more detailed
report is available in the Paid Advertising section of
this document.
MOBILIZATION ADVERTISING DEVELOPMENTSection 402
BACKGROUND: Carefully crafted advertising messages
can signifi cantly increase awareness of special traffi c
enforcement programs – and prompt driver behav-
ior change. It is essential that ads remain relevant and
meaningful to the target advertising audience, young
men. As the safety belt use continues to increase, it
is imperative that the ad message remain fresh and
appealing to the diminishing number of unbuckled
motorists.
Because the state’s safety belt advertising cam-
paign has been running for two to three years, a new
ad was essential
to remain atten-
tion getting.
Along with tar-
geted advertising
messages, OHSP
will dovetail its
outreach efforts
in a similar way,
targeting the out-
reach campaign
for young men.
GOAL: Through
research, develop
s a f e t y b e l t
enforcement ads
for a young male
audience to further increase the likelihood of achiev-
ing a higher safety belt use rate. Also, craft an outreach
strategy and materials to reinforce this same message
among the target audience, young men.
ACTIVITIES: A series of focus groups in the winter
began the process of developing a new TV and radio
ad campaign aimed at young men. As the safety belt
use rate continues to climb, the group of motorists
who buckle up infrequently becomes smaller. In focus
groups, it was apparent that virtually all were aware of
the life-saving benefi ts of buckling up. In fact, one par-
ticipant had lost a close relative in a traffi c crash, yet
failed to buckle up himself.
Although these young men knew they should
buckle up and that police strictly enforced the law,
many felt they knew how to outsmart offi cers. The
$65 citation was still a strong motivator/incentive to
buckle up for this group.
A new TV ad was crafted, this one introducing a
bit of humor to capture the audience’s attention and
remind them that strict enforcement was again part of
the annual rite of spring. The TV ads featured cars with
signs pointing out their occupants were unbuckled:
Unbuckled driver. Ticket me. Lookee. No Belt. Waiting
for a ticket.
LOCAL PUBLIC SERVICE ANNOUNCEMENTS Section 402
BACKGROUND: During traffi c enforcement mobiliza-
tions, traffi c safety messages are visible, both through
paid advertising and earned media eff orts. As impor-
tant as these efforts are, motorists need regular
reminders to buckle up and drive sober throughout
the year. Unpaid public service announcements fea-
turing local law enforcement offi cers often receive
modest play from local broadcast and cable stations
because these ads feature local public offi cials.
GOAL: Utilize local public service announcements to
remind motorists of traffi c safety messages during non-
mobilization periods.
ACTIVITIES: At the MACP Mid-Winter Training
Conference in February, law enforcement offi cers were
given the opportunity to tape a public service mes-
sage about drunk driving. Thirteen law enforcement
offi cials recorded a message and were provided copies
of the PSAs to distribute to their local media.
COMMUNITY ENGAGEMENT
UPPER PENINSULA CONFERENCE ATTENDANCESection 402
BACKGROUND: Because of geographical distance
and limited funds, law enforcement officers in the
Upper Peninsula generally do not attend statewide
conferences held in lower Michigan. This puts them
at a disadvantage as they are not able to obtain new
information about technology or training. In addition,
A new advertisement for the May Buckle Up or Pay Up, Click It or
Ticket campaign indicated just how easy it is for offi cers to spot
unbuckled motorists.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
PEDESTRIANS AND BIKES 37
Pedestrians and Bikes
they are unable to realize the advantages of network-
ing with offi cers from other departments.
GOAL: To increase the number of law enforcement offi -
cers in the Upper Peninsula attending the T.E.A.M. Law
Enforcement Conference.
ACTIVITIES: Registration, lodging, and meals were
provided to law enforcement offi cers in the Upper
Peninsula to attend the Michigan Law Enforcement
Offi cers Training Conference in Lansing. Motor coach
transportation was provided, with the bus traveling to
three pick-up points in the region, transporting nine-
teen offi cers. In addition, fi fteen offi cers traveled to the
conference independently.
ADMINISTRATION
EVALUATION - TELEPHONE SURVEYS OF DRIVER BELIEFS AND ATTITUDESSections 402, 410
BACKGROUND: The ongoing success of enforcement
mobilizations can be tied, at least in part, to contin-
ual evaluation eff orts. Evaluation tools can illuminate
areas for improvement, identify program enhance-
ments and new programs, and determine a program’s
eff ectiveness or ineff ectiveness.
GOAL: Determine public perception of the enforce-
ment eff orts.
ACTIVITIES: Before and after each wave of statewide
enforcement under the Click It or Ticket and You Drink
& Drive. You Lose. programs, telephone surveys were
conducted to determine driver knowledge, beliefs,
and behaviors. These tracked changes in awareness
of enforcement efforts and advertising campaign
messages. Surveys devoted special attention to tar-
get audiences for media campaigns, including young
male drivers, teens, and drivers in rural areas.
Results showed stable levels in drivers’ perceived
risk of citation for non-use of safety belts or arrest for
impaired driving, with some improvement during
mobilization and crackdowns that faded over time.
Awareness of OHSP media campaigns is good, with
near-universal recognition of “Click It or Ticket” and
rising recognition of other campaign taglines.
COMMUNITY ENGAGEMENT
BICYCLE KITS AND HELMETSSection 402
BACKGROUND: Statistics show that most injuries and
deaths are because bicyclists are not wearing helmets.
Information from the FY02-03 Bicycle Assessment con-
ducted by the League of Michigan Bicyclists indicated
the need to target those least likely to wear helmets;
low-income communities and minorities. By provid-
ing free helmets and educational materials, bicyclists
will be more apt to wear them.
GOAL: To provide helmets to bicyclists as well as edu-
cate them on the importance of wearing helmets.
ACTIVITIES: MDCH provided nearly 7,000 bicycle
safety helmets and materials at ninety-fi ve bicycle
safety programs sponsored by communities and
health departments to reach low-income families
who would otherwise not be able to aff ord bicycle hel-
mets. Helmets were distributed to SAFE KIDS chapters,
health departments, schools, and law enforcement
agencies.
DETROIT PEDESTRIAN SAFETY ACTION PLANUnfunded
BACKGROUND: The City of Detroit has one of the
highest pedestrian-vehicle fatality rates in the nation.
A group of safety advocates representing the City of
Detroit, Wayne State University (WSU), SEMCOG, OHSP,
MDOT, and FHWA are working together to address this
issue.
GOAL: Create an action plan to address the high
pedestrian fatality occurrences and rates within Wayne
County, the City of Detroit, and WSU.
ACTIVITIES: The Detroit Pedestrian Action Team pro-
posed conducting an in-depth pedestrian data study
at key Detroit locations. MDOT agreed to fund this
study and has secured the needed resources for a 2007
project. In addition, SEMCOG has agreed to conduct
base data analysis to identify areas for more in-depth
analysis.
38 TRAFFIC RECORDS
Traffi c Records
ADMINISTRATION
MICHIGAN TRAFFIC CRASH FACTSSection 402
BACKGROUND: Traffi c safety professionals at the fed-
eral, state, and local level need access to Michigan’s
traffi c crash data to identify and analyze traffi c crash
problems, implement countermeasures, and evaluate
impact. The annual Traffi c Crash Facts has been the
source of comprehensive traffi c crash data accessible
to the public.
GOAL: To produce and distribute the 2005 Michigan
Traffi c Crash Facts report.
ACTIVITIES: The 2005 Traffi c Crash Facts publication
was released in October. Changes for 2005 included a
section dedicated to U.P. crashes and a basic data anal-
ysis tool on the website.
INTERNET RECORDS MANAGEMENT SYSTEM (Net RMS)Section 157 Incentive
LAW ENFORCEMENT AGENCY MANAGEMENT
SYSTEMS (LEAMS)
BACKGROUND: CJIC is developing a comprehensive
law enforcement agency management system, known
as NetRMS. Using the latest technology, NetRMS will
off er the opportunity to integrate with other records
management systems so information can be readily
shared. NetRMS includes six modules: incident, intel-
ligence, crash, citation, enhancements, and interfaces.
Crash module development began in December 2002.
The NetRMS and CPR groups have established a part-
nership and information environment needed for both
projects to succeed.
GOAL: To provide an electronic system to record crash,
citation, and incident data as these events occur.
ACTIVITIES: Due to internal state department issues,
this project did not move forward and was canceled.
LEARNING MANAGEMENT SYSTEM (LMS) TRAININGSection 163
BACKGROUND: It is impossible to effectively and
effi ciently train thousands of Michigan law enforce-
ment offi cers on changes to UD-10 forms and other
traffi c records issues in a relatively short time frame.
Traditional training methods are time consuming and
expensive. In addition, training materials and content
are quickly obsolete. Distance-based learning can rem-
edy these problems, but an infrastructure is needed
to deploy and manage the training. A learning man-
agement system (LMS) provides the infrastructure to
deploy, track, and report on distance learning courses
and students.
GOAL: Provide an internet or remote learning system
to conduct law enforcement training.
ACTIVITIES: Due to a shift in priorities, this project did
not move forward.
CRASH AND CITATION RECORD PROCESSINGSection 163
BACKGROUND: Michigan law requires the Department
of State (SOS) to provide citation abstracts within ten
days of conviction. To comply with this requirement,
SOS needs computer system upgrades. This project
will link data collection and processing of crash and
citation records which will provide for increased data
sharing between various agencies and ultimately pro-
vide better traffi c records information.
GOAL: Provide the system enhancements needed to
post citation convictions on a driver’s record within
ten days of adjudication.
ACTIVITIES: The development of a Unifi ed Network
Interface (UNI) to enable all driver data to be shared
with other states, employers, and other record users
as required by the Motor Carrier Safety Improvement
Act has been started, including acquiring the neces-
sary software. Analysis has been performed to ensure
American Association of Motor Vehicle Administrators
communications can work from both the mainframe
and client server platforms.
This project should be completed by the end of
FY07.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
COMMUNITY TRAFFIC SAFETY PROGRAMS 39
MESSAGING
PUBLIC INFORMATION AND EDUCATION MATERIALS Sections 402, 410
BACKGROUND: To promote safety belt use, sober
driving, and other traffic safety issues, the OHSP
Communications Section carries out many activities on
a regular basis, including a statewide, general interest
traffi c safety news-
letter. The section
also oversees the
development of fl y-
ers, brochures, and
posters to promote
traffic safety cam-
paigns and hosts
news conferences
to promote traffic
safety initiatives.
GOAL: Continue
communication
p r o g r a m s a n d
materials for grant-
ees, partners, and
the general public to support traffi c safety issues that
address traffi c deaths and injuries.
ACTIVITIES: Projects during the year included:>> Producing annual reports for OHSP, the Michigan
Truck Safety Commission, and the Secondary Road
Patrol program. >> Developing new materials for motorcycle and
school bus safety.>> Updating the publications catalog to refl ect all cur-
rent off erings.>> Hosting a media event to promote Child Passenger
Safety Week.>> Issued fifteen statewide news releases and
sevety-five localized news releases, resulting in
approximately 134 media stories.>> Continued to keep information posted to the OHSP
website current.
MATERIALS STORAGE AND DISTRIBUTIONSection 402
BACKGROUND: OHSP supports the storage and ship-
ment of traffic safety materials so that anyone has
access to this information at no charge. This allows
grantees, partners, and others to utilize posters, bro-
chures, and other materials for local traffic safety
eff orts.
GOAL: Continue support for the effi cient storage and
shipment of traffi c safety materials in support of ongo-
ing traffi c safety programs and campaigns.
ACTIVITIES: OHSP has a proactive strategy for distribut-
ing traffi c safety materials statewide. When new fl yers,
brochures, or other traffi c safety-related items are pub-
lished or purchased, a targeted mailing of these items
is conducted to pertinent audiences. Special mailings
of nearly 1.4 million items included:>> child passenger safety materials to nearly 300 sites>> drunk driving materials to nearly 700 law enforce-
ment agencies in December>> safe driving fact sheet sent to 700 NETS
members/employers>> posters to eleven sites to support a project with
T.E.A.M. for the NFL Super Bowl>> PSAs about child passenger safety to 125 radio
stations >> nearly 800 mobilization kits to promote the
Buckle Up or Pay Up, Click It or Ticket safety belt
mobilization>> Booster Bug coloring books to more than 2,250 ele-
mentary schools>> CPS videos to nearly 700 law enforcement
agencies>> drunk driving materials to nearly 700 law enforce-
ment agencies for Labor Day crackdown.
Overall, nearly 2.3 million traffi c safety-related materi-
als were distributed this year, an increase of more than
1 million items over last year.
UPPER PENINSULA PUBLIC INFORMATION AND EDUCATIONSection 402
BACKGROUND: OHSP provides public information
and education materials to support targeted law
enforcement campaigns. The U.S.-2 corridor has been
identifi ed as being overrepresented in crashes due to
high speed, aggressive driving, and lack of safety belt use.
Community Traffi c Safety Programs
A news event during Child Passenger
Safety Week introduced elementary
students to Click It the Cricket and
informed them about the need to use
booster seats.
40 COMMUNITY TRAFFIC SAFETY PROGRAMS
To provide messages to both local residents and vaca-
tioning motorists, materials have been developed to be
placed in restaurants and campgrounds.
GOAL: Continue support for the
U.S.-2 Operation S.A.B.R.E. law
enforcement initiative to include
printing placemats and ban-
ners to inform the public about
increased law enforcement.
ACTIVITIES: Radio public service
announcements ran throughout
the Upper Peninsula regarding
the S.A.B.R.E. project. From May
through September, the PSAs
aired 2,594 times on stations in
Baraga, Escanaba, Hancock, Iron
Mountain, L’Anse, Marinette, Marquette, Menominee,
Newberry, and Sault Ste. Marie.
In addition, groups distributed 100,000 placemats to
restaurants and asked local businesses to put up S.A.B.R.E.
banners. Two news conferences were hosted in May to
kick off Operation S.A.B.R.E. Six television stations from
Marquette, Traverse City, and Cadillac, three newspapers,
and several radio stations covered the events.
PARTNERSHIP ACTIVITIESSection 402
BACKGROUND: While OHSP uses funds to purchase paid
advertising, this is generally limited to a two-week period
surrounding traffi c enforcement
mobilizations. During other times,
OHSP must seek ways to keep traf-
fi c safety messages in front of key
constituencies, especially young
men. Partnerships provide an
ideal way to promote safety belt
and drive sober themes to rein-
force messages that are so visible
during periods of stepped up
enforcement.
GOAL: Seek out new partnerships
to promote traffic safety mes-
sages and build on those it began
developing last fi scal year.
ACTIVITIES: Building on its partnership with Techniques
for Eff ective Alcohol Management (TEAM) and Recording
Artists, Actors, and Athletes Against Drunk Driving (RADD),
OHSP set up a “tape your own” public service announce-
ment shoot at the NFL Experience, an opportunity for
football fans to get a taste of Super Bowl XL in Detroit.
More than 100 participants recorded traffi c safety com-
mercials about the importance of designating sober
drivers and wearing safety belts.
OHSP paired up with the Huron-Clinton Metroparks, a
network of parks in Southeast Michigan, over the fourth of
July weekend to get visitors to buckle up. At seven of the
parks, restrained passengers received a Pepsi, donated by
a local distributor. Those who were not buckled up drove
away with information about how safety belts save lives.
Ten thousand “Buckle Up. Every Trip, Every Time.” fl yers
and litter bags and ten banners were created.
An interactive booth at the Michigan State Fair helped
attract visitors’ attention to safety belt and child safety
seat use this summer. Children stepped up to the booster
seat display to see if they needed a booster seat. If they
fell under the red bar set at 4’9”, a booster seat was rec-
ommended. Booster Bug coloring books were distributed
and some had the chance to see the star of the publica-
tion, Click-It the Cricket, in person. About 800 visitors to
the booth also received Polaroids in a commemorative
photo frame touting a safety belt message.
Teaming up again with T.E.A.M., R.A.D.D., Roush Racing,
NASCAR, Michigan International Speedway (MIS), and
AAA Michigan, OHSP offered race fans the chance to
tape their own PSAs at the August Nextel Cup race. Sixty
fans had the opportunity to tape traffi c safety commer-
cials about the importance of wearing safety belts and
another 450 had their picture taken and printed out on a
special frame featuring a buckle up message. In addition,
a PSA utilizing footage from last year’s event and Nextel
Cup driver Carl Edwards was developed and played dur-
ing the weekend race event.
COMMUNITY ENGAGEMENT
MICHIGAN NETWORK OF EMPLOYERS FOR TRAFFIC SAFETY (NETS)Section 402
BACKGROUND: Michigan NETS was established in 1994 to
bring together private and public sector offi cials to reduce
traffi c deaths and bring down the cost of on- and off -the-
job crashes. Since then, Michigan NETS has encouraged
businesses to establish or expand workplace traffi c safety
programs in their own organizations and communities.
Visitors to Clinton-Huron Metroparks were
rewarded for wearing their safety belts with a
pop. Those not wearing safety belts received
information about the law and the benefi ts
of buckling up.
News conferences were hosted in St. Ignace
and Rapid River to promote the start of the
S.A.B.R.E. enforcement eff ort.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
COMMUNITY TRAFFIC SAFETY PROGRAMS 41
The Michigan NETS program now includes over 700 busi-
ness partners.
GOAL: To provide and distribute useful and relevant
traffic safety information to a broad cross-section of
employers.
ACTIVITIES: Michigan
NETS members receive
traffic safety informa-
tion via bi-weekly emails;
materials mailings on relevant traffi c safety issues; and
through participation in the National NETS annual Drive
Safely Work Week campaign.
A survey developed in 2005 indicated that NETS mem-
bers would utilize traffi c safety fact sheets to educate their
workforce. Three fact sheets on speed, distracted, and
drowsy driving were developed and distributed to more
than 700 NETS business members, and posted on the
NETS website.
During the 9th Annual Drive Safety Work Week cam-
paign in October 2005, several activities were hosted by
NETS members:>> Spar tan Stores of fered voluntar y vehicle
inspections>> Consumers Energy Kalamazoo Service Center
hosted an informational safety breakfast >> Kellogg hosted a traffic safety day for their
employees>> The State of Michigan’s Vehicle & Travel Services
off ered employees free vehicle inspections>> Pifzer promoted driver safety at their Kalamazoo
plant.
Other activities included:>> Distributing traffi c safety materials at a Pfi zer safety
fair and the 50th annual conference of the American
Driver & Traffi c Safety Education Association>> Crafting traffi c safety messages for University of
Michigan home football games>> Participation in the “Slow Down to Get Around”
campaign.
NETWORK OF EMPLOYERS FOR TRAFFIC SAFETY TRAININGSection 402
BACKGROUND: The Michigan NETS Advisory Council
believes training encourages businesses to implement
workplace traffi c safety programs. While there are many
benefits of a workplace traffic safety program, many
employers are unaware of how these programs can
enhance safety and reduce employer
costs.
GOAL: To develop and implement cor-
porate traffi c safety training programs
and presentations in the workplace to
benefi t public and private sector busi-
nesses in Michigan.
ACTIVITIES: Traffic safety training
activities included presentations on
safety belts, alcohol, distracted driv-
ing/road rage, and fatigue to fi ve Michigan businesses,
reaching over 1,500 employees as well as training at the
Northeast Lower Michigan Transportation Safety forum
for a group of approximately thirty-fi ve.
Succeess Story
Consumers Energy in Kalamazoo implemented
a traffi c safety awareness campaign followed by
a safety belt observation study. The study found
that 100 percent of their employees were buck-
ling up.
SAFE COMMUNITIES RESOURCE CONSULTANTSSection 402
BACKGROUND: Michigan Safe Communities invites local
community leaders, organizations, and citizens to work
with OHSP to prevent traffi c crashes, violence, and sub-
stance abuse in their communities. The program was
established in 1996 and now includes twenty-two coali-
tions working to make their communities safer. A recent
program evaluation indicated the need to rebuild the
program, making adjustments to improve and simplify
the Safe Communities process.
Safe Community coalitions are a vehicle through
which community members are reached with traffic
enforcement messages as well as educational informa-
tion regarding traffi c safety issues. A major fi nding from
a recent Safe Community evaluation was that the lack of
paid, part-time resource consultants negatively impacted
the ability of the coalitions to identify and seek funding
within their community to pay for traffi c safety program
activities. The evaluation recommended paid, part-time
resource consultants to assist coalitions.
GOAL: To utilize part-time resource consultants to pro-
vide assistance to coalitions with promoting traffi c safety
Several employers provide traffi c
safety information to their employees
during safety day presentations.
42 COMMUNITY TRAFFIC SAFETY PROGRAMS
partnerships, securing grant funding, and additional
activities as identifi ed.
ACTIVITIES: Two part-time resource consultants assist with
Safe Community activities involving four Safe Community
coalitions in Detroit. Highlights included:>> Partnering with fourteen Detroit-area churches
during Child Passenger Safety Week to promote
booster seats >> Trauma Related Safe Community coalition devel-
oped a video to promote pedestrian safety among
elementary school-age children>> Buckle Up Detroit lawn signs were distributed to
seventeen Southeastern Headstart programs >> Traffic safety presentations were made at the
Children’s Department of the main branch of the
Detroit Public Library>> Partnering with Neighborhood City Halls for the
Empowerment Fair Fest to distribute 100 bicycle
helmets.
SAFE COMMUNITIES PROJECTSSection 402
BACKGROUND: Safe Community coalitions are a valuable
resource for addressing traffi c safety goals. Traffi c safety
initiatives are often most eff ective when implemented at
the local level. Fatal and serious-injury crashes involving
non-use of safety belts as well as the increasing frequency
of pedestrian fatalities are issues that can be eff ectively
addressed through the actions of Safe Community
coalitions.
GOAL: To deliver traffi c safety programs through Safe
Community coalitions.
ACTIVITIES: Eight coalitions within Macomb County used
grant funding aimed at addressing traffi c safety prob-
lems within their community. One coalition, the Traffi c
Safety Association of Macomb County, participated in
the “Safe Summer by Land by Sea – Alcohol Free” cam-
paign throughout the summer, which off ered programs
focusing on preventing drunk driving and
boating. Other program partners involved
in this initiative include the Macomb County
Substance Abuse Coordinating Agency, the
Macomb County Sheriff’s Office, MADD,
Community Prevention Coalitions, Nautical
Mile Association, Miller Marina, Macomb
County Prosecutor’s Offi ce, and the United
States Coast Guard.
Additional activities included twenty-three safety belt
awareness presentations to Macomb County schools, a
partnership with the Macomb County Health Department
that resulted in sixty-fi ve Buckle Bear programs provided
to pre-school through fi rst grade students, and partici-
pation in “Safe Summer-2006” a local community event
which drew over 2,800 children and adults.
In addition, through a partnership with the Macomb
County Traffi c Safety Association, Macomb County Health
Department, and Macomb Safe Kids Chapter, 202 child
safety seats were inspected and properly installed.
The West Shore Safe Community Coalition focused
on enhancing the ability to identify traffi c safety prob-
lems within their community. The coalition hosted two
traffi c safety trainings; one on the Michigan Department
of Transportation Local Safety Initiative and one on the
Traffi c Crash Reporting System through the Michigan
Department of State Police. Both trainings brought
together representatives from community, local, and
state agencies.
Following the training, the coalition identifi ed several
traffi c safety risks and countermeasures including child
passenger safety and the identifi cation of high crash road
segments within their community.
SAFE COMMUNITIES CONFERENCE Section 402
BACKGROUND: Traffi c safety initiatives are often most
eff ective when implemented at the local level. Because
Safe Community coalitions operate at this level, strength-
ening them can increase their eff ectiveness as vehicles to
reach community members with traffi c safety enforce-
ment messages and educational information.
GOAL: Conduct a conference that will bring together
Safe Community coalition members to provide them
with opportunities for training, coalition building, and
networking to increase their potential to have a positive
impact on overall traffi c safety program goals.
ACTIVITIES: The second annual Safe Communities
conference was canceled due to lack of participant
registration.
SAFE COMMUNITIES TOOL REDESIGNSection 402
BACKGROUND: The Tool for Injury Prevention and
Safety (TIPS) was developed by UMTRI to provide Safe
Community Coalitions with a means to identify problems
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
COMMUNITY TRAFFIC SAFETY PROGRAMS 43
and potential resources to eff ectively deal with them. The
TIPS tool was originally developed as a Microsoft Access
application. Safe Community Coalitions determined
it would be more benefi cial to have it as a web-based
application.
GOAL: To convert TIPS from Microsoft Access to a web-
based system.
ACTIVITIES: UMTRI has completed the TIPS website. The
site, located at http://tipssurvey.org, has received 150 hits
since it was launched.
EXHIBITING Section 402
BACKGROUND: OHSP is working to better educate poten-
tial partners about its traffi c safety programs and goals of
saving lives and reducing injuries. This means becoming
more visible in new ways, including attending and exhib-
iting at conferences and special events around the state.
GOAL: Exhibit once a month at statewide conferences
throughout the state that assist OHSP with reaching new
and existing partners.
ACTIVITIES: OHSP attended ten events across the state
where staff distributed traffi c safety materials and pro-
vided information about programs. A majority of these
were statewide conferences, with the County Road
Association of Michigan Conference being a fi rst-time
event for OHSP.
In addition, OHSP exhibited at the following
conferences:>> Michigan Township Association >> Michigan Association of Chiefs of Police>> Michigan Traffi c Safety Summit>> County Road Association of Michigan >> Michigan Association for the Education of Young
Children>> Brain Injury Association of Michigan >> 7th Annual Michigan Subs t ance Abuse
Conference>> Michigan Sheriff s’ Association>> Michigan State Police Retirees Banquet>> American Driver and Traffic Safety Education
Association
ADMINISTRATION
CRIME/CRASH COST BOOK UPDATE Section 402
BACKGROUND: Problem identification requires the
comparative analysis of problems, risks, and costs. Police
agencies spend signifi cant time working to prevent both
crime and crashes. A better understanding of the respec-
tive incidence of costs from crime and crashes, as well as
their components and distribution, can assist planning
and prioritization.
GOAL: Identify the costs to Michigan communities from
index crimes and traffi c crashes.
ACTIVITIES: UMTRI inventoried the annual incidence of
crimes and crashes on a county level and performed an
analysis of the costs incurred from each. A report was
produced presenting the costs of crimes and crashes in
each county in a reference format. In 2004, the total costs
of crashes were $12.4 billion, with $5.1 billion for index
crimes. The cost of crashes per year fell by 20 percent from
the previous report.
MOTORCYCLE CRASH UPDATE Section 402
BACKGROUND: Michigan and the nation have seen sig-
nifi cant increases in motorcycle ridership, crashes, and
fatalities. These numbers have risen consistently in recent
years. UMTRI performed an analysis of motorcycle crashes
in 2003, reviewing crash data through 2002 (UMTRI-2003-
30). Updated information is key to problem identifi cation
and the implementation of countermeasures as the prob-
lem of motorcycle crashes develops.
GOAL: Identify trends in motorcycle use, crashes, injuries,
and fatalities. Update the 2003 report and extend it to
include motorcycle registration information.
ACTIVITIES: UMTRI queried motorcycle information from
Department of State and State Police databases and ana-
lyzed it for trends and changes over time. This analysis
concluded that the increase in fatalities was likely due to
increases in motorcycle ridership. Notable areas included
the aging of the motorcyclist population, causing shifts
in the motorcycle crash profi le.
44 PAID ADVERTISING
CAMPAIGN TARGETED TOWARD MEN 18-34; DECEMBER 12 THROUGH DECEMBER 25, 2005
Michigan Offi ce of Highway Safety Planning ~ December 2005 Radio ~ YDDYL ~ 2 Weeks
Market Reach Frequency
Total
GRPs
Spot
Total
AddedValue :
60 Spots
AddedValue :
10 Spots Total
Detroit 78.0% 6.8 530.5 569 74 78 $50,893.75
Total 569 74 78 $50,893.75
Total Value Added Worth $18,451.90
Michigan Offi ce of Highway Safety Planning ~ December 2005 Cable ~ YDDYL ~ 2 Weeks
Market Reach Frequency
Total
GRPs
Spot
Total
Added Value :
30 Spots Added Value Taggables Total
Detroit (including FOX Sports Net) 54.8% 3.9 213.9 274 70 100 $69,126.25
Grand Rapids Bonus Schedule 227 $0.00
Total 274 70 100 $69,126.25
Total Value Added Worth $71,346.00
Michigan Offi ce of Highway Safety Planning ~ December 2005 Cable ~ YDDYL ~ 2 Weeks
Market Reach Frequency
Total
GRPs
Spot
Total
Added Value :
30 Spots Added Value Billboards Total
Detroit 91.0% 4.4 400.4 188 7 3 $110,106.45
Total 188 7 3 $110,106.45
Total Value Added Worth $11,649.00
Total Media Spending $230,126.45
2005-2006 TRAFFIC ENFORCEMENT MOBILIZATION ADVERTISING SUMMARY
Paid Advertising
ANNUAL EVALUATION REPORT 2006
PAID ADVERTISING 45
CAMPAIGN TARGETED TOWARD MEN 18-34; MAY 1 THROUGH MAY 14, 2006
Michigan Offi ce of Highway Safety Planning ~ May 2006 Radio ~ Click it or Ticket ~ 2 Weeks
Market Reach Frequency Total GRPs Spot Total Added Value :60 Spots Added Value :10 Spots Total
Alpena N/A N/A N/A 218 $4,295.90
Marquette N/A N/A N/A 438 6 $5,954.75
WUVS-FM N/A N/A N/A 129 14 $976.61
Battle Creek 68.2% 7.3 499.1 218 14 20 $4,001.80
Grand Rapids 68.6% 7.9 544.1 391 90 3 $12,890.25
Kalamazoo 68.8% 10.1 691.7 465 46 6 $4,675.00
Lansing 73.2% 11.7 858.7 568 32 28 $9,369.55
Traverse City 70.0% 8.3 577.6 266 66 23 $6,573.90
Total 2693 268 80 $48,737.76
Total Value Added Worth $24,348.68
Michigan Offi ce of Highway Safety Planning ~ May 2006 Cable ~ Click it or Ticket ~ 2 Weeks
Market Reach Frequency Total GRPs Spot Total Added Value :30 Spots Added Value Taggables Total
Alpena 56.0% 1.1 62.6 270 25 $4,058.75
Grand Rapids 58.2% 2.9 167.4 405 $47,819.30
Lansing 60.2% 2.8 166.6 391 $43,915.25
Marquette 60.5% 3.3 202.2 308 25 $8,784.75
Traverse City 42.5% 2.2 93.2 389 25 $14,846.24
Total 1763 0 75 $119,424.29
Total Value Added Worth $12,193.53
Michigan Offi ce of Highway Safety Planning ~ May 2006 TV ~ Click it or Ticket ~ 2 Weeks
Market Reach Frequency Total GRPs Spot Total Added Value :30 Spots Added Value Billboards Total
Alpena 49.3% 1.4 666.4 120 2 $14,292.75
Grand Rapids 86.7% 4.2 359.9 145 4 $81,782.75
Lansing 80.3% 4.3 342.5 188 2 6 $23,995.50
Marquette 65.5% 4.5 292.9 282 52 8 $12,495.00
Traverse City 78.9% 5.9 463.4 240 6 $27,654.75
Total 975 66 14 $160,220.75
Total Value Added Worth $14,065.38
Total Media Spending $328,382.80
46 PAID ADVERTISING
CAMPAIGN TARGETED TOWARD MEN 18-34; MAY 15 THROUGH MAY 28, 2006
Michigan Offi ce of Highway Safety Planning ~ May 2006 Radio ~ Click it or Ticket ~ 2 Weeks
Market Reach Frequency Total GRPs Spot Total Added Value :60 Spots Added Value :10 Spots Total
Alpena N/A N/A N/A 218 $4,270.40
Marquette N/A N/A N/A 438 6 $5,997.25
WUVS-FM N/A N/A N/A 129 14 $723.31
Battle Creek 68.2% 11.3 771.4 298 14 20 $4,040.90
Detroit 87.1% 14.5 1259.4 660 160 199 $64,281.25
Flint 82.6% 17.2 1417.5 472 30 13 $10,559.50
Grand Rapids 68.6% 12.0 825.3 391 90 3 $12,478.00
Kalamazoo 68.8% 12.3 846.6 373 46 6 $4,629.25
Lansing 73.2% 12.3 899.5 317 32 28 $9,335.55
Saginaw 75.1% 9.8 736.0 322 30 32 $8,874.00
Traverse City 70.0% 16.1 1129.0 291 66 23 $7,483.10
Total 3909 488 324 $132,672.51
Total Value Added Worth $105,603.52
Michigan Offi ce of Highway Safety Planning ~ May 2006 Cable ~ Click it or Ticket ~ 2 Weeks
Market Reach Frequency Total GRPs Spot Total Added Value :15 Spots Added Value Taggables Total
Alpena 53.7% 2.6 139.3 257 25 $6,291.70
Detroit 88.6% 2.5 217.2 221 100 $87,025.55
Flint 95.8% 4.0 386.6 385 100 $45,836.25
Grand Rapids 58.2% 3.2 188.4 415 100 $52,207.85
Lansing 60.2% 2.9 176.9 375 100 $36,772.70
Marquette 60.5% 2.8 171.7 317 25 $8,857.00
Traverse City 42.5% 2.3 97.6 407 25 $14,602.01
FOX SPORTS NET $26,350.00
MBN $1,700.03
Total 2377 400 75 $279,643.09
Total Value Added Worth $15,066.25
ANNUAL EVALUATION REPORT 2006
PAID ADVERTISING 47
CAMPAIGN TARGETED TOWARD RURAL AREAS IN MICHIGAN; MAY 1 THROUGH MAY 28, 2006
Michigan Offi ce of Highway Safety Planning ~ May 2006 Rural ~ Click it or Ticket ~ 1 Month
Market # of Panels DECs Total Impressions Total
Alpena 6 30,440 852,320 $4,655.00
Marquette 7 66,450 465,150 $3,678.75
Total 13 96,890 1,317,470 $8,333.75
Michigan Offi ce of Highway Safety Planning ~ May 2006 TV ~ Click it or Ticket ~ 2 Weeks
Market Reach Frequency Total GRPs Spot Total Added Value :30 Spots Added Value Billboards Total
Alpena 47.8% 10.0 477.8 109 2 $12,801.00
Detroit 85.8% 3.8 326.1 201 2 5 $115,376.45
Flint 85.2% 3.7 317.4 174 14 $31,216.25
Grand Rapids 84.9% 3.7 314.6 139 4 $58,556.50
Lansing 85.1% 4.4 374.5 208 2 6 $22,971.25
Marquette 72.3% 3.6 258.0 176 52 8 $11,287.15
Traverse City 78.2% 4.4 346.4 218 6 $15,414.75
Total 1225 82 19 $267,623.35
Total Value Added Worth $18,944.37
Total Media Spending $679,938.95
48 PAID ADVERTISING
CAMPAIGN TARGETED TOWARD MEN 21-34; AUGUST 16-20 & 23-27, AUGUST 30 - SEPTEMBER 3
Michigan Offi ce of Highway Safety Planning ~ August 2006 Radio ~ YDDYL ~ 3 Weeks
Market Reach Frequency Total GRPs Spot Total Added Value
:60 Spots
Added Value
:10 SpotsTotal
Detroit 92.0% 3.6 331.2 614 152 155 $68,820.25
Flint 88.8% 4.0 355.0 716 48 21 $9,851.50
Grand Rapids 83.6% 3.2 267.0 617 20 81 $15,021.20
Total 1947 220 257 $93,692.95
Total Value Added Worth $45,582.85
CAMPAIGN TARGETED TOWARD TEENS; MAY 15 THROUGH MAY 28, 2006
Michigan Offi ce of Highway Safety Planning ~ May 2006 Cable ~ Click it or Ticket ~ 2 Weeks
Market Reach Frequency Total GRPsSpot
Total
Added Value
:30 Spots
Added Value
TaggablesTotal
Detroit 62.9% 2.1 131.8 94 Integrated $27,625.00
Flint 48.2% 1.1 52.0 97 in the $11,666.25
Grand Rapids 24.3% 2.3 55.6 102 M18-34 $14,113.40
Lansing 28.0% 1.9 54.5 104 campaign $11,815.00
Total 397 0 0 $65,219.65
Total Value Added Worth $23,257.98
Michigan Offi ce of Highway Safety Planning ~ May 2006 TV ~ Click it or Ticket ~ 2 Weeks
Market Reach Frequency Total GRPsSpot
Total
Added Value
:30 Spots
Added Value
BillboardsTotal
Detroit 76.4% 1.7 355.1 118 4 90 $63,622.50
Flint 69.8% 0.7 184.0 107 16 $20,591.25
Grand Rapids 63.0% 0.9 164.4 113 8 168 $30,600.00
Lansing 68.0% 0.8 159.8 117 8 63 $16,243.00
Total 455 36 321 $131,056.75
Total Value Added Worth $23,519.78
Total Media Spending $196,276.40
ANNUAL EVALUATION REPORT 2006
PAID ADVERTISING 49
Michigan Offi ce of Highway Safety Planning ~ August 2006 Cable ~ YDDYL ~ 3 Weeks
Market Reach Frequency Total GRPs Spot Total Added Value
:30 Spots
Added Value
TaggablesTotal
Detroit 92.0% 5.0 460.0 381 25 $82,743.25
Flint 81.2% 3.6 292.4 467 25 $43,031.25
Grand Rapids 62.0% 3.3 207.0 257 25 $37,565.75
FOX Sports
Net62.0% 2.9 179.0 184 36 $33,978.75
Total 1105 25 50 $197,319.00
Total Value Added Worth $15,687.00
Michigan Offi ce of Highway Safety Planning ~ August 2006 Mobile Billboards ~ YDDYL
Market Flight Dates # of Units Hours Total
Oakland
CountyAugust 14th - August 18th 1.0 8a-6p $6,000.00
Flint August 15th - August 18th 1.0 8a-6p $2,800.00
Grand Rapids August 15th - August 18th 1.0 8a-6p $2,500.00
Jackson August 15th - August 18th 1.0 8a-6p $2,000.00
Traverse City August 15th - August 18th 1.0 8a-6p $3,000.00
Marquette August 15th - August 17th 1.0 8a-6p $2,250.00
Total $18,550.00
Total Media Spending $486,013.45
Michigan Offi ce of Highway Safety Planning ~ August 2006 TV ~ YDDYL ~ 3 Weeks
Market Reach Frequency Total GRPs Spot Total Added Value
:30 Spots
Added Value
BillboardsTotal
Detroit 92.0% 3.6 331.2 137 12 10 $104,469.25
Flint 88.8% 4.0 355.0 193 2 $25,062.25
Grand Rapids 83.6% 3.2 267.0 119 8 $46,920.00
Total 449 22 10 $176,451.50
Total Value Added Worth $22,240.00
50 PAID ADVERTISING
SUMMARYEarned media eff orts remain the bedrock of enforce-
ment publicity eff orts. News stories are credible with
the public and are an effective means of reaching
a wide population base. However, it is challenging
to reach crucial groups solely through a news-only
strategy.
OHSP follows the traffi c enforcement mobilization
model established by NHTSA. This model calls for paid
advertising starting a week prior to enforcement and
continuing through the first week of enforcement
action. The timing allows motorists a warning period
before enforcement action begins.
Paid advertising was used to support the three mobi-
lizations for safety belt and drunk driving enforcement.
More than $1.9 million was devoted to advertising in
December 2005 and May, and August, an increase of
nearly a third over what was spent in the prior fi scal
year. OHSP’s advertising agency worked diligently
with advertisers to generate no-charge bonus spots
and value added promotions for the paid advertising,
which amounted to more than $420,000 of additional
promotions. Together, OHSP had nearly $2.34 million
in paid and donated spots and time for its statewide
traffi c enforcement campaigns.
UNPAID PUBLIC SERVICE ANNOUNCEMENTSUnpaid public service announcements can get mod-
est airplay but often at times when the viewing or
listening audience is sparse. Public service ads are
often placed when inventory is greatest, and when
audiences are small. Further, because these spots are
unpaid it is impossible to direct messages in any mean-
ingful way toward groups where belt use is low or the
likelihood of driving drunk is high. Even successful
public service campaigns are challenged to achieve
behavior change.
A traffi c safety campaign that involved the use of
unpaid public service announcements was a part-
time belt user campaign. During FY03, those radio
spots were aired on thirty-nine diff erent stations for
an ad value of $153,750. Donated billboards gener-
ated 18,213,600 impressions at an estimated ad value
of more than $35,000. The contractor working on this
eff ort used established relations with radio stations
and advertising buys they were placing on behalf of
other clients to garner unpaid spots.
In 2003, Michigan supported a public information
campaign surrounding the state’s new .08 blood-alco-
hol content law through a public service eff ort. Again,
a contractor’s diligent work resulted in twenty-two dif-
ferent radio and cable stations airing the video spot.
However, it was diffi cult to document the number of
times the PSA aired. It is estimated airplay was valued
at $126,010. Another seventy-six radio stations aired
the PSA. However, because it was a PSA, the agency
could not document the number of times it aired nor
the value of these unpaid spots.
PAID ADVERTISINGPaid advertising guarantees messages will be played
on stations and programs that appeal to the target
group. Advertising programming is selected based on
its effi ciency and eff ectiveness.
Young men remain the focus of messaging eff orts
for both safety belts and drunk driving enforcement.
Advertising vehicles included radio, television, and
cable programs. In limited instances, outdoor adver-
tising was used to help build reach and frequency in
more rural areas. For the May safety belt mobilization,
additional funds were used to participate in the NHTSA
Great Lakes Region safety belt demonstration project.
A special two-week fl ight ran just prior to the regular
advertising schedule.
ADVERTISING EVALUATION, ASSESSMENT, AND
OUTCOMES
Before and after each enforcement mobilization, OHSP
sponsored 400-sample statewide telephone surveys,
with a 150 over sampling of male drivers under thirty.
The surveys assisted with measuring awareness of the
enforcement eff orts and how eff ective the advertising
buy was at reaching the target group.
DECEMBER 2005 – YOU DRINK & DRIVE. YOU LOSE.
While the general survey showed an increase in the
number of people who felt that “police were arrest-
ing more people for drunk driving than they were a
few months ago,” this number decreased among the
target group, young men.
Police in my community are arresting more people
for drunk driving now than they were a few months
ago. (strongly agree/somewhat agree)
2004 Pre Survey Post Survey
General population 50% 53%
Young men 54% 64%
2005
General population 44% 50%
Young men 60% 52%
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
PAID ADVERTISING 51
Both the general survey population and young men
showed an increase in the post survey when asked if
they had heard of any special enforcement in the past
thirty days related to eff orts to arrest drunk drivers.
Have you heard of any special enforcement in the
past thirty days related to police eff orts to arrest
drunk drivers? (yes)
2004 Pre Survey Post Survey
General population 26% 43%
Young men 28% 44%
2005
General population 25% 44%
Young men 28% 45%
Following messaging eff orts both the general popula-
tion and young men reported an increase in messages
over the last thirty days.
Would you say that the number of these messages
you have seen or heard in the past 30 days is more
than usual, fewer than usual, or about the same?
(More than usual)
2004 Pre Survey Post Survey
General population 38% 58%
Young men 42% 49%
2005
General population 30% 46%
Young men 22% 37%
MAY 2006 – CLICK IT OR TICKET
More advertising funds for the May safety belt mobi-
lization than were dedicated in the prior year. This
increase allowed the state to conduct a true statewide
advertising campaign as well as introduce a new high-
school focused message.
This combination of increased enforcement and
strong publicity helped elicit positive changes.
Following paid advertising and a strong earned media
push, the general population, young men, high school
teens, and rural audiences far more frequently agreed
with the statement: “Police in my community are
writing more safety belt tickets than they were a few
months ago.” Increases from pre-activity ranged from
9 percent among teens to 21 percent for young men
and rural audiences.
Police in my community are writing more safety belt
ticket than they were a few months ago. (strongly
agree/somewhat agree)
2005 Pre Survey Post Survey
General population 44% 57%
Young men 47% 78%
Teens n/a n/a
Rural 32% 68%
2006 Pre Survey Post Survey
General population 48% 62%
Young men 56% 77%
Teens 65% 74%
Rural 44% 65%
In the past thirty days, have you seen or heard of any
special eff ort by police to ticket drivers in your com-
munity for safety belt violations? (yes)
2005 Pre Survey Post Survey
General population 15% 63%
Young men 29% 71%
Teens n/a n/a
Rural 16% 63%
2006 Pre Survey Post Survey
General population 19% 56%
Young men 40% 71%
Teens 27% 55%
Rural 19% 65%
Following the campaign, all groups reported signifi -
cant increases when asked if they had seen a safety
belt enforcement zone in the last thirty days.
In the past thirty days, have you seen a safety belt
enforcement zone? (yes)
2005 Pre Survey Post Survey
General population 16% 34%
Young men 22% 49%
Teens n/a n/a
Rural 12% 37%
2006 Pre Survey Post Survey
General population 17% 40%
Young men 24% 55%
Teens 37% 56%
Rural 17% 49%
52 PAID ADVERTISING
In the past thirty days, have you seen or heard of
any messages that encourage people to wear their
safety belts? (yes)
2005 Pre Survey Post Survey
General population 82% 82%
Young men 87% 92%
Teens n/a n/a
Rural 87% 85%
2006 Pre Survey Post Survey
General population 75% 86%
Young men 79% 94%
Teens 87% 90%
Rural 76% 95%
Would you say that the number of these messages
you have seen or heard in the past 30 days is more
than usual, fewer than usual, or about the same?
(More than usual)
2005 Pre Survey Post Survey
General population 26% 80%
Young men 49% 75%
Teens n/a n/a
Rural 29% 71%
2006 Pre Survey Post Survey
General population 14% 48%
Young men 33% 50%
Teens 28% 45%
Rural 10% 54%
MAY 2006 – CLICK IT OR TICKET GREAT LAKES
REGION DEMONSTRATION PROJECT
Michigan and other Great Lakes region states agreed
to take part in a two-year safety belt demonstration
project, targeting safety belt advertising messages to
out state, non-urban areas. This was the second and
fi nal year of the project.
A specially developed advertising message aired
in the Lansing, Grand Rapids, Traverse City, and
Marquette media markets one week prior to the stan-
dard ad fl ight for the mobilization.
AUGUST 2006 – YOU DRINK & DRIVE. YOU LOSE.
For the past two years, 2005 and 2006, Michigan has
supported a statewide drunk driving crackdown over
the Labor Day holiday period. In 2005, media eff orts
were overshadowed by the news of Hurricane Katrina
as it devastated New Orleans and other coastal areas
of the country. It is likely that the intensity of the news
coverage of this disaster drew attention away from the
drunk driving crackdown.
Numbers were more encouraging in 2006. There
was a signifi cant jump in the number of people who
reported hearing of special eff orts to arrest drunk driv-
ers following the campaign.
Police in my community are arresting more people
for drunk driving now than they were a few months
ago. (strongly agree/somewhat agree)
2005 Pre Survey Post Survey
General population 57% 52%
Young men 48% 56%
2006 Pre Survey Post Survey
General population 51% 57%
Young men 58% 56%
Have you heard of any special enforcement in the
past thirty days related to police eff orts to arrest
drunk drivers? (yes)
2005 Pre Survey Post Survey
General population 26% 27%
Young men 20% 26%
2006 Pre Survey Post Survey
General population 27% 41%
Young men 23% 41%
Would you say that the number of these messages
you have seen or heard in the past 30 days is more
than usual, fewer than usual, or about the same?
(More than usual)
2005 Pre Survey Post Survey
General population 36% 38%
Young men 37% 44%
2006 Pre Survey Post Survey
General population 26% 34%
Young men 22% 42%
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
ROADWAY SAFETY 53
ENFORCEMENT
RED-LIGHT ENFORCEMENT Section 402
BACKGROUND: There were 104,266 intersection
crashes in 2005, representing 29 percent of all crashes.
These intersection crashes resulted in nearly a quarter
of fatalities and 33 percent of incapacitating injuries.
GOAL: Conduct intersection enforcement at high-
crash locations to reduce the number and severity of
crashes.
ACTIVITIES: Starting in 2005, six law enforcement
agencies were selected to conduct a pilot intersec-
tion enforcement program. This pilot was conducted
to determine the eff ect of a law enforcement presence
at an intersection in relation to the crash profi le at that
intersection. Law enforcement offi cers conducted two
types of intersection enforcement, using spotter and
chase car methods along with “rat box” technology. A
“rat box” indicates when a traffi c signal is red, allow-
ing an offi cer to be downstream of potential off enders.
This provides for enhanced safety because the offi cer
does not have to follow the off ender through the red
light to cite them, and allows law enforcement agen-
cies to conduct this activity with fewer resources.
Six law enforcement agencies conducted 132 inter-
section enforcement patrols which resulted in:>> 2,209 vehicle stops>> 1,944 citations issued>> 259 red light running citations>> Six OUIL arrests>> Ten felony and 110 misdemeanor arrests
Once 2006 crash data is complete, an analysis will be
performed at selected intersections to determine pro-
gram eff ectiveness and future program updates and
changes.
COMMUNITY ENGAGEMENT
METROPOLITAN PLANNING ORGANIZATION (MPO) SAFETY ANALYSISSection 402
BACKGROUND: Metropolitan Planning Organizations
(MPOs) provide a variety of services to their commu-
nities, including transportation safety. To support and
further prioritize transportation safety and its role in an
MPO region, a traffi c safety analysis is as an essential
component. Many MPOs do not have the resources to
conduct an in-depth study. This project began in FY04
and is being continued to service other MPOs. Over
350 intersections and road segments have been ana-
lyzed and recommendations for improvements have
been presented in Grand Rapids, Battle Creek, and Bay,
Van Buren, Cass, and Berrien counties.
GOAL: Provide a comprehensive traffi c safety study to
selected MPOs to assist in identifying crash and opera-
tional issues and provide recommended resolutions.
ACTIVITIES: Field studies at all of the targeted intersec-
tions and road segments in the Saginaw and Genesee
county areas have been completed. Data analysis is
being fi nalized, which will then lead to determining
low cost/high impact recommended solutions.
INTERSECTION SAFETY TRAININGSection 402
BACKGROUND: There were 104,266 intersection
crashes in 2005, representing 29 percent of all the
reported crashes. These intersection crashes resulted
in 26 percent of all roadway fatalities and 33 percent
of all incapacitating injuries. Based on these statistics,
intersections are concentrated areas of concern and
warrant additional training and discussion about the
design, construction, lighting, access management,
and overall operation.
GOAL: Conduct training sessions about intersection
safety issues so that participants are educated and
informed about basic intersection safety issues. This
will allow the participants to identify potential inter-
section safety issues and provide viable solutions to
help reduce intersection crashes.
ACTIVITIES: Ten intersection safety training sessions
were conducted, providing training for more than
200 people. Two sessions were held during statewide
events: the Michigan Association of District Court
Magistrates conference and the National Association
of County Engineers conference.
Roadway Safety
54 DRIVER EDUCATION
MESSAGING
WINTER DRIVING COMMUNITY PROGRAMSection 402
BACKGROUND: In 2002, it was noted that there was a
correlation in the Upper Peninsula between the fi rst day
of signifi cant snowfall and serious injury/ fatal motor
vehicle crashes. After examining data, it was deter-
mined that most motorists “forgot” how to drive on
snow and ice in the months between spring and fall.
A countermeasure was designed to develop a winter
driving course at a fully equipped winter driving range.
Since the Safe Communities groups were active in the
region at that time, there was a strong interest in these
groups sponsoring these events. To publicize the advent
of winter driving, two public information and education
public service announcements were to be developed.
While the framework of a winter driving course was
developed, it was not delivered in usable form. In the
past three years, several agencies have attempted to
adapt the course with little success. Because the cor-
relation between fi rst onset of snowy roads and injury
crashes continues, a study will be conducted to gather
data and to examine countermeasures that will be eff ec-
tive in reducing fatalities.
GOAL: To reduce the number and severity of motor
vehicle crashes occurring in the Upper Peninsula as a
result of snowy or icy roads.
ACTIVITIES: UMTRI compiled Upper Peninsula crash
data and incorporated this information into the
2005 edition in Crash Facts. This data is being further
analyzed.
COMMUNITY ENGAGEMENT
SENIOR MOBILITY WORKGROUPSection 402
BACKGROUND: The Elderly Mobility Workgroup was
established in 1999 to begin examining the issues
related to driving and a soon-to-be increasing number
of older drivers. The initial work resulted in the devel-
opment of the Elderly Mobility and Safety Final Plan
of Action which included background information, a
description of issues and needs, recommendations for
implementation, and model programs/key resources
in the areas of traffic engineering, alternative trans-
portation, housing and land use, health and medicine,
licensing and education, and awareness. Since that time,
the group has worked to implement the recommenda-
tions. In 2004, the group also assisted in sponsoring the
North American Conference on Elderly Mobility – Best
Practices from Around the World.
GOAL: Keep senior drivers on the road for as long as is
safely possible.
ACTIVITIES: The American Association of State Highway
and Transportation Offi cials has identifi ed twenty-two
safety emphasis areas as part of their national Strategic
Highway Safety Plan and has produced a detailed guid-
ance document for most of these emphasis areas. At
the direction of the GTSAC, Michigan has committed
to adopt the “Lead State Initiative.” A “Lead State” is
any state that is willing to test the guidance document
for any of the emphasis areas and develop a strategic
action plan that would achieve the chosen safety goal.
This initiative is being facilitated by the Senior
Mobility Workgroup. The workgroup has completed
work on a final plan of action for the GTSAC and is
reviewing potential endeavors, including a collabora-
tion with an Oakland County transportation provider to
enhance senior services, a rural transportation project
for seniors, and the review of existing Michigan trans-
portation systems that could be replicated.
YOUNG DRIVER SUBCOMMITTEE Section 402
BACKGROUND: Young drivers are severely over-rep-
resented in almost every category of crash data. With
excessive risk-taking and inadequate driving expe-
rience, young drivers place themselves and others
around them at risk.
GOAL: Assess young driver issues and identify solu-
tions with the goal of decreasing youths’ involvement
in traffic crashes throught the GTSAC Young Driver
Subcommittee.
ACTIVITIES: The Young Driver Subcommittee submit-
ted its portion for the State Highway Safety Plan to the
GTSAC. The group plans to update a law enforcement
reference card with Graduated Licensing Law informa-
tion. Long-term projects were not identifi ed pending
passage of the new Driver Education Bill, which was
signed in fall 2006.
Driver Education
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
MOTORCYCLE SAFETY 55
Motorcycle Safety
In 2006, Michigan experienced a signifi cant surge in
motorcycle riding, training, and licensing. To prepare
the driving public for this increase, OHSP determined
that new information materials were required to help
educate the public. OHSP also desired to know the
extent of improper/novelty helmet use in the state,
so a direct observation survey was conducted to fi nd
out just what Michigan riders are wearing for protec-
tive equipment.
MESSAGING
MOTORIST AWARENESS STRATEGIES AND MATERIALSSection 402
BACKGROUND: Many drivers of passenger cars are
not fully aware of other vehicles on the road, such
as motorcycles and large trucks. This leads to con-
siderable risk to motorcyclists, who are much more
vulnerable than other drivers in the event of a crash.
The Michigan Motorcycle Safety Program Assessment
recommended increasing motorist awareness of
motorcycle riders.
GOAL: To increase motorist awareness of motorcycles
on the road and reduce the number of multi-vehi-
cle crashes that occur when motorists do not see the
motorcycle.
ACTIVITIES: Working with the Michigan Department
of State, OHSP developed a brochure and poster to
promote motorcycle awareness to passenger car
drivers. The new materials also address the need for
motorcyclist training and licensing. The brochure and
poster were unveiled at a kickoff event for Motorcycle
Awareness Month in May. Approximately 52,000 bro-
chures and 550 posters were sent to Secretary of State
branch offi ces. In addition, the materials were made
available through OHSP’s statewide distribution sys-
tem and distributed to motorcycle dealerships.
EVALUATION - HELMET USE OBSERVATION STUDYSection 402
BACKGROUND: To assess rider safety and provide
a basis for policy analysis, OHSP conducted a direct
observation survey of motorcycle helmet and protec-
tive gear use, in coordination with safety belt surveys
and in cooperation with the Wayne State University
Transportation Research Group (WSU-TRG).
GOAL: To determine statewide use of motorcycle hel-
mets and protective gear.
ACTIVITIES: WSU-TRG performed direct observations
of motorcycles across Michigan throughout the sum-
mer, producing a report on motorcycles, helmet use,
and protective gear. According to the report, 99.4 per-
cent of motorcyclists were observed to be wearing a
protective helmet, with the most popular being half-
shell helmets.
A new poster and brochure promoted motorcycle
awareness to passenger car drivers and addressed
the need for motorcyclist training and licensing.
56 ADMINISTRATIVE ISSUES
Administrative Issues
GOVERNOR’S TRAFFIC SAFETY ADVISORY COMMISSION (GTSAC) The GTSAC commissioned development of the
Michigan Strategic Highway Safety Plan (SHSP) and
has been working on the
development and imple-
mentation of this plan over
the past year. The plan was
finalized and approved by
the commission and signed
by the governor. The plan has
been printed and is available
on the web at www.michigan.
gov/ohsp-gtsac.
The GTSAC has been monitoring implementation of
the plan through the work of the twelve traffi c safety
emphasis area action teams. Each bi-monthly com-
mission meeting includes a report by action teams on
progress made toward completing the strategies iden-
tifi ed in the SHSP.
In addition to its work with the SHSP, the GTSAC bi-
monthly meetings provide an avenue for traffi c safety
advocates at the state and local level to share informa-
tion on concerns, resources, and activities regarding
traffi c safety issues.
LEGISLATIVE UPDATEDuring the spring, both houses of the Michigan
Legislature approved a measure that would all but
repeal the state’s long-standing mandatory motorcy-
cle helmet law. Following a gubernatorial veto, this
measure was defeated.
In addition, the Legislature approved more strin-
gent requirements for both students and instructors
who are part of driver education. The Driver Education
Provider and Instructor Act increases training for both
students and instructors and brings greater consis-
tency and oversight to driver education in the state.
Several diff erent legislative initiatives have been
introduced addressing diff erent traffi c safety areas,
including mandating booster seat use, restricting cell
phone use while driving, increasing penalties for high
BAC off enders, and aggressive driving. During the fi s-
cal year, none of these measures were approved.
MICHIGAN TRAFFIC SAFETY SUMMIT Approximately 350 registrants, exhibitors, and speak-
ers took part in the eleventh annual Michigan Traffi c
Safety Summit in
Lansing. Featured
speakers included
former NA SC AR
driver Ernie Irvan
of the Race2Safety
Foundation; Tim
S k u b i c k , S t a t e
C a p i t o l P r e s s
Corps; Jack Fleck
of the City of San
Francisco, California;
Fred Ranck of the Federal Highway Administration;
and Jill Pepper of Techniques for Effective Alcohol
Management. The event also featured a live demon-
stration of the patrol car of the future and how it will
benefi t Michigan’s law enforcement.
EXCELLENCE IN ACTION The second Excellence in Action honor was awarded
to Patricia Eliason,
Police Traffi c Services
coordinator. The pro-
gram recognizes a
member of the OHSP
staff annually for their
commitment and
contribution to fulfi ll-
ing the objectives of
the agency through
excellence in perfor-
mance and service.
Staff members are
nominated by their
peers for the follow-
ing reasons:>> A notable event or achievement that is signifi cant
in scope, eff ort, or impact on OHSP and the division
goals.>> Execution of duties of the position far beyond the
service level commonly expected, that is of great
benefi t to, or refl ects highly on OHSP.
Eliason was honored for her hard work in revising
numerous enforcement grants prior to the May and
August statewide enforcement eff orts and for her con-
tinuing diligence in overseeing enforcement grants in
fi fty-fi ve counties.
The 11th Annual Michigan Traffi c Safety
Summit hosted 350 attendees.
Pat Eliason, police traffi c services
coordinator, is presented the
second annual Excellence in Action
honor by OHSP division director,
Michael L. Prince.
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
MOBILIZATIONS 57
BACKGROUND: Law enforcement mobilizations seek
to reduce dangerous behavior by focusing police
eff orts statewide on a single area. Periodic, height-
ened enforcement has a greater deterrent eff ect than
a prolonged but diff used campaign. During mobili-
zation periods, OHSP grantees conduct extra patrols,
while many other law enforcement agencies across the
state place heightened attention on traffi c enforce-
ment. Extensive earned and paid media eff orts bring
attention to the increased enforcement. The state
came together to fi ght drunk driving throughout the
Christmas and New Year’s holidays and again at the
end of the summer for the Labor Day period under
the banner of You Drink & Drive. You Lose. The state-
wide eff ort to increase safety belt use, Buckle Up or Pay
Up, Click It or Ticket ran for three weeks, including the
Memorial Day holiday.
GOAL: Increase safety belt use and decrease drunk
driving by increasing the perceived threat of arrest or
citation for unsafe driving behaviors. Increase safety
directly by removing drunk drivers from the road
and causing increased safety belt use in enforcement
areas.
ACTIVITIES: During the December You Drink & Drive.
You Lose. crackdown, 347 law enforcement agen-
cies reported participation in the Law Enforcement
Challenge, in addition to OHSP grant-funded overtime.
The 1,337 impaired drivers arrested over the holidays
set Michigan on pace to arrest about 100 drunk drivers
per day during the mobilizations, and that with only
partial reporting.
Media events: Six
Paid Advertising: $250,000
News stories: 190
During the May Buckle Up or Pay Up, Click It or Ticket
mobilization, 347 law enforcement agencies reported
participation between grant-funded enforcement
and the Law Enforcement Challenge. Law enforce-
ment in grant-funded counties conducted 723 Safety
Belt Enforcement Zones across the Lower and Upper
Peninsulas.
Media events: Six
Paid Advertising: $1,000,000
News stories: 644
May mobilization activities coordinated with the sec-
ond year of the Great Lakes Region Rural Safety Belt
Demonstration Project and was supplemented by the
increased advertising, enforcement, and network out-
reach from that program. The demonstration project
encouraged states to conduct enforcement, advertis-
ing, and outreach eff orts in less populated areas. In
Michigan, rural roadways accounted for 48 percent
of traffi c crashes and 54 percent of fatalities in 2003,
according to NHTSA fi gures.
The mobilization included extensive network
activities and earned media publicity, including the
development of communication kits containing
posters, banners, pizza box stickers, and binders of
mobilization information. Law enforcement and cor-
porate partners used these materials to help spread
the mobilization message.
Following the May mobilization, safety belt use
reached its highest level ever in Michigan, 94 percent.
This was an increase from 89.9 percent before mobili-
zation activity began. At the end of the summer, safety
belt use was estimated to have remained high, rising
to 94.3 percent.
The mobilization year ended with a fi nal You Drink
& Drive. You Lose. crackdown leading up to Labor Day.
Over three hundred law enforcement agencies reported
participation between grant-funded enforcement and
the Law Enforcement Challenge, arresting another 1,976
impaired drivers and 1,691 for other alcohol off enses.
Media events: Six
Paid Advertising: $550,000
News stories: 271
Mobilizations
MOBILIZATION TOTALS
Reporting
agenciesTraffi c stops
Safety belt
citations
Child
restraint
citations
Drunk
driving
arrests
Other
felony
arrests
Other
misdemeanors
Other
citations
and arrests
December 347 42,297 1,320 172 1,337 865 5,932 23,939
May 347 70,346 23,669 739 1,097 671 5,744 33,843
August 307 66,587 2,831 183 1,976 962 7,553 44,366
Totals 395* 179,230 27,820 1,094 4,410 2,498 19,229 102,148
* Total reporting agencies include agencies who reported in multiple mobilizations.
58 FY2007 FOCUS
Planning begins each year with an analysis of the most
prominent factors in fatal crashes. OHSP sets goals for
reducing each of these factors and identifi es the best
programs available to reduce traffi c crashes, injuries,
and fatalities. For FY07, OHSP will maintain the same
list of goals identifi ed for FY06. This continued focus
will promote long-term progress on problem areas.
Eff ective partnerships are essential for solving traffi c
safety problems. OHSP develops projects in conjunc-
tion with a broad network of partners, and OHSP
continues to further these networks in the implementa-
tion of successful programs and ongoing development
of innovative methods of reducing traffi c fatalities and
injuries. Direct contact, participation in committees
and conferences, and online communication are valu-
able tools in linking traffi c safety partners.
KEY FOCUS AREAS FOR FY07 INCLUDE:
OCCUPANT PROTECTION AND IMPAIRED DRIVING
PREVENTION
In coordination with the national priorities, Michigan
will participate in the Click It or Ticket and Drunk
Driving: Over the Limit. Under Arrest. campaigns. Safety
belt non-use and drunk driving are two key variables
that contribute to the majority of deaths on Michigan
roadways.
Enforcement campaigns seek to reduce or mitigate
crashes by changing behavior. The credible threat of
citation or arrest has been the most eff ective way of
improving driver safety. Highly visible enforcement,
combined with advertising and network outreach, will
bring the traffi c safety message to drivers. The center-
pieces will be the May safety belt mobilization and the
August drunk driving crackdown.
OHSP will also support educational efforts to
increase the use and proper use of child restraint
devices, network support for reducing drunk driving,
and collaborative eff orts to reduce underage use of
alcohol.
LOCATIONS
Cars crash mainly when they interact with other cars
or leave the roadway. Intersection crashes avail them-
selves to a variety of behavioral remedies, and OHSP
will be directing increased effort to intersection
enforcement. A heightened red-light running enforce-
ment eff ort will take place in July, along with sustained
enforcement throughout the year.
Roadway departure is primarily a problem on local
roads, where OHSP will seek to reduce fatal and serious
injury crashes. OHSP programs work in coordination
with Department of Transportation eff orts and the
Secondary Road Patrol program to reduce crashes on
city and county roads.
At the county level, OHSP will divide eff orts between
urban and rural areas. Urban areas, particularly the
greater metropolitan areas of Michigan’s major cit-
ies, have the majority of traffi c, crashes, and fatalities.
Reaching the majority of Michigan’s drivers means
focusing on these areas.
While rural areas have fewer crashes per mile of
roadway, they have far more per mile driven. This
problem combines with the issue of local roads. In
order to reach rural populations, OHSP enforcement
programs will be active in the majority of Michigan
counties, along with statewide outreach and educa-
tion. OHSP’s satellite offi ce will remain in the Upper
Peninsula.
For more specifi c locations, an ongoing program
assisting Metropolitan Planning Organizations will
continue to examine high crash locations to identify
problems and countermeasures. Law enforcement
grantees will direct enforcement to high traffi c and
high crash intersections and road segments.
TIMES
Some times are more dangerous, just as some places
are. Crashes peak daily during the evening rush hour,
weekly on the weekends, and annually during the
summer. Alcohol-involved crashes and deaths peak
between midnight and 3 a.m., particularly on the
weekends.
The summer months will be the focus of most OHSP
programs, including enforcement campaigns, network
outreach, and advertising. The coordination of activities
will help keep safety in drivers’ minds as they enter the
peak driving period. Later eff orts target driving during
the winter months, when worsening road conditions
contribute to crashes. As with location, enforcement
and advertising are timed to combine apprehension
of off enders with visibility to other drivers.
VEHICLES
Passenger cars are the majority of traffic on the
roadways, but some methods of conveyance are dis-
proportionately represented in serious crashes. Heavy
trucks each cover more miles than any passenger
car, and crashes involving them tend to be serious.
Motorcycle crashes also tend to be more serious, for
the opposite reasons of heavy trucks. Motorcyclist
numbers and ages are increasing, making it the only
FY2007 Focus
ANNUAL EVALUATION REPORT 2006ANNUAL EVALUATION REPORT 2006
FY2007 FOCUS 59
category of traffic crashes and deaths increasing
in recent years. OHSP programs will seek to reduce
these crashes from the car side as well as from the
truck and motorcycle sides by working closely with the
Michigan Truck Safety Commission and the Michigan
Department of State Motorcycle Safety Program.
PEOPLE
The three main factors in a crash are the roadway,
vehicle, and driver, and drivers account for most of
the problems. Younger and older drivers are primary
causes of worry. Young drivers, particularly men, are
the most disproportionately involved in almost every
kind of crash. Youth combines inexperience with high-
risk behavior, including low safety belt use, high rates
of drunk driving, and excessive speed. OHSP will direct
media eff orts to young drivers, in terms of both edu-
cation and enforcement.
Older drivers face decreasing abilities and increas-
ing frailty, and this is a growing demographic segment.
Older drivers have fewer crashes per driver and more
per mile driven, along with more severe crashes due
to a great propensity for injury.
Michigan and Detroit are FHWA focus areas for
pedestrian safety. Pedestrian fatalities are most pres-
ent in urban areas, particularly Detroit, which is OHSP’s
focus for pedestrian crash countermeasures in FY07.
60 STATUS REPORT
Fiscal Year 2006 OHSP Status Report
PROG.
AREA/
FUND
PAP/TASKGrant
NumberDescription & Grantee
FY2006 HSP
Planned
Amount
FY2006
Funding
Available
Approved
Grant Award
Total Fed.
Doll. Rpt.
Period of
Last
Cost Stmt.
Project Period
OP 06-01
402 TK #3 Child Passenger Safety Education 5,000.00 5,000.00
PT-06-18 MPHI 5,000.00 Final 10/1-9/30/06
Total 402 Funds 5,000.00 5,000.00 5,000.00 5,000.00
2003(b) TK #1 Public Information & Education 22,000.00
CP-06-02 OHSP 22,000.00 21,348.00 Final 10/1-9/30/06
2003(b) TK #3 Child Passenger Safety Education 182,000.00
OP-06-03 MDCH 140,000.00 140,000.00 Final 10/1 - 9/30/06
OP-06-04 Marquette CSO 42,000.00 42,000.00 Final
Total 2003b Funds 204,000.00 203,348.04 204,000.00 203,348.00
405 TK #1 Public Information & Education 153,000.00
CP-06-02 OHSP 153,000.00 92,712.00 Final 10/1 - 9/30/06
405-PM TK #1 Public Information & Education 200,000.00
CP-06-02 OHSP 200,000.00 196,278.00 Final 10/1 - 9/30/06
405 TK #2 Rural Teen Belt Use 50,000.00
OP-06-07 MSU 50,000.00 40,252.00 Final 10/28 - 9/30/06
405 TK #3 Child Passenger Safety Education 338,000.00
OP-06-06 CMU 14,935.00 5,291.00 Final 10/28 - 9/30/06
OP-06-03 MDCH 45,000.00 45,000.00 Final 10/1 - 9/30/06
OP-06-05 U of M - C.S. Mott Hospital 44,954.00 22,536.00 Final 10/18 - 9/30/06
OP-06-01 Capitol Area Comm Svcs 24,999.00 24,999.00 Final 10/1 - 9/30/06
OP-06-04 Marquette CSO 58,000.00 54,918.00 Final 10/1 - 9/30/06
CP-06-02 OHSP 50,000.00 9,107.00 Final 10/1 - 9/30/06
405 TK #4 Evaluation 144,000.00
OP-06-02 WSU 104,998.64 104,998.64 Final 10/5 - 9/30/06
Total 405 Funds 885,000.00 2,911,042.30 745,886.64 596,091.64
157 Inn TK #4 Evaluation 63,000.00
OP-06-02 WSU 15,620.36 15,620.36 Final 10/5 - 9/30/06
OP-05-05 UMTRI 8,724.00 8,724.00 Final 10/24 - 9/30/06
Total 157 OP Innovative Funds 63,000.00 24,344.36 24,344.36 24,344.36
FMCSA TK#4 Evaluation 63,000.00
OP-06-08 WSU 62,959.00 57,546.00 Final
Total FMCSA Funds 63,000.00 62,959.00 62,959.00 57,546.00
TOTAL PAP 06-01 1,215,000.00 3,201,693.70 1,037,190.00 881,330.00
AL 06-02
CP-06-02 OHSP 0.00 0.00 Final 10/1 - 9/30/06
402 TK #11 Grant Development & Community Outreach 9,000.00
CP-06-01 OHSP 8,995.00 8,919.00 Final 10/1 - 9/30/06
Total 402 AL Funds 9,000.00 9,000.00 8,995.00 8,919.00
410 TK #1 Enforcement of Underage Drinking Laws 250,000.00
ANNUAL EVALUATION REPORT 2006
STATUS REPORT 61
PROG.
AREA/
FUND
PAP/TASKGrant
NumberDescription & Grantee
FY2006 HSP
Planned
Amount
FY2006
Funding
Available
Approved
Grant Award
Total Fed.
Doll. Rpt.
Period of
Last
Cost Stmt.
Project Period
AL-06-12 Saugatuck/Douglas PD 16,994.00 5,531.00 Final 11/22 - 9/30/06
AL-06-10 Grand Blanc Twp PD 23,448.00 23,260.00 Final 10/28 - 9/30/06
AL-06-17 Gogebic CSO 9,963.00 2,617.00 Final 3/14 - 9/30/06
AL-06-14 Meridian Twp PD 16,992.00 15,151.00 Final 1/26 - 9/30/06
AL-06-16 Alger CSO 12,841.00 6,947.00 Final 2/16 - 9/30/06
AL-06-15 Alpena CSO 16,942.00 16,870.00 Final 2/2 - 9/30/06
AL-06-19 Iron Mt PD 11,977.00 2,137.00 Final 4/13 - 9/30/06
AL-06-11 Sault Sainte Marie PD 16,965.00 14,963.00 Final 11/21 - 9/30/06
AL-06-13 Traverse City PD 16,936.00 16,631.00 Final 1/11 - 9/30/06
AL-06-18 Delta CSO 7,007.00 4,789.00 Final 4/13 - 9/30/06
AL-06-20 Houghton CSO 10,264.00 0.00 Final 4/13 - 9/30/06
AL-06-21 Detroit PD 5,049.00 5,046.00 Final 5/18 - 9/30/06
AL-06-22 Calhoun CSO 4,982.00 1,075.00 Final 6/6 - 9/30/06
AL-06-23 Hillsdale CSO 4,980.00 4,243.00 Final 6/8 - 9/30/06
JJ-06-01 Grosse Ile PD 11,989.00 11,551.00 Final
JJ-06-11 Big Rapids DPS 7,020.00 2,326.00 Final
Subtotal Task #1 250,000.00 194,349.00 133,137.00
410 TK #2 Identifying False ID 6,000.00
PT-06-19 MSP 0.00 0.00 Final
410 TK #3 Toxicology Lab 30,000.00
AL-06-26 MSP 28,747.00 779.00 Final 6/26 - 9/30/06
410 TK #4 Standardized Field Sobriety Testing 150,000.00
AL-06-03 MPHI 149,660.00 143,369.00 Final 10/7 - 9/30/06
410 TK #6 Fatal Alcohol Crash Team (FACT) 150,000.00
AL-06-25 Offi ce of the Genesee County Prosecutor 149,352.00 1,965.00 Final 7/5 - 9/30/06
410 TK #7 Training 338,000.00
AL-06-02 PAAM 279,919.00 241,779.00 Final 10/1 - 9/30/06
AL-06-05 MJI 48,909.00 47,394.00 Final 11/30 - 9/30/06
CP-06-01 OHSP 10,000.00 11,442.00 Final
410 TK #8 Local Youth Alcohol Prevention 255,000.00
AL-06-01 MDCH 191,024.00 182,014.54 Final 10/1 - 9/30/06
410 TK #10 DUI/Drug Courts 47,000.00
AL-06-04 SCAO 81,690.00 26,918.00 Final 10/28 - 9/30/06
410 TK #12 Traffi c Enforcement Vans 40,000.00
AL-06-06 Holland PD 9,892.00 9,891.00 Final 4/26 - 9/30/06
AL-06-09 Lansing PD 9,973.00 3,352.00 Final 7/5 - 9/30/06
AL-06-07 Monroe CSO 10,000.00 8,972.00 Final 5/12 - 9/30/06
AL-06-08 Marquette PD 9,958.00 3,020.00 Final 5/18 - 9/30/06
410 TK #13 Interactive Video Technology for District Courts 109,000.00
AL-06-27 SCAO 90,316.00 24,557.00 Final 5/26 - 9/30/06
Total 410 AL Funds 1,375,000.00 4,224,169.45 1,263,789.00 838,589.54
163 TK #3 Toxicology Lab 400,000.00
AL-05-05 MSP 322,583.00 301,647.00 Final 10/1 - 9/30/06
Total 163 AL Funds 400,000.00 1,277,698.00 322,583.00 301,647.00
TOTAL PAP 06-02 1,784,000.00 5,510,867.45 1,595,367.00 1,149,155.54
62 STATUS REPORT
PROG.
AREA/
FUND
PAP/TASKGrant
NumberDescription & Grantee
FY2006 HSP
Planned
Amount
FY2006
Funding
Available
Approved
Grant Award
Total Fed.
Doll. Rpt.
Period of
Last
Cost Stmt.
Project Period
PT 06-03
402 TK #1 Overtime Enforcement 1,692,000.00
PT-06-79 St. Ignace PD 14,699.00 6,683.00 Final 4/4 - 9/30 /06
PT-06-23 Shiawassee CSO 44,855.00 39,394.00 Final 10/7 -9/30/06
PT-06-05 Macomb CSO 180,000.00 158,532.00 Final 10/1 - 9/30/06
PT-06-28 Montcalm CSO 19,957.00 4,181.00 Final 10/18 - 9/30/06
PT-06-40 Isabella CSO 34,977.00 32,271.00 Final 11/22 - 9/30/06
PT-06-56 Cass CSO 7,937.00 7,937.00 Final 1/5 - 9/30/06
PT-06-50 Sanilac CSO 15,003.00 12,180.00 Final 12/21 - 9/30/06
PT-06-29 Eaton CSO 40,000.00 27,914.00 Final 10/18 - 9/30/06
PT-06-20 Washtenaw CSO 69,888.00 51,429.00 Final 10/1 - 9/30/06
PT-06-30 Clinton CSO 34,991.00 34,990.00 Final 10/18 - 9/30/06
PT-06-24 Saginaw CSO 35,863.00 34,998.00 Final 10/7 - 9/30/06
PT-06-06 Oceana CSO 14,994.00 14,994.00 Final 10/1 - 9/30/06
PT-06-31 Ogemaw CSO 17,413.00 8,518.00 Final 10/18 - 9/30/06
PT-06-45 Midland CSO 29,988.00 29,409.00 Final 11/22 - 9/30/06
PT-06-25 Roscommon CSO 18,490.00 17,729.00 Final 10/7 - 9/30/06
PT-06-14 St. Joseph CSO 34,919.00 29,245.00 Final 10/1 - 9/30/06
PT-06-08 Detroit PD 159,986.00 159,986.00 Final 10/1 - 9/30/06
PT-06-67 Chippewa CSO 26,495.00 23,243.00 Final 2/16 - 9/30/06
PT-06-09 Hillsdale CSO 9,986.00 8,982.00 Final 10/1 - 9/30/06
PT-06-01 Allegan CSO 45,000.00 41,513.00 Final 10/1 - 9/30/06
PT-06-26 Ionia CSO 39,867.00 24,428.00 Final 10/7 - 9/30/06
PT-06-15 Wayne CSO 299,924.00 299,924.00 Final 10/1 - 9/30/06
PT-06-10 St. Clair CSO 49,980.00 49,980.00 Final 10/1 - 9/30/06
PT-06-02 Holland PD 47,941.00 47,459.00 Final 10/1 - 9/30/06
PT-06-51 Alpena CSO 10,946.00 10,519.00 Final 12/21 - 9/30/06
PT-06-03 Lenawee CSO 44,999.00 44,961.00 Final 10/1 - 9/30/06
PT-06-11 Ludington PD 17,339.00 17,323.00 Final 10/1 - 9/30/06
PT-06-04 Lapeer CSO 44,996.00 41,123.00 Final 10/1 - 9/30/06
PT-06-37 Van Buren CSO 31,943.00 15,608.00 Final 11/1 - 9/30/06
PT-06-34 Barry CSO 8,001.00 6,520.00 Final 10/28 - 9/30/06
PT-06-17 Menominee PD 18,820.00 18,820.00 Final 10/1 - 9/30/06
PT-06-38 Iron Mt PD 21,883.00 13,140.00 Final 10/28 - 9/30/06
PT-06-47 Cheboygan CSO 13,978.00 13,817.00 Final 12/21 - 9/30/06
PT-06-19 MSP 96,934.00 92,580.00 Final 10/1 - 9/30/06
CP-06-02 OHSP 25,000.00 18,349.00 Final 10/1 - 9/30/06
CP-06-01 OHSP 20,000.00 16,750.00 Final 10/1 - 9/30/06
PT-06-58 Wexford PD 18,624.00 10,404.00 Final 1/11 - 9/30/06
PT-06-95 Manistique DPS 14,057.00 1,901.00 Final 5/18 - 9/30/06
Subtotal Task #1 1,692,000.00 1,680,673.00 1,487,734.00
402 TK #2 Recognition and Incentive Programs 292,000.00
PT-06-27 Edmore PD 4,884.00 4,881.00 Final 10/18 - 9/30/06
CP-06-01 OHSP 25,000.00 21,730.00 Final 10/1 - 9/30/06
PT-06-60 Mason CSO 5,000.00 4,589.00 Final 1/26 - 9/30/06
ANNUAL EVALUATION REPORT 2006
STATUS REPORT 63
PROG.
AREA/
FUND
PAP/TASKGrant
NumberDescription & Grantee
FY2006 HSP
Planned
Amount
FY2006
Funding
Available
Approved
Grant Award
Total Fed.
Doll. Rpt.
Period of
Last
Cost Stmt.
Project Period
PT-06-55 Birch Run PD 4,990.00 4,990.00 Final 1/5 - 9/30/06
PT-06-61 Big Rapids PD 5,000.00 5,000.00 Final 1/26 - 9/30/06
PT-06-62 Somerset Twp PD 5,000.00 5,000.00 Final 2/2 - 9/30/06
PT-06-39 Sault Sainte Marie PD 5,000.00 5,000.00 Final 11/21 - 9/30/06
PT-06-52 Montague PD 4,500.00 4,500.00 Final 12/21 - 9/30/06
PT-06-64 Jonesville PD 10,000.00 10,000.00 Final 2/6 - 9/30/06
PT-06-57 Blissfi eld PD 5,000.00 4,541.00 Final 1/11 - 9/30/06
PT-06-48 Mattawan PD 5,000.00 5,000.00 Final 12/21 - 9/30/06
PT-06-63 Madison Twp PD 5,000.00 4,998.00 Final 2/6 - 9/30/06
PT-06-53 Newaygo CSO 4,999.00 4,958.00 Final 1/5 - 9/30/06
PT-06-85 Romulus PD 4,990.00 4,980.00 Final 4/13 - 9/30/06
PT-06-46 Caseville PD 5,000.00 4,993.00 Final 12/21 - 9/30/06
PT-06-69 Wolverine Lake PD 5,000.00 5,000.00 Final 3/2 - 9/30/06
PT-06-54 Elkton PD 34,997.00 34,997.00 Final 1/5 - 9/30/06
PT-06-65 Royal Oak 10,000.00 10,000.00 Final 2/16 - 9/30/06
PT-06-59 Harper Woods 5,000.00 0.00 Final 1/24 - 9/30/06
PT-06-71 White Pigeon PD 4,990.00 4,990.00 Final 3/14 - 9/30/06
PT-06-78 Lakeview PD 9,994.00 9,994.00 Final 4/4 - 9/30/06
PT-06-72 Fenton PD 10,000.00 0.00 Final 3/21 - 9/30/06
PT-06-73 Oakland CSO 5,000.00 5,000.00 Final 3/21 - 9/30/06
PT-06-84 Iron Mt PD 5,000.00 5,000.00 Final 4/13 - 9/30/06
PT-06-70 Alpena CSO 4,990.00 4,986.00 Final 3/2 - 9/30/06
PT-06-68 Sebewaing PD 5,000.00 5,000.00 Final 3/2 - 9/30/06
PT-06-66 Grand Traverse CSO 4,999.00 4,999.00 Final 2/16 - 9/30/06
PT-06-89 Hart PD 5,000.00 5,000.00 Final 4/21 - 9/30/06
PT-06-93 Ingham CSO 2,000.00 2,000.00 Final 5/11 - 9/30/06
PT-06-82 Portage PD 2,000.00 2,000.00 Final 4/12 - 9/30/06
PT-06-74 Dryden PD 2,000.00 2,000.00 Final 4/4 - 9/30/06
PT-06-96 Muskegon CSO 1,963.00 1,804.00 Final 7/5 - 9/30/06
PT-06-87 Sturgis PD 1,995.00 1,960.00 Final 4/21 - 9/3006
PT-06-91 St. Joseph CSO 2,000.00 2,000.00 Final 4/26 - 9/30/06
PT-06-86 Dowagiac PD 2,000.00 2,000.00 Final 4/21 - 9/30/06
PT-06-76 Center Line DPS 2,000.00 2,000.00 Final 4/4 - 9/30/06
PT-06-75 Kentwood PD 1,989.00 1,989.00 Final 4/4 - 9/30/06
PT-06-77 Plainwell DPS 7,000.00 7,000.00 Final 4/4 - 9/30/06
PT-06-80 Sandusky PD 2,000.00 2,000.00 Final 4/13 - 9/30/06
PT-06-81 Novi PD 1,993.00 1,993.00 Final 4/13 - 9/30/06
PT-06-83 Grand Haven DPS 1,958.00 1,958.00 Final 4/13 - 9/30/06
PT-06-88 Hudsonville PD 1,804.00 1,804.00 Final 4/21 - 9/30/06
PT-06-90 Charlotte PD 2,000.00 2,000.00 Final 4/21 - 9/30/06
PT-06-92 Ypsilanti PD 2,000.00 2,000.00 Final 5/11 - 9/30/06
PT-06-94 Montrose PD 4,998.00 4,960.00 Final 5/12 - 9/30/06
Sub-total Task #2 292,000.00 251,033.00 231,594.00
402 TK #3 Law Enforcement Coordination 288,000.00
PT-06-18 MPHI 230,696.00 230,696.00 Final 10/1 - 9/30/06
CP-06-01 OHSP 50,000.00 43,524.00 Final 10/1 - 9/30/06
64 STATUS REPORT
PROG.
AREA/
FUND
PAP/TASKGrant
NumberDescription & Grantee
FY2006 HSP
Planned
Amount
FY2006
Funding
Available
Approved
Grant Award
Total Fed.
Doll. Rpt.
Period of
Last
Cost Stmt.
Project Period
Subtotal Task #3 288,000.00 280,696.00 274,220.00
402 TK #4 PI&E 255,000.00
CP-06-02 OHSP 255,000.00 214,010.00 Final 10/1 - 9/30/06
402-PM TK #4 PI&E (Paid Media) 1,150,000.00
CP-06-02 OHSP 1,150,000.00 1,112,478.00 Final 10/1 - 9/30/06
402 TK #5 Upper Peninsula Representation 7,000.00
CP-06-01 OHSP 7,000.00 435.00 Final 10/1 - 9/30/06
402 TK #6 Evaluation 61,000.00
CP-06-01 OHSP 61,000.00 58,700.00 Final 10/1 - 9/30/06
402 TK #7 Grant Development & Community Outreach 970,000.00
CP-06-01 OHSP 969,502.00 961,292.00 Final 10/1 - 9/30/06
Total 402 PTS Funds 4,715,000.00 4,709,776.88 4,654,904.00 4,340,463.00
405 TK #1 Safety Belt Enforcement Zone Signs 20,000.00
Total 405 PTS Funds 20,000.00 20,000.00 0.00 0.00
410 TK #1 Overtime Enforcement 769,000.00
PT-06-05 Macomb County Sheriff ’s Offi ce 80,000.00 80,000.00 Final
PT-06-08 Detroit Police Department 14,930.00 14,927.00 Final
PT-06-15 Wayne County Sheriff ’s Offi ce 156,871.00 156,871.00 Final
PT-06-19 MSP 204,874.00 183,670.00 Final 10/1 - 9/30/06
PT-06-33 Burton PD 29,525.00 0.00 Final
PT-06-42 TIA of Oakland 86,477.00 44,574.00 Final
PT-06-43 Wyoming PD 184,000.00 173,939.00 Final
410 TK #2 Recognition and Incentive Programs 10,000.00
CP-06-01 OHSP 10,000.00 4,879.00 Final
410-PM TK #4 PI&E (Paid Media) 780,000.00
CP-06-02 OHSP 780,000.00 769,945.00 Final 10/1 - 9/30/06
410 TK #6 Evaluation 25,000.00
CP-06-01 OHSP 25,000.00 25,000.00 Final 11/30 - 9/30/06
Total 410 PTS Funds 1,584,000.00 1,571,677.00 1,571,677.00 1,453,805.00
157 Inc TK #1 Overtime Enforcement 1,012,000.00
PT-06-19 MSP 794,719.00 794,166.00 Final 10/1 - 9/30/06
PT-06-42 TIA of Oakland 217,760.00 217,760.00 Final
Total 157 Incentive PT Funds 1,012,000.00 1,551,385.40 1,012,479.00 1,011,926.00
163 TK #1 Overtime Enforcement 1,000,000.00
PT-06-35 Jackson TSP 30,122.00 23,637.00 Final 11/1 - 9/30/06
PT-06-41 Berrien CSO 20,008.00 14,844.00 Final 11/22 - 9/30/06
PT-06-42 TIA of Oakland 37,851.00 37,851.00 Final 11/22 - 9/30/06
PT-06-13 WMU DPS 74,380.00 66,008.00 Final 10/1 - 9/30/06
PT-06-43 Wyoming PD 169,994.00 169,994.00 Final 11/22 - 9/30/06
PT-06-32 Grand Traverse CSO 24,863.00 24,863.00 Final 10/18 - 9/30/06
PT-06-07 Muskegon CSO 39,889.00 27,801.00 Final 10/1 - 9/30/06
PT-06-21 Marquette CSO 22,639.00 15,687.00 Final 10/1 - 9/30/06
ANNUAL EVALUATION REPORT 2006
STATUS REPORT 65
PROG.
AREA/
FUND
PAP/TASKGrant
NumberDescription & Grantee
FY2006 HSP
Planned
Amount
FY2006
Funding
Available
Approved
Grant Award
Total Fed.
Doll. Rpt.
Period of
Last
Cost Stmt.
Project Period
PT-06-33 Burton PD 124,786.00 124,633.00 Final 10/28 - 9/30/06
PT-06-36 Bay CSO 34,949.00 31,585.00 Final 11/1 - 9/30/06
PT-06-44 Calhoun CSO 24,998.00 14,457.00 Final 11/22 - 9/30/06
PT-06-16 Meridian Twp PD 75,224.00 59,240.00 Final 10/1 - 9/30/06
PT-06-12 Monroe CSO 45,000.00 44,189.00 Final 10/1 - 9/30/06
PT-06-49 Delta CSO 12,496.00 12,452.00 Final 12/21 - 9/30/06
PT-06-19 MSP 212,260.00 212,260.00 Final 10/1 - 9/30/06
PT-06-22 Livingston CSO 49,913.00 36,735.00 Final 10/7 - 9/30/06
Total 163 PT Funds 1,000,000.00 999,372.00 999,372.00 916,236.00
TOTAL PAP 06-03 8,331,000.00 4,122,434.40 8,238,432.00 7,722,430.00
PS 06-04
402 TK #1 Bicycle Helmets 65,000.00
PS-06-01 MDCH 65,000.00 64,478.00 Final 4/4 - 9/30/06
402 TK #2 Pedestrian Safety 0.00
402 TK #3 Grant Development & Community Outreach 20,000.00
CP-06-01 OHSP 19,990.00 19,821.00 Final 10/1 - 9/30/06
TOTAL PAP 06-04 85,000.00 84,600.00 84,990.00 84,299.00
TR 06-05
402 TK #1 Michigan Traffi c Crash Facts 205,000.00
TR-06-01 UMTRI 190,000.00 190,000.00 Final 10/1 - 9/30/06
402 TK #5 Grant Development & Community Outreach 53,000.00
CP-06-01 OHSP 52,973.00 52,524.00 Final 10/1 - 9/30/06
Total 402 TR Funds 258,000.00 257,500.00 242,973.00 242,524.00
157 Inc TK #2 Traffi c Crash Data Systems 1,500,000.00
TR-03-04 MSP 1,500,000.00 0.00 Final 10/28 - 9/30/06
Total 157 Incentive TR Funds 1,500,000.00 1,500,000.00 1,500,000.00 0.00
163 TK #3 Crash Reporting Training 405,000.00
163 TK #4 Driver Record Processing 850,000.00
TR-06-02 Dept of State 799,897.00 211,834.00 Final 5/3 - 9/30/06
Total 163 TR Funds 1,255,000.00 799,897.00 799,897.00 211,834.00
TOTAL PAP 06-05 3,013,000.00 1,757,500.00 2,542,870.00 242,524.00
CP 06-06
402 TK #1 Public Information & Education 783,000.00
CP-06-05 MSP 184,370.00 156,432.00 Final 10/1 - 9/30/06
CP-06-02 OHSP 170,000.00 141,908.00 Final 10/1 - 9/30/06
402 TK #2 Partner Activities 100,000.00
CP-06-02 OHSP 100,000.00 57,978.00 Final 10/1 - 9/30/06
402 TK #3 Corporate Outreach 25,000.00
CP-06-02 OHSP 15,000.00 3,266.00 Final 10/1 - 9/30/06
402 TK #4 Safe Communities 199,000.00
CP-06-06 West Shore Safe Comm 4,810.00 4,714.00 Final 4/13 - 9/30/06
66 STATUS REPORT
PROG.
AREA/
FUND
PAP/TASKGrant
NumberDescription & Grantee
FY2006 HSP
Planned
Amount
FY2006
Funding
Available
Approved
Grant Award
Total Fed.
Doll. Rpt.
Period of
Last
Cost Stmt.
Project Period
CP-06-04 MRC for H&S 109,482.00 101,795.00 Final 10/1 - 9/30/06
CP-06-07 TSA of Macomb 19,969.00 19,822.00 Final 4/21 - 9/30/06
PT-06-18 MPHI 14,963.00 2,870.00 Final 10/1 - 9/30/06
CP-06-01 OHSP 0.00 0.00 Final 10/1 - 9/30/06
CP-05-05 UMTRI 8,832.00 8,831.00 Final 11/17 - 9/30/06
402 TK #5 Exhibiting 15,000.00
CP-06-02 OHSP 15,000.00 3,759.00 Final 10/1 - 9/30/06
402 TK #6 Crime/Crash Cost Book Update 86,000.00
CP-06-03 UMTRI 85,468.00 85,468.00 Final 10/5 - 9/30/06
402 TK #7 Grant Development & Community Outreach 363,000.00
CP-06-01 OHSP 362,814.00 359,742.00 Final 10/1 - 9/30/06
Total 402 CP Funds 1,571,000.00 1,570,580.47 1,090,708.00 946,585.00
410 TK#1 Public Information & Education 30,000.00
CP-06-02 OHSP 30,000.00 18,438.00 Final 10/1 - 9/30/06
Total 410 CP Funds 30,000.00 30,000.00 30,000.00 18,438.00
TOTAL PAP 06-06 1,601,000.00 1,600,580.47 1,120,708.00 965,023.00
RS 06-07
402 TK #1 Intersection Enforcement 165,000.00
RS-06-06 Monroe CSO 44,999.00 43,588.00 Final 10/1 - 9/30/06
RS-06-01 Wyoming PD 49,982.00 29,097.00 Final 10/1 - 9/30/06
RS-06-07 Grand Traverse CSO 24,971.00 22,244.00 Final 10/18 - 9/30/06
RS-06-04 Muskegon CSO 19,296.00 7,897.00 Final 10/1 - 9/30/06
RS-06-02 Saginaw CSO 8,958.00 8,871.00 Final 10/1 - 9/30/06
Subtotal TK#1 165,000.00 148,206.00 111,697.00
402 TK #2 Road Design Safety and Ed 180,000.00
RS-06-03 MTU 29,995.00 12,436.00 Final 10/1 - 9/30/06
RS-06-05 WSU 149,957.00 149,957.00 Final 10/1 - 9/30/06
402 TK #3 Grant Development & Community Outreach 103,000.00
CP-06-01 OHSP 102,947.00 102,075.00 Final 10/1 - 9/30/06
TOTAL PAP 05-07 448,000.00 445,000.00 431,105.00 376,165.00
DE 06-08
402 TK #1 Winter Driving Community Program 20,000.00
CP-06-02 OHSP 20,000.00 0.00 Final 10/1 - 9/30/06
402 TK #2 Elderly Mobility 0.00
402 TK #3 Young Drivers 0.00
402 TK #4 Grant Development & Community Outreach 7,000.00
CP-06-01 OHSP 6,996.00 6,937.00 Final 10/1 - 9/30/06
TOTAL PAP 06-08 27,000.00 27,000.00 26,996.00 6,937.00
MC 06-09
402 TK #1 PI&E 30,000.00
CP-06-02 OHSP 30,000.00 19,145.00 Final 10/1 - 9/30/06
402 TK #2 Evaluation 30,000.00
ANNUAL EVALUATION REPORT 2006
STATUS REPORT 67
PROG.
AREA/
FUND
PAP/TASKGrant
NumberDescription & Grantee
FY2006 HSP
Planned
Amount
FY2006
Funding
Available
Approved
Grant Award
Total Fed.
Doll. Rpt.
Period of
Last
Cost Stmt.
Project Period
OP-06-02 WSU 26,919.00 26,919.00 Final 10/5 - 9/30/06
402 TK #3 Grant Development & Community Outreach 19,000.00
CP-06-01 OHSP 18,990.00 18,829.00 Final 10/1 - 9/30/06
TOTAL PAP 06-09 79,000.00 78,000.00 75,909.00 64,893.00
PA 06-10
402 TK #1 Planning and Administration 691,000.00
PA-06-01 OHSP 519,328.00 495,337.00 Final 10/1 - 9/30/06
TOTAL PAP 06-10 691,000.00 642,328.00 519,328.00 495,337.00
Total 157 Incentive 2,512,000.00 3,051,385.40 2,512,479.00 1,011,926.00
Total 157 Innovative 63,000.00 24,344.36 24,344.36 24,344.36
Total 405 905,000.00 2,931,042.30 745,886.64 596,091.64
Total 2003b (OP) 204,000.00 203,348.04 204,000.00 203,348.00
Total 402 7,888,000.00 7,828,785.35 7,140,908.00 6,571,122.00
Total 406 2,009,837.00
Total 408 1,253,242.00
Total 2010 167,290.00
Total 410 2,989,000.00 5,825,846.45 2,865,466.00 2,310,832.54
TOTAL NHTSA GTS Funds 14,561,000.00 23,295,120.90 13,493,084.00 10,717,664.54
Total 163** 2,655,000.00 3,076,967.00 2,121,852.00 1,429,717.00
FMCSA 63,000.00 62,959.00 62,959.00 57,546.00
TOTAL ALL FUNDING SOURCES 17,279,000.00 26,435,046.90 15,677,895.00 12,204,927.54
Program Income:
AL-06-02 Used to pay for expenses of conducting seminars $35,189.00
**Not tracked within NHTSA Grant Tracking Sytem
68 ACRONYMS
DEFINITIONS FOR ACRONYMS USED IN THE 2006 ANNUAL EVALUATION REPORT
BAC Blood Alcohol Concentration
CPS Child Passenger Safety
DMSTF Drive Michigan Safety Task Force
DUI Driving Under the Infl uence
GTSAC Governor’s Traffi c Safety Advisory Commission
KA Based on injury severity scale tor traffi c crash-related injuries.
K-level injuries refer to injuries that result in death within 90 days of the incident.
A-level injuries refer to incapacitating injuries.
LEL Law Enforcement Liaison
MADD Mothers Against Drunk Driving
MCRUD Michigan Coalition to Reduce Underage Drinking
MDCH Michigan Department of Community Health
MIP Minor in Possession
MPO Metropolitan Planning Organization
MSP Michigan State Police
MTSC Michigan Truck Safety Commission
NHTSA National Highway Traffi c Safety Administration
OHSP Offi ce of Highway Safety Planning
PAAM Prosecuting Attorneys Association of Michigan
PBT Preliminary Breath Test
PSA Public Service Announcement
UMTRI University of Michigan Transportation Research Institute
VMT Vehicle Miles Traveled
Acronyms
Michigan Department of State Police / Offi ce of Highway Safety Planning
4000 Collins Road, P. O. Box 30633
Lansing, Michigan 48909-8133
www.michigan.gov/ohsp
Not paid for with State funds.
Paid for with funding from the U.S. Department of Transportation