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5 Men’s Products

Grooming Products and

Shampoos for Men

-Floressence Collection

Floressence proposes two new concepts which reflect current trends and the general direction of the market for Men’s Grooming and Hair Care products:

Concept 1: products designed for different targets

- The Ladies Man Products for virile, sensual men- The Athletic Man Products for high-energy, athletic

men- The Dandy Products for elegant, sophisticated men

Concept 2: products for a dermatological line

- Sensitive skin line Gentle protection for sensitive skin

Floressence varies its notes to market a complete line of products for men: 1 Deodorant, 1 Shaving Product, 1 Shampoo and 1 Shower Gel.

Concept 1: Products for different targets

The DandyThe Athletic Man

Sensuality Performance

Sophistication

The Ladies Man

A “Sensual” line Enhanced with ginger and patchouli

An Eastern/spicy warmth, for a sensual effect that awakens the senses.

AA “Magnetism” line “Magnetism” line

The fresh effect of the aromatic notes combined with the warmth of the woody one.

A moisturising, bracing scent, creating a feeling of freshness and soft skin that can withstand anything.

The Ladies Man

Nowmen 14073D

Smooking 80018

A “Fatigue-resistance” line

Enriched with magnesium and Guarana seed

Helps muscles recover more quickly and has a stimulating, energy-boosting

effect

A “Stimulating, Recuperation effect”A “Stimulating, Recuperation effect”

Freshness of the marine notes combined with the solar notes

A moisturising, bracing scent, for a stimulating, anti-fatigue effect

The Athletic Man

Booster 34664

Yearling B 5873

THE DANDY

An “Elegant” lineAn “Elegant” lineAmbergris-scented fern combined

with woody notes

An ultra-masculine line, which showcases men’s virility through a bracing scent

A “Refined” lineMale beauty and grace

A subtle harmony between the warm notes of the spices and the delicious freshness of the aromatics

OTIS 120001

CLYDE N 13542B

Sensitive Skin LineGentle Protection

Concept 2Products for a Dermatological Line

Sensitive Skin Line

Sensitive Skin

Gentle Protection

Sensitive Skin Solution 1

Active cosmetic ingredients

Products

VANILLA WOODLAND ALOES

Shaving oil for sensitive skin

Shower gel with natural oil

Protective shampoo for irritated scalps

Skin-protection deodorant

Gentle Protection

Sensitive Skin Gentle ProtectionSolution

1

Benefits

Proposals

Benefits:

Combats drying

Soothes and calms

Softness, suppleness

Fights:

Redness

Irritation

Inflammation

ESPACE 11812C

ALOES 34691B