Sound In

Motion Inc.

1Us Radio Application for

Smartphones/Sony

PlayStation 4/Microsoft

Xbox One

Creating a platform for

artists and fans to hear and be heard.

Background Of The Idea

People do not know what kind of music they like to

hear. They only hear what they know.

Unknown bands - popularity spreads through word

of mouth which is unstructured at this point of time.

Platform to blend the known and unknown and

expose users to the kind of music they like

irrespective of the musician.

Sound In Motion Inc.

The Idea

Popularize lesser known bands / artists - create a platform to promote these musicians who, otherwise rely on word of mouth for publicity.

Create a fusion of streaming music, blogs, twitter to bring to the audience music they've never heard before.

People like to listen to music when they're on the move - stream the music to them.

Fresh tracks will induce an element of surprise.

Sound In Motion Inc.

How Do We Want To Do It

Android app to begin with.

Music mapping (Search engine for music you don’t

know about) will be integrated to find out about

unknown music.

Fusion of music, blog, twitter and fluidic interface.

Consumers like real-time applications that engage the

human mind into an activity that tends to simulate their

creativity.

This concept is inspired by the neurological condition in

which stimulation of one neurological pathway leads to

involuntary experiences in the second cognitive

pathway – Synesthesia.

Scale out to Xbox One, PlayStation 4 at a later stage.

Sound In Motion Inc.

What Does It Involve

Base

Build platform base:

> Internet marketing,

> Visibility,

> Blogs,

> Twitter

Platform

Develop an android app - end-point delivery

Infrastructure

Setup broadcast infrastructure for streaming

Sound In Motion Inc.

Our Analysis

According to Neilson, 32% of the whole world

streams music today out of which many don’t know

what they want to listen to.

There aren’t many platforms that provide the users

the function to connect to artists, find out about

unknown forms of music, provide a unique interface

and promote music unconditionally.

(continued)

Sound In Motion Inc.

There will be a massive appetite for entertainment

applications in the next few

years!

In a 2012 survey by Nielson Data, the

percentage of people streaming

music w.r.t their ages:

16 – 24 years - 32%

35 – 54 years - 33%

55 – 64 years - 23%

There are 1 billion Smartphone Users

in the world32% of the whole

world streams music today.

Worldwide Music Industry Revenues:

2006 ($60.7 B),

2007 ($61.5 B),

2008 ($62.6 B),

2009 ($65.0 B),

2010 ($66.4 B),

2011 ($67.6 B)

Sound In Motion Inc.

How it will work

Tweet artist

name/track played,

at regular intervals of

time

Attached with Shortened link to particular artist’s

blog/fan-page/website

Generate traffic by

inviting bloggers/artists

to post on relevant

software's/instruments

Relevant advertising depending on the

content of the blogs

Columns showcasing upcoming technologies

Chat room w.r.t genre’s

Sound In Motion Inc.

1Us Radio

Blogs

Twitter

Chat Rooms

Music Listener / Artists

Business Model

Sound In Motion Inc.

Glimpses Of Reactions To Our

Idea

Prior communication with a few independent

artists and bloggers with regard to this kind of

platform bought out the following response.

Sound In Motion Inc.

Sound In Motion Inc.

July 5th – 16thSound In Motion Inc.

Questions You Would Like To Ask?

Q – What is this concept called Synesthesia?

A – Some musicians and composers have a form of synesthesia that allows them to hear music as colors. (Jump to 17:50 of http://www.ted.com/talks/vilayanur_ramachandran_on_your_mind.html for the talk on Synesthesia)

Some famous people with Synesthesia: Mozart, Jimi Hendrix, Stevie Wonder, John Mayer, Marilyn Monroe to name a few.

Q – How will you drive awareness of the app?

A – We believe that apps get discovered virally more than anything else. We believe this application can be a breakthrough in it’s own right.

Sound In Motion Inc.

Q – What are Fractals?

A - It is a mathematical set that has a fractal dimension [ratio providing a statistical index of complexity comparing how detail in a pattern (strictly speaking, a fractal pattern) changes with the scale at which it is measured] that usually exceeds its topological dimension and may fall between the integers.

Fractal patterns have been modeled extensively, albeit within a range of scales rather than infinitely, owing to the practical limits of physical time and space. Models may simulate theoretical fractals or natural phenomena with fractal features. The outputs of the modeling process may be highly artistic renderings, outputs for investigation, or benchmarks for fractal analysis.

Sound In Motion Inc.

Thank You

Sumukh Rao

sumukh23@gmail.com

LinkedIn/SumukhRao

@TheSumukhRao

Vignesh Sunkara

araknuz@hotmail.com

@AraknusV

Sound In Motion Inc.