1q13 Bp Mm Global Sales Playbook
Transcript of 1q13 Bp Mm Global Sales Playbook
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1Q 2013
Global Business Partner Sales Plays Midmarket (MM) &
Large Enterprise (LE)
For Business Partners
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About this Document
Call to Action
1Q13 Business Partner
Sales Plays
New Solution Accelerator
Incentive
Table of Contents
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This playbook is designed to provide you a view of the IBM Business Partner sales plays that your sellers can use as they develop their sales strategy
Each play includes quick reference guides and enablement links to pursue sales activities throughout the sales cycle
For the midmarket, we encourage your marketing leaders to launch complementary demand generation campaigns, leveraging materials supplied through related IBM Execution Blueprints.
Note: Each region selects the most appropriate plays from this GLOBAL playbook and may add local sales
plays check with your IBM representative for a more local view.
Sales Plays are:
A point-in-time revenue driving effort focused on helping you sell targeted IBM offerings in selected markets under specific circumstances
Used to augment the general offering resources available in a sales kit by packaging more specific assets like education, competitive information and market analysis
Changed or refreshed every 3-12 months and communicated quarterly
Segregated by target end client and includes IBM points of view, as well as offerings, that are specific to the midsized business (100-999 employees) and the large enterprise (1000+
employees)
Not an incentive or promotion
Quick Reference Guides (QRGs) are :
One-page overviews of a sales play or offering that include quantifiable value propositions for both you and your clients
About this document
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Select the business focus area that matters to you and find the latest sales plays
aligned to it.
Marketing: Select plays most appropriate to your seller communities, add your firms
guidance, and promote the PartnerWorld links to the sellers in time to influence quarterly territory planning.
Simultaneously, launch related demand generation campaigns, leveraging support materials found in IBM Execution Blueprints.
Track results of the sales plays and report the feedback to your local IBM representative.
Sales:
During quarterly territory planning, select a handful of these sales plays that help close quota gaps. From the PartnerWorld links, leverage the contents to support sales activities throughout the sales cycle.
To find more sales plays, including these in this playbook, using the PartnerWorld Resource Finder , search Resource type, selecting Sales Play, and any additional filters of your choice.
Call to Action
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IBM Solution Accelerator incentive (SAI) was announced at the PartnerWorld Leadership Conference on February 28, 2012 targeting all IBM Business Partners.
The incentive has two elements: Base Reward:
Channel reward for selling eligible IBM hardware products and eligible IBM software products together
Bonus Reward: Additional channel reward for selling predefined solutions of
hardware and software. Additional reward only applies to the eligible
software content of the solution.
In addition, Business Partners can also earn up to one percent in fees when clients finance their solution through IBM Global Financing.
All the sales plays in this book marked with (*) align with this incentive
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Summary of NEW Sales Plays
Category Midmarket Large Enterprise
Competitive Enterprise Class Smarter Cities Foundation on System z
Category Midmarket Large Enterprise
Business Agility
Reduce Costs & Accelerate Integration across
organizations of all sizes
with WebSphere MQ &
WebSphere Message
Broker Express
Social Business Web Experience Inside Out
Solutions (Industry specific) Cast Iron Express - Quick Play
zEnterprise Smarter Planet/Industry Solutions SAP
zEnterprise Smarter Planet/Industry Solutions Core Banking
Summary of DELETED Sales Plays
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Solutions
(Industry Specific)
Competitive
Business Analytics
and Optimization
Cloud Computing
WOI
(Smarter Computing)
Security and Resiliency
Social Business
Smarter Commerce
1Q13 Sales Plays
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Business Analytics and Optimization
Sales Play
Client Set
Midmarket (MM)
or Large
Enterprise (LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Business Analytics for Midmarket *
Provides a one-stop integrated Business Intelligence and planning
solution.
MM SWG u Business Analytics
l Storage
Reduce IT Costs *
Offers unique advantages that permits BP to provide critical
infrastructure to clients at a lower total cost with improved service
levels and performance.
MM & LE
SWG
uInformation Management
lPower,Storage ,SystemX & Bladecenter , Systemz,
Webspehere,Tivoli/
security
IBM Smart Analytics Systems 5710 *
Cost-effective solutions with quick to deploy analytics and
business intelligence (BI) capabilities on a powerful warehousing
foundation.
MM & LE SWG
uBusiness Analytics
l Storage, SystemX & Bladecenter
Power Midmarket Expansion
Provides opportunity to sell financial and technical benefits of
POWER7 over previous Power-based servers and competitive
UNIX servers in order to increase revenue and profit.
MM STG u Power
l PureFlex System, Systems,Software,
Storage, Information
Management, Rational,
Tivoli / Security,
WebSphere, Industry
Solutions
Information Integration : Deliver Trusted Information *
A comprehensive guide to Information Integration with IBM
InfoSphere Information Server Workgroup Edition.
MM & LE SWG uInformation Management
* Aligns with SAI
Business Analytics
and Optimization
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Sales Play
Client Set
Midmarket (MM) or
Large Enterprise
(LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Business Intelligence Led Business Analytics *
Addresses the demands of business for usability,
accessibility and control without compromising IT's high
standards for
conformance and flexibility.
LE SWG u Business Analytics
Integrated Document Imaging & Advanced Document
Capture
ECM solution enables total document image management,
from advanced capture, highly scalable imaging repository
and interactive document viewer,
LE SWG
uIndustry Solutions
Data Warehouse and Analytics Gaining Insights into Your
Business*
Focused on two key data warehousing solutions: IBM
Netezza and IBM Smart Analytics 5710.
LE SWG
u Information Management
l Information Management
Get Analytical with System x SAP HANA
Enables sellers to focus on the SAP HANA opportunity. Core
target customers are the existing SAP ERP customer base
and the SAP business warehouse customer base.
LE STG u Power
l System x and BladeCenter
Financial Statement Reporting*
IBM Cognos FSR is the only enterprise software that
automates the external reporting process by linking the report
to the source data, enabling auto- generation of the latest
version of the report.
LE SWG u Business Analytics
STG Smarter Analytics Growth
Learn how you can help your clients realize the benefits of a
Business Analytics Solution and position STG as the
preeminent platform provider for IBM and ISV business
analytic offerings..
LE STG uBusiness lAnalytics , System z, System x and BladeCen ter Storage
* Aligns with SAI
Business Analytics
and Optimization
Business Analytics and Optimization
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Sales Play
Client Set
Midmarket (MM)
or Large
Enterprise (LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Cloud Computing for Midsize Companies*
Focuses on companies to reinvent their business with
IT as a key enabler of business growth allowing more
rapid responses to marketplace opportunities
MM l Business Analytics ,GTS (services) ,Storage, Power, SystemX
& Bladecenter ,Lotus, Webspehere,
Tivoli/ security
Get Engaged and Go Social in the Cloud *
Provides information to engage clients looking to
become a social business in the Cloud.
MM & LE SWG
uLotus
STG Building Cloud Infrastructure Advantage
Solutions for both private cloud deployments and
building platforms for cloud service providers.
LE STG
l Storage, SystemX & Bladecenter, Systems,Software, Tivoli /
Security,Systemz,Power, GTS
(Services)
Power Cloud
Designed to enable customers to move priority
workloads to the cloud, leveraging performance,
scalability and RAS capabilities of IBM Power Systems.
LE STG u Power
l Systems,Software, Storage, Information Management, Tivoli /
Security, WebSphere,
GTS(Services)
Selling x86 Cloud Solutions
Designed to maximize IT efficiency and lower TCO with
cloud technology that is based on comprehensive x86
cloud and virtualization based System x and PureFlex
platforms.
LE STG uSystemX & Bladecenter , PureFlex System
l GTS(Services), Systems Software, Storage,
Accelerate Cloud with IBM Pure Flex and Flex Systems
Targets install/comp. to deploy Cloud as platform or
Infrastructure as a Service. Drives opportunity for
clients to gain insights through big data or analytics,
and dense technical computing
MM &LE STG uPureFlex system
* Aligns with SAI Cloud Computing
Cloud Computing
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Sales Play
Client Set
Midmarket (MM) or
Large Enterprise
(LE)
Cross
BU
Business
Unit
Brand
uLead with Brand
l Cross Sell
Selling x86 Cloud Solutions for Midmarket
MM businesses can simplify IT with low touch cloud
technology that is based on comprehensive x86
cloud and virtualization based on System x and
PureFlex platforms.
MM STG uSystemX & Bladecenter , PureFlex System
l GTS(Services), Systems Software, Storage,
zEnterprise Cloud
Offer highest levels of availability and cost-efficiency
for private clouds and SaaS providers.
LE STG u System z
l GTS(Services), Systems Software, Storage, Tivoli / Security,
IBM SmartCloud Application Performance
Management
More business than ever model. This means
keeping those apps running at peak performance
MM & LE SWG u Tivoli
Streamlining IT operations
Consolidating managing tools to one from many
continues to be a struggle for clients. We have the
best solution out there help them do this and bring
order from chaos and save significant amounts of
time and money.
MM &
LE
SWG u Tivoli
Power Midmarket Expansion
Provides opportunity to sell financial and technical
benefits of POWER7 over previous Power-based
servers and competitive UNIX servers in order to
increase revenue and profit.
MM STG uPower
lPureFlex
System, Systems Software,Storage,
Information Management,Rational
Tivoli / Security, WebSphere
* Aligns with SAI Cloud Computing
Cloud Computing
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* Aligns with SAI
Sales Play
Client Set
Midmarket
(MM) or
Large
Enterprise
(LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
HP Attack with IBM x86 Servers for MidMarket
This play attacks the HP server installs with a focus on
migration to IBM Systme x, BladeCenter and
PureFlex.A key challenge for midsize companies is
how to tackle increasing workloads while streamlining
& simplifying their IT & lowering costs.
MM STG u System X & Bladecenter
l Storage, Tivoli / Security, GTS (Services)
Cisco Attack with IBM PureFlex and Flex System and
IBM BladeCenter
Provides solution that delivers a complete stack
including servers, networking, management and
storage.
MM &
LE
STG uSystemX & Bladecenter , PureFlex System
l GTS(Services), Systems Software, Storage,
Storage Efficiency for Midmarket
Offers new technologies and solutions to improve
storage efficiency for the midmarket client.
MM STG u Storage
l Tivoli/Security
HP Itanium Meltdown
Help sellers capitalize on the opportunity created by
demonstrating to clients the value and commitment
they can obtain through IBM solutions.
LE STG u SystemX & Bladecenter ,
l GTS(Services), Systems Z, Storage,Power, Information Management,
Tivoli / Security, WebSphere
Choose IBM RackSwitch for High Performance Data
Center Networking
Competitive play for switching competition to IBM
Network Switches
LE STG u SystemX & Bladecenter
l Systems Software
Competitive
Competitive
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* Aligns with SAI
Sales Play
Client Set
Midmarket
(MM) or Large
Enterprise (LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Winning with IBM Systems and Storage
Helps to easily start the conversation with
clients facing accelerating IT costs,
competitive pressures, increasing security and
investment protection concerns.
MM STG uSystemX & Bladecenter , PureFlex System,PureFlex system,System Networking l Tivoli/Security, GTS (Services) , Rational , Storage
HP Attack with IBM x86 Servers
This play attacks the HP server installs with a
focus on migration to IBM System
X,Bladecenter & PureFlex
LE STG uSystemX & Bladecenter ,
l Tivoli/Security,GTS (Services),Storage
Power Migrate*
Migrates and consolidates workloads onto IBM
POWER7 systems from Sun and HP UNIX LE
clients running Solaris on SPARC and HP-UX
on Itanium / PA-RISC systems.
LE STG u Power
l Information Management, Tivoli / Security, WebSphere, Rational, GTS (Services), Systems
Software
Enterprise Class Smarter Cities Foundation on
System z
LE STG u SystemZ
Replace Old Storage:
HP EVAcuate is intended to persuade those
customers who have to consider such a
migration to choose the IBM Storwize V7000U
or if needed, the XIV storage arrays, as much
better alternatives
LE STG u Storage
l PureFlex system, Information Management, System Software ,GTS(Services)
Competitive
Competitive
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* Aligns with SAI
Sales Play
Client Set
Midmarket (MM)
or Large
Enterprise (LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Security and Resiliency for Midsize
Businesses
Focuses on reducing the cost and
complexity of making T infrastructures
secure and resilient while protecting their
business from vulnerabilities.
MM
l Storage , GTS (Services), Power, Rational, Tivoli
Secure File Transfer and Compliance
Secure data transfer and compliance to
move critical information both inside and
outside of their organization.
MM & LE
SWG u Industry Solution
l Storage, Websphere
Advanced Threat Protection Platform *
Helps customers to achieve a break-
through in critical areas, providing them
solutions and addressing full intrusion
detection and threat mitigation picture
MM & LE
SWG u Tivoli
l Rational
Optimizing Identity & Access Management
Focused on identifying opportunities for
IBM storage software solutions and to build
demand generation campaigns for their
customer base .
MM & LE
SWG u Tivoli
Security Intelligence, Analytics &
Compliance
Focuses on applying advanced analytics to
detect threats in real time, automate
processes for reporting and audits, making
it easier for any organization to strengthen
its security posture.
LE SWG u Tivoli
Security and Resiliency
Security and Resiliency
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Sales Play
Client Set
Midmarket (MM) or
Large Enterprise
(LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
IBM Cloud File transfer
Cloud service for file based business interactions with
trading partners which will help reduce costs, minimize
B2B file transfer complexity, and provides a highly
scalable platform to grow the business.
MM SWG u Information Management
IBM Sterling MFT FTP Remediation
The File Transfer Protocol (FTP) Remediation is for
discovery of new Managed File Transfer (MFT)
opportunities. It focuses on the problems of security,
reliability, automation and visibility with FTP. It outlines
four strategies that IBM can offer to remediate the FTP
risk.
MM SWG uInformation Management
Secure File Transfer and Compliance
Secure data transfer and compliance to move critical
information both inside and outside of their organization.
MM & LE STG u Industry Solution
l Storage, Websphere
Connecting your Trading Partners ( B2B Integration)
Enables secure and seamless execution of multi-
enterprise business processes with improved business
agility, operational efficiency, and business performance.
MM &
LE
SWG u Industry Solutions
* Aligns with SAI Smarter Commerce
Smarter Commerce
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Sales Play
Client Set
Midmarket (MM) or
Large Enterprise (LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Name Change Mobile in the Boardroom -
Driving a Smarter Workforce *
Leverage social capabilities to drive brand
awareness, connect with customers in two
way conversations and capture sentiment.
MM & LE
SWG u Lotus
l Websphere
Get Engaged and Go Social in the Cloud *
Provides information to engage clients
looking to become a social business in the
Cloud.
MM & LE
SWG
uLotus
Social Business for Midsized business
This play brings to life the IBM Social
Business story in a way that helps you
understand what is it you are trying to sell, to
whom you are selling it and how to sell it.
MM
SWG u Lotus
l Websphere
Name Change 1+1=3! Social Plus Portal
Equals Revenue!*
Helps organizations create customer-facing
online experiences that are highly engaging,
personalized, and truly differentiated.
MM & LE SWG u Lotus
l Websphere
Social Business * Aligns with SAI
Social Business
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17
Sales Play
Client Set
Midmarket (MM) or Large
Enterprise (LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
IBM Integrated CRM: 4-in-1
Helps companies build a Private Cloud
environment to pool together storage and
computing resources so they can be
deployed more flexibly.
MM SWG u Business Analytics, Lotus, Websphere,
TRIRIGA for Lease Accounting
TRIRIGA 10 delivers critical lease
accounting and strategic facility planning
capabilities to manage all classes of
leased assets, avoid costly financial
restatements, and increase utilization of
leased assets.
LE SWG u Tivoli
MM IBM Integrated approach to ERP
Focused on providing powerful, yet flexible
ERP solutions configured to unique
industry environment in order to reach
desired business goal
MM SWG, GBS l Lotus, Websphere , Business Analytics,Industry solution
Smarter Way to Manage Real Estate and
Facilities Assets
Offers an Integrated energy and facility
management enterprise solution designed
to help optimize building energy usage
and reduce facility operations cost across
multiple buildings and/or across different
building management system vendors.
LE SWG u Tivoli
Solutions (Industry Specific) * Aligns with SAI
Solutions
(Industry Specific)
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Sales Play
Client Set
Midmarket
(MM) or
Large
Enterprise
(LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
WebSphere Cast Iron for SAP
Provides a single robust solution, designed from the ground-up
to deliver everything needed for SAP and Cloud application
integration
MM SWG u Webspehere
System z Industry Solutions
Industry specific solutions that demonstrate how IBM zEnterprise
can help large enterprises reshape their customer experiences
and deliver on key business initiatives. These solutions deliver
client value including real time analytics and business insight,
24/7 availability for customer facing services and reduced
operational costs.
LE STG uSystemZ
l Information Management, Tivoli / Security, WebSphere,Rational,
Industry solution
Speed Application Time To Value & Reduce Development Costs
with WebSphere Building on the solid foundation of
WebSphere Application Server (WAS) V8, the Web V2.0
Mobile FeP V1.1 helps deliver dynamic and interactive user
experiences for desktop and mobile web applications through
Web V2.0 and advanced visualization displays.
MM SWG uWebSphere
Improve your customer's business with BPM and Decision
Management
This play explains how customers, including in the mid-
market,can leverage solutions from IBM to deliver on the
Business Process and Operational Decision Management
promise.
MM SWG u Rational
l Business Analytics, WenSphere
Optimizing outcomes with advanced case management (ACM)
Helps organizations support their knowledge workers as they
handle increasingly complex decisions with fewer resources. It
drives better customer service, manages incidents more
effectively and protects the business against legal and regulatory
risks.
LE SWG u Industry Solutions
Solutions (Industry Specific) * Aligns with SAI
Solutions
(Industry Specific)
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Sales Play
Client Set
Midmarket (MM) or
Large Enterprise (LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Grow Your Revenue with M4 Business Solutions
(System x)
Focused on sales opportunities, quick paths to
shorter sales cycles, a simple and easy to
understand value proposition, and plenty of reasons
to call on your clients.
MM & LE
STG u System x and BladeCenter
l System Software,Storage, GTS(Services)
Storage Infrastructure Optimization
includes storage hardware, software and services
that can help clients to optimize and improve
storage efficiency and get ready for rapid data
growth
LE
STG u Storage
l Tivoli/Security, GTS(Services)
Power Advantage
Focuses on nurturing and expanding presence in
top enterprise accounts to drive majority of Power
revenue.
LE STG u Power
l GTS(Services)
Workload Optimized Infrastructure: Virtualization
and Optimization *
Combines Virtualization, Operational Efficiency,
Green IT and Private Cloud as a journey for the
customer to start/ stop according to their business
needs.
MM
l GTS,Power,System software,Storage,Tivoli,Websphere
Move Forward with zEnterprise
Designed to incent customers with older installed
mainframes to upgrade to the most current
zEnterprise. It is also intended to drive upgrades by
incenting customers to exploit new functionality for
hybrid computing,
LE STG u SystemZ
l GTS,Power,system software, System x and BladeCenter Business Analytics,
Information management,
Websphere,Rational,
Power Stack*
Allows Power sellers to grow their hardware and
software revenue by driving new workloads to
Power with Power software.
LE STG u Power
l Storage,System Software, Business Analytics, Information management,
Websphere,Rational,Lotus,Tivoli/Security
Workload optimization (Smarter Computing) * Aligns with SAI
WOI
(Smarter Computing)
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Sales Play
Client Set
Midmarket (MM)
or Large
Enterprise (LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Power Analytics*
Enables clients to gain new insights through big data
projects that exploit the deep integration between Power
Systems and IBM analytics software
LE STG u Power
l Storage,System Software,Business Analytics,GTS(Services)
zEnterprise Linux
Provides a simple, scalable, flexible, high available and
secure IT infrastructure inside a single
IBM System z server
LE STG u System z
l Storage,System Software,Business Analytics,GTS(Services), Business
Analytics, Information management,
Websphere,Rational,Lotus,Tivoli/Security
Analytics, Clusters, Grids & HPC Cloud for Technical
Computing
This play focuses on how IBM is broadening its attention
on high performance computing & bringing it to
mainstream business
LE STG
lPower,system software, System x and BladeCenter ,Systemz
zEnterprise Analytics
This play is designed to drive sustainable revenue growth
on the System z stack.
LE STG u Systemz
lPower,system software, System x and BladeCenter , Business Analytics,
Information management,
Websphere,Rational ,Tivoli/Security
eX5 Solutions for Mission Critical Workloads
Show clients how they can maximize performance on their
most memory-intensive workloads while dramatically
reducing space, storage requirements, licensing, and
energy
LE STG u System x and BladeCenter
l Storage,System Software,Information management,
GTS(Services)
NEW Endpoint Management 7 Ways to Win
Endpoint management continues to be a hot area of
opportunity for sellers worldwide.This is not a surprise
considering the rapid growth of tablets and smartphones.
Win quickly by selling TEM to your clients.
MM &
LE
SWG u Business Analytics, Information management, GTS(Services)
* Aligns with SAI Workload optimization (Smarter Computing)
WOI
(Smarter Computing)
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21
Sales Play
Client Set
Midmarket (MM)
or Large
Enterprise (LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Storage Applications Affinity
Target competitor's customers with VMWare, Exchange,
SAP, Oracle DB2 and SAS. Use cases for XIV to
demonstrate best in class performance solutions for
companies in similar industries and for MM customers lead
with and use Storwize V7000 Unified cases.
LE
STG u Storage
l Business Analytics, Lotus, GTS (Services), Industry solutions
zNew Accounts
Drive focus on gaining new z customers. Apply the Solution
Editions and Enterprise Linux Server offerings; many will be
competitive wins.
LE
STG u SystemZ
l System Software, Storage, GTS (Services)
IBM Smart Cloud Application Performance and Management
Manage business applications by monitoring essential
system resources, detecting bottlenecks and potential
problems, and automatically responding to events
MM &
LE
SWG u Tivoli/Security
Consolidate on IBM PureFlex and Flex Systems
Targets install/comp. driving IT efficiency for clients through
physical and application consolidation, migration from
traditional platforms and consolidation from blade
infrastructures
MM &
LE
STG u PureFlex System
l Storage
Innovate on IBM PureFlex & Flex Systems
Targets growth/install/comp. to PureFlex System as platform
for solution Infrastructure or as a Service. Targets specific
industries.
MM &
LE
STG u PureFlex System
l Storage
IBM PureFlex System Optimize
Targets install/comp. to optimize high value workloads like
ERP, CRM, and SCM via migration to a new platform.
Virtualize workloads in traditional or cloud management
models
MM &
LE
STG u PureFlex System
l Storage
Workload optimization (Smarter Computing) * Aligns with SAI
WOI
(Smarter Computing)
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22
Sales Play
Client Set
Midmarket (MM) or
Large Enterprise
(LE)
Cross
BU
Business
Unit
Brand
u Lead with Brand
l Cross Sell
Instant Opportunity! - Tap into the success of TSM Suite for
Unified Recovery
Helps in identifying opportunities for IBM storage software and
solutions and to build demand generation campaigns for their
customer base and prospective customers.
MM &
LE
SWG u Tivoli
l Storage
Maximo Asset Management for health Safety & Environment
Helps Hospitals and Healthcare organizations get an overview of
all assets, how to manage them and be assured that they are
available at any given time
MM&
LE
SWG u Tivoli
SmartCloud Virtual Storage Center
With TPC and SERP customers can get control of their storage
growth, reduce storage needs where there is redundancy and plan
for growth instead of just reacting
MM &
LE
SWG u Tivoli
Data Protection & Retention LTO-6
This play will assist seller in positioning the newly announced
LinearTape-Open-6 drive. This drive will offer customers more
capacity, faster throughput and other technical advantages
creating a cost effective ROI for moving to our latest drive
technologies.
MM &
LE
STG u Storage
Accelerate Smarter Storage with IBM System Networking
This sales play addressed IBM's next generation Cloud-Optimized
FC SAN solutions which enable Cloud, Big Data & Storage
Virtualization, all key areas of IBM Smarter Storage
LE STG u System Networking
Workload optimization (Smarter Computing)
* Aligns with SAI
WOI
(Smarter Computing)