15 Social Media Statistics to Share with Your Senior Business Leader

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15 Social Media Stats to Share with your YOUR BUSINESS LEADERS

Transcript of 15 Social Media Statistics to Share with Your Senior Business Leader

Page 1: 15 Social Media Statistics to Share with Your Senior Business Leader

15 Social Media Stats to Share with your

YOUR BUSINESS LEADERS

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BUSINESS USES FOR SOCIAL MEDIA •  Marketing •  Sales & Business Development •  Recruiting •  Employee Listening & Communication •  Employment Branding •  Learning & Development

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SO MANY USES AND YET…

Business leaders & executives struggle with use and

application, but it’s not about them.

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WHY THIS DECK EXISTS

So that you may share with your leadership the how, what and

why social media is being used by job seekers & employees.

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WHY THIS DECK EXISTS

Feel free to use the information on these slides and make this

deck your own to facilitate conversations.

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Adding a photo makes you 36x more likely to be

found on LinkedIn. Source: bit.ly/LinkedIn-stats

15 SOCIAL MEDIA STATS

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Globally, Facebook users spend an

average of 50 minutes per day on their

products. Source: bit.ly/Facebook-global

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Number of LinkedIn Profile Views in Q1 of 2016 was 45 billion. Source: bit.ly/LinkedIn-stats

15 SOCIAL MEDIA STATS

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We spend 17 minutes a day on YouTube.

Source: bit.ly/LinkedIn-stats

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51% of recruiters Google a candidate as part of the

recruiting process. Source: bit.ly/social-media-stats

15 SOCIAL MEDIA STATS

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There are more

mobile phones than toothbrushes.

Source: bit.ly/mobile-toothbrush

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1,471 people listed ‘Hugs’ as a skill on their

LinkedIn Profile. Source: bit.ly/LinkedIn-stats

15 SOCIAL MEDIA STATS

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90% of job seekers use their mobile phone

in their job search.

Source: bit.ly/mobile-toothbrush

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LinkedIn is the #1 social media tool for recruiters. Source:bit.ly/social-recruiting-stats

15 SOCIAL MEDIA STATS

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Source: bit.ly/RIP-twitter

Twitter is the third most popular search

engine.

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Source:bit.ly/social-recruiting-stats

Only 13% of Millenials (13-34 yo) use LinkedIn.

15 SOCIAL MEDIA STATS

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Source: bit.ly/RIP-twitter

21% of Buzzfeed’s web traffic comes from

Snapchat.

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Source: bit.ly/LinkedIn-stats

LinkedIn reaches 37% of the U.S. population.

15 SOCIAL MEDIA STATS

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Globally, Facebook users spend an

average of 50 minutes per day on their

products. Source: bit.ly/Facebook-global

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Source: bit.ly/recruiter-2015

96% of recruiters use some form of social media

when interviewing & hiring.

15 SOCIAL MEDIA STATS

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•  Your senior leaders are open to: – Listening – Learning – Experimenting – Failing – Having Fun

MY HOPE

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Jessica  Miller-­‐Merrell  @jmillermerrell!www.workology.com!

sources GOOD LUCK!

LinkedIn: b4j.co/jmillermerrell!