15 Social Media Secrets in 15 Minutes Digital Megaphone Social Media & PR Monitoring and Measurement...

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15 SOCIAL MEDIA SECRETS IN 15 MINUTES NOVEMBER 15 Presentation prepared for: Digital Megaphone Summit November, 2013

Transcript of 15 Social Media Secrets in 15 Minutes Digital Megaphone Social Media & PR Monitoring and Measurement...

Page 1: 15 Social Media Secrets in 15 Minutes Digital Megaphone Social Media & PR Monitoring and Measurement Summit

15 SOCIAL MEDIA SECRETS IN 15 MINUTES NOVEMBER 15Presentation prepared for: Digital Megaphone SummitNovember, 2013

Page 2: 15 Social Media Secrets in 15 Minutes Digital Megaphone Social Media & PR Monitoring and Measurement Summit

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AGENDA

1 About Me

2 15 Tips

3 Stay connected

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ABOUT RIGHTPOINT AND I

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ABOUT JEFF AND RIGHTPOINT

Social Computing, SharePoint, Mobile Strategist and Evangelist

President of Chicago Social Media Club

Internationally sought after speaker

Follow me and Twitter and tweet “Listening to the 15 social media secrets in 15 minutes with @jwillie and @Digimegaphone

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ABOUT RIGHTPOINT

WE DELIVER EXPERIENCES THAT TRANSFORM BRANDS AND BUSINESS

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»Brand Strategy and Execution»Multi-Channel Solutions»Campaign Development»Logo/Identity Development » Interactive Design»Information Architecture »Usability Testing

BRAND and MARKETING SOLUTIONSWe create digital experiences that inspire action through our fully-integrated process.

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»Websites/Microsites»Mobile Application Development»e-Commerce and Business Applications»Web Content Management (WCM)»Intranets/Extranets/Portals»Collaboration and Social Computing»Business Intelligence and Web Analytics»Customer Relationship Management»Cloud Computing»Unified Communication

TECHNOLOGY SOLUTIONSWe combine leading-edge technology, industry expertise and business process improvements to do more with less.

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SECRET NUMBER ONE

BE AUTHENTIC

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SECRET NUMBER TWO

TELL STORIES

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SECRET NUMBER THREE

BE CREATIVE

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SECRET NUMBER FOUR

CHOOSE THE RIGHT CHANNEL

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SECRET NUMBER FIVE

CONTENT RULES

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SECRET NUMBER SIX

REPURPOSE YOUR CONTENT

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SECRET NUMBER SEVEN

CONSISTENCY

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SECRET NUMBER EIGHT

USE TWITTER PROACTIVELY

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SECRET NUMBER NINE

FACEBOOK MATTERS

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SECRET NUMBER TEN

SO DOES INSTAGRAM

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SECRET NUMBER ELEVEN

LINKED IN RULES

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SECRET NUMBER TWELVE

USE MORE VIDEO

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SECRET NUMBER THIRTEEN

BE SUPPORTIVE & HELPFUL

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SECRET NUMBER FOURTEEN

TAKE THE TIME

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SECRET NUMBER FIFTEEN

HAVE FUN

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29 North Wacker Drive | Fourth Floor | Chicago, Illinois 60606312.920.8383 | 312.920.8384 faxrightpoint.com

STAY CONNECTED:

JEFF [email protected]/JWILLIEWWW.LINKEDIN.COM/IN/JEFFWILLINGERWWW.FACEBOOK.COM/JEFFWILLINGER