15 Killer Lessons Learned From 15 Years of UX Research
69
15
-
Upload
uxpa-international -
Category
Technology
-
view
364 -
download
0
Transcript of 15 Killer Lessons Learned From 15 Years of UX Research
15
Why us
1. Know thyself - use Johari’s window
open self Blind spot
hidden self
unknown self
Think about it...
↓ your blind spot: solicit feedback
↓ your unknown self: self-reflection
↓ your hidden self: self-disclosure
2. It’s OK to not know. Yet.
Think about it...
Focus on facilitation, not knowing.
Brush up on your facilitation skills with The Art of
Facilitation by Dale Hunter and try a new
technique from Gamestorming
3. Be like Studs
He would purposefully make a mistake
right away to reduce the power distance.
“It can help to be inept.”
Resources
Listen to his interviews on www.studsterkel.org
Play lower status: read Chapter 3, “Status” from
Impro, by Keith Johnstone
4. Empathy is not (just) a buzzword
“Empathy need not be limited to users. It can apply to our clients. It can apply to our
co-workers. It can apply to the materials we use to design and make with. In fact, it can even apply to
our so-called selves.”
--Seung Chan Lim
Think about it...Co-creation● With your team● With your participants
Read● “What Is Empathy” by Seung Chang Lim
● Gang Leader For a Day, Sudhir Venkatesh
5. Use frameworks
P A T T E R N S
AEIOU
(e-lab made this one)
A E I O U
GOATEE
(Beth made this one...you can make one, too)
AEIOU
Data Filter with a See Create
framework patterns story
Your challenge
Read more about analytic frameworks.
Try one.
6. Make models, make friends
Ptolemy’s story (and model)
Copernicus’ story (and model)
Thank you, Hugh Dubberly
Try this...
1. Read Hugh Dubberly (dubberly.com)
Especially his article, “Models of Models” (it is life
changing)
2. Practice visual modeling
7. Channel Safire
If you reread your work, you can find on rereading a great deal of repetition can be
avoided by rereading and editing.
Who needs rhetorical questions?
Be sure your writing is:
UsefulUsableDesirable
Keep it simple and clear like Safire.
Think about it...● The Grammar Girl podcast● How Not to Write: William Safire● 25 Things Writers Should Stop Doing: a blog post
by Chuck Wendig● How to Write with Substance: a blog post by
Gregory Ciotti
8. Know who should care and what to do about it
Core/Project teamEnduring understanding
Stakeholders/Related teamsImportant to know
Interested people
Worth being familiar with
Everyone else
Think about it...
Map your org/teams to this model
9. Practicesherpa synthesis
Think about
After each session:1 - What new things did we notice2 - Any patterns or familiarity3 - Improvements in the process
Scope it, do it!
10. Mine your mind
cake Swiss cottage
cheese
right cat carbon
copy
See problems at night.Solve in the morning after sleeping.
See problems in the morning.Solve in the same morning.
See problems in the morning.Solve later that evening.
See problems in the evening.Solve in the same evening.
Best for easy problems:
See problems at night.Solve in the morning after sleeping.
See problems in the morning.Solve in the same morning.
See problems in the morning.Solve later that evening.
See problems in the evening.Solve in the same evening.
Best for hard problems:
Think about it...
Design your work process to maximize subconscious contributions
11. Plan backwards
Ruthless Pruner!
Think about it...
Borrow from the curriculum development theory
called Backward Design and plan your projects
from end to startEnd goal/result > Timeline > Approach/Methods > Begin!
12. While you’re at it...
You don’t have to be on the big strategic project.
Do strategic work on every project.
Think about it...
Make your research activities more “nutritionally dense”:● Add 3 discovery questions in all your research
studies to create a longitudinal set of data.
Think about it...
Make your research activities more “nutritionally dense”:● Add 3 discovery questions in all your research
studies to create a longitudinal set of data. ● Use your screener to do longitudinal research
- so even the people you don’t get to talk to, contribute to your knowledge base.
13. Experiment
Methods are not precious.
One Mashup Experiment:
Remote interview -- the participant sees this screen
Camera pointed at the table
Me, live sketching!
Participants love to see their thoughts being live sketched.
Think about it...Break the rules on a methodology to see what happens.
Test drive a new idea/technique/tool with one person in one study.
14. Cross pollinate
Think about it...
Make a “cross-pollination” plan around domains
you’re not familiar with.
Read Creativity: The Psychology of Discovery
and Invention by Mihaly Csikszentmihalyi
15. Teach to learn
Cannot do ZPD Can do
Get through the Zone of Proximal Developmentvia social interaction.
Vygotsky:
Think about it...
Coordinate a teaching swap: - 30 minute how-to session- something you’re not good at yet but want
to be better at.
now what?
More couch time.
Thank you.
