15 best io t examples

15 Best Examples of the Internet of Things

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The Era of Connected Devices The Internet of Things ushers in a period where connectivity lies at the center of every user experience. As more and more businesses catch wind of this transition, we’re seeing a shift towards data-powered brand experiences that cross channels and emphasize personalization.

Don’t take our word for it, though: We’ve compiled some of the most compelling examples of companies doing the Internet of Things right to give you a deeper look into how leaders such as Jawbone, Google, and Apple are pioneering this movement towards greater connectivity between users and their devices.

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This presentation should be used as a source of inspiration to draw from proven marketing techniques and act as a ready reference of ideas for new campaigns and projects.

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1. Jawbone: UP

A Wristband for Deeper Self-Realization Jawbone’s UP24 wristband monitors its owners’ daily movements, sleeping patterns, eating habits, and more, and syncs these insights to users’ smartphones for easy reporting and real-time updates. Over time, the UP24 can also suggest new fitness and health goals tailored to that user’s patterns.

FEATURED QUOTE

“The [UP24] platform allows our community to create extremely personal experiences tailored to their lifestyles and goals, and enhance the apps they’re already using.”

Travis Bogard, VP of Product Management and Strategy of Jawbone


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2. Bionym: Nymi

Facilitating Greater Connectedness Bionym’s Nymi wristband measures your heartbeat to verify your identity and connect to the devices around you, including your car, home, lights, smartphone, laptop, and even the payment terminal at your neighborhood coffee shop. After connecting to these devices, Nymi enables you to interact with these devices through simple arm and hand gestures, making passwords obsolete and seamlessly connecting you even closer to your devices.

FEATURED QUOTE

“We put this into a wristband so that when you put it on, it knows it’s you. And then it can communicate your identity to systems in a secure manner around you.”

Karl Martin, CEO of Bionym


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3. Coin: Digital Wallet

One Card to Rule Them All Shaped and sized like a credit card, Coin lets you scan and consolidate all your debit cards, credit cards, bank cards, loyalty cards, gift cards, and more. The connected device works and scans just as any other card would and connects to your smartphone via Bluetooth to send you real-time notifications when you’ve left it behind.

FEATURED QUOTE

“What we really needed was a single solution that let people interact with what exists and fits with your lifestyle.”

Kanishk Parashar, CEO and Founder of Coin


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4. August: Smart Lock

Smart Security for Your Home Locking yourself out of your home is one of those unfortunate, dreaded accidents that August is looking to obliterate with its key-free lock system. The August Smart Lock connects with your smartphone via Bluetooth to automatically unlock your door before you enter. Furthermore, the Smart Lock answers to multiple users -- you can also send access keys to your friends and family.

FEATURED QUOTE

“For me, it was about making the experience invisible. You don’t even have to look at your phone.”

Yves Behar, Co-Founder of August


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Taking Dental Hygiene to a Personal Level “Smart” toothbrush Kolibree syncs to your smartphone to teach you good brushing habits through real-time notifications and rewards. For an added layer of accountability, the Kolibree can even share brushing information with your social network or your dentist.

5. Kolibree: Connected Toothbrush 15 Best Examples of the Internet of Things

6. Nest: Connected Thermostat

Your Home on Your Phone The Nest thermostat learns your daily habits and automatically adjusts the temperature in your home to help you conserve energy while maintaining your preferred temperatures. You can even change the temperature miles from home via the Nest app, which syncs with the thermostat to tweak the temperature to your preferences.

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7. Tile: Belongings Tracker

Your Personal Lost & Found Tile attaches to your belongings and connects to a mobile app that tracks the location of your items, giving you a firmer grasp on your things. Additionally, Tile users can share their items with their friends and family so that everyone gets an alert when an item is lost, allowing you to pool your resources to get that misplaced item found faster.

FEATURED QUOTE

“Where you lose your items is frequently where your friends and family also go – so in the house, in the office, at restaurants where you typically go to and what not – so as those people around you join the Tile network your little world is going to get populated.”

Mike Farley, Co-Founder of Tile


8. Whistle: Pet Tracker

Stay Close to Your Best Friend Dog owners know that your pup can become your trusted companion. Whistle makes it easy to stay connected to your dog by attaching as a collar and tracking its walks, playtime, diet, and periods of rest. The mobile app sends this data to your smartphone, allowing you to check up on your dog even while away.


9. Drop: Kitchen Scale

Cooking Baking Down to a Science Drop understands that baking can get pretty complicated, especially when it comes to measuring out ingredients accurately and calculating for different serving sizes. That’s why the Drop scale was created. The scale connects directly to your iPad and connects to its app, which offers interactive recipes. By placing a mixing bowl directly on the scale, Drop tells you in real time as you’re dropping ingredients in it whether or not you’ve added enough for your selected recipe.

HIGHLIGHTS

The Drop app comes with a built-in timer that sends a mobile alert to remind users when it’s time to check on their baked goods.

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10. Mark One: Vessyl

Track Your Drinking Habits For the health-conscious, keeping track of your hydration levels and drinking habits can be a tricky business. Mark One’s Vessyl acts as a “smart mug” that can display in real time what you’re drinking, how many calories it is, and what your current levels of hydration are. It also connects to an app, which logs your total daily intake and hydration level.

FEATURED QUOTE

“You pour mindlessly. It tracks meticulously. That’s the real value of a device like Vessyl: It fits into your life.”

FastCompany, Vessyl is a Cup That Knows What You’re Drinking

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11. Google: Google Glass

Redefining Your Views on the World Google Glass literally puts the world at your fingertips by letting you take a photo or video, Google Hangout with a friend, perform Google searches, and more, with just a few voice- and hand-gesture commands.


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12. The Defender: Smart Personal Protection Taking Personal Safety With You The Defender Smart Protection Device connects to your smartphone via Bluetooth, letting you snap a photo using its built-in camera. The camera then initiates a flashing light, an audible alarm, and a spray of pepper to ward off attackers and inform nearby witnesses.


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13. Apple CarPlay: Connected Cars

A Fully Integrated Driving Experience Apple CarPlay connects your car’s existing controls and infotainment screen directly to your iPhone 5, 5C, or 5S device so you can use Siri, the car’s touchscreen, or other controls to get directions, make and answer calls, send and receive texts, play music, and more, on Apple’s crisp interface. CarPlay will debut in late 2014 on select car models.

50 Examples of Awesome User Experiences

FEATURED QUOTE

“CarPlay has been designed from the ground up to provide drivers with an incredible experience using their iPhone in the car.”

Greg Joswiak, VP of iPhone and iOS Product Marketing of Apple

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14. Azoi Inc.: Wello Health Tracker Keeping Tabs on Personal Health The Wello Health Tracker consists of a phone cover with built-in sensors, an iOS app, a wristlet activity monitor, and a lung tester attachment. These components connect to one another to take your temperature, monitor your blood pressure, heart rate, blood oxygen, lung function, and more, and displays it in a visual dashboard available via the mobile app to offer a comprehensive, ongoing view of your personal health.


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14. Lapka: Personal Environment Monitor Analyzing the Qualities of Your Surroundings The Lapka Personal Environment Monitor (PEM) connects science to everyday life, allowing users to test the objects around them for radiation, electromagnetic fields, climate, and determine whether a food item is organic or not. The devices, which are compact and easy to carry around, attach to your iPhone so you can easily pull up the app to see the results in real time.


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15. Wink: HUB Creating a Totally Connected Home With a wide network of home appliance partners and retailers like Home Depot and Amazon already under its belt, Wink connects your various home components – such as security systems, electric-powered blinds, air conditioning unit, and more – together so you can control and monitor them from a single app.


About Gigya Gigya provides clients with the rich data, intelligence and tools needed to reach consumers with the right messages, on the right platforms at the right times. Gigya drives user acquisition, engagement and retention for over 700 leading enterprises and reaches 1.5 billion unique users per month, ensuring that today’s businesses stay relevant in the age of the connected consumer. For more information on how to drive customer referrals, acquisition and lifetime value using social sharing and identity data, request a demo by calling 888.660.1469 or visiting: info.gigya.com/request-demo.

15 best io t examples

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