13.learning among im cs 27 april 2013 bmca_mikko line

Mikko Lin, Asia Pacific Hub ,ICMCI 1

How to Promote CMC Program via BMCA existing Strengths & Resources

2013-04-27

Presenter: Dr. Mikko Lin Secretary General of BMCA

CMC, IMC Chinese Taipei/Taiwan Associate Professor

-Strategic Management in Branding

Business Management Consultants Association

BMCA, ROC/Taiwan

BMCA


How to Promote CMC Program via

BMCA existing Strengths & Resources

BMCA-Business Management Consultants Association,

Chinese Taipei/Taiwan

BMCA BMCA established sine 1987 & entering the 26th years,

acting as the Platform for Individual & Group Consultants.

BMCA



BMCA

BMCA accepts Government Assignment

to hold Business Management Consultant Training Course since

year 1991, it was held Once per year,

we are now entering 22nd term of this program.



BMCA

“Business Management Consultant Training Course”

The purpose of this training program is

to train the Experienced Management Talents

may act as the Capable Consultants,

also contribute their Consulting Expertise

to the SMEs in Taiwan.



BMCA

The yearly Consultant Training Course total 243 hours

normally to be break-down to 2 Stages:

1st Stage:

Management Consultant Course 120 hrs.

2nd Stage/Advanced Stage:

Managing Leadership Consultant Course 123 hrs.



BMCA

The yearly Consultant Training Course normally to be break-down to 2 Stages:

1st Stage: Management Consultant Course 120 hrs.

There are 4 major modules to be conducted:

Module 1. Marketing & Strategy Management Module.

Module 2. Accounting/Finance & Performance Management Module.

Module 3. Innovative R&D & Human Resources Management Module.

Module 4. Business Capability & Guiding Skills Management Module.



BMCA

The yearly Consultant Training Course normally to be break-down to 2 Stages:

2nd Stage/Advanced Stage: Managing -Leadership Consultant Course 123 hrs.

Effective 2013- Advanced Stage Course based on Branding Perspective:

Module 1. Branding Establishment Management Module.

Module 2. Branding Strategy Management Module.

Module 3. Distribution Channels & Internationalization

Management Module.

Module 4. Branding Value Creation Management Module.



There are 3 times for 2 Full Day with One Night

Corporate Visiting , Diagnosis Discussion, Improvement Plan via Group Presentation Course,

from it, Trainees really Experience & Impress how to

utilize their Eyes/Ears/Mind Insight & Acumen on the Case Discussion , Improvement Suggestion,

Case Presentation to Up-lift their Consulting Capability.

BMCA


Scenario of Case Study & Discussion

BMCA

0



BMCA

We also arrange & invite two International Experts

per year acting as the Teaching Trainer ,

hand over to the Trainees

the State-of-the-Art Consulting & Management Knowledge

to build-up their

Advanced International Practice & Knowledge.



BMCA

Through such a Strict Course Training,

The Quality & Level of Management Consultant Course

is actually Superior to the University MBA/EMBA Course.

The Trainees getting more & more confident that

BMCA = The Quality Guarantee in Training Course.



BMCA

We put CMC, ICMCI Certification

on the Top of BMCA’s Learning Map.

Most of CMC-Taiwan created via our Business

Management Consultants Course.

67 persons passed and

become the Certified Management Consultants

We expect there will have more Qualified CMC born

& created in the year 2013.



BMCA

CMC-Taiwan Certification Contents in 2013 are stated as below:

Step 1. Complete the detailed & full

Application Contents/Procedure.

We proceed CMC-Taiwan Application

according to the Working Practice of ICMCI Practice.



BMCA

Step 2. Complete the following Courses:

- ”How to apply for CMC Course”.

- “Consultant Business Ethics “、

-”Professional Skills including

Management Strategy/Branding/IT 3 Courses

-”Business Acumen Course”.

- “Briefing/Presentation Skills Course”.

- Paper Test.

- Trainee’s Case Presentation &

Actual Q&A Oral Defense.

Step 3. Formal Announcement & Case Assignment.



BMCA

Step 3. Trainee’s Case Presentation &

Actual Q&A Oral Defense.

Step 4. Formal Announcement &

Case Assignment.

We provide Certified each CMC per Case for their

Consulting Diagnosis & Guidance.



BMCA

Our New &Advanced effort will aim at University 、

Business School Professors.

We’ll design the Specific Project to assist them

acquiring CMC Certification.



BMCA

We are now to put our BMCA’s Strengths as well as

Resources on the matter of CMC Promotion both in

Business Management Sectors & Academic Fields,

Enhance the Consultant Level Up-Grading.

Welcome all of us may Collaborate and Work Together

to initiate the Light House ahead us.



BMCA

Thank You for your join Together.

Presenter :

Mikko Lin

Secretary General of BMCA

IMC Chinese Taipei/Taiwan.

13.learning among im cs 27 april 2013 bmca_mikko line

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