1.3_Kofax Partner Connect 2013_Investment in Unsere Partner

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    EMEA Channel & Alliances FY13

    - Our investment in Partners

    PartnerConnect Deutschland

    Frankfurt, 31. Januar 2013

    Peder Daxberg Senior Director, EMEA Channel & AlliancesEva Schluppkotten Director, Field Marketing & EMEA Channel MarketingRene Wenzel EMEA Instructor

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    Todays agenda

    Kofax partner business FY12 & H1 FY13

    Your feedback about Kofax

    Kofax EMEA Partner Investment Plan FY13

    Questions & Answers

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    FY12 Partner Results

    FY12 WW partner sales up 10% YoY

    Avg. revenue per partner grew by 30%

    Avg. partner deal size grew 29%

    Number of partner deals >$75k grew 18%

    Added 39 new partners that made a significant revenue contribution

    FY12 Partner revenue was 61% of Kofax WW license sales

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    FY13-H1- A strong start with Partners

    We do more business with partners in most regions- Germany particularstrong shift

    Enablement is a key focus for Kofax to continue to drive partner growth

    Slide 4

    0%

    10%20%

    30%

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    100%

    FY12 FY13 FY12 FY13 FY12 FY13 FY12 FY13 FY12 FY13 FY12 FY13 FY12 FY13 FY12 FY13 FY13

    UK Belux Nordic Ger CEE Latin Italy Emerging MV

    Direct

    Partner

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    Partner Loyalty Program

    Relationship Survey Summary

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    Net Promoter Score (NPS) defined

    NPS is a simple, powerful metric that is intuitive at all levels of the organization.Improvements are achieved through an organizational focus on improving the

    customer experience, creating Promoters and reducing Detractors.

    How likely would you be to recommend to a friend or colleague?

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    Baseline Performance NPS of+27 is a significant increase year over year

    Fuelled by Kofax relationship improvement initiatives

    Response rate of 20% is slightly up year over year

    Key NPS Findings

    Significant increase for both AMS (up 26 points) and EMEA (up 27 points) in2012

    NPS remains highest for Platinum Partners (+40), with a significant improvementfor Gold Partners (+32)

    Drivers of Loyalty (based on quantitative and comment analysis)

    Kofax PRODUCTS are universally held in high regard and serve as the basis for

    strong partner loyalty

    MAINTENANCE & RENEWALS remains an area for improvement

    Perception of EASE OF DOING BUSINESS, PARTNERSHIP, and DIRECTSALES varies widely, but continues to improve

    2012 Partner Relationship Survey - Summary

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    Net PromoterPerformance

    NPS+3

    NPS+27

    Significantly higher Significantly lower

    Significance Test Key

    Base for comparison

    OVERALL KOFAX PARTNER NPS

    Kofax PartnerNPS is significantly higher in 2012, with

    fewer Detractors and more Promoters.

    NPS Distribution: 2011 vs. 2012 Comparison

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    Successful Net Promoter programs have both operational andstructural elements. Operational improvements are driven at the

    front line and generally focus on individual partners. Structuralimprovements are broader in scope and deliver long term value.

    Improving the Partner Experience, Top Down and Bottom Up

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    What drove the improvement in FY 2012?

    Invested in Partner Relationships

    Dedicated Partner Managers for Platinum partners Gold & Silver Partner Outreach

    Marketing Support

    Leads program enhancements

    Increased Partner Field Engagement Increased communications/newsbriefs/webinars

    Enhanced Training

    Promotional Technical, Recertification & Product Sales Training

    Pre-Sales Support

    Technical pre-sales and scripted demos

    90-day Renewals notifications

    Pricing Strategy

    Lower price bundling and competitive pricing

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    EMEA Partner Plan FY13

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    EMEA Key objectives - Summary

    Expand existing & establish new partnerships to increase Kofax

    reach and solution capabilities

    Establish in Territories with limited direct coverage

    Expand existing fruitful relationships (by product and/or geography)

    Leverage the global Microsoft relationship

    Enhance & execute EMEA Channel initiatives and offerings forindirect business

    Create visibility together with partners around Kofax and partnersolutions (marketing events with partners & partner events)

    Improve partner sales enablement and training certificationsagreed in mutual Partner plans.

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    Changes made in EMEA to meet objectives

    Further investment in Partner Relationships

    Integration of the POS team into the Channel team - VRS & Express nowavailable directly from Kofax to Kofax resellers.

    Additional territory CAMs been recruited in FY13

    Dedicated Channel Marketing function established to improve partner MarketingSupport

    Enablement & Sales support Promotional technical, recertification & product sales training

    PartnerConnect event series

    New Partner portal launched- [email protected]

    Unlimited users

    Communication centre Sales tools - Storyboards and demos

    Marketing & Communication

    Possibility to run campaigns with Kofax

    Quarterly Campaigns-in-a-Box

    Lower price bundling and competitive pricing13

    mailto:[email protected]:[email protected]
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    New Partner Bundles & promotions- Opportunity to make more money in 2013

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    Partner possibility to resell MV & KCS in EMEA

    Kofax can now offer a Kofax resellers (Capture) to resell KCS &

    MV without formal certifications in place Resell conditions:

    Silver (25%) margin on licenses for all Resellers

    Standard 15% discount on PS per existing resell contract

    15% discount on support, if they do not take first line support / are not certified

    Deal needs to be signed by Reseller- our resell terms apply

    Referral conditions:

    15% referral margin on licenses only- 0% on PS and support

    Referral document needs to be signed & Kofax sign the contract

    Please contact your Kofax contact for further assistance!

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    New Capture Bundles Contents

    Feature Description Capture Starter

    Bundle

    Capture Full

    Bundle

    Kofax Enterprise Capture Page

    Volume

    Pages that can be scanned or imported

    Kofax Enterprise Capture

    Stations

    Concurrent computer connections running a

    Kofax Capture Application (for example, Scan,

    Release and Validation)

    Kofax Transformation Modules

    for Forms

    KTM Layout Classification/Separation,

    Document Review, Zonal Extraction, andThick/Thin Client Validation

    Kofax Import Connector Email

    and Fax

    Importer for documents received via email or

    fax

    VRS Elite Image cleanup and enhancement capabilities

    Enhanced Barcode Enhanced barcode reading accuracy and

    barcode type support

    Full Text PDF Generation of searchable PDF files that contain

    both image and OCR text

    Kofax Reporting Cross-product reporting suite that collects data

    in a central repository and provides various

    canned reports

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    The new Mailroom Solution Bundle

    Slide 17

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    What you should come to us for

    Help to expand your Kofax business:

    Take on additional Products and get Trained

    Plan to expand into new Territories or Verticals

    Help building Campaigns or Customer Success Stories

    Escalation, if needed, to solve Partner related issues:

    Partnership planning

    Contracts

    Portal access Others

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    Marketing

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    Partner Enablement & Kommunikation - Strategie

    Jhrliche weltweite Veranstaltungen

    Lokal vor Ort: Partner Connect Veranstaltungen

    Online / Telefon: Partner Kommunikation

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    UK SE BeNeLuxUAE IT FR ES PTDE CH AT

    WebinareProduktUpdates

    NewsletterOutreachProgram

    Promotions /Bundles

    Partner PortalJoin-In

    KampagnenKampagnen

    in a Box

    Transform - Mrz Catalyst - Mrz

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    Transform 2013 Register Now

    www.kofax.com/transform

    March 11 13, 2013Hilton San Diego Bayfront

    San Diego, CA

    On the Agenda

    Customer PresentationsBanking,Insurance, Healthcare, Government

    Hands-on Tips and Tricks Workshops Technology Sessions

    Great Network of Kofax Customers,Partners, Executives and Specialists

    Register now!

    $1195 rateEarly Bird Rate available through December 31, 2012

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    Kofax EMEA Partner Connect Reihe

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    Goal:

    At least 2PartnerConnects / Q

    Communicated 6months in advance

    PartnerConnect Page

    http://go.kofax.com/EMEAPartnerConnect-2013Q3http://go.kofax.com/EMEAPartnerConnect-2013Q3
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    Gemeinsame Marketing Aktionen & Marketing Untersttzung

    Gemeinsame Marketing- und Businessplanung auf Nachfrage

    Quartalsweise: Produkt Specials mit untersttzenden Materialien NEU - Join-in Kampagnen in Zusammenarbeit mit einer Agentur

    Sie erhalten ein komplettes Paket

    Thema & Positionierung

    E-Mail & Landing Page mit Ihrem Firmenlogo

    Direktmailing nach Bedarf & Planung

    Sie nehmen teil & tragen bei

    Einen vorab definierten Betrag (je nach Komplexitt der Kampagne) Die Datenbank der Kontakte, die Sie anschreiben wollen (die Agentur

    unterzeichnet Ihr NDA)

    Die Nachverfolgung der Leads

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    Kofax Education Services

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    Kursberblick

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    Kurse Kofax Capture

    Kofax VRS Elite (1 Tag)

    Kofax Capture 10 (4 Tage)

    Kofax Capture 10 Customizations (3 Tage)

    Kofax Capture Network Server 10 (1 Tag)

    Kofax Transformation Modules 5.5 (4 Tage)

    Kofax Transformation Modules 5.5 Customizations (3 Tage)

    Kofax Transformation Modules 5.5 Advanced (1 Tag)

    Kofax Monitor(3 Tage)

    Kofax Import Connector 2.0 (1 Tag)

    Kofax Front Office Server 4.0 (3 Tage)

    Kofax Mobile Capture (1 Tag)

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    Kurse Kofax TotalAgility

    Kofax TotalAgility Boot Camp Training (12 Tage)

    Kofax TotalAgility Level 1 Training (4 Tage)

    Kofax TotalAgility Level 2 Training (2 Tage)

    Kofax TotalAgility Dynamics Integration Training (1 Tag)

    Kofax TotalAgility Reporting Training (1 Tag)

    Kofax TotalAgility SharePoint Integration Training (1 Tag)

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    Kurse Kofax MarkView

    MarkView 7 AP Solution Design Level II (2,5 Tage)

    MarkView 7.1 Server Administration - SAP Level I (3 Std)

    MarkView 7.1 Server Administration-Oracle Level I (3 Std)

    MarkView 7.1 Solution Administration - Oracle I (3 Std)

    MarkView 7.1 Solution Administration SAP Level I (3 Std)

    MarkView AP Advanced Troubleshooting Level II (1 Tag)

    MarkView AP Advisor Operation and Administration (2,5 Std)

    MarkView with Transformation Administration (2 Std)

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    Kurse Kofax Communication Server

    Kofax Communication Server Platform Fax (5 Tage)

    Kofax Communication Server Platform Link (5 Tage)

    Kofax Communication Server Enterprise (5 Tage)

    Kofax Communication Server Advanced Links (5 Tage)

    Kofax Communication Server Update (3 Tage)

    Kofax Communication Server Administrator Training (3 Tage)

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    Kurse Whats new Trainings

    What's New in Kofax Capture 10? (8 Std)

    What's New in Kofax Transformation Modules 5.5? (8 Tag)

    What's New in MarkView 7.1? (3 Std)

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    Kurse Learning format

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    Kurse - Learning format

    Classroom

    Live Online

    On-demand Online

    Computer Based

    Onsite Trainings

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    Classroom Trainings

    Kursteilnahmean einem Standort der Kofax

    Kurse regelmig geplant(EMEA-Weit 1 x pro Monat)

    Der Kurs wird durch einen Trainergefhrt (interaktives Training)

    Weltweit in den KOFAX Rumenverfgbar

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    Kurse - Learning format

    Classroom

    Live Online

    On-demand Online

    Computer Based

    Onsite Trainings

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    Classroom Trainings - Locations

    Interactive training deliveredonline by a live instructor

    Receive trainingat any internet-connected location

    Convenience of attendinga live class without travel expenses

    Dubai, UAE

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    Kurse - Learning format

    Classroom

    Live Online

    On-demand Online

    Computer Based

    Onsite Trainings

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    Live Online Trainings

    Interaktives online Training

    Webex Videokonferenz

    Der Kurs wird durch einen Trainergehalten

    Teilnahme von jedem Standort mitInternetverbindung mglich

    Teilnahme am Classroom Trainingohne Reisekosten

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    Kurse - Learning format

    Classroom

    Live Online

    On-demand Online

    Computer Based

    Onsite Trainings

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    On-demand Online Trainings

    Training und Zertifizierungohne das Bro / Homeoffice zu verlassen

    Aufgezeichnetes Training

    Inhalte Browser-basierend

    bungen werden auf einemremote Server durchgefhrt

    Keine Installationam eigenen PC notwendig

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    Kurse - Learning format

    Classroom

    Live Online

    On-demand Online

    Computer Based

    Onsite Trainings

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    Computer Based Trainings

    Komplettes Kursmaterial wird von derKOFAX Webseite geladen(Software, Lizenz, Kursmaterial)

    Kursmaterial kann mit anderen Personengeteilt und wiederverwendet werden

    Keine zeitliche Begrenzung

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    Kurse - Learning format

    Classroom

    Live Online

    On-demand Online

    Computer Based

    Onsite Trainings

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    Onsite Trainings

    Kofax standard Kurse und jedesbeliebiges Kofax Thema kann mit einerGruppe von Personen diskutiert werden

    Beispiele fr Onsite Trainings: Kofax Capture Onsite Training VRS Elite Onsite Training Best practices: Tabllen erkennung Hands on trainings

    Spezielle Kundenwnsche

    Onsite Trainings werden in Englisch,Deutsch und Franzsisch angeboten

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    Training - Partner Program

    Partner Program, KC3, Benefits

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    Training Partner Program

    Silver

    15 % Rabatt auf jedes Training

    Gold

    15 % Rabatt auf jedes Training

    1 x kostenloses Training pro Jahr(Partner training Voucher)

    Platinum

    15 % Rabatt auf jedes Training

    2 x kostenlose Training pro Jahr(Partner training voucher)

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    Training Partner Benefit

    Bessere Produktkenntnisse

    Hhere Projektqualitt

    Weniger Zeitaufwand pro Projekt

    15 % Rabatt fr jede Registrierung

    Kurs Dauer Listenpeis Rabatt PartnerpreisKofax Capture 10.0 Essentials 4 Tage 2.020,00 303,00 1717,00Kofax Transformation Modules 5.5 4 Tage 2.690,00 403,50 2286,50

    FOC Partner Training Vouchers knnen verwendet werden fr:

    Classroom Trainings

    Live Online Trainings Computer Based Trainings

    On-demand Live Trainings

    1 x Training-Voucher kann in 5 x Exam-Vouchers getauscht werden

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    Training Kofax Certified Capture Consultant Program

    Kofax Certified Capture Consultant (KC3) Program

    ist die hchste technische Auszeichnung der Kofax.

    Drei Zertifizierungen sind notwendig:

    Kofax Capture 10

    Kofax Capture Network server 10

    Kofax Transformation Modules 5.5

    KC3 zertifizierte Consultants drfen auf Ihren Visitenkartenund in Ihren e-Mails Kofax Logos verwenden.

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    Training End User Benefit

    15 % Partnerrabatt fr jede Endkunden Anmeldung

    Hhere Kundenzufriedenheit

    Besseres Verstndnis fr die eigene Umgebung

    Kunde erhlt einen berblick ber die Kofax Produktfamilie

    und deren Mglichkeiten Neue Ideen um mehr bzw. weitere Dokumente

    mit dem bestehenden System zu verarbeiten

    Kunde kann sein System selbst berwachen

    Weniger Supportcalls

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    Training - Pricing

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    Classroom / Live online trainings:

    Artikelnummer Beschreibung Dauer Euro Rabatt

    TR-8000-0101 Kofax Capture 10.0 Essentials 4 Tage 2.020,00 303,00

    TR-8000-1111 Kofax Capture Customization 3 Tage 1.450,00 217,50

    TR-8000-0501 Kofax Transformation Modules 5.5 4 Tage 2.690,00 403,50

    TR-8000-3501 Kofax Capture Networkserver 10.0 1 Tag 1.450,00 217,50

    TR-8000-1101 Kofax Frontoffice Server 4.0 3 Tage 2.100,00 315,00

    Onsite trainings:

    Artikelnummer Beschreibung Dauer Euro Rabatt

    TR-8500-0101 Kofax Capture 10.0 Essentials 4 8.400,00 1.260,00

    TR-8500-0501 Kofax Transformation Modules 5.5 4 9.800,00 1.470,00

    TR-8500-3501 Kofax Capture Networkserver 10.0 1 5.800,00 870,00

    TR-8000-1101 Kofax Fontoffice Server 4.0 3 6.300,00 945,00

    Daily rate for onsite trainings / workshops:

    TR-8000-1101 Onsite Training 1 2.450,00 367,50

    Training - Pricing

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    Training schedule

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    Training schedule

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    Frankfurt (DE)Unterschweinstiege 860549 Frankfurt

    19.03.2013 KC 10

    09.04.2013 KTM 5.5

    18.06.2013 KC 10

    25.06.2013 KTM 5.5

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    Training schedule

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    Rotkreuz (CH)Grundstrasse 146343 Rotkreuz

    04.06.2013 KC 10

    11.06.2013 KTM 5.5

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    Training schedule

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    Mechelen (BE)Zandvoortstraat 492800 Mechelen

    25.03.2013 KTM 5.5

    08.04.2013 KC 10

    21.05.2013 KTM 5.5

    10.06.2013 KC 10

    25.06.2013 KC CU

    (CU=Customization) .

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    Special Offer

    Only valid for registered Partner Connect resellers

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    S i l Off

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    Special Offer

    Nur gltig fr Partner der PartnerConnect

    Nur fr folgende zwei Kurse gltig:

    Kofax Capture Training19.03.2013 22.03.2013Frankfurt

    Kofax Transformation Modules Training09.04.2013 12.04.2013Frankfurt

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    2 fr 1Sende 2 / Zahle 1

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    Richten Sie weiterfhrende Fragen gerne jederzeit an:

    Rene WenzelInstructorPhone: +49-174-3432506Email: [email protected]