13 Customer Service Insights From the Pros

17
13 Customer Service Insights from the Pros Contact Us At www.genroe.com [email protected] Australia L32 BT Building, 1 Market St, Sydney T +61 2 9191 4700 © Genroe (Australia) Pty Ltd. All Rights Reserved Net Promoter, Net Promoter Score and NPS are registered trademarks of Bain & Company, Inc., Satmetrix Systems, Inc., and Fred Reichheld

Transcript of 13 Customer Service Insights From the Pros

Page 1: 13 Customer Service Insights From the Pros

13 Customer Service Insights from the Pros

Contact Us Atwwwgenroecom

infogenroecomau

AustraliaL32 BT Building 1 Market St Sydney

T +61 2 9191 4700copy Genroe (Australia) Pty Ltd All Rights ReservedNet Promoter Net Promoter Score and NPS are registered trademarks of Bain amp Company Inc Satmetrix Systems Inc and Fred Reichheld

Adam RamshawFounder and Director

Genroe

Customer service is important for every business and I want to make sure that here at Genroe wersquore delivering great service But what is great customer service

Having owned a business for 15 years I already had some of the answers but I wanted to find out what the experts knew so I asked them

I asked people who were either small business experts or customer service experts one simple question to really get to the heart of what they believe is important for customer service

ldquoWhatrsquos your personal number one customer service must dordquo

The responses were great Insightful of course but also inspirational challenging and actionable for businesses of all sizes

Take a look for yourself

NAME Karen Beattie

BIO Karen Beattie Founder and Managing Director

The Growth Faculty | growthfaculty |LinkedIn

CUSTOMER SERVICE TIP Immediacy is key

NAME Kristine Chompff

BIO Kristine Chompff Marketing and Communications Manager The CEO Institute | CEO_Institute | LinkedIn

CUSTOMER SERVICE TIP ldquoKnowing your 20 of customers that give you 80 of your business and providing them with over and above servicerdquo

NAME Sean DSouza

BIO Sean DSouza Founder Psychotactics | seandsouza | LinkedIn

CUSTOMER SERVICE TIP Be personalisedrdquo

I for instance will talk about the fact that were in the future When its July 9 here in NZ while its still July 8 elsewhere Little things matter rdquo

NAME Lisa Ford

BIO Lisa Ford Owner

Lisa Ford | Lisa_A_Ford | LinkedIn

CUSTOMER SERVICE TIP Be reliablerdquo

Do what you say you will do when you say you will do it and do it right the first time

NAME Annette Franz

BIO Annette Gleneicki Customer Experience Optimizer

CX Journey | annettefranz |LinkedIn

CUSTOMER SERVICE TIP Understandknow your customerrdquo

If you dont know who your customer is what hes trying to do what his preferences are etc it will be much more difficult to deliver the service he expects Customers today expect a more-personalized experience that cant happen if you dont know them

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 2: 13 Customer Service Insights From the Pros

Adam RamshawFounder and Director

Genroe

Customer service is important for every business and I want to make sure that here at Genroe wersquore delivering great service But what is great customer service

Having owned a business for 15 years I already had some of the answers but I wanted to find out what the experts knew so I asked them

I asked people who were either small business experts or customer service experts one simple question to really get to the heart of what they believe is important for customer service

ldquoWhatrsquos your personal number one customer service must dordquo

The responses were great Insightful of course but also inspirational challenging and actionable for businesses of all sizes

Take a look for yourself

NAME Karen Beattie

BIO Karen Beattie Founder and Managing Director

The Growth Faculty | growthfaculty |LinkedIn

CUSTOMER SERVICE TIP Immediacy is key

NAME Kristine Chompff

BIO Kristine Chompff Marketing and Communications Manager The CEO Institute | CEO_Institute | LinkedIn

CUSTOMER SERVICE TIP ldquoKnowing your 20 of customers that give you 80 of your business and providing them with over and above servicerdquo

NAME Sean DSouza

BIO Sean DSouza Founder Psychotactics | seandsouza | LinkedIn

CUSTOMER SERVICE TIP Be personalisedrdquo

I for instance will talk about the fact that were in the future When its July 9 here in NZ while its still July 8 elsewhere Little things matter rdquo

NAME Lisa Ford

BIO Lisa Ford Owner

Lisa Ford | Lisa_A_Ford | LinkedIn

CUSTOMER SERVICE TIP Be reliablerdquo

Do what you say you will do when you say you will do it and do it right the first time

NAME Annette Franz

BIO Annette Gleneicki Customer Experience Optimizer

CX Journey | annettefranz |LinkedIn

CUSTOMER SERVICE TIP Understandknow your customerrdquo

If you dont know who your customer is what hes trying to do what his preferences are etc it will be much more difficult to deliver the service he expects Customers today expect a more-personalized experience that cant happen if you dont know them

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 3: 13 Customer Service Insights From the Pros

I asked people who were either small business experts or customer service experts one simple question to really get to the heart of what they believe is important for customer service

ldquoWhatrsquos your personal number one customer service must dordquo

The responses were great Insightful of course but also inspirational challenging and actionable for businesses of all sizes

Take a look for yourself

NAME Karen Beattie

BIO Karen Beattie Founder and Managing Director

The Growth Faculty | growthfaculty |LinkedIn

CUSTOMER SERVICE TIP Immediacy is key

NAME Kristine Chompff

BIO Kristine Chompff Marketing and Communications Manager The CEO Institute | CEO_Institute | LinkedIn

CUSTOMER SERVICE TIP ldquoKnowing your 20 of customers that give you 80 of your business and providing them with over and above servicerdquo

NAME Sean DSouza

BIO Sean DSouza Founder Psychotactics | seandsouza | LinkedIn

CUSTOMER SERVICE TIP Be personalisedrdquo

I for instance will talk about the fact that were in the future When its July 9 here in NZ while its still July 8 elsewhere Little things matter rdquo

NAME Lisa Ford

BIO Lisa Ford Owner

Lisa Ford | Lisa_A_Ford | LinkedIn

CUSTOMER SERVICE TIP Be reliablerdquo

Do what you say you will do when you say you will do it and do it right the first time

NAME Annette Franz

BIO Annette Gleneicki Customer Experience Optimizer

CX Journey | annettefranz |LinkedIn

CUSTOMER SERVICE TIP Understandknow your customerrdquo

If you dont know who your customer is what hes trying to do what his preferences are etc it will be much more difficult to deliver the service he expects Customers today expect a more-personalized experience that cant happen if you dont know them

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 4: 13 Customer Service Insights From the Pros

The responses were great Insightful of course but also inspirational challenging and actionable for businesses of all sizes

Take a look for yourself

NAME Karen Beattie

BIO Karen Beattie Founder and Managing Director

The Growth Faculty | growthfaculty |LinkedIn

CUSTOMER SERVICE TIP Immediacy is key

NAME Kristine Chompff

BIO Kristine Chompff Marketing and Communications Manager The CEO Institute | CEO_Institute | LinkedIn

CUSTOMER SERVICE TIP ldquoKnowing your 20 of customers that give you 80 of your business and providing them with over and above servicerdquo

NAME Sean DSouza

BIO Sean DSouza Founder Psychotactics | seandsouza | LinkedIn

CUSTOMER SERVICE TIP Be personalisedrdquo

I for instance will talk about the fact that were in the future When its July 9 here in NZ while its still July 8 elsewhere Little things matter rdquo

NAME Lisa Ford

BIO Lisa Ford Owner

Lisa Ford | Lisa_A_Ford | LinkedIn

CUSTOMER SERVICE TIP Be reliablerdquo

Do what you say you will do when you say you will do it and do it right the first time

NAME Annette Franz

BIO Annette Gleneicki Customer Experience Optimizer

CX Journey | annettefranz |LinkedIn

CUSTOMER SERVICE TIP Understandknow your customerrdquo

If you dont know who your customer is what hes trying to do what his preferences are etc it will be much more difficult to deliver the service he expects Customers today expect a more-personalized experience that cant happen if you dont know them

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 5: 13 Customer Service Insights From the Pros

NAME Karen Beattie

BIO Karen Beattie Founder and Managing Director

The Growth Faculty | growthfaculty |LinkedIn

CUSTOMER SERVICE TIP Immediacy is key

NAME Kristine Chompff

BIO Kristine Chompff Marketing and Communications Manager The CEO Institute | CEO_Institute | LinkedIn

CUSTOMER SERVICE TIP ldquoKnowing your 20 of customers that give you 80 of your business and providing them with over and above servicerdquo

NAME Sean DSouza

BIO Sean DSouza Founder Psychotactics | seandsouza | LinkedIn

CUSTOMER SERVICE TIP Be personalisedrdquo

I for instance will talk about the fact that were in the future When its July 9 here in NZ while its still July 8 elsewhere Little things matter rdquo

NAME Lisa Ford

BIO Lisa Ford Owner

Lisa Ford | Lisa_A_Ford | LinkedIn

CUSTOMER SERVICE TIP Be reliablerdquo

Do what you say you will do when you say you will do it and do it right the first time

NAME Annette Franz

BIO Annette Gleneicki Customer Experience Optimizer

CX Journey | annettefranz |LinkedIn

CUSTOMER SERVICE TIP Understandknow your customerrdquo

If you dont know who your customer is what hes trying to do what his preferences are etc it will be much more difficult to deliver the service he expects Customers today expect a more-personalized experience that cant happen if you dont know them

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 6: 13 Customer Service Insights From the Pros

NAME Kristine Chompff

BIO Kristine Chompff Marketing and Communications Manager The CEO Institute | CEO_Institute | LinkedIn

CUSTOMER SERVICE TIP ldquoKnowing your 20 of customers that give you 80 of your business and providing them with over and above servicerdquo

NAME Sean DSouza

BIO Sean DSouza Founder Psychotactics | seandsouza | LinkedIn

CUSTOMER SERVICE TIP Be personalisedrdquo

I for instance will talk about the fact that were in the future When its July 9 here in NZ while its still July 8 elsewhere Little things matter rdquo

NAME Lisa Ford

BIO Lisa Ford Owner

Lisa Ford | Lisa_A_Ford | LinkedIn

CUSTOMER SERVICE TIP Be reliablerdquo

Do what you say you will do when you say you will do it and do it right the first time

NAME Annette Franz

BIO Annette Gleneicki Customer Experience Optimizer

CX Journey | annettefranz |LinkedIn

CUSTOMER SERVICE TIP Understandknow your customerrdquo

If you dont know who your customer is what hes trying to do what his preferences are etc it will be much more difficult to deliver the service he expects Customers today expect a more-personalized experience that cant happen if you dont know them

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 7: 13 Customer Service Insights From the Pros

NAME Sean DSouza

BIO Sean DSouza Founder Psychotactics | seandsouza | LinkedIn

CUSTOMER SERVICE TIP Be personalisedrdquo

I for instance will talk about the fact that were in the future When its July 9 here in NZ while its still July 8 elsewhere Little things matter rdquo

NAME Lisa Ford

BIO Lisa Ford Owner

Lisa Ford | Lisa_A_Ford | LinkedIn

CUSTOMER SERVICE TIP Be reliablerdquo

Do what you say you will do when you say you will do it and do it right the first time

NAME Annette Franz

BIO Annette Gleneicki Customer Experience Optimizer

CX Journey | annettefranz |LinkedIn

CUSTOMER SERVICE TIP Understandknow your customerrdquo

If you dont know who your customer is what hes trying to do what his preferences are etc it will be much more difficult to deliver the service he expects Customers today expect a more-personalized experience that cant happen if you dont know them

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 8: 13 Customer Service Insights From the Pros

NAME Lisa Ford

BIO Lisa Ford Owner

Lisa Ford | Lisa_A_Ford | LinkedIn

CUSTOMER SERVICE TIP Be reliablerdquo

Do what you say you will do when you say you will do it and do it right the first time

NAME Annette Franz

BIO Annette Gleneicki Customer Experience Optimizer

CX Journey | annettefranz |LinkedIn

CUSTOMER SERVICE TIP Understandknow your customerrdquo

If you dont know who your customer is what hes trying to do what his preferences are etc it will be much more difficult to deliver the service he expects Customers today expect a more-personalized experience that cant happen if you dont know them

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 9: 13 Customer Service Insights From the Pros

NAME Annette Franz

BIO Annette Gleneicki Customer Experience Optimizer

CX Journey | annettefranz |LinkedIn

CUSTOMER SERVICE TIP Understandknow your customerrdquo

If you dont know who your customer is what hes trying to do what his preferences are etc it will be much more difficult to deliver the service he expects Customers today expect a more-personalized experience that cant happen if you dont know them

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 10: 13 Customer Service Insights From the Pros

NAME Shep Hyken

BIO Shep Hyken Customer Service ExpertThe Customer Focus | Hyken | LinkedIn

CUSTOMER SERVICE TIP Create Confidence

Without confidence you canrsquot expect to have customer loyalty The customerrsquos experience must be consistent and predictable The customer must ldquoownrdquo the experience

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 11: 13 Customer Service Insights From the Pros

NAME Flavio Martins

BIO Flavio Martins Vice President DigiCert Inc | Flavmartins | LinkedIn

CUSTOMER SERVICE TIP Think for the customerrdquo

Truly serving customers means not only giving customers what they ask for but thinking of innovative ways your products or services can be applied to solve the problems customers havent yet realized they have

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 12: 13 Customer Service Insights From the Pros

NAME Brian Moran

BIO Brian Moran Founder Brian Moran amp Associates LLC | BrianMoran | LinkedIn

CUSTOMER SERVICE TIP Deliver

Deliver in a timely manner on all of your promises to your customers If something is wrong fix it

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 13: 13 Customer Service Insights From the Pros

NAME Sian Phillips

BIO Sian Phillips Managing Editor Tweak Your Biz | TweakYourBiz | LinkedIn

CUSTOMER SERVICE TIP ldquoBe as helpful as you can

Be as helpful as you can to your current customers as they are also your advertising channel for new customers

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 14: 13 Customer Service Insights From the Pros

NAME Bill Quiseng

BIO Bill Quiseng Chief Experience Officer Bill Quiseng | billquiseng | LinkedIn

CUSTOMER SERVICE TIP Think RELATIONSHIPS or Go Brokerdquo

Most small businesses sell similar products at about the same price Most businesses also are intent on offering prompt and friendly service So what would differentiate one small business from their immediate competitor or from the big box retailer who could be selling a similar product at a lower price The answer is to deliver a more personalized service by getting to know the customer and responding to the customers specific needs for the product he is thinking about purchasing from you In other words Think INTERACTION not transaction

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 15: 13 Customer Service Insights From the Pros

NAME Ramon Ray

BIO Ramon Ray Small Business Infusionsoft and Technology Evangelist Smallbiztechnology | ramonray | LinkedIn

CUSTOMER SERVICE TIP Proactively resolve customer friction points

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 16: 13 Customer Service Insights From the Pros

NAME Bob Thomspon

BIO Bob Thompson CEO Customer Think | Bob_Thompson | LinkedIn

CUSTOMER SERVICE TIP Be nice

From our research we know that ldquofriendlyrdquo is the word most often associated with excellent customer experiences Yes itrsquos important to be responsive Of course customers want fast service But customers are more likely to remember you if you treat them nicely

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you

Page 17: 13 Customer Service Insights From the Pros

NAME Doug White

BIO Doug White Founder Doug and Polly | LetGoToGrow

CUSTOMER SERVICE TIP Matthew 712 ndash Do unto others as you would have them do unto you