12 New Steps to Superior Social Strategy
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Transcript of 12 New Steps to Superior Social Strategy
![Page 1: 12 New Steps to Superior Social Strategy](https://reader034.fdocuments.us/reader034/viewer/2022042815/55839af9d8b42af07a8b5407/html5/thumbnails/1.jpg)
12 New Steps to Superior Social Strategy
Matthew C. Funk
Social Media Marketer
![Page 2: 12 New Steps to Superior Social Strategy](https://reader034.fdocuments.us/reader034/viewer/2022042815/55839af9d8b42af07a8b5407/html5/thumbnails/2.jpg)
Social Dialogue, Social Success
Outreach
Engagement
Activity
Personality
Synergy
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12 Steps to Superior Social
7. Go Mobile
8. Engage or Die
9. 4, 40, 1
10. Get Reviews
11. Get Out the Word
12. Find Your Death Star
1. The New Big 3
2. G+ Activity
3. Engage Your Staff
4. Showroom Magnetism
5. Service is Incentive
6. Pics Or It Didn’t Happen
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The New Big 3
Why? Population = Relevance. Prioritize.
![Page 5: 12 New Steps to Superior Social Strategy](https://reader034.fdocuments.us/reader034/viewer/2022042815/55839af9d8b42af07a8b5407/html5/thumbnails/5.jpg)
G+ Activity
Why? First true synergy of Social and SEO.
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Engage Your Staff
Why? Staff is essential to dialogue, above every other.
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Showroom Magnetism
Why? It’s the destination. Get them there.
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Service is Incentive
Why? This is where customers build relationships.
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Pics Or It Didn’t Happen
Why? The Web is a visual medium. Show us.
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Go Mobile
Why? Instant makes all the difference.
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Engage or Die
Why? Engagement remains the essence of social.
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4, 40, 1
Why? Balance is key.
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Get Reviews
Why? Reviews are solid Return on Investment.
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Get Out the Word
Why? Sharing is how you pay ROI forward.
![Page 15: 12 New Steps to Superior Social Strategy](https://reader034.fdocuments.us/reader034/viewer/2022042815/55839af9d8b42af07a8b5407/html5/thumbnails/15.jpg)
Find Your Death Star
Why? Synergy is essential and personal.