11 th November 2005 Onic V. Palandjian [email protected] - onic_pala@yahoo
description
Transcript of 11 th November 2005 Onic V. Palandjian [email protected] - onic_pala@yahoo
11th November 2005Onic V. Palandjian
[email protected] - [email protected]
University of Athens Entrepreneurship Conference
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
AgendaAgenda
ihavemoved summaryihavemoved summary From an idea to a startupFrom an idea to a startup Securing investorsSecuring investors International expansionInternational expansion Selling the companySelling the company Key takeawaysKey takeaways
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
AgendaAgenda
ihavemoved summaryihavemoved summary From an idea to a startupFrom an idea to a startup Securing investorsSecuring investors International expansionInternational expansion Selling the companySelling the company Key takeawaysKey takeaways
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
ihavemoved Limited (IHM)ihavemoved Limited (IHM)
IHM is an change of address IHM is an change of address notification networknotification network
Founded in London in 1999 Founded in London in 1999 Founding team of four (two Founding team of four (two
Greeks, an Australian, an Greeks, an Australian, an Englishman)Englishman)
Royal Mail Plc owns IHM since ‘03Royal Mail Plc owns IHM since ‘03
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
Process OverviewProcess Overview
IHMdatabase
mover
telephonecompany
electricitycompany
Banks
government
Supplies details
via internet or Paper forms
free tomover
companiespay IHM
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
Notification from customersNotification from customers
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
New&Old Address Select Firms Enter Details Confirm
How it worksHow it works
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
Worldwide economic downturn
InternetBoom
Tech BubbleBursts
IHM milestonesIHM milestones1999SEP
Founded IHM
WebsiteLaunch
1999NOV
2000FEB
1st roundFunding€4.0 Μ
2000AUG
Expansionto Germany
2001AUG
2nd roundFunding€3.4 Μ
2003OCT
Sold IHM
Sold GermanSubsidiary
2003JAN
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
AgendaAgenda
ihavemoved summaryihavemoved summary From an idea to a startupFrom an idea to a startup Securing investorsSecuring investors International expansionInternational expansion Selling the companySelling the company Key takeawaysKey takeaways
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
Finding the right ingredientsFinding the right ingredients
Team with complementary skills Team with complementary skills and common visionand common vision
Location with favorable business Location with favorable business climateclimate
The right timingThe right timing Innovative business with potentialInnovative business with potential Unique Selling PointUnique Selling Point
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
June 1999June 1999
IHM sparked out of a brainstorm at IHM sparked out of a brainstorm at a London Business School MBA a London Business School MBA projectproject
Draft business plan preparedDraft business plan prepared ihavemoved.com name identified ihavemoved.com name identified
and registeredand registered Limited Company incorporated in Limited Company incorporated in
LondonLondon
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
August 1999August 1999
11stst business plan finalized (38 business plan finalized (38 versions till sale to Royal Mail)versions till sale to Royal Mail)
Meetings with potential partners, Meetings with potential partners, clients and VCs who improved the clients and VCs who improved the concept and revenue sourcesconcept and revenue sources
startup loan of startup loan of €€50,000 secured 50,000 secured from HSBCfrom HSBC
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
September 1999September 1999
Niko & Onic fly Niko & Onic fly to London, to London, decide decide to join IHM to join IHM in a few hoursin a few hours
Technology is Technology is outsourcedoutsourced
PR is outsourcedPR is outsourced
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
October 1999October 1999
founders work full-time from two founders work full-time from two flats nicknamed “silicon mews”flats nicknamed “silicon mews”
leading law firm “Berwin Leighton” leading law firm “Berwin Leighton” hiredhired
advertising agency “Conquest” advertising agency “Conquest” hiredhired
all work without payment till first all work without payment till first round fundinground funding
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
At work…At work…
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
November 1999November 1999
IHM goes IHM goes live on 11live on 11thth
FT write FT write big articlebig articlefor launch for launch
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
PicturesPictures6000W6000WPublic Public
Relations Relations StuntStunt
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
PR photoPR photo
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
November 1999November 1999
Amerada Gas signs first contractAmerada Gas signs first contract PowerGen agrees on first white PowerGen agrees on first white
labellabel Articles about IHM are published in Articles about IHM are published in
all major newspapers in UKall major newspapers in UK Another Another €8€80,000 0,000 invested from invested from
co-foundersco-founders
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
Original siteOriginal site
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
December 1999December 1999
British Gas’ intelligence hears British Gas’ intelligence hears Amerada signed and quickly followAmerada signed and quickly follow
Received initial revenue from Received initial revenue from PowerGen white labelPowerGen white label
Berwin Leighton introduce IHM to Berwin Leighton introduce IHM to CNN as an innovative start-up for a CNN as an innovative start-up for a featurefeature
CNN is refused entry at First CNN is refused entry at First Tuesday’s December eventTuesday’s December event
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
January 2000January 2000
First Tuesday’s January event occursFirst Tuesday’s January event occurs CNN films IHM’s efforts to meet VCsCNN films IHM’s efforts to meet VCs Rothschild’s VC asks for a business planRothschild’s VC asks for a business plan Hyundai President in Korea sees CNN Hyundai President in Korea sees CNN
feature and asks IHM for more infofeature and asks IHM for more info IHM is running out of money…IHM is running out of money…
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
CNN feature Jan 2000CNN feature Jan 2000
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
AgendaAgenda
ihavemoved summaryihavemoved summary From an idea to a startupFrom an idea to a startup Securing investorsSecuring investors International expansionInternational expansion Selling the companySelling the company Key takeawaysKey takeaways
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
February 2000February 2000
IHM secures IHM secures €4€4million in return for million in return for 25% of the company25% of the company
Investors include N.M.Rothschild’s, Investors include N.M.Rothschild’s, Hyundai CorporationHyundai Corporation
MIT Media Lab & Internet Guru MIT Media Lab & Internet Guru Dr. Nicholas Negroponte Dr. Nicholas Negroponte becomes an investor and advisor becomes an investor and advisor
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
March 2000March 2000
IHM Rents firstIHM Rents first“real” office in “real” office in central Londoncentral London
Recruitment Recruitment beginsbegins
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
CNN feature April 2000CNN feature April 2000
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
May 2000May 2000
‘‘Say it once’ advertising campaign Say it once’ advertising campaign begins in the metro, on billboards, begins in the metro, on billboards, bus stops and on the radiobus stops and on the radio
Re-launch of websiteRe-launch of website Team is now 10 executivesTeam is now 10 executives Contracts with 35 companiesContracts with 35 companies
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
AdvertisingAdvertising
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
AdAd
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
AdAd
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
June 2000June 2000
Launch seminar at Royal Opera Launch seminar at Royal Opera House. Dr. Negroponte, UK House. Dr. Negroponte, UK Government’s Government’s Alex Alan guest Alex Alan guest speakersspeakers
Team is 16 Team is 16 strong strong
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
CNN feature June 2000CNN feature June 2000
Onic V. Palandjian - [email protected] - University of Athens Entrepreneurship Conference
Thames signingThames signing
Thames Water sign contractThames Water sign contract