107840592056

T.N.Rao college of Management Study, Rajkot

1

A

Summer Internship Project Report

AT

FALCON PUMPS PVT.LTD.

ON

“PRODUCT QUALITY & SERVICES”

Submitted By:

Manish Keshavajibhai Vadodariya

Enrolment No:-107840592056

Academic Year:- 2010-12

T.N.RAO COLLEGE OF MANAGEMENT STUDIES, RAJKOT.

Guided BY:-

Assistant Professor Kinjal Chandarana

SUBMITTED TO

Gujarat Technological University, Ahmadabad.

In Partial Fulfilment of M.B.A


2

PREFACE “Knowledge is the ocean that cannot be fathomed the deeper you go, the more

you see its unbounded profundity.”

Change in occurring at an accelerated rate. In today’s competitive age,

practical knowledge is more significant theoretical knowledge. Today practical training and

knowledge is role to play very important in every discipline. As a management student, I

have got opportunity for practical training. Summer internship training is the part of M.B.A.

study. During the training, student learns a lot which is not given in the class-room.

The industrial training at FALCON PUMPS PVT. LTD. provided to golden

opportunity for me to enrich my knowledge by comparing the theoretical knowledge with

managerial knowledge. Through which I understood of practical training.

All they require relevant information has been obtained from the company. The

calculation and analysis of various has been made on the basis of the discussion with

executives of the company. This exercise has helped me to:-

� Build understanding about the working of organization.

� Develop familiarity with analytical techniques helpful in financial decision making.

� Apply theoretical concepts to solve problems into practice and relate theory to practice.

Learn working with people from all walks of life.

THANK YOU


3

ACKNOWLEDGEMENT No serious and lasting achievements of success, one can ever achieve without

The help of friendly guidance and co-operation of people involved in it.

It gives me a great pleasure and deep satisfaction in presenting of my project

Work with the gratitude towards Mr. Dhiraj Suvagiya (MD) & Mr. Rahul dhami

(HOD - HR) and whole staff of FALCON PUMPS PVT. LTD. arranged in order to gain

The practical knowledge.

The success of any project is never limited to the individuals undertaking the

Project. It is co-operative effort of the people around an individual the spell success. For

All effort, behind this successful project, I am highly intended to describe personalities

Without whom this project would not ever be completed. I find no words to express my

Gratitude towards those who were constantly involved with me through my work.

First and for most, I am thankful to Mr. LALIT CHANDE the HOD of M.B.A

Department of T.N.RAO COLLEGE OF MANAGEMENT STUDIES for providing an

Opportunity to prepare a project at FALCON PUMPS PVT. LTD. And also extremely

Thankful to my Project Guide Lect. Kinjal Chandarana for his precious guidance

Regarding the preparation of the project report.

I am also thankful to the other faculty members of the T.N.RAO COLLEGE

OF MANAGEMENT STUDIES for extending their valuable support for this project.

Date............................

Place...........................

Sign………………………….


4

Declaration I, student of T.N. Rao College, MBA. , hereby declare that the project work

Presented in this report is my own work and has been carried out under supervision and

Guidance of Assi. Prof. Kinjal Chandarana. The work has not been submitted

previously to

Any other institution or university for an examination.

Date:

Place: Rajkot

___________________ Signature


5


6


7

EXECUTIVE SUMMARY

Falcon Pumps Pvt. Ltd. is the pioneer in Submersible Products. The

company is one of the oldest companies, which has reached great heights & is still

progressing. Falcon can be considered a Multi Product house as they have a wide variety

of products all under one roof. To have clear customer Focus, Business operations of the

company are strategically divided into different Business Groups. With the recent Boom in

the Industrial Sector the company is all set to achieve tremendous progress.

The report presents a detail idea of majority of Falcon Products & their

working. Also the method of Functioning of the company right from the receipt of the

Enquiry to the Execution part is well explained. The commercial side of Business is also

explained.

This project on “Product quality and services” is mainly focusing on the

Evaluation of Falcon Products and quality of product and provides services to customer,

Finding the problems of pump set and provide services to customer. The project includes a

survey of about 30 Customers of falcon Pumps Company. The Dealers also gave opinion

about product quality and services. Questionnaire has been filled by personal interview and

telephonic interview.


8

INDEX SR.No. Particular Page No.

1 Company Information 09

1.) Company Overview: 11

2.) Company Growth and Development;- 14

3.) General Information About Company Like:- 15

4.) Past Performance and Current Scenario 21

2 Functional Analysis 22

1.) Production Department 24

2.) Marketing Department 35

3.) Finance Department 46

4.) Human Resource Department 56

3 Research 69

-4 Bibliography 84

5 Annexure 86


9


10

INDEX

Sr. No. Particular Page No.

1.) Company Overview 11

A.) History of The Company 12

B.) Contribution of The Company in Economy 13

2.) Company Growth And Development 14

3.) General Information About Company 15

4.) Past performance and Current Scenario 21


11


12

History of the Company

Falcon Pumps Pvt. Ltd., is a leading manufacturer of world-class pumping

solutions providing technically most advanced, excellent energy efficient and lifelong

durable pumping equipments across the globe.

Falcon a value driven organization based on the strong foundations of

Reliability, Innovation and Pioneering technology working towards the ultimate core

focus of maximizing highly delighted customers worldwide.

We claim ours is the best price leader and most competitive in all the

performance parameters in submersible pump segments.

We highly committed towards our basic foundation parameters.

� Best price leadership through offering value for money product range.

� Highest level of customer delight through deliver cent percent error free products

� Highest competitive quality products through continuous innovation and research

We equally focused towards our strong base values of reliability, innovation

and pioneering technology. Our prime objective is to become globally most preferred

manufacturer and supplier of all kind of pumping equipments and its solutions.

Established in 1994, FALCON PUMPS PVT LTD is the renowned, admired

and a competent name amongst the Indian submersible pump industry. The enormously

expanded horizons and the outstanding achievements within the short span of mere 16 years

only; expresses a great story of its radiant success created such milestones and standards in

the industry.

Falcon’s Managing Director Mr. Dhiraj Suvagiya has got honour to get Udyog

Bharati Award & Udyog Ratna Award from Government of India due to all the

achievement of the company and Continuous research in the technique of the PUMPS.

� THE MEANING OF FALCO

F → Famous in all over INDIA

A → Advance in Technology

L → Longer Durable Life

C → Conscious for Quality

O → Obedient Servant

N → No Problem in Low Voltage


13

Contribution of Industry in the economy

The company certified with ISO 9001-2008, manufacturing nearly 1500 +

models with in house most advanced, highly sophisticated manufacturing unit having

capacity of 200,000 units annually with more than 500 dedicated manpower and spread over

100,000 sq ft area. We have thorough distribution network in almost entire India with more

than1250 trade partners and we exports more than 20 countries worldwide.


14

Company Growth and development

In short, with observing following graph we measure falcon:-

� Falcon was started in 1994 at that time produce only Submersible Pumps &

Motors. At that time it produces 50 Submersible Pumps & 70 Motors per day.

� In very small time falcon create good prestige in the market. In the recent

falcon has launched a quite new range of the Heavy Type Motors and the Pumps. The

production & marketing of Pumps has been started on 19th April 2004 with almost 3 models.

� In the growth of the company huge support by strong marketing network has

already conquered the national & international market.

� In the beginning of the year 2005 company launch Submersible Pumps energy

saver in different models. In between only 5 year falcon expanded the company.

� Company was developed model 1309 in during year up to 2009. And They

have developed model 1341 in during the year 2010.

� Falcon Pumps Company also develop in No .of Worker, Factory area,

production quality and Marketing area.

� In Future Falcon Pumps will maintaining customer satisfaction , product

quality.

� Every day company growth is try to more expanding and Company achieving

target about No. of developed model , worker, factory area, production quality and maintain

market area in 2012,2014 and 2016


15

General Information About Company

Company Name:- FALCON PUMPS PVT.LTD.

Registered Office

Address:-

Survey No.39/4,B/h-Hotel Krishna park,

Gondal Road,NH-8B,Vavdi Industrial area,

Rajkot-360004.

Plant Address:- As Above

Type of Business:- Manufacture

Year of Incorporation:- 28th October,1994

Accounting Year:- April 1,every year to March 31,every year

No. of Employee:- 500 – 1000 people

Forms of

Organisation:-

Private limited company

Name of The Bankers:- Bank of Baroda,

State Bank of India,

Corporate Bank,

H.D.F.C. bank

Auditors:- RPC & Co.

E-mail Address:- [email protected]

Web-site:- www.falconpumps.in

Working Shift:- First shift - 08:00am to 04:00pm

Second shift - 04:00pm to 12:00am

General shift - 09:00am to 07:00pm

Break time - 1 hrs (middle)

Holiday - Wednesday

Name of The Top Level

Person:-

Managing Director- Mr. Dhiraj Suvagiya

Vice Chairman - Mr. Kamalnayan Sojitra


16

� Objective of the units:-

“Save Electrical Energy & to Serving Nation though Pumps”

� SLOGAN

“SAVE ELECTRICITY, SAVE THE NATION”

“SAVE ENERGY, GREEN THE WORD”

� Corporate Vision & Mission

=>Vision:-

To become globally most preferred supplier of energy efficient

Pumping Equipments. To be recognize as a technical leader in the world

Submersible pump industry.

=>Mission:-

To achieve a rank among top 3 Indian submersible pump

Manufacturers by 2012 to be a NO.1 company providing entire range of

Submersible pumping solution in India by 2015 especially having

Superior technology products with highest variant in models at highly

Competitive pricing.

Expanding the current distribution network worldwide by

Appointing direct countrywide channel partners in SAARC, Middle East,

Gulf, Asian, European, North & South American, and African countries.

We also committed rise direct exports up to 60 countries worldwide by

2011.

To become a most preferred employer within the segment.


17

� Name of product:-

(1) 3” (75mm) Submersible Pump:

(2) 3”(75mm) Submersible Motor:-

(3) 4”(100 mm) Submersible pump

Performance Curve

- K-3 Model

- K-4 Model

Range:- 53 to 316 feet

Product Specification

- Working condition for head range 53 feet to 316 feet

- Flow range up to 4 M3/Hour (65 Lpm)


Available in single phase 0.5 HP to 1.5 HP (0.37 Kw to

1.1 Kw)

Performance

- F2 Model & - P5 Model


• Working condition for head range 75 feet to 1198

feet (Up to 363 Mtrs)

• Flow range up to 32.4 M3/Hour (540 Lpm)


18


(5) 5”(130mm) Submersible Pump:-


(7) 6” (150mm) Submersible Pump:-


• Available in Single Phase 0.5 HP to 3.0 HP (0.37

Kw to 2.2 Kw)

• Available in Three Phase 1.0 HP to 5.0 HP (0.75

Kw to 3.7 Kw)


Working condition for head range 80 feet to 1278feet

(up to 385 Mtrs)

Flow range up to 27 M3/Hour (450 LPM)


• Three Phase 3.0 HP to 10.0 HP

(2.2 Kw to 7.4 Kw)

Performance Product Specification

- FMC250 Model -Working condition for head

-FMS250 Model Range 80 to 1500

-DRS200 Model (up to 450 Meters)

- FRC125 Model - Flow Range up to 80 M3/Hour

- SM80 Model


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(8) 6”(150mm) submersible Motor:-

(9) 8” (200mm) Submersible Pump:-

(10) 8” (200mm ) Submersible Motor:-


• Available in single phase 3.0 HP to 5.0 HP

(2.2 Kw to 3.7 Kw)

• Three Phase 3.0 Hp to 30 Hp (2.2 Kw to 22 Kw)

Performance Product Specification

- FMS750 Model -Working condition for head

- FMC500 Model Range 90 feet to 1237 feet

- MRS500 Model (up to 375 meters)

- FRS/FRC 400 Model - Flow Range Up to 144


Available in Three phase 15 HP to 75 HP (11 Kw to

55 Kw)


20

(11) Domestic Horizontal Pump:-

(12) Domestic Vertical open well pump:-

� Major Market of Product :-

North America

South America

Central America

Eastern Europe

Northern Europe

western Europe

Southern Europe

Southeast Asia

Eastern Asia

Africa

Oceania

Mid East


• Available in Single Phase 0.5 HP to 3.0 HP

• Available in Three Phase 1.0 HP to 3.0 HP

• Head Range 60’ to 110’ feet.

• Flow Range 18 M3/Hour (300 LPM)


• Available in Single Phase

• Three Phase 1.0 HP to 3.0 HP (

• Head Range 80’ to 240’ feet. (Up to 72 Mtrs)

• Flow Range 24 M3/Hour (400 LPM)


21

Past performance and current scenario

Progress Parameters 2009 2010

No. Of

Developed Model

1309 1341

Workers 245 315

Factory Area 80000 115000

Product Quality 5500 7000

Market Area All India +Export All India+ Export


22


23

Index


1.) Production Department 24

2.) Marketing Department 35

3.) Finance Department 46

4.) Human Resource Department 56


24


25

INDEX


A. Introduction 26

B. Production Department Structure 27

C. Product Process 28

D. Plant Layout 32

E. Quality Management 33


26

Introduction

“It is the process of planning, organizing, directing and controlling the

activities of the production function”

� This product nature is both tangible & intangible.

� This product Can be produced to inventory for ‘off the shelf’ availability and services

Availability achieved by keeping the productive system open for services

� For product -Minimum contact with ultimate consumer and For services-High contact with

clients or customers

� For product - Demand on system variable on weekly, monthly and seasonal basis

For services- Demand commonly variable on hourly, daily and weekly basis


27

Production Department Structure:-

Production Manager

Inward QC Testing/colo

ur

Store Despatch Winding Press Pump Motor

Assemb

Assi.

Officer

Jr. Officer

Sr. Officer

Assi. Clerk

Jr. Clerk

Manager

Sr. Exec.

Assi. /

Jr.Exec.

Sr.

Supervisor

Assi.

Supervisor

Jr.

Supervisor

Sr. Exec.

Assi. Exec.

Jr.Exec.

Sr. Engineer

Assi.

Engineer

Jr. Engineer

Sr. Exec.

Assi.Exec.

Jr. Exec.

Sr. Clerk

Assi.Clerk

Jr. Clerk

Sr.

Supervisor

Assi.

Supervisor

Jr.

Supervisor

Sr. Clerk

Assi. Clerk

Jr. Clerk

Sr. Engineer

Assi.

Engineer

Jr. Engineer

Leath

operator

Sr. Engineer

Assi.

Engineer

Jr. Engineer

Press operator

Sr. Engineer

Assi. Engineer

Jr. Engineer

Leath operator

ITI/Turner


28

Product process

There are certain two processes in the organisation as under:

a.) Inward process & b.) Outward process

a.) Inward process:-

Motor Process:-

1) Raw Material

2) Check and verify

3) Inventory Dept.

4) Press Dept.

5) Winding Dept.

6) Punching

7) Fitting

8) Testing & Colour

9) Packaging

10) Despatch Product

b.) Outward process

1.) Raw Material

2.) Check & Verify

3.) Inventory

Department

4.) Press Department

5.) Outward Raw

Material from

Organisation


29

a.) Inward Process of Motor:-

This Process is main process of this Product in the organisation as under:

1.) Raw Material enter

In to the organisation:-

e.g.:- Casting, Forging Parts,

Machined Component and Sub

Assembly , S.S.Pipe , C.I.Part ,

Nut & Bolts , Thrust Bearing

2.) Check and verify Raw

material by quality Control

Department


30

3.) Inventory Department have

maintained

Inventory to make pump, motor and

submersible pump etc.

4.) Press Department

Everybody to set and press rotor in

inner side of body and press slide of

copper on rotor

5.) Winding Department 15 pumps

winding same time by the expert

worker.

6.) Punching Department


31

9.) Packaging:-

Falcon pumps Pvt. Ltd. packed it into wooden boxes and on wooden boxes.

They write a brand name, party cash no., party shipping name from whose send and receiving

and both the country name etc. are written on wooden boxes.

10.) Despatch product:-

In the last process of despatch of pump set depends on order based and

marketing, advertising throughout despatch pump.

7.) Fitting

Every motor is prepared by the

winding, punching then the motor go

to fitting.

8.) After this process then & then Every motor

to check & verify and to measure performance

of motors as like capacity, loading,

horsepower with ISI approved.

Then the motor go to colour department


32

Plant Layout

Plant layout is overall arrangement of the production processes, store-room,

tool room and material handling equipment, racks and sub stores, employee services and all

other accessories required for facilitating the production in the factory

� Factory Area:-

Factory Area is developed in every year increase in the Company. Company

started Development in 216 sq.ft. In 1995. Now company total area Covered 115000 sq.ft. In

2010. And Company will covering Total Area of layout 150000 sq.ft. In 2016.

In Factory plant layout is divided in two parts as like office area and Plant

Area. Plant area is covered large area compare the office area.


33

Quality Management

The totality of features and characteristics of a product or service that bears on

its ability to satisfy given needs and maintain to product.

� Quality from Consumer’s perspective:-

Consumer’s Requirement more qualified product and to held feature,

reliability, durable etc.

� The quality of Design:-

Raw Material Grade Process Testing Packaging Despatch

Company

require

raw

material as

per ISI

For Motor :-

S.S.304\S.S.202

C.I.F.G.200

S.S.304 /410

Teflon /Carbon

EC Grade

For Pump:-

Investment

Costing S.S.304

LTB-2 & LTB-4

S.S.410/431

Diminution

Store

Process

Quality

Production

Quality

Comput

erised

test by

expert

engineer

Pack in

wooden

box, to

write

brand

name,

model

name

etc.

As per

Lead

time and

effective

marketin

g and

Strong

dealers


34

� Dimension of Product Quality:-

There are determines some dimension of product quality of pumps.

� Performance:-

To ensure satisfactory performance of Falcon Pumps it is very important to

hose the right pump model. As a sample of Falcon Pumps performed as under:

Product: - DRS-100

Duty point:-116 & Pump efficiency:- 54%

Declared by approved I.S.I.:-2.8 lps. & Efficiency: - 36.5%

Observed; - 3.12 lps & Efficiency:-50.40%

� Reliability:-

A falcon pump gives surety and warrantee and guarantee for the period of 1

year to 2 year.

� Features;-

Company used ISI material as like 304-ss, other SS grade Material, boosting

size-H.7 FF, Body turning with CNC Machines

� Durability:-

A falcon pump is maintained to long time And Generally pumps Running 15 to

20 years without any problem.

� Aesthetics:-

To design with still body.


35


36

INDEX


A. Introduction 37

B. Promotion Mix 38

C. Prising Decision 39

D. Managing Distribution 41

E. Advertising 42

F. Sales Promotion 43

G. STP 44

H. Market research process 45


37

Introduction

Marketing is Falcon pumps pvt.ltd’s Function and a set of processes for

creating ,Communicating and delivering value to customers and for managing customer

Relationships in way that benefit the company and its stakeholders.

“Marketing is meeting or exceeding customer needs profitably”

In the early years there was less competition and FALCON PUMPS

PVT.LTD. Used to have the more market share and so the marketing was not like that of

Today. They just concentrated on the production of the product without any innovation. They

spend less on advertising and promotion. They have dealers in selected cities only. Later on

many competitors entered the market which made the company to revise their Marketing

strategy.

Today as there is competition in each and every area, so company takes any

Decision after taking competitors into Consideration Company is trying to produce More And

more innovative designed and high competitors.

Now FALCON PUMPS PVT. LTD. Concentrates on consumer Satisfaction

and Consider it as their prior motive. They are spending much on Advertising, sales

Promotion, etc. They also provide after sales service to their customers and try to maintain

them.


38

Product Mix

� INTRODUCTION

“A product is a bundle of a physical service and symbolic particulars to Yield

satisfaction of the buyer.” -Philip Kotler

Product mix is the set of all product line and items that a particular seller

offers for the sale to buyers. It needs not consisted related products. It consists of products

line which has certain depth, width, length and depends upon member of product group.

Production consistency of product mix refers to the question whether or not the product has

production affinity. Good products are keys market success.

The ingredients of product mix provides for defining the company’s product

strategy. The company can expand business in four ways. It can add new product line. It can

long than each product line. It can add more product variables to each product finally

company can peruse more product line consistency or less.

� TYPES OF PRODUCTS

Falcon pumps Pvt. Ltd. is producing all types of water pumps their product

mix is different types of centrifugal cold water pump & different types of pumps. Today

“FALCON” has a wide range of product for satisfied customer to choose from which is as

follows…

� V3 – suitable for 4”bore well – from 0.5 HP to 1.25HP (Economy model)

� V4 – suitable for 4”bore well–from 0.5 HP to 5.00HP

� V5 – suitable for 5”bore well–from 3.0 HP to 5.00HP

� V6 –suitable for 6”bore well–from 3.0 HP to 7.50 HP

� V8 –suitable for 8”bore well-from 10.0HP to 80.0HP

� OPEN WELL PUMPS – from 0.5 HP to 15.5 HP

These all pump sets or main products of “FALCON”

T.N.Rao college of Management Study,

Rao college of Management Study, Rajkot

39

Pricing Decision


40

� Select the Price Objective:-

Price Objective is many factors to consider both Short term and Long term as

like - Survival

- Maximized current profit & - Maximized market share

- Maximized market skimming

- Product-quality leadership

� Determine Demand:-

It is based on Customer order.

-Price Sensitivity is related to change in competitive market

-Estimated demand curve

-Price Elasticity of demand is estimated 0.75%

� There will be depends on Estimated Cost decided by falcon R & D department

� To Analyze Competitor price mix

� To Select Pricing Methods is cost plus price method

� To Select Final Price with 11,63% of sales in 2010


41

Managing Distribution

� Total sales Network

� Domestic and International

Falcon Pumps Pvt. Ltd. had started export their product in 2004. Company

also try to cover major Domestic Market as well as International Market.

Domestic Market International Market

Gujarat North & south America

Maharashtra Eastern Asia & Europe

Rajasthan Africa

M.P. Oceania

U.P ETC Western Europe


42

Advertising

� Objective

Advertising is a tool, which helps to increase sales of product. It is a form of

mass communication. Advertising can be defined as a paid form because the advertiser has to

pay for space or time in which his advertisement appears. The importance of advertising can

be understood from this one sentence.

“Nothing except the mint can make money without advertising.”

Advertising decision is very crucial decision because it may effect and reflect

the whole marketing strategy.

Advertising is one of the most important tools in promotion mix that a

company can use to promote its product for the new product to introduce in to the market,

advertising is very important. Advertising is one the common tools that companies use to

direct persuasive communication to target buyers the public.

Advertising may be defined as…

“Any paid form of personal presentation and promotion of ideas, good or

services by an identified sponsor.”

� Media Selection:-

Magazine for industrial goods

News paper for commercial goods

E TV Guajarati channel

Reference base marketing

Demo on Vehicles Advertising

Business Fair or Expo.

Banner through


43

Sales promotion

Sales promotion is important in marketing to lubricant the marketing efforts.

Today sales promotion is vital function of modern marketing and it is the close

Co-ordination of advertising and personal selling. Sales promotion has dual objective.

� Consumer Promotion Strategies

Sales promotion may define as those activities other than advertisement and

persona sales which aim at sales promotion.

“Sales promotion means any steps that are taken for the purpose of obtaining or increase

sales.”

Sales promotion tools: -Major consumer promotion tools as like free gift,

� Trade Promotion Strategies

All products of FALCON PUMPS. Are demonstrated at the exhibition.

Company display products in fair life festival and business expo.

Sales promotion tools: - Major dealer promotion tools with effective discount

And commission as like Dealers meeting

Major business promotion tools with Effective

Discount, Services.

Falcon pumps Pvt. Ltd. has adopted major dealer promotion tools. The

companies give a commission to agent.


44

STP

� Segmentation:-

Market segmentation is an act of identifying the different group of Buyer.

Market segment consist of a large identifiable group within a market with similar wants,

Purchasing power, geographical Locating Buying attitudes or buying habits. Any Auto

industry is best example of marketing segmentation.

Segmentation marketing is an approach midway between mass marketing &

individual marketing. Marketing segmentation has mainly two approaches:

• Customer – oriented

• Product – oriented

Falcon Company has Market Segment of product oriented Approach, which

concentrates on provide best qualitative product to the Customers.

� Target marketing

Company target mostly rural level customers. Falcon divided market as like..

• Pump set use for deep land.

• Pump set use for desert land

• Pump set use for fertile land

• Pump set use for shallow land

� Positioning Marketing

Every Company try to make position own in the market and try to maintain in

the long time.

Falcon Pumps Pvt.Ltd. is made one of the leading manufacturing company in

world class pumping solutions providing the superior quality , highest discharge, excellent

energy efficient and lifelong durable pumping equipments across the globe and they have

maintain in future.


45

Market Research Process

Marketing Research is a powerful branch marketing management. It includes

collection, Analysis & interpretation of data. It plays a vital role of company. It is systematic

design collection analysis & reporting or data finding relevant to a specific marketing guiding

facing the company information. It is valuable tool links marketing efforts with consumer

expectation.

Marketing research is an essential to know needs, wants of targeting market

and to know market changes. The objective behind marketing research is to collect

information about valuable customer, competition, situation & demand.

Falcon Company is doing market research based on market survey report as

under:

� Falcon company consider following point at the time of market research:-

• Problem Identification through find out problems on report.

• Preparation of research problem by the R & D department and Marketing department.

• Collection of data especially from marketing persons of company for the solving of problem.

• Analysis of data with secondary data

• Prepare of research report

• Apply in organisation


46


47

INDEX

Sr .No. Particular Page No.

A. Introduction 48

B. Sources of Finance 49

C. Capital Structure 50

D. Working Capital Management 52

E. Inventory Management 54

F. Ratio Analysis 55


48

Introduction

Finance Department is playing a vital role in any company because with the

help of proper financial system company can reach at desirable goal. Finance is importance

for smooth running business. Any business activity cannot perform without Finance.

Falcon Pump has start with lowest amount of investment and today company is

held well financial position.

Finance Management is the custodies of corporate fund. It has to Financial

planning, organising and controlling the finance of company

Finance department is managed finance with different types as like......

Sources of finance

Capital structure

Working capital management

Inventory Management and

Ratio Analysis etc.


49

Sources of Finance

Falcon pumps pvt.ltd. Company Sources from Equity share Capital and reserve

surplus and funds are to be raised. Company required also secured loan and unsecured loan

through raised capital. Company raised fund during the year 2010 as under:

Equity share capital Rs. 980000

Reserves & surplus Rs.97, 415,354

Secured Loan Rs. 63,551,527

Unsecured Loan Rs. 14,093,222


50

Capital Structure

The Objectives of Company should be directed towards the Maximisation of

the company’s value. Capital structure refers to the kind of share capital and long term and

short term loan.

According to gersternberg “Capital Structure refers to the make up the

capitalisation.”

In order to maximise the share holder’s wealth, the financial manager should

attempt to achieved and optimum capital structure which refers to an ideal competitive of

various sources. The optimum capital structure could be achieved when the marginal cost of

each sources of finance is the same. And Falcon Company has to be trying to achieving

optimum capital structure.

Capital structure

Particular Amt. (Rs.)

Equity share capital 9,80,000

Reserves & Surplus 97,415,354

Secured Loan 63,551,527

Unsecured loan 14,093,222

Total 17,60,40,103

EBIT – EPS Analysis

Particular Amt.

Earnings Before Interest &Tax 78,758,316

-Int. On loan 8,850,192

Earnings Before tax 69,901,824

-tax :- current tax 26,235,600

Deferred tax 464,130 26,699,730

Earnings After Tax 43,202,094

-pref.sh dividend -

Earnings Available for equity share holder 43,202,094


51

� Earnings per share= Earning Available equity share holder

No. of equity share

= 43,202,094

98000

= 440.84Rs.


52

Working Capital Management

Working Capital management is usually concerned with the administration of

all the current assets and current liabilities. It is basically concerned with.....

� Determining the need for working capital

� Determining the optimum level of investment in various current assets

The company is required to acquire and manage efficiency the working capital

for the purpose of smooth and continuous business operation. The companies required to

unexpected expenses like cost of raw materials etc.

In case adequate working capital is not available of this period, the company

will not be in a position to sustain the sales since it may not be in a position to purchase raw

material, pay wages & other expenses required for manufacturing the tools to be sold &

without sale company cannot earns sufficient profit & finally it affects reputation of a

company. So Management of working capital is necessary & primary need of the company.

Falcon Company’s Working Capital

Current Liabilities Amt. Rs. Current Assets Amt. Rs.

Current liabilities 195,194,557 Inventories 223,995,315

Sundry Debtors 63,783,682

Cash and bank bal. 1,514,994

Loans & Advances 62,153,122

Inc. In working

capital

156,257,556

351,452,113 351,452,113


53

Change in Working capital

Particular 31 march,

2009

31 march,

2010

Increase Decrease

Current Asset:-

Inventories 124,464,879 223,995,315 99,530,436

Sundry debtors 31,597,162 63,783,682 32,186,520

Cash and bank bal. 2,949,969 1,514,994 1,434,975

Total(A) 159,012,010 289,293,991

Current Liabilities:-

Current Liabilities 84,871,667 195,194,557 110,390,822

Total(B) 84,871,667 195,194,557

Working capital 74,140,343 94,099,434 19,959,091

Change in w.c. 260631894

262,066,869 262066869

� Concept of working capital

There are mainly toe concepts of working capital:

• Gross Working Capital: It refers to the firm’s total investment in total Current or

circulation of assets.

• Net Working Capital: It is the excess of current assets over current Liabilities. It is that

portion of firm’s current assets which is financed by Long-term funds.

• Working capital concept in falcon company

• Gross working capital:- 289,293,991

• Net working capital :- Current Assets – Current Liabilities

= 289,293,991 - 195,194,557

= 94,099,434


54

Management of Inventory

� Introduction:-

Inventory is most important part of current asset. An ideal inventory is

maintained approximately 60% of current asset. Because large size of inventories maintained

by company. Inventory management is managed effective and efficiently and to avoid

unnecessary investment.

Falcon pumps also large investment in inventory and managed effective and

efficient. Company inventory maintained Approximate 77% of current asset in 2010.

� Nature of Inventory:-

Inventories are stock of the product a company is manufacturing for sale and

components that make up the product. The various forms in which inventories exist in a

manufacturing company are:

• Raw Material

• Work-in-progress

• Finished goods

Company maintain his stock on BIN-CARD method everyday storage

department head issue raw material for production and when they have need raw material

they inform purchase department for purchase aspect they maintain minimum and maximum

level. They set minimum and maximum level depend on raw materials availability and

purchase it’s needed. They also use computer to maintain stock.

Software name is T-FAT. This sof tware is purchase from Suchan

Computer , Mumbai


55

Ratio Analysis

Ratio Analysis through to take concrete decision finance manager needs some

analytical information. For this purpose they have used various formulas through find out

some ratio and take concrete decision about financial management.

Find out some important ratio in Falcon Pumps Company:

No. Ratios Response in

2010

1. Gross profit Ratio 18.73%

2. Net profit Ratio 6.21%

3. Operating expense ratio 14.24%

4. Return on Investment (Tax consider as a 35%) 12.84%

5. Return on Equity 53.12%

6. Earnings per share 440.84Rs.

7. Coverage ratio 9.90 Rs.

8. Inventory turnover 3.91 times

9. Debtors Turnover 13.13 times

10. Current Ratio 1.48:1

This entire Ratio includes Profitability ratio, liquidity Ratio and Activity Ratio

And company determining how to necessary improvement of the company with the compare

ideal ratio.


56


57

INDEX


A. Objectives 58

B. HR Planning 59

C. Job Analysis 60

D. Recruitment & Selection 61

E. Induction Process 64

F. Training 65

G. Performance Appraisal 66

H. Wages & Salary Administration 67

I. Employee Welfare Activity 69


58

Objectives

Human resource Management is a Management function involving

procurement of suitable human resource, train and develops their competencies, motives to

the human resource in an organisation.

Human Resource is most important factor of production that is needed in an

organisation. H R department is also taking participant in activity of the growth of the

company.

The success or Failure of an organisation not only depends on Material,

production capacity, Machine and equipment but also on the ability, capacity that capacity of

the personal to put their best effort for the achieving and desirable objectives.

HRM objectives.............

Social (Towards society)

Organisation Objectives

Functional Objectives

Personal objectives (Towards Employees)

Falcon pumps has separate department of human resource management. The

head of the department is Mr. Rahul Dhami. Company believes that any organisation’s

existence is not possible without employees/ workers.

During My Training I Found that all employee and workers satisfied with his

work and concentrate in his work as like executive every day planning in the morning

meeting and workers also star his work direction on subordinate.


59

HR PLANNING

Manpower or human resource are utilised to the Maximum possible the total

knowledge, skill, creative abilities, talents and aptitudes of an organisation’s work force also

managed. A Company’s performance and resulting productivity are directly proportional to

the quantity and quality of its human resource.

Company’s HR department is hiring people 400,500 and 650 respectively year

2012, 2014 and 2016. Plan about work is to be distributing to people in the Company.

Department is determining All HR activity as like recruitment, manpower Planning, Labour

turnover etc.


After recruitment, it is necessary to prepare a job analysis. Job analysis

includes the preparation of job description

by which pertinent information is obtained about a job.


60

Job Analysis


includes the preparation of job description and job specifications. Job Analysis is a procedure

by which pertinent information is obtained about a job.


and job specifications. Job Analysis is a procedure


61

Recruitment & Selection

When management official thinks that, in the organization, requirement for the

recruitment & fill up the vacancy, for suitable person for suitable job, to do recruitment.

Company for its better future & earn more profit than earlier, it shall fill the vacancy &

appoint the right person in right place, by advertising on the notice board, in the magazine,

newspaper, & from the past pending application in the organization.

The recruiting procedure of FALCON PUMPS Pvt. Ltd. Consists of three

segments:

• Recruitment of workers

• Recruitment of Exclusives and Managerial Staff

• Recruitment o f Technical Personnel

So far as FALCON PUMPS PVT. LTD. Is concerned the recruitment procedure

is directly depend upon human forces and is relate to the selection of well qualified

personnel’s.

� Sources of recruitment

Sources of the recruitment for FALCON PUMPS PVT. LTD:

(1) Internal sources

(2) External sources

(1) Internal sources:-

-Improve employee morale.

-Promotes loyalty among the employee.

-Require less training, so the training cost will be minimize.

-It is less costly than going outside to recruit.

-Present employee understands local language, customs and business practices

well.

In the internal recruitment is done by the reference of the internal member of

the organization. With the help of the internal advertisement within the company, company

gets enough references for the recruitment.


62

(2) EXTERNAL SOURCES

Many of the organization are depends on the external sources for the

recruitment. New entrants to the labour force i.e. young, mostly inexperienced potential

employee the college students. The unemployed with a wide range of skills and abilities.

In order to sustain the existence of the organization in the competitive business

world, the effective and resultant manpower is of utmost importance and therefore a sound

recruitment and placement policy enriches the foundation for employee morale and healthy

industrial relation and hence the right person at right person at right time and congenial

growth environment within the organization. The main strategy of the recruitment of the

employee is based on the recruitment requirements of the different departments.

� Selection

FALCON PUMPS PVT. LTD. Recruitment and selection procedure for blue

collar force is as per the labour laws. For the recruitment of labour in the co. it is essential

that he should acquire the certificate of ITI examination.

Workers are selected by the concern supervisor and the asst. personnel

manager. Physical fitness, attitude for work, etc. are considered at the time selection.

With reference to the method, the FALCON PUMPS PVT LTD. Use the

indirect method more frequently for the recruitment of its employees. Sometimes the

FALCON PUMPS PVT LTD. Also uses the third party method at the time of selection of

high level personal like general manager, and vice president.

Document to be collected at the time of joining.

• Copies of education /professional qualification.

• Experience certificate

• Relieving letter from the previous employer.

• Certificate in support of data of birth.

• 4 passport size photograph


63

� Process of Selection

Falcon pumps have adopted the various methods of selecting the essential

workers in the organisation. One of the, those methods is to call the candidates for personal

interview to know his basic knowledge, attitudes regarding the job and some other basic

testing. For that, company has a selection committee to select a suitable candidate for the job.

Selection for the managerial level post it’s based on education qualification as well as

practical knowledge & skill. For worker, it’s based on experience & Seniority.

Receive Application

Short Listing

Preliminary interview

taken by the HR manager

Short Listing

Final Interview taken by

Specific department head

Final Selection


64

Induction Process

� INDUCTION

“Induction is the process of receiving & welcoming an Employee when he first

joins a company & giving him the basis information he needs to settle down quickly &

happily & start Work.” – Michal Armstrong

� Purpose of Induction

• Promote among old employees

• Build up confidence of new Employee

• To faster a close and cordial relationship

• To give necessary Information about company to new employees.

� Induction in Falcon

Company also has Induction Program to promote new comers. In unit the

candidate is given information on which he has to work & perform his duty. Company has

given information to employee about

• Company’s Organization Structure

• Brief History & Operations of the Company

• Product & Services of the Company

• Rules & Regulations and Daily work Routine

• Working Method & Discipline of the Unit

• Training & Promotion Policy

• Benefits & Services to Employees


65

TRAINING

Training means “Any process by which the aptitude, skill, ability of a person to

perform a specific job can increase.”

Training is the act of increasing knowledge & skill of employee for doing a

particular job.” - Flippo

� Methods of Training

There are basically two training method used in Falcon Pumps company:

(1) On The Job Training

(2) Off The Job Training

(1) On The Job Training

This training mostly provided to the workers who are working on the

machine. Here, Head of the department provides training to the workers and also solve

the problem faced by them.

(2) Off The Job Training

Here, Falcon arrange different seminar for worker and higher level staff or

invite knowledgeable trainee from outside to provide training in classroom. With use of

above training method falcon get following benefits.

- To improves Efficiency.

- To achieve higher Productivity.

- To reduce supervision time.

- To prevention from accident to make healthy environment.


66

Performance Appraisal

“ Performance Appraisal is a systematic, periodic and impartial rating of

employee’s excellence in matters pertaining to his present job and to his potentialities for

an enhanced job.” - Flippo

It is a process of obtaining, analyzing & recording information about the

relative worth of an employee. Performance Appraisal evaluation the performance of

employees by qualitative factors such as quantity of output and rejected output, standard of

worked....

Performance Appraisal in Falcon

Company has adopted performance appraisal system in an Organization. It

helps company to

- To assist in determining promotion and transfer policies.

- To improve job performance & identify potentialities for other work.

- To help in proper placement of workers.

- To reduce grievances among employees.

- To identify work area & needs for further training of employees.

- To develop positive relation in between employees and high authority.

Falcon do employees evaluation after gape of specific time for that they are

prepare some performance appraisal form & on the basis of that form that come to conclude

of employees and workers. This Performance Appraisal Report is prepared by HR

Manager. They are filled-up two types of forms. First one is Appraisal Report and second

is Personal Report.

After evaluating all the form, they are given criteria to particular

employees and workers. They are gives Grading like Outstanding, Very Good, Good,

Average and Below Average etc…

Both the Sample of Appraisal Forms is attaches also.


67

Wages and Salary Administration

� Wage and Salary in Falcon

In the company, wages & salary are determined based on job analysis and

as per government rules and regulations. Company also considers market prevailing wage

rate and inflation rate. As per my consideration, all the employs as well as workers are

satisfied with company.

There are so many methods of wages payment. Company follows Time

Wage System for payment.

Payment Module

Salary of Workers Rs.110 to 250 per day

Salary of administration Staff Rs.8000 to 15000 per month

Salary of Managerial Staff Rs.15000 to 35000 per month

Wages services to Employees.

Company provides 12% provident fund.

Company also gives 20% bonus at the time of Diwali.

Company also gives Leave Encashment and that depend on companies

Policy.


68

Employee Welfare activities

The human resource is so much important because it is the asset of company

and has good staff of employees therefore it can get the competitive edge. Employee will

work hard only when the employee are treated properly and taken care by the

management. The employee has the feeling, so organization should consider their feeling

and do well thing for them. If organization try to do well thing for the employee, they

will feel that organization care of them and they will work with full enthuse. That is why

the employee welfare program is developed. Employee welfare means doing well for the

workers.

� Employee Welfare in Falcon

The following is the activities that are undertaken:

- Safety and cleanliness of work place.

- Control of temperature, humidity, ventilation lightening, and elimination of dust, smoke,

fumes, and gases at workshop area.

- Not allowed any body without permission.

- Residence facilities for worker only.

- Convenience and comfort seating arrangement.

- Falcon also provides morning and evening tea with breakfast to all employees.

- Worker safety measurement like proper machinery maintenance, proving safety

equipment.

- Gives 20% bonus on salary at every Diwali festival.

- Gives loan to any employee for short time in difficulty period.

- Sometimes, education provided to worker’s child all expense bear by falcon.


69


70

INDEX


A. Introduction 71

B. Research Problem 71

C. Relevance of the study 72

D. Literature Review 72

E. Research Methodology 73

F. Sample Size 73

G. Research Period 73

H. Limitation of the study 73

I. Data Analysis & Interpretation 74

J. Finding 82

K. Future Scope of further research 83

L. Suggestion &comments 83


71

Introduction

Generally Research refers to a search for knowledge. Research can be art or

scientific investigation. In short, the search for knowledge through objective and systematic

method of finding solution to a problem is research.

Research refers to the systematic method consisting of enunciating the

problem Collecting the facts or data, Analysing the facts and reaching certain conclusions

either in the form of solution towards the concerned problem or in certain generalisations for

some theoretical formulation.

Research Problem

A researcher must find the problem and formulate it so that it becomes

susceptible to research. Like a Falcon pumps, a researcher must Examine all the symptoms

concerning a problem before he can diagnose correctly.

A research problem, in general, refers to some difficulty which a researcher

experiences in the context of either a theoretical or practical situation and wants to obtain a

solution for the same.

Thus, a research problem is one which requires a researcher to find out the

best solution for the given problem. My research statement is to make study on product

quality and services.


72

Research on Product, Quality and Services

Relevance of the study

The subject of my study is useful because the subject is based on the quality of

the product; it is beneficial to both the customer and the company. Good Quality of the

product will satisfy the customer this will benefit the customer by increasing the loyalty of

customer and number of customers and sales. Product satisfaction is depends on quality and

services as like product quality support customer services.

Literature Review

A.Parasuraman, Valarie A. Zeithaml and Leonard L. Berry

The attainment of quality in products and services has become a pivotal concern

of the 1980s. While quality in tangible goods has been described and measured by marketers,

quality in services is largely undefined and unresearched. The authors attempt to rectify this

situation by reporting the insights obtained in an extensive exploratory investigation of quality in

four service businesses and by developing a model of service quality. Propositions and

recommendations to stimulate future research about service quality are offered.

Akshay R Rao and Kent B. Monroe

The authors integrate previous research that has investigated experimentally

the influence of price, brand name, and/or store name on buyers' evaluations of product

quality. The meta-analysis suggests that, for consumer products, the relationships between

price and perceived quality and between brand name and perceived quality are positive and

statistically significant. However, the positive effect of store name on perceived quality is

small and not statistically significant. Further, the type of experimental design and the

strength of the price manipulation are shown to significantly influence the observed effect of

price on perceived quality.

Richard W. Olshavsky and John A Miller

This study experimentally investigated the effects on product ratings of both

overstatement and understatement of product quality. Results support common marketing

practice in that overstatement resulted in more favourable ratings and understatement resulted

in less favourable ratings.


73

Research Methodology

� Data collection method

1. Primary data:-

Primary data has been collected through survey of market and Interview of

Customer. I found the data collected for the purpose of research process of product, quality

and services.

• Questionnaire method

Questionnaire is given to the 22 customer of the falcon pumps company in

printed form. Questionnaires are open ended as well as close ended through

I could get the suggestion and opinion of the customer of Falcon pumps.

• Personal Interview Method

In order to personal opinion of the Falcon Pumps company’s dealer with

reference to analyse 8 Customer their comments on Product quality and

service provide to customer.

And other pumps manufacturer to meet and discuss about problems of pump

and it’s solution.

2. Secondary Data:-

Secondary data collection throughout the internet sources as like Google search and

use other web site , To get information about problems , solution and features.

Sample size = 30

Research period

The research work which is based on the product quality and services was

undertaken for 12 days and it was field work.

LIMITATION OF THE STUDY

In spite of my sincere efforts there are certain limitations in the study which

are not ignorable .We could survey only customer and dealer of Falcon pumps and also that

belongs to the Rajkot city. Many customers were at Rural Area and urban area also the

opinions are gathering from 30 customers only and the analysis is design on basis of that

sample.


Data Analysis and I

Q.1. Do you receive timely response of your Inquiry about product?

Sr. No.

1.

2.

3.

4.

5.

Interpretation:-

Data which is collected from 30 customers about enquiry and quotation. From the data it was

interpreted the majority believe that the service is very good.

0

2

4

6

8

10

12

14

16

10

15

Response of the Customer


74

Data Analysis and Interpretation

Do you receive timely response of your Inquiry about product?

Measurement Responses of the Customer

Excellent

Very good

Good

Satisfaction

Unsatisfaction


interpreted the majority believe that the service is very good.

5

0 0



Responses of the Customer

10

15

5

0

0




75

Q.2. what is the level of satisfaction for timely Delivery of product? Give Marks.

Level of satisfaction mark’s Response of the Customer

6 2

7 5

8 12

9 8

10 3

Interpretation:-

From the interpretation it is derived that response of the level of satisfaction customer

towards timely delivery service is quite impressive.

2

5

12

8

3

Response

6

7

8

9

10


76

Q.3. which aspect of the product you like the most:

Sr. No. Opinion Response of the Customer

1. Variety 2

2. Quality 6

3. Services 3

4. Finishing 3

5. High Performance 6

6. Long life of pump set 10

Interpretation:-

The question was open ended Variety, Quality, Service, Finishing, High Performance, Long

life of pump sets are the opinion derived from the customer. From their opinion it is

concluded that major emphasis is given to the Long Life of Pump Set.

2

6

3 3

6

10

0

2

4

6

8

10

12




77

Q.4. which aspect of the product you do not like:

Sr. NO. Opinion Response of the Customer

1. Quality 2

2. Delivery 3

3. Price 17

4. Satisfactory 5

5. Low Performance 3

Interpretation:-

Here maximum customers are satisfied with the product as per above question, but many are

there who are less satisfied with the price of the product so they have no capable to buy this

product because most of customer is coming from rural area.

23

17

5

3

0

2

4

6

8

10

12

14

16

18

Response of the customer

Response of the customer


78

Q.5. Do you Receive product as per your requirements? Give Marks.

Rank Responses of the Customer

2 2

3 1

5 5

6 2

7 3

8 10

9 3

10 4

Interpretation:-

Here Maximum 10 Customer prefer as per his Requirement. They give rank and require to

pumps order.

21

5

2

310

3

4


2

3

5

6

7

8

9

10


79

Q.6. . what is the level of product quality satisfaction? Give marks.

Quality Satisfaction marks Responses of the Customer

6 5

7 3

8 6

9 4

10 12

Interpretation:-

A comment which is derived from the customer about the product quality is high satisfactory.

Majority of the customer has given 10 marks out of 10.

5

3

6

4

12


6

7

8

9

10


80

Q.7. . Are you satisfied with product performance?

Sr. No. Measurement Responses of the

Customer

1. Excellent 15

2. Very Good 8

3. Good 6

4. Satisfactory 1

5. Unsatisfactory 0

Interpretation: Falcon pumps user is commented more satisfied with excellent performance.

15

8

6

10

-4

-2

0

2

4

6

8

10

12

14

16

Responses

Responses

Linear (Responses)


Q.8. Do you receive timely response of your complaint/ problem?

Marks About

Complain/problem

4

6

8

9

10

Interpretation:

As per questionnaire filled by the 19 customer out of 30 customer responses is given 9 marks

out of 10. Company gives solution of the customer complains within sometimes and gives

also good responses.

0

1

2

3

4

5

6

7

8

4 6

1 1


81



1

1

6

8

3

questionnaire filled by the 19 customer out of 30 customer responses is given 9 marks


8 9 10

6

8

3

Responses

questionnaire filled by the 19 customer out of 30 customer responses is given 9 marks


Responses


82

Finding

Submersible pump set mainly define problems comes in motor and pump.

Those problem solutions can be possible and reparable.

Generally motor problems include wiring, thrust bearing, busting, armature

fault, stamping problem etc.

And Pumps problem include shafting, Mattel, bush, bolt problem etc.

Other problem also comes as like Water problem, voltage problem and

technical problem.

During the research I have found the major problem of Thrust bearing

problem in Submersible pump. This Problem is nature replaceable. Thrust bearing is set in

the ending of submersible pump. It is damaged in generally two to three year.

Quality has become major factor in a customer’s choice of product quality and

services. Pump also high qualified product of falcon Pumps Company.

Services provided by separate department and its name are Raj services

station of falcon pumps company. After Selling of Pump with Company give 1 year

warrantee. And Customer requirement is increasing more timing of warrantee period.


83

FUTURE SCOPE OF FURTHER RESEARCH

Future research if considered one of product quality and services it can be

� Increasing product quality,

� Product variety,

� Sales volume,

� Reduced prices,

� 100% inspection after

� Sales services,

� Visit of the technician to the customer.

Suggestion

As par Analysis of the questionnaire filled by the customer, I suggested to

improvement of thrust bearing problem in submersible pump and also incremental of service

period. Many customers facing price problem. Price of Falcon pump is relatively higher

comparing the others. So company must be think about reducing price.

Falcon Pumps is qualitative products with high performance, durability, and

aesthetics of pumps also very good. They have given good services within the period of

warrantee time.

And also maintained pumps quality.

There is no any latest inventory control system so, sometimes because of wrong

estimation it has much or less stock than requirement.


84

Bibliography


85

� Reference books

• I M pandey, “Financial Management”, Vikas Publication,10th Edition

• Philip Kotler, Kelvin Keller, Abraham Koshy, Mithileshwar Jha,

“Marketing Management”, Pearson Education, 12th Edition

• C.R.kothari, “ Research Methodology”, New Age International Publishers,

Published year 2008

• C.B. Mamoria & S.V. Gankar, “Personnel Management”, Himalaya

publication House

� Web Sites:-

• www.Falconpumps.in

• www.falconsubmersible.in.co.

• Google search engine


86

ANNEXURE Questionnaire

The questionnaire is prepared Falcon Pumps to understand product, Quality and their services

to the customer. The information which will be collected is for education purpose only , so

The information will be kept confidential.

Customer’s Name:-...............................................................................................

Contact No. :-....................................

Please mention the comments by {√} and marking the points accordingly.

Q.1. Do you Receive timely response of your Inquiry about product?

a.) Excellent b.) Very good c.) Good

d.)Satisfactory e.) Unsatisfactory

Q.2. what is the level of satisfaction for timely Delivery of product? Give Marks.

a.) 1, 2 or 3 b.) 4, 5 or 6

c.) 7 or 8 d.) 9 or 10

Q.3. Which Aspect of the Product you like most?

.

Q.4. Which Aspect of the product you dislike?

.

Q.5. Do you Receive product as per your requirements? Give Marks.

a.) 1, 2 or 3 b.) 4, 5 or 6

c.) 7 or 8 d.) 9 or 10

Q.6. what is the level of product quality satisfaction? Give marks.

a.) 1, 2 or 3 b.) 4, 5 or 6

c.) 7 or 8 d.) 9 or 10

Q.7. Are you satisfied with product performance?

a.) Excellent b.) Very good c.) Good

c.)Satisfactory d.) Unsatisfactory


87


a.) 1, 2 or 3 b.) 4, 5 or 6

c.) 7 or 8 d.) 9 or 10

Q.9. Are you satisfied with product services provided during?

a.) 1, 2 or 3 b.) 4, 5 or 6

c.) 7 or 8 d.) 9 or 10

Q.10. Are you satisfied with product services After Warranty failure?

a.) 1, 2 or 3 b.) 4, 5 or 6

c.) 7 or 8 d.) 9 or 10

Any More suggestion for product improvement, about quality and services?

......................................................................................................................................................

......................................................................................................................................................

......................................................................................................................................................

......................................................................................................................................................

......................................................................................................................................................

..................................................................................................................................................


88

Profit & Loss A/c of

FALCON PUMPS PVT. LTD.

For the year ended March,31 2010

Particular Sch.

No.

Amount RS. Amount

RS.

(1)INCOME

(a)Sales (Net of sales Return) 13 837,715,406

(b)Difference in Inventory 14 (1,892,633)

(c)Indirect Income 15 1,163,984

TOTAL 836,986,757 836,986,757

(2)EXPENDITURE

(a)Raw Materials & Store Consumption 16 549,240,523

(b)Manufacturing Expenses 17 131,597,743

(c)Administrative & Selling Expenses 18 64,178,851

(d)Depreciation 5 4,361,132

(e)Interest & Financial Charges 19 8,850,192

TOTAL 758,228,441 758,228,441

(3)Profit Before Tax 78,758,316

(4)Provision For Tax

(a)Current Tax 26,235,600

(b)Deferred Tax 464,130

(c)Fringe Benefit Tax Nil

26,699,730 26,699,730

(5)Profit After Tax 52,058,586

(a)Balance Brought Forward 47,496,571

Add: Net Profit during the year 52,058,586

Less: Short IT/FBT Provision of previous year 2,139,803

Balance carried Forward 97,415,354 97,415,354


89

BALANCE SHEET of

FALCON PUMPS PVT. LTD.

As on March 31, 2010

Particular Sch.

No.

Amount Rs. Amount Rs.

SOURCES OF FUND

(1) Shareholder’s Funds

(a)Share Capital 1 9,80,000

(b)Reserves Surplus 2 97,415,354 98,395,354

(2)Loans Funds

(a)Secured Loans 3 63,551,527

(b)Unsecured Loans 4 14,093,222 77,644,749

TOTAL 176,040,103

APPLICATION OF FUND

(1)Fixed Assets 5

(a)Gross Block 68,499,308

(b)Less: Depreciation 14,746,994

Net Block 53,752,314 53,752,314

(2)Investment 6 Nil

(3)Net Differed Tax Assets-Net

(Refer to note B.3 in Schedule 20)

37,688

(4)Current Assets, Loans and Advances

(a)Inventories 7 223,995,315

(b)Sundry Debtors 8 63,783,682

(c)Cash and bank Balances 9 1,514,994

(d)Loans & Advances 10 62,153,122

351,452,113

Less:- Current Liabilities & Provision

Current Liabilities 11 195,194,557

Provisions 12 34,007,455

229,202,012


90

Net Current Assets 122,250,101 122,250,101

(5)Miscellaneous Expenditure

(To the extent not written off)

13 Nil

TOTAL 176,040,103

107840592056

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