Clever with Copyright.

Setup KoppieCopy

1.  Workshop with experts

2.  Workshop with students

3.  Discussion between experts and students

4.  Co-create session with students

Workshop with experts

Cases:

•  Adam Curry in Weekend •  Piratebay / Mininova / Bittorrent sites •  YouTube movies on your own website •  YouTube case met Prince

Workshop with students

What does a download hater look like?

•  60 years •  strict •  male/female •  old fashioned •  grey dress •  hobbies: likes mind games, reads books and attends debates

Her name is Mrs. M., around 60 and is very strict. If you illegally download music, she waves her finger and she reprimands you for committing this heinous act. She wears black clothes.

Workshop with students

How does a download lover look like?

•  nerd Mitchell •  18 years •  education: secondary, quit school •  almost no hobbies •  no sports •  badly dressed •  likes editing websites & sharing files and disregards copyright

•  girl Melissa •  11 years •  education: elementary •  hobbies: taking and editing pictures •  active social networker hyves, facebook, etc •  likes reading gossip magazines •  not popular, few friends •  a lot of free time •  not social •  a little fat

Workshop with students

Think of an example in which you violate all copyright rules

You upload 100.000.000 songs. Everyone has access to those songs. The authors don’t sell anything anymore. They accuse you. The rest of your life you need to peel potatoes…

Workshop with students

Think of an example in which you violate all copyright rules

You hear a song on the radio of a local unknown artist (who wants to be famous). You copy the sons, you publish the song under name. The song becomes a hit. Everyone knows you… without knowing you stole the lyrics.

Workshop with students

What do you need to do to interest young people in copyright?

•  Workshops •  Organising an afternoon like this •  Campaigning, tv commercials etc so that young

people become more aware •  Informing young people about copyright so that

they know stealing is no good •  Indicate that it is illegal (no one knows) and

what penalties you can get •  More projects like this

Propositions

“I am ready to pay for legal downloadable movies, even if I can download them for free.”

“Digitizing books is only interesting if you can edit all text.”

“Using music in your movie is OK if you don’t earn money with it.”

Co-create session with students

Co-create session with students

See:

•  http://vimeo.com/10343481 •  http://vimeo.com/10343457 •  http://vimeo.com/10343502 •  http://vimeo.com/10343515

Thanks for your attention!

kristel@waag.org