10 UX Mistakes You Are (Probably) Making Right Now - DLSA 16
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Transcript of 10 UX Mistakes You Are (Probably) Making Right Now - DLSA 16
Lousy
#DSLA16
Disclaimer: There is no formula.
Disclaimer: There is no dark art.
Ongoing validation of assumptions.
Everyone ready?
Deliberate refusal to adopt technology.
MISTAKESUX
© Simone Giertz - https://goo.gl/Yxpm1J
Blindly copying your competition.
MISTAKESUX
Testing worthless options.
MISTAKESUX
© Sebastiaan de With - https://goo.gl/D5QR4K
Disregarding navigation bloat.
MISTAKESUX
Not talking to your customers.
MISTAKESUX
t
• tTHEME-LOCK™
MISTAKESUX
Designing for perfect data length and harmony, and not really ta…
MISTAKESUX
Willamette Valley Confectionary - http://goo.gl/B25XaA
Refusing to update or modify designs.
MISTAKESUX
Willful disregard for mobile.
MISTAKESUX
tl;dr:
You can’t be a tourist. Don’t copy. Be smart about testing. Clean your room. Listen to your customers. Don’t sacrifice design over theme. Use real (ugly) data. Know thyself. Always be iterating. Mobile is the front door.
Any questions?
Thank you very much!
Enjoy the Digital Summit!
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@michaelsalamon