10 Million LinkedIn Members Have Added Volunteer Experience & Causes Sections to their Profiles
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Transcript of 10 Million LinkedIn Members Have Added Volunteer Experience & Causes Sections to their Profiles
More than 10 millionLinkedIn members have
volunteer experience and/orcauses they support.
Where do they work?Large consulting firms like PwC and KPMG (especially
in Canada) have employees who want to give back.So do millennial-heavy companies like Uber and AirBnB.
Top large companies*
UBER.COM** PWC U.K. & CANADA
BERKSHIRE HATHAWAYHOME SERVICES
MOZILLA MAPLE LEAFSPORTS & ENTERTAINMENT
KPMG CANADACARE.COM** AIRBNB**
SUNGLASS HUT OLIVE GARDEN
Companies, excluding LinkedIn, with more than 500 employees globally.
Millennials make giving back a core part of their professional identity.
Who are they?
8%BABY BOOMERS &SENIOR LEADERS
21%GEN X &MID-CAREERPROFESSIONALS
MILLENNIALS
71%
4 out of the 5 colleges are based in Canada —perhaps Canadians really are nicer.
What collegedid they go to?
#1 WILFRID LAURIER
UNIVERSITY
#3 UNIVERSITY OF
VICTORIA
#4 DALHOUSIE
UNIVERSITY
#2 UNIVERSITY OF
EXETER
#5 SIMON FRASER
UNIVERSITY
4-year nonprofit institutions with more than 20,000 students and alumni on LinkedIn.
Where are they?Western Europe and Canada dominate when it
comes to do-gooder LinkedIn members.
While these countries have the highest proportion ofsocially-minded members, the U.S. leads in sheer number.
Here's where they're the most concentrated.
Top countries*
Countries with more than 200,000 LinkedIn members.
What nonprofitsdo they support?
Bigger nonprofits, across a diverse range of issue areas,resonate most with members.
* Normalized to the number of LinkedIn members who arein each relevant category, not members overall.
** A portion of these professionals work as affiliateddrivers, caregivers, and hosts, respectively.
Connect to impact
UNICEF
AMERICANRED CROSS
GREENPEACE
AMERICANCANCERSOCIETY
AMNESTYINTERNATIONAL
WORLDWILDLIFE
FUND
ST. JUDECHILDREN'SRESEARCHHOSPITAL
HABITAT FORHUMANITY
INTERNATIONAL
ASPCA
WOUNDEDWARRIORPROJECT
ADD VOLUNTEER EXPERIENCE OR
CAUSES AND ORGANIZATIONS YOU
SUPPORT TO YOUR PROFILE NOW!
Age
#10RALEIGH-DURHAM, NC
#6CORVALLIS, OR
#2FORT COLLINS, CO
#9MINNEAPOLIS-ST.PAUL, MN
#4LAWRENCE, KS
#1BLOOMINGTON, IN
#3LAFAYETTE, IN
Top U.S. locations*
#7STATE COLLEGE, PA
#5MADISON, WI
#8AUSTIN, TX
#2CANADA
#3NETHERLANDS
#5AUSTRALIA
#4IRELAND
#1DENMARK