10 Million LinkedIn Members Have Added Volunteer Experience & Causes Sections to their Profiles

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More than 10 million LinkedIn members have volunteer experience and/or causes they support. Where do they work? Large consulting firms like PwC and KPMG (especially in Canada) have employees who want to give back. So do millennial-heavy companies like Uber and AirBnB. Top large companies * UBER.COM** PWC U.K. & CANADA BERKSHIRE HATHAWAY HOME SERVICES MOZILLA MAPLE LEAF SPORTS & ENTERTAINMENT KPMG CANADA CARE.COM** AIRBNB** SUNGLASS HUT OLIVE GARDEN Companies, excluding LinkedIn, with more than 500 employees globally. Millennials make giving back a core part of their professional identity. Who are they? 8% BABY BOOMERS & SENIOR LEADERS 21% GEN X & MID-CAREER PROFESSIONALS MILLENNIALS 71% 4 out of the 5 colleges are based in Canada — perhaps Canadians really are nicer. What college did they go to? #1 WILFRID LAURIER UNIVERSITY #3 UNIVERSITY OF VICTORIA #4 DALHOUSIE UNIVERSITY #2 UNIVERSITY OF EXETER #5 SIMON FRASER UNIVERSITY 4-year nonprofit institutions with more than 20,000 students and alumni on LinkedIn. Where are they? Western Europe and Canada dominate when it comes to do-gooder LinkedIn members. While these countries have the highest proportion of socially-minded members, the U.S. leads in sheer number. Here's where they're the most concentrated. Top countries * Countries with more than 200,000 LinkedIn members. What nonprofits do they support? Bigger nonprofits, across a diverse range of issue areas, resonate most with members. * Normalized to the number of LinkedIn members who are in each relevant category, not members overall. ** A portion of these professionals work as affiliated drivers, caregivers, and hosts, respectively. Connect to impact UNICEF AMERICAN RED CROSS GREENPEACE AMERICAN CANCER SOCIETY AMNESTY INTERNATIONAL WORLD WILDLIFE FUND ST. JUDE CHILDREN'S RESEARCH HOSPITAL HABITAT FOR HUMANITY INTERNATIONAL ASPCA WOUNDED WARRIOR PROJECT ADD VOLUNTEER EXPERIENCE OR CAUSES AND ORGANIZATIONS YOU SUPPORT TO YOUR PROFILE NOW! Age #10 RALEIGH-DURHAM, NC #6 CORVALLIS, OR #2 FORT COLLINS, CO #9 MINNEAPOLIS-ST.PAUL, MN #4 LAWRENCE, KS #1 BLOOMINGTON, IN #3 LAFAYETTE, IN Top U.S. locations * #7 STATE COLLEGE, PA #5 MADISON, WI #8 AUSTIN, TX #2 CANADA #3 NETHERLANDS #5 AUSTRALIA #4 IRELAND #1 DENMARK

Transcript of 10 Million LinkedIn Members Have Added Volunteer Experience & Causes Sections to their Profiles

Page 1: 10 Million LinkedIn Members Have Added Volunteer Experience & Causes Sections to their Profiles

More than 10 millionLinkedIn members have

volunteer experience and/orcauses they support.

Where do they work?Large consulting firms like PwC and KPMG (especially

in Canada) have employees who want to give back.So do millennial-heavy companies like Uber and AirBnB.

Top large companies*

UBER.COM** PWC U.K. & CANADA

BERKSHIRE HATHAWAYHOME SERVICES

MOZILLA MAPLE LEAFSPORTS & ENTERTAINMENT

KPMG CANADACARE.COM** AIRBNB**

SUNGLASS HUT OLIVE GARDEN

Companies, excluding LinkedIn, with more than 500 employees globally.

Millennials make giving back a core part of their professional identity.

Who are they?

8%BABY BOOMERS &SENIOR LEADERS

21%GEN X &MID-CAREERPROFESSIONALS

MILLENNIALS

71%

4 out of the 5 colleges are based in Canada —perhaps Canadians really are nicer.

What collegedid they go to?

#1 WILFRID LAURIER

UNIVERSITY

#3 UNIVERSITY OF

VICTORIA

#4 DALHOUSIE

UNIVERSITY

#2 UNIVERSITY OF

EXETER

#5 SIMON FRASER

UNIVERSITY

4-year nonprofit institutions with more than 20,000 students and alumni on LinkedIn.

Where are they?Western Europe and Canada dominate when it

comes to do-gooder LinkedIn members.

While these countries have the highest proportion ofsocially-minded members, the U.S. leads in sheer number.

Here's where they're the most concentrated.

Top countries*

Countries with more than 200,000 LinkedIn members.

What nonprofitsdo they support?

Bigger nonprofits, across a diverse range of issue areas,resonate most with members.

* Normalized to the number of LinkedIn members who arein each relevant category, not members overall.

** A portion of these professionals work as affiliateddrivers, caregivers, and hosts, respectively.

Connect to impact

UNICEF

AMERICANRED CROSS

GREENPEACE

AMERICANCANCERSOCIETY

AMNESTYINTERNATIONAL

WORLDWILDLIFE

FUND

ST. JUDECHILDREN'SRESEARCHHOSPITAL

HABITAT FORHUMANITY

INTERNATIONAL

ASPCA

WOUNDEDWARRIORPROJECT

ADD VOLUNTEER EXPERIENCE OR

CAUSES AND ORGANIZATIONS YOU

SUPPORT TO YOUR PROFILE NOW!

Age

#10RALEIGH-DURHAM, NC

#6CORVALLIS, OR

#2FORT COLLINS, CO

#9MINNEAPOLIS-ST.PAUL, MN

#4LAWRENCE, KS

#1BLOOMINGTON, IN

#3LAFAYETTE, IN

Top U.S. locations*

#7STATE COLLEGE, PA

#5MADISON, WI

#8AUSTIN, TX

#2CANADA

#3NETHERLANDS

#5AUSTRALIA

#4IRELAND

#1DENMARK