10 internet marketing spending statistics that show how competitive online marketing is

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www.TheDigitalProspect.com Traffic Generation And Conversion Rate Optimization Using Content Marketing 10 Internet Marketing Spending Statistics That Show How Competitive Online Marketing Is:

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10 internet marketing spending statistics that show how competitive online marketing is

Transcript of 10 internet marketing spending statistics that show how competitive online marketing is

Page 1: 10 internet marketing spending statistics that show how competitive online marketing is

www.TheDigitalProspect.com

Traffic Generation And Conversion Rate Optimization Using Content Marketing

10 Internet Marketing Spending Statistics That Show How

Competitive Online Marketing Is:

Page 2: 10 internet marketing spending statistics that show how competitive online marketing is

Internet marketing spending has steadily been increasing each year which shows how online marketing has been rapidly growing and being used by several businesses for promoting their business online.

Page 3: 10 internet marketing spending statistics that show how competitive online marketing is

Here are statistics on digital marketing spending in 2010:

Some $154.4 billion was spent on direct and digital advertising in 2010, up 2.7% over 2009 levels.

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Of that amount, digital spending accounted for $27.7 billion, driven by search and targeted display advertising:

Search spending accounted for 56.3% of digital spending in 2010, reaching $15.6 billion, up 6.4% from 2009 levels.

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Display accounted for 33.6% of digital in 2010, reaching $9.3 billion, up 10.7%.

Email marketing accounted for 5.1% of digital, reaching $1.4 billion, up 8.6%.

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Mobile accounted for 3.2% of digital, reaching $0.9 billion in spending, up 30.8%.

Social apps and widgets, and listening platforms, together accounted for 1.4% of digital spending, reaching $0.4 billion, up 5.4%.

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Lead generation spending accounted for 0.7% of digital, reaching $0.2 billion, up 5.5%.

 US direct and digital advertising expenditures are forecast to reach $163.9 billion in 2011, up 6.2% from 2010 levels, according to a report from the Winterberry Group.

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Of that total, digital spending is expected to reach $31.6 billion, up 14.0% from the previous year.

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Content Creation Services:

List Of Reasons For Using ContentHow You Can Use Content In Your Business

What Are The Different Types Of Content We Can Create For Your Business?

Services We Offer:

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Conversion Rate Optimization (CRO) Services:

Why Is CRO important?Factors Affecting Conversion Rate

How Can You Increase Conversion Rate?What Are The Different Types Of Conversion

Rates?Factors Affecting Landing Page Conversion

RateWhy Is Email High Converting?

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USP Service:

Why Is An USP Important?What Are The Different Types Of USP

Services We Can Do For You?

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Research And Testing Services:

Why Is Research So Important?What Are The Different Types Of Research?

What Are The Different Research And Testing Services We Offer You?

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Traffic Services:

Why Is Traffic That Important?How Important Is Traffic For Your Business?

Why Is Content Marketing Important?How Can Content Marketing Bring Traffic?What Are The Different Types Of Traffic?

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Web Analytics Services:

Why Is Web Analytics So Important?What Are The Different Things We Can Do With

Web Analytics?What Web Analytics Questions Do You Need

Answered?How Can Web Analytics Be Used?

Practical Uses And Applications Of Web AnalyticsAchieving Business Objectives Using Web Analytics

Typical Process Of Web AnalyticsDifferent Kinds Of Web Analytics