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insights from Bill McGowan

This presentation consists of highlights from the interview with Moe Abdou,

founder & host of 33voices®.

Bill McGowanBill McGowan is the Founder of Clarity Media Group, a leading communications coaching firm dedicated to enhancing the reputations of corporate executives, celebrities and ath-letes through more clear and effective com-munication. Among the clients McGowan has coached: Jack Welch, Mary J. Blige, Eli Man-ning and American Idol winners. He is a two-time Emmy Award-winner, having reported, written and produced for shows such as ABC News 20/20; CBS News 48 Hours, Public Eye with Bryant Gumbel,, The Fox News Channel, among others. He has devised interviewing strategies for news figures including Connie Chung, Bryant Gumbel, Charlie Rose and Bill O’Reilly and has himself conducted thousands

@BillMcGowan22

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You’re in the company of a great communicator

when the story she’s telling is in sync with the key points she’s trying to convey.

you’ll find her delivery effortless.

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You’ll become an outstanding communicator when you personalize your delivery.Remember these seven principles:

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You’ll become an outstanding communicator when you personalize your delivery.Remember these seven principles:

Make your headline captivating

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You’ll become an outstanding communicator when you personalize your delivery.Remember these seven principles:

Think in visuals and compelling images

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You’ll become an outstanding communicator when you personalize your delivery.Remember these seven principles:

Be concise - long is boring

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You’ll become an outstanding communicator when you personalize your delivery.Remember these seven principles:

Be concise - long is boring

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You’ll become an outstanding communicator when you personalize your delivery.Remember these seven principles:

Capture the mood by adjusting your pace and tone of voice

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You’ll become an outstanding communicator when you personalize your delivery.Remember these seven principles:

Speak with conviction

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You’ll become an outstanding communicator when you personalize your delivery.Remember these seven principles:

Be genuinely interested in your audience

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You’ll become an outstanding communicator when you personalize your delivery.Remember these seven principles:

Remember Mad Man, Don Draper

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If you want your headline to trigger interest,make it concise, punchy, and somewhat of a tease.

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It’s wise to see the full arc of what you’re prepared to say

before you open your mouth.know what the finish line will look like.

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If you’re addressing a mistake or a missed opportunity,

start by owning it, sharing the lessons you learned,

and being concise of the actions to move beyond it.

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You can’t fake your curiosity,approach life with the mindset that each day,

and every individual you meet holds the possibility for you to learn something new.

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Remember that the essence of a great conversation

is to be present, to listen intently, and to ask meaningful & relevant questions.

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You’ll increase your chance of capturing attention when you let the beginning of your presentation

articulate a solution to a problemthat your audience can internalize.

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The purpose of listening is not to prepare your next response,

it’s to learn.

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Before taking Don Draper’s advice to change the conversation if you don’t like what’s being said,

make it a priority to validate the other person’s topic before moving on.

What’s the one thing that you always do before delivering an important presentation?

REALLY REFLECT...

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