10 Best Practices: Twitter for Rehab Therapists
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© 2013 WebPT, Inc. webpt.com | 866.221.1870
10 TIPS FOR REHAB THERAPISTS
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BASIC
RULES
KEEP IT SIMPLE WITH THESE
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Listen first
Talksecond
1
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Before you jump in, find out how your peers, clients, and industry insiders are using Twitter. Here's how to get started:
Do a quick search for your name and your business name to see what people are saying about you on Twitter.
Find relevant hashtags to see what your peers are saying about rehab therapy.
Here are a few to get you started:
● #SolvePT● #SocialPT● #PhysicalTherapy● #OccupationalTherapy● #SLPeeps● #BizPT
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Identify Your GOAL3
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Connect with fellow therapists and physicians?
You'll get more out of your Twitter experience if you have a specific goal in mind.
What's your main purpose on Twitter?
Provide your customers with support?
Stay on top of news and industry trends?
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4SHARE
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Share industry news, rehab therapy how-tos, updates for your clients, and anything else relevant to you and your profession.
@BigDawg: Good news! Dogs allowed on couch. @SmallerDawg: Great info;
See you there! RT @BigDawg: Good news! Dogs allowed on couch.
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Ask Questions 5
Ask questions of your followers to learn their top concerns, identify opportunities to improve your customer service, and show that you are listening.
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RESPOND@Duck1 thanks for the RT!
@RealDuck you're welcome. Have a great weekend!
6
Respond to compliments and criticisms promptly, professionally, and in real-time.
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REWARD YOURFOLLOWERS
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Tweet special offers, time-sensitive deals, and insider
scoops to your followers to make them feel LOVED.
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GO
TEAM
SUPPORT
!
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Retweet, favorite, and mention great tweets posted by your followers and peers. It's a
good way to SUPPORT the profession and show that you are part of the community.
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Establish your
VOICE
Think about how you'd like to be perceived on Twitter. Are you scholarly and professional, fun and carefree, or (we recommend) somewhere in between?
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Be a LEADER
10
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Build credibility by becoming a go-to resource for your followers. It's the first step to becoming a thought leader in your industry.
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For a more serious
discussion on
thought leadership
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Download
Beyond the Social Media Standard
Whitepaper(by clicking right here)
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What Next?Follow us on Twitter:
Like us on Facebook:
Connect on LinkedIn:
@WebPT
Facebook.com/WebPT
Linkedin.com/company/webpt
Guess What Else?
MORE SLIDES(this is a link)
Check out our blog: WebPT.com/resources/blog
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Want More?Top 10 Blog Posts on
Using Social to Market Your Practice
(you can click on this one, too)
WebPT believes in empowering the rehab community to achieve greatness in therapy practice. That’s why we created an intuitive, web-based electronic medical record software and combined it with exceptional, comprehensive practice management services. WebPT gives therapists peace of mind, so they can get back to what truly matters—their patients.