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November 2008

David Hall Sales Manager – New Business

Data Centre Hosting for the M-Business

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Operating in today's business environment is challenging enough for mid-sized businesses without having to keep up-to-date with the latest advances in technology

Your infrastructure needs to work faster and be available 24x7, 365 days a year

When your systems are down, time is lost, money is lost, and all eyes are on you. Even two minutes can feel like an eternity especially when your reputation is at stake

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What options are available to M-businesses?

Do-it-Yourself - this is an approach to managing IT systems, where a business retains complete ownership and responsibility for set-up, operations, maintenance and support with equipment physically located in their own offices

Do-it-Yourself - this is an approach to managing IT systems, where a business retains complete ownership and responsibility for set-up, operations, maintenance and support with equipment physically located in their own offices

Colocation/Infrastructure Outsourcing - this involves the sub-letting of space, power and network access within a purpose built, highly resilient data centre. The customer maintains the management of its IT systems & computing operations, however most colocation providers will offer a number of technical support packages and value added services

Colocation/Infrastructure Outsourcing - this involves the sub-letting of space, power and network access within a purpose built, highly resilient data centre. The customer maintains the management of its IT systems & computing operations, however most colocation providers will offer a number of technical support packages and value added services

Managed Hosting - businesses may choose to outsource their IT systems and computing operations. Outsourcers typically provide an end-to-end, customised solution for their customers, assuming responsibility for the physical infrastructure, management of a customer's IT systems & computing operations

Managed Hosting - businesses may choose to outsource their IT systems and computing operations. Outsourcers typically provide an end-to-end, customised solution for their customers, assuming responsibility for the physical infrastructure, management of a customer's IT systems & computing operations

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The data centre

• The data centre represents the core of an enterprises IT capability and its smooth operation is critical to business performance

• These facilities are designed for customers seeking secure, scalable data centre locations and connectivity

• They offer high levels of data and network security, with electrical and mechanical systems engineered with multiple levels of redundancy, and 24x7 protection against fire and natural disasters, such as:

environmental controls (cooling, fire suppression, etc.) redundant/backup power supplies redundant data communications/ network connections high levels of security (physical) access control raised flooring to enable cabling and cooling

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Types of data centres

Network independent

Network independent

Interconnection to multiple network service providers

Benefit of moving between network service providers

Proximity to internet hubs and other data centres users

Network operatedNetwork operated System integrator operated

System integrator operatedIn-houseIn-house

Typically offered by network service providers who own or manage networks

Limited to the numbers of connectivity options

Typically focus on the client

business processes

integrating multiple systems and applications

May choose to host and manage much of their own IT and server requirements

• Retain the direct control of some or all of their own data centres for security and other reasons

WholesaleWholesale

• Typically large buildings offering shell and core infrastructure

• Customer typically required to fit out individual space

• Limited connectivity options

• Operators typically outsource engineering support

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Services

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The typical evolution of a customer relationship

Colocation and power First line support Network services Other managed services

Initiate Establish Grow Develop

“I need a secure, reliable and

highly connected environment for

my servers.I could do with

some help setting it up and running it too.”

“I need a secure, reliable and

highly connected environment for

my servers.I could do with

some help setting it up and running it too.”

“I need to make sure that my

customers can always access my services. I can’t just rely on one network

provider.”

“I need to make sure that my

customers can always access my services. I can’t just rely on one network

provider.”

“My business has now expanded

and I need more space and a

disaster recovery/backup site.”

“My business has now expanded

and I need more space and a

disaster recovery/backup site.”

“My IT team is really stretched. I now need

to outsource some tasks that are not

necessarily my core focus.”

“My IT team is really stretched. I now need

to outsource some tasks that are not

necessarily my core focus.”

(e.g. data back up, managed services, system monitoring)

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Managed hosting

Managed hosting allows you to leverage the power of the internet and focus on your core competencies by outsourcing all or part of the management of your applications andinformation technology (IT) systems and/or online infrastructure

• Delivers value by addressing issues that directly affect revenue generating capabilities such as business continuity, solution availability, brand protection and company reputation

• Provides best-of-breed hardware, security, storage, and monitoring services with ongoing management – all backed up by Service Level Agreements (SLA)

These services are underpinned by advanced high-availability data centres whose infrastructures provide the highest level of physical security and operational reliability

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Lets companies focus on their core competencies & customer-serving activitiesLets companies focus on their core competencies & customer-serving activities

What customer value is created?

High availability ensuring data, applications & systems are continuously availableHigh availability ensuring data, applications & systems are continuously available

Gain access to industry, business & technology experts that few mid sized businesses possess on their own

Gain access to industry, business & technology experts that few mid sized businesses possess on their own

Reduces infrastructure costs, increase levels of connectivity and reliabilityReduces infrastructure costs, increase levels of connectivity and reliability

Improves service levels Improves service levels

Scalable solutions to enable growth as your business evolvesScalable solutions to enable growth as your business evolves

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What to look for in a hosting/colocation partner

• Financial Stability

You need to make sure that your provider is still going to be around in the next 12 months

• Connectivity

Network independent model

• Geographical location

Presence in key strategic markets

• Accreditations & registrations

Demonstrates commitment to service and technical excellence

• Scalability

Your needs may change as your business grows or new projects are taken on board

• Facility Infrastructure

Power, cooling, security etc

• Support

Support at all times, technical knowledge

• Services

Match your partner to your needs

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• Leading operator of premium network independent data centres in Europe

• 20 network independent data centres (with further sites announced in Milan, Paris and Stockholm)

• Offering a range of data centre and related value added services

highly flexible and scalable

including bandwidth, maintenance and security services

• Financially robust

Listed on UK LSE (TCY.L)

Inclusion in FTSE 250 and techMARK indices

Turnover H1 2008: £61.9m (34.2% vs H1 2007)

EBITDA: £16.8m (62.5% vs H1 2007)

TelecityGroup overview

Milan

Italy

Amsterdam

Netherlands

Paris

France

Dublin

Ireland

Stockholm

Sweden

1+14

1

2+1

1+1

London

Manchester

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1

United Kingdom

Frankfurt

Germany

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(a) Milan 2 opens in H1 2009, Paris 3 opens in H2 2009 and Stockholm 2 opens in H1 2009.

20 + 3(a) data centres across Europe

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