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Transcript of 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0...
![Page 1: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/1.jpg)
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07/30/13©2013 Digital Generation Inc. All rights reserved
Creative Innovation:- Liquid Video- Masthead interactive- Skin video- HTML5 Formats
Italy Team
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30/07/13©2013 Digital Generation Inc. All rights reserved
Liquid Video
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30/07/13©2013 Digital Generation Inc. All rights reserved
KINDER
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30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 5: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/5.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 6: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/6.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 7: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/7.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 8: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/8.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 9: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/9.jpg)
04/21/23
©2013 Digital
Generation Inc. All
rights reserved
9
![Page 10: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/10.jpg)
04/21/23
©2013 Digital
Generation Inc. All
rights reserved
10
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30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 12: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/12.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 13: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/13.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 14: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/14.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 15: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/15.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
![Page 16: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/16.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
Liquid video framework 2.0
goo.gl/W3yG9UOVERLAY TOP expanding 728x410 full video
goo.gl/xo0n1dOVERLAY TOP expanding 728X500 video + expand companion
goo.gl/NT0YBvOVERLAY BOTTOM expanding 728X410 full video
goo.gl/q9v8iDOVERLAY BOTTOM expanding 300X600 video + expand companion
goo.gl/QD2ZR2BOTTOM expanding 728x500 video + expand companion
goo.gl/3On48O
OVERLAY TOP FULL VIDEO expanding 945X360 video + expando companion
VPAID AFFIPERFgoo.gl/uVjZa0
![Page 17: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/17.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
Custom configurations
LIBERO - Liquid masthead interactive
RCS - Liquid skin video
goo.gl/P52Otp
goo.gl/5XM2Ky
![Page 18: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/18.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
Mediamind HTML5
![Page 19: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/19.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
Mediamind HTML5 overview
![Page 20: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/20.jpg)
Mediamind HTML5 overview
30/07/13©2013 Digital Generation Inc. All rights reserved
Standard siteM-site
Served in apps
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30/07/13©2013 Digital Generation Inc. All rights reserved
Mediamind HTML5 overview
![Page 22: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/22.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
Mediamind HTML5 overview
![Page 23: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/23.jpg)
30/07/13©2013 Digital Generation Inc. All rights reserved
Mediamind HTML5 overview
gif - jpg
standard - polite, expandable -
floating interstitial
ad hocdevelopment
![Page 24: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/24.jpg)
MediaMind - Formati Custom HTML5
30/07/13©2013 Digital Generation Inc. All rights reserved
goo.gl/PYG3Ht
![Page 25: 1 Magenta R 197 G 0 B 132 Dark Gray R 94 G 106 B 113 Medium Gray R 195 G 200 B 200 Black R 0 G 0 B 0 Black R 0 G 0 B 0 Warm Gray R 206 G 207 B 203 Navy.](https://reader036.fdocuments.us/reader036/viewer/2022062409/56649e7d5503460f94b7f656/html5/thumbnails/25.jpg)
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07/30/13©2013 Digital Generation Inc. All rights reserved
Thanks. Your turn