1 LOGO 2 Market chances for products manufactured not in accordance with the spirit of the European...

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1 1 EU M arkets PPE 2 0 0 3 -2 0 1 0 LOGO

Transcript of 1 LOGO 2 Market chances for products manufactured not in accordance with the spirit of the European...

Page 1: 1 LOGO 2 Market chances for products manufactured not in accordance with the spirit of the European Council Directive 89/686/EEC, as amended by directives.

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EU MarketsPPE

2003-2010

LOGO

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Market chances for products manufactured not in accordance with the spirit of the European Council Directive 89/686/EEC, as amended by directives 93/68/EEC, 93/95/EEC and 96/58/EC and not complying with the EN Norms are rapidly deteriorating.

This means that manufacturers should become familiar with both the European legal restrictions and the preferences of their potential clients. It is up to the manufacturers in developing countries to translate their apprehensions into an export expansion opportunity. However if they are to achieve this, they need to gather information concerning issues at the earliest possible stage.

PPE The market size:

contemplations,

considerations, forecasts

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PERSONAL PROTECTIVE

EQUIPMENT"Almost good is --------!!!!

EU MARKET =

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PPE EU Market 2003-2005

Guidance 2009 • What is a market ?• Products ? How many ?• Some figures• Actual situation• Statistics and purposes• Profile your market• Forecasts

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Trade figures

must be interpreted and used with extreme caution. The collection of data regarding trade flows has become more difficult since the establishment of the single market on the 1st January 1993. Until that date, trade was registered by means of compulsory customs procedures at border crossings, but, since the removal of the intra-EU trade borders, this is no longer the case.

PPE

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The way to and EU Market PPEvia ZS/BIA Erkrath Germany

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The market size: contemplations, considerations, forecasts

 

The total EU and EFTA market is estimated at € 15,000,000.00 including jeans for work and industrial use and including a limited number of uniforms (e.g. high profile career wear from bankers has not been taken into account). Forecast for the coming years is a fairly strong increase of approximately 4%. The main reasons for market growth are:

1. Strongly increasing social awareness 2. Health disasters “SARS” “AIDS” “MCD” “PP+CP”3. Climate changes (disasters like fluds,

volcano eruptions etc.)4. Terrorism (body bags, fire fighting)5. The obsolescence (aging) clause in the European Council Directive6. Harmonized norms7. Product Liability (litigation)8. Global mobility (cross cultural increase)

  

PPE

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1. Full Body protection EN 340-469-471 =40%2. Hand & Arm protection EN 388-407-420 =15%3. Foot & Leg protection EN 344-347 =10%--------------------------------------------------------------4. Air purification ”Respiratory” EN 149 5. Descender devices EN 341-361--------------------------------------------------------------6. Head protection EN 397-443

7. Hearing protection EN 358 8. Eye protection EN 352

EU Market 2003-2009 Product

groups

PPE

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• Importance ?• - JIT

• Product Liability- • Human Voice-• TQM-• ISO-• Packaging- • Product-• Clients-• ? ? ? …….

PPE

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Figure 5.1 EU imports of PPE by country in terms of value, 1999-2001

0

100

200

300

400

500

600

700

800

900

1000

Euro million

1999

2000

2001

PPE

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Table 5.3 Leading (10) supplying ctrs of PPE to the EU ranking value terms, 2001

Total PPE WorkWear Gloves FootW Head Eye AIR-P

1 China Tunisia Malaysia Italy Italy China USA

2 Malaysia China China Tunisia Japan Taiwan UK

3 Tunisia Poland Thailand China German USA Germa

4 Italy Morocco Belgium France China German Franc

5 Belgium Belgium India Germany France France NL

6 Germany Slovania Sri Lanka India SouthCo UK EIRE

7 France Czech Rep Pakistan Portugal Thailand Japan Italy

8 UK Bulgaria UK NL UK Belgium Swed

9 Thailand Romania USA Finland Spain Italy Spain

10 India Germany France Spain Sweden Austria Finlan

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PPE Growth Markets

2003-2009• Footwear

• Headgear• Eyewear• Breathing appliances Air purification

• Special Garments Still EU Production- much lower imports

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Table 5.9 Imports of workwear from area of developing countries in value, 2001 in € million

€ Total DC’s

ACP

%

CEEC’s

%

Medi-terr.

%

Asia

%

Central+ S-America

%

Africa

%

EU 612 1.5 8.1 51.0 39.0 0.1 0.3

France 175 4.0 0.1 86.6 9.3 0.0 0.0

Ger 125 0.5 21.0 40.2 38.1 0.2 0.0

Italy 68 0.0 6.4 34.7 58.9 0.0 0.0

UK 75 1.2 1.3 52.4 44.8 0.1 2.2

NL 56 0.9 25.4 33.7 39.9 0.1 0.010 Others 113 0.2 3.0 25.5 71.2 0.1 0.0Source: Eurostat

PPE

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Market size for PPE and workwear in the EU and major markets, 2001 (in € mln)

EU (15)

Germany

UK France Italy Spain Nether-lands

Other EU

countriTraditional workwear

2,010 604 332 329 239 115 88 303

Protective clothing

1,095 328 210 156 122 59 51 169

Corporate casualwear

269 49 56 35 41 20 34 34

Uniforms 715 194 139 121 102 49 14 96Total clothing

4,089 1,175 737 641 504 243 187 602

Other PPE

Gloves 1,022 248 202 165 160 75 45 127

Head, face and respiratory

1,004 272 192 126 109 111 75 119

Footwear 868 218 146 129 89 62 39 185Total PPE 6,983 1,913 1,277 1,061 862 491 346 1,033Derived from several sources

PPE

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EU imports of PPE by product group in terms of value, 2001

Austria 157 30 10 38 10 8Belgium 259 35 10 38 8 6Denmark 137 48 14 22 7 3Finland 65 47 2 29 12 5France 660 40 10 27 11 5Germany 797 42 12 32 6 4Greece 29 31 9 36 15 5Ireland 60 40 17 27 4 5Italy 430 27 17 37 6 6Luxembou 9 32 26 24 5 8

Netherlands

255 38 10 33 6 6

Portugal 34 12 23 38 13 8Spain 175 24 6 43 10 8Sweden 160 46 13 23 8 4United Kingdom

655 29 15 29 10 8

EU (15) 3,882 36 12 32 8 6

Source: Eurostat

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969

75

7

6

7447

4365

Imports of product groups in % of Euro (€) million

Clothing

Footwear

Gloves

Headgear

Glasses

Breathing appliances

PPE

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What is

PPE ? Device or appliance to be worn or held by an individual for protection against one or more health and safety hazards at work (OSH definition).

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Meaning of

?Conformité Europienne

European Conformity3 +1 categories PPE:

I: Simple design low risk protectionII: Medium design medium risk protectionIII: Complex design high risk protection0: Special appliances (army. police, rescue)

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Why

?• Motivation: in EU / EFTA

• = BIG business? No=?- Legislation Eur. Counc. Dir.

89/686/EEC- Buyers awareness- Public awareness + OSH conditions

• - Market entry chances

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PPE Footwear 2002Imports into EU

• Total € 474 mlns (+90 € previous)• 54% in value from other EU ctrs (61% in 1999 ,down 7%)--! No demoralization!!-- A+A 2001: 140 FW mfg !!

• Uppers leather 92% volume -1. Italy (32%) 8,6 mlns/prs -2. Tunisia (24%) -3. China (8%) -4. France (7%) -5. India (5%)

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Overview population and employment by economic activity in the EU, 2001EU, 2001

Population Labour force

Agriculture

Industry

Services

Unemployment rate

in %01-01-2002 in in % in % in %

in millions millionsAustria 8.1 3.8 3 29 68 5.4Belgium 10.3 4.3 2 25 73 8.4Denmark 5.4 2.9 4 17 79 5.3Finland 5.2 2.6 8 28 64 9.8France 59.3 25 4 25 71 9.7Germany 82.4 40.5 3 33 64 9.9Greece 10.6 4.3 20 21 59 11.3Ireland 3.9 1.8 8 28 64 4.1Italy 58 23.4 6 32 62 10.4Luxembourg

0.4 0.2 3 14 83 2.7

Netherlands 16.1 7.2 4 23 73 2.6

Portugal 10.3 5.5 10 30 60 4.3Spain 40.4 17 8 28 64 14Sweden 8.9 4.4 2 24 74 6United Kingdom

60.1 29.2 1 19 80 5.5

EU (15) 379.6 172.1 5 26 69 8.3Source: Eurostat (population) and CIA World Factbook 2001 (labour force etc.)

(labour force etc.)

PPE

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Table 5.8 Share of developing countries in EU imports, 1997-2001 (in % of value)

  1997 1999 2001

  in % of total

imports

in % of extra-

EU imports

in % of total

imports

in % of extra-

EU imports

in % of total

imports

in % of extra-

EU imports

Workwear/protec-tive clothing

45 61 47 61 44 56

Gloves 68 87 65 86 67 87

Footwear 19 76 26 79 34 85

Headgear 5 14 8 23 14 34

Glasses 18 28 22 34 31 47

Breathing appliances

2 8 2 7 3 10

Source: derived from Eurostat

PPE

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Review 2001-2002

Workwear and protective clothing

The Netherlands ranked fifth after UK and Italy, despite the rather low re-exports of workwear by this country (compared with casual wear, underwear, footwear etc.). Belgium ranked sixth before Sweden and Denmark.

PPE

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Material Developments

• Klopman Tunesia• Levi anti radiant jeans• DSM Dyneema 100 mln €1300/1600 tons yr• Up to 4500 yr = +40%• Bullet proof panels USA #1 market• Application projectiles• Waistcoats/jackets• Helmets, vehicle armours• Cockpitdoors, footwear• I.P.R. Prem. Vision• Dupont Lycra • Bags producers “Bangla”

PPE

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Table 5.7 EU imports of protective gloves by type of used materials (million pairs), 1996-2001 

RubberLeather

Cotton

Total gloves

% change

  Surgical

Household

Oth-ers

Totalrubber

   

1996 1,53 429 1,20 3,171 326 114 3,611 -

1997 1,71 489 1,19 3,394 322 145 3,861 + 6.9%

1998 1,73 470 1,42 3,628 347 141 4,116 + 6.6%

1999 1,78 496 1,61 3,891 341 151 4,383 + 6.5%

2000 1,70 476 1,86 4,050 352 171 4,573 + 4.4%

2001 1,83 454 1,80 4,095 337 174 4,606 + 0.7%

Source: Eurostat PPE

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Forecast

The center segment of “CE” markets will face difficulties. Level and bottom wise, price-quality related there is a stable market. The Personal Protective Equipment industry has no high profile nor price image (yet).

The niche to work on in the years to come will consist of “Stories”, while “Total Packaging” (all kind of PPE) demand from buyers side will increase, as well as demand for more anticipation in the field of Value Added Products or VAP’s.

(Country) Clustering, consumer marketing, “fashionising” the strict and imperative designing rules of the PPE norms for manufacturers in developing countries will become a “must”.

PPE

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Manufacturers and exporters in developing countries will have to comply more and more with harmonized European technical regulations and standards. The European Union or EU is the biggest single market in the world. This also counts for products falling under the European Council Directive 89/686/EEC, as amended by directives 93/68/EEC, 93/95/EEC and 96/58/EC. Personal occupational, safety and health (OSH) awareness is continuously expanding. Bearing in mind safety on the workplace, consumers, employees and employers are becoming increasingly interested in safer products.

PPE The market size:

contemplations,

considerations, forecasts

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Review 2001-2002 Workwear and protective clothing

Germany again consolidated its leading position as an importer of workwear and protective clothing in the period under review. German imports share decreased considerably in terms of value and in volume. France retained its second position after Germany, however, the distance between these countries became much smaller.

PPE

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Practical example

• PU coating on knitted PA (stretch PU), base material is a knitted

• polyamide 6 of around 90 gr/m2 wich is coated with PU (lamination), total

• weight is around 185-190 gr/m2 This is used for garments which are weldedwith HF machines (High frequent machines)

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Practical example

• Oxford Nylon with breathable PU coating (+-190g/m2)3000-4000 mmhydrostatic head and breathability of 5000-5500 g/m2/24hrs.

• These materials are all water repellent treated as well and are used for winter parka's (see gore-tex style parka's) and other garments. The materials are stitched and then waterproof taped on the seams.

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Winners & Losers IQuota abolishment after 2005

• Brussels Conference 5-6/5/03 – By Pascal Lamy – Eur. Commision for Trade

• 70 Countries 800 Participants• Minister Anwar Chuwdury BD=

– 100% child labour free– 25% rule must be adopted

PPE

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Winners & Losers IIQuota abolishment after 2005

• Champion Winner is China• India-Pakistan (vice champions)• Losers

Bangladesh-Indonesia-Thailand-Vietnam-Mexico-Turkey-Tunisia-Morocco

• 1,7 mlln jobs in Bangladesh• 850,000 job losses (80% females)

• Gherzi Swiss consult

PPE

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• Why China?-40% undervalue of the state currency-State industry does not apply the “normal”

bookkeeping price setting rules• Lu Fuyuan Chinese Min. of Trade (SARS) ref

- 2 stressed representatives• India one way rule country

-KK Jalan co-secr. IMfText / Bill Lakin DG Euratex

• China exp versus USA imp15.15%-19.38%• China exp versus EU imp 8.5%-10.8%

Winners & Losers III Quota abolishment after 2005

PPE