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Food and Agriculture Organization of the United Nations (FAO)

IHC Seoul 2006FAO-MAF Korea Joint Workshop

Enhancing Production and Consumption of Safe and High Quality Fruit and Vegetables

Introduction to FAO-WHO Initiative on

Fruit and Vegetable Consumption for Health

Alison HodderHorticultural Crops Group, FAO

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Fruit and vegetables for healthFruit and vegetables for health

Simple messages:Simple messages: Increased consumption of fruit and vegetables desirable Increased consumption of fruit and vegetables desirable

within the context of ensuring a better general dietary within the context of ensuring a better general dietary pattern pattern

400g daily per capita intake of a 400g daily per capita intake of a varietyvariety of fruits and of fruits and vegetables – a vegetables – a population goalpopulation goal

Role of F&V in diets equally relevant, whether for Role of F&V in diets equally relevant, whether for preventing (malnutrition-related) micronutrient preventing (malnutrition-related) micronutrient deficiency or prevention of (over-nutrition-related) deficiency or prevention of (over-nutrition-related) non-communicable diseasesnon-communicable diseases

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Vegetables Fruit

Av. per Capita Fruit & Veg. Supply 2001

Intake goal

Supply/consumption of fruit and Supply/consumption of fruit and vegetables - how are we doing?vegetables - how are we doing?

Averages mask variations Averages mask variations among regions, countries and among regions, countries and communities within themcommunities within them

Average supply figures need to Average supply figures need to be corrected for realistic post-be corrected for realistic post-harvest losses and wastageharvest losses and wastage

Allowing for estimated losses Allowing for estimated losses and wastage, a gap emerges and wastage, a gap emerges between actual availability and between actual availability and need based on intake goals - need based on intake goals - indicating potential for growthindicating potential for growth

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VegetablesVegetables

Supply/Cap/Yr (kg)Supply/Cap/Yr (kg)

YearYear

19651965 20002000

ChinaChina 56.856.8 205.4205.4

IndiaIndia 39.939.9 62.562.5

ItalyItaly 151.9151.9 185.5185.5

JapanJapan 117.6117.6 111.6111.6

MongoliaMongolia 13.413.4 21.221.2

MoroccoMorocco 48.248.2 105.9105.9

SomaliaSomalia 6.96.9 9.49.4

SpainSpain 149.1149.1 157.1157.1

U.S.A.U.S.A. 90.690.6 125.8125.8

ZambiaZambia 32.232.2 23.223.2

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FruitFruit

Supply/Cap/Yr (kg)Supply/Cap/Yr (kg)

YearYear

19651965 20002000

ChinaChina 4.04.0 41.641.6

IndiaIndia 26.426.4 41.541.5

ItalyItaly 111.1111.1 141141

JapanJapan 38.438.4 5151

MongoliaMongolia 2.42.4 7.37.3

MoroccoMorocco 28.528.5 63.163.1

SomaliaSomalia 5151 25.525.5

SpainSpain 60.160.1 116.9116.9

U.S.A.U.S.A. 76.276.2 124.8124.8

ZambiaZambia 12.012.0 9.69.6

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The challenge of boosting The challenge of boosting consumptionconsumption

Increasing consumption key to realising Increasing consumption key to realising potential contribution of fruit and vegetables potential contribution of fruit and vegetables to health, income, food securityto health, income, food security

2 major determinants:2 major determinants: nutrition education: public awareness about nutrition education: public awareness about

importance of F&V in balanced dietsimportance of F&V in balanced diets a competent, efficient supply chaina competent, efficient supply chain

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Areas of emphasis and Areas of emphasis and interventionintervention

Addressing supply chains/consumer domains at various Addressing supply chains/consumer domains at various levels:levels:

1.1. home gardenhome garden – nutrition and food security orientation – nutrition and food security orientation2.2. urban and peri-urban horticultureurban and peri-urban horticulture – nutrition and – nutrition and

livelihood orientationlivelihood orientation3.3. commercial, specialized productioncommercial, specialized production – income and – income and

consumer health orientationconsumer health orientation over-arching framework needed to facilitate working over-arching framework needed to facilitate working

linkages and value-adding around these very different areas linkages and value-adding around these very different areas of activityof activity

linkages, partnerships, strategic alliances to ensure an linkages, partnerships, strategic alliances to ensure an integrated approach to policy, strategy and technology integrated approach to policy, strategy and technology developmentdevelopment

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Interventions targeting different supply Interventions targeting different supply chains/consumer domainschains/consumer domains

1. Home gardens1. Home gardens Receives low priority even where important: need for Receives low priority even where important: need for

policy workpolicy work Integrated nutrition education and horticulture extension Integrated nutrition education and horticulture extension

programmesprogrammes A clear link with school gardens and horticultural A clear link with school gardens and horticultural

educationeducation

2. Urban and peri-urban horticulture2. Urban and peri-urban horticulture there is nothing new about peri-urban horticulturethere is nothing new about peri-urban horticulture the challenge is not so much to promote it, but rather, to the challenge is not so much to promote it, but rather, to

enable, support and organize itenable, support and organize it

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Interventions targeting different supply Interventions targeting different supply chains/ consumer domainschains/ consumer domains

3. Commercial & specialized production3. Commercial & specialized production Income, market and diet/consumer health orientation Income, market and diet/consumer health orientation

possibilitiespossibilities Role of GAP increasingly important to ensure food safety Role of GAP increasingly important to ensure food safety

and worker health, environmental sustainability, economic and worker health, environmental sustainability, economic efficiency, social responsibility and hence access to marketsefficiency, social responsibility and hence access to markets

Potential for smallholders’ involvement through contract Potential for smallholders’ involvement through contract farmingfarming

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FAO-WHO Joint Initiative FAO-WHO Joint Initiative Promoting Fruit and Vegetable Promoting Fruit and Vegetable

Consumption for HealthConsumption for Health Kobe Kobe FrameworkFramework promoting interdisciplinary action, national promoting interdisciplinary action, national

initiatives based on health-agriculture-trade partnershipsinitiatives based on health-agriculture-trade partnershipsFAO & partners:FAO & partners: nutrition educationnutrition education capacity building for improving efficiency, quality and food capacity building for improving efficiency, quality and food

safety in production, post-harvest, marketingsafety in production, post-harvest, marketingWHO & partners:WHO & partners: generic promotion of F&V as healthy food with strong public generic promotion of F&V as healthy food with strong public

health sector endorsementhealth sector endorsement design of programmes with impact monitoring and evaluation design of programmes with impact monitoring and evaluation

built in as essential elementsbuilt in as essential elements

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Overall aims and objectives of this Overall aims and objectives of this workshopworkshop

Main aims:Main aims: Exchange of ideas on implementing the “Kobe Exchange of ideas on implementing the “Kobe

Framework” for promoting fruit and vegetable Framework” for promoting fruit and vegetable consumption at national level among consumption at national level among horticulture and health/nutrition experts from horticulture and health/nutrition experts from East Asian countries;East Asian countries;

Foster and strengthen the collaborative work Foster and strengthen the collaborative work between health and agriculture sectors for fruit between health and agriculture sectors for fruit and vegetable promotion.and vegetable promotion.

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Overall aims and objectives of this Overall aims and objectives of this workshopworkshop

Objectives and process:Objectives and process: review the existing fruit and vegetable policies, review the existing fruit and vegetable policies,

programmes and activities already ongoing in Asian programmes and activities already ongoing in Asian countriescountries;;

characterize fruit and vegetable production and characterize fruit and vegetable production and consumption in Asian countriesconsumption in Asian countries;;

identify elements of country-specific identify elements of country-specific programmes/action plans on implementing the programmes/action plans on implementing the WHO/FAO Framework for promoting fruit and WHO/FAO Framework for promoting fruit and vegetables at national level.vegetables at national level.

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IHC Seoul 2006FAO-MAF Korea Joint Workshop

Enhancing Production and Consumption of Safe and High Quality Fruit and Vegetables

Thank you