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CU Road PalProgram Overview

What is CU Road Pal?• Created exclusively for credit union members• Provides unparalleled service and unprecedented value in roadside

assistance– From little incidents like being locked out of a vehicle to bigger troubles like needing a

tow truck, CU Road Pal keeps members moving on the road

• Members are covered in any non-commercial vehicle they travel• Professional customer service team 24/7/365 to assist members

– Nearly 38,000 service providers across the U.S. and Canada– To add a service provider email: vendorrelationsdept@autoknight.com

• CU Road Pal is powered by Auto Knight Motor Club, a wholly owned company of Fortegra Financial– Fortegra Financial is a NYSE listed company (Symbol: FRF) headquartered in Jacksonville,

FL with a 40 year unblemished record of service delivery and claims payments

• Credit unions are eligible to receive marketing reimbursements when members purchase memberships in CU Road Pal

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CU Road Pal• Enhance member value: Get the safety

and security of roadside assistance and more for less than $1 per week* with CU Road Pal. From little incidents like being locked out of a vehicle to bigger troubles like needing a tow truck.

• Earn non-interest income: Marketing reimbursements range from $5-$9 per plan, based on plan type.

• Professional customer service team to assist members 24/7/365 with 38,000 service providers across the U.S. and Canada

• Membership card/welcome kit

*Based on individual roadside assistance plan

Plan Comparison

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Plan AAA (Standard) CU Road PalIndividual (Annual) $51.00 $47.00Individual + 1 $77.00 $58.00Family Plan (up to 4 people) $129.00 $69.00Family Plan + 1 (up to 5 people) $155.00 $80.00Family Plan + 2 (up to 6 people) $181.00 $91.00Sign Up Fee $15.00 $0.00

Benefits Emergency Road Assistance – tire change, jump start, fuel, mechanical impairment Included IncludedFuel Delivery Service At Cost of Fuel At Cost of Fuel

Emergency Tow or extrication/winchingIncluded

tow up to 5 milesIncluded

tow up to 10 miles Travel Interruption Protection Up to $600 Up to $300Limited Legal Fee Reimbursement Up to $500 Up to $200

Vehicle Lock-OutIncluded

Up to $50 benefitIncluded

Up to $75 benefitTravel Materials (Maps) Free FreeEmergency Ambulance NA $150

CU Road Pal Plan Benefits

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Service Description Benefit

Emergency Roadside Assistance Service call to member’s disabled vehicle including; tire change, jump start, fuel, breakdown, mechanical impairment

INCLUDED – SIGN AND DRIVEUp to $75.00 benefit maximum

Emergency Tow and/or Extrication

Service call to tow and/or extricate member’s disable vehicle. 10 mile tow range or up to maximum benefit.

INCLUDED – SIGN AND DRIVEUp to $75.00 benefit maximum

Emergency Lockout Serviceperson or locksmith service call to open locked vehicle INCLUDED – SIGN AND DRIVEUp to $75.00 benefit maximum

Flat Tire Repair Flat tire repair expense Up to $15.00 benefitReimbursed expense

Fuel Delivery Service Delivery of fuel to member’s vehicle, fuel charges apply Up to $15.00 benefitReimbursed expense

Emergency Ambulance Service Ambulance fees to transport member from vehicle accident to hospital Up to $150.00 benefitReimbursed expense

Travel Interruption Protection Lodging or journey continuation while your car is being repaired or if your car becomes disabled more than 100 miles from home.

Up to $300.00Reimbursed expense

Map Service Member contacts customer service and requests maps showing the best route to any destination in the U.S. or Canada

FREE

Traffic Court Defense Fees paid to your attorney to defend you in court on traffic ticket $100.00Reimbursed expense

Legal Fees Fees paid to your attorney to collect for damage and/or personal injuries sustained by you in a car accident

$100.00Reimbursed expense

Plan Pricing

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Each plan price is for a 12-month period

Plan Type Price

Individual $47.00

Individual + 1* $58.00

Family (up to 4)* $69.00

Family +1 (up to 5)* $80.00

Family +2 (up to 6)* $91.00

*Drivers residing in the same household. Drivers are covered in any vehicle they travel.

Family plans offer the best value!

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Marketing Reimbursements

Enrolled credit unions are eligible to earn $5 - $9 per membership– The marketing reimbursement is paid annually – December of each calendar year– Membership renewals eligible for marketing reimbursements

Member Price - Individual

Member Price - Individual + 1

Member Price – FamilyUp to 4

Member Price – FamilyUp to 5

Member Price – FamilyUp to 6

Member Price $47 $58 $69 $80 $91Credit Union Marketing Reimbursement $5 $6 $7 $8 $9

Member Experience

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* Payment options include credit union debit and credit card

Member is directed to the LMCU Auto Club

page.

Member enrolls online via credit union

marketing efforts.*

Member receives PDF of temporary

membership card on screen.

Membership kit with membership card and welcome letter arrives

in 5-7 days.

Member utilizes benefits as necessary.

Member renews prior to expiration

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LMCU Landing Page

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CU Road Pal Microsite

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Member Account Portal

Membership Card/Welcome Kit• Members will receive a temporary PDF membership card on screen

immediately following enrollment• Members will receive their welcome kit within 5-7 business days

after initial enrollment• Welcome kit includes

– Welcome Letter– Membership card– Terms and Conditions document– Love My Credit Union Rewards All Bundle insert

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Marketing MaterialsThe Love My Credit Union Rewards team has created original marketing materials to promote the program as part of your marketing plan. Marketing materials are available for both individual and bundle programs. All marketing materials are available to enrolled credit unions FREE of charge!

• Partner logos• Posters• Statement inserts• Newsletter articles• Web banners• Emails• Social media content

Visit www.lovemycreditunion.org/partnercenter to obtain your free bundle and individual partner marketing materials!

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Streamlined MarketingBundle marketing requirements:

• One direct-to-member communication each quarter.• Banner placement on the website within 30 days of enrollment and

continuously thereafter.• Lobby materials displayed continuously.

If your credit union is also enrolled in the TurboTax program, it must be marketed in Q1 only in addition to the marketing requirements for the bundle program.

Individual program marketing requirements:If a credit union chooses not to enroll in a bundle, the following marketing requirements apply for each individual program they are enrolled in:

• One direct-to-member communication for at least 3 of 4 calendar quarters.• Banner placement, home page preferred, within 30 days of enrollment and

continuously thereafter.• Lobby materials displayed continuously.

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Direct-to-Member Communication Options

Quarterly Member Marketing Requirement Options:• Quarterly paper statement inserts or e-statement onsert

• Must reach at least 95% of members. (Text only statement messaging is not acceptable to meet requirement).

• Direct mail promotion • Must reach at least 75% of members.

• Quarterly newsletter article and/or ad• Must reach at least 95% of members.

• Email marketing message• Can be used to fulfill one quarterly requirement if credit union will email to at

least 50% of members. If credit union will email to 75% or more members, this tactic can be used multiple times.

• Program banner and URL link on home banking/online banking pages• Must be displayed for at least one quarter. Can only be used to fulfill one

quarterly marketing requirement. This option is in addition to the web banner requirement.

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Bundle Options• Market Love My Credit Union Reward discounts together as one with multi-partner web

banners, inserts, newsletter articles, posters and more!• One set of simple marketing requirements • Annual non-interest income from Sprint, CU Road Pal, DIRECTV and ADT

All Bundle: Includes all of the Love My Credit Union Reward partners – Sprint, TurboTax, CU Road Pal, DIRECTV, ADT, Love to Shop, and Allied

Home Bundle: Includes partners with home products and services –Sprint, DIRECTV, ADT, and Allied

Invest in America: Includes partners with discounts from U.S. based companies – TurboTax, CU Road Pal, DIRECTV, and Allied

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Enrollment: Easy 4 step processStep 1: Go to www.lovemycreditunion.org/partnercenter

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Enrollment: Easy 4 step processStep 2: Click on myDashboard and log in using your credentials. New users will be prompted to create a login.

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Enrollment: Easy 4 step processStep 3: Review individual and bundle programs to decide which programs can best help grow your credit union’s core products and services. Click on Enroll for the program(s) you want to enroll in.

Enroll

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Enrollment: Easy 4 step processStep 4: Read over the enrollment form then click submit. You’ll see your credit union is enrolled in myDashboard and receive an instant welcome email.

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Learn More• Request an account for Partner Center access to receive Love My Credit

Union Rewards communications and program information

• We have a dedicated team of Client Service Representatives, Client Managers, and National Business Consultants, all here to serve you. Contact us at clientsupport@cusolutionsgroup.com

Promotional Opportunity• Promotions are easier and more affordable with CU Road Pal!

– Driving Auto Loans– New Membership Welcome– Employee Rewards

• Through a specially built portal, your credit union can purchase up to 100 CU Road Pal memberships, in one transaction, at a savings of $10 off the member price

• Plus, you'll still earn marketing reimbursement funds with each membership purchase -- for a combined savings of between 20%-24%

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CU Road Pal Promotional Pricing

• Buying your promotional memberships is an easy five step process:• Log into the Love My Credit Union Rewards Partner Center• Click on Credit Union Marketing Materials• Click on CU Road Pal Marketing Materials• Go to the CU Road Pal Promotional Membership Enrollment portal• Enter each member's information, up to 100 at a time, and pay by credit or debit cardAs you plan your next promotion or your 2015/2016 marketing plan, make sure to include CU Road Pal discounted memberships to help drive success.

Member Price – Individual

Member Price - Individual + 1

Member Price – FamilyUp to 4

Member Price – FamilyUp to 5

Member Price – FamilyUp to 6

Member Price $47 $58 $69 $80 $91Credit Union Promotional Price $37 $48 $59 $70 $81Credit Union Marketing Reimbursement $5 $6 $7 $8 $9

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Promotional Enrollment Portal

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Promotional Enrollment Portal

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Peninsula Best Practice

Fall Newsletter

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Money One Best Practice

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Bethpage FCU

Summary

• Comprehensive roadside assistance benefits for your members–Unparalleled service, unprecedented value– “always here when you need us”

• Great promotional opportunity• Credit unions to earn marketing

reimbursements

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Contact Information

Please contact your National Business Consultant with questions

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Jessica LutzCU Solutions GroupDirect: 734-793-3573Jessica.Lutz@cusolutionsgroup.com

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Client Support855-607-2300 #2info@CURoadPal.com