1. BeRich intro 110519
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Transcript of 1. BeRich intro 110519
BERICH CORPORATION
BERICH INTRO19/05/2011
04/13/2023 Nội dung đang trình bày 2
Content
• Overview• Products• Phase 1• Statistics
BERICH CORPORATION
OVERVIEW
Overview
• Web portal
– Targets: individuals non-professional in finance
Personal
finance
Auto-Consultin
g
OnlineCommuni
ty
OnlineEducatio
n
Overview
• Vision 2015– Advisory systems trusted and used by the most users in
Vietnam– The largest and the most useful communities for individual
investors in Vietnam
• Core values– Simple– Convenient– Integrity– Effective
BERICH CORPORATION
PRODUCTS
Products
• Phase 1 (2011-2012)– BeRich Stock Advisor – BeRich Stock Community– BeRich Saving
Products
• Phase 2 (2013-2014)– Auto-consulting products:• bond, gold, foreign currency, • real estate, • pre-startup… -> overview layer
– Online community and education products: • article system, • games, TV show…
Products
• Phase 3 (2015)– Fund (individual customers)– Go global (Asian)– Go offline (education)
BERICH CORPORATION
PHASE 1
Phase 1
BeRich Stock Advisor
• Cash• Time• Favourite industries
User
BeRich
Saving
Spending
management
Warning
unusual
expenses
Spending
auto-consult
ing
…
BeRich Stock Community
• Predict stocks• Comments & blogs
Member
Phase 1
• BeRich Stock Advisor – Demonstration (Vietnamese)
• BeRich Stock Community– Demonstration (Vietnamese)
• BeRich Saving– Demonstration (Vietnamese)
Phase 1
Timeline Actions
March & April: Launch BeRich Stock Advisor & a feature of BeRich Saving as added value
28/03/2011 Launch #1: Invited guests
09/04/2011 Launch #2: Social networks
27/04/2011 Launch #3: Forum seeding
June: Launch BeRich Stock Community & BeRich Saving
June SEO
July Media
BERICH CORPORATION
STATISTICS
Statistics
09/04 – 19/05/2011 (just introduced website via FB Page)
– Google Analytics• 1877 visits – 895 visitors• 9407 pageviews – 5.01 pages/visit – 229 pageviews/day• 6:31 average time on site
– Database: 87 users (interested in BR Stock Advisor)• 45% male 25-34• 28% male 18-24
– Facebook insight• 40% male 25-34• 34% male 18-24
04/13/2023 Nội dung đang trình bày 16