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Transcript of 1 APEC/ADOC Forum Digital Opportunity in Social and Economic Context - D.O. by Service - October 7,...
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APEC/ADOC ForumAPEC/ADOC Forum
Digital Opportunity Digital Opportunity in Social and Economic Contextin Social and Economic Context
- D.O. by Service -- D.O. by Service -
October 7, 2009
DR. Makoto YokozawaNomura Research InstituteProfessor of MOIS Labo., Kyoto Universityhttp://www.mois.asia/BIAC ICCP Vice Chair.
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Focused IssuesFocused Issues Digital Opportunity for WHO?Digital Opportunity for WHO?
– ICT4ALL, but who will be the next?ICT4ALL, but who will be the next? Social and Economy Aspect of Digital OpportunitySocial and Economy Aspect of Digital Opportunity
– In the Economy Crisis, what will be expected by DO?In the Economy Crisis, what will be expected by DO?– DO of the “NEXT Billion” will save the Global EconomyDO of the “NEXT Billion” will save the Global Economy
Cloud Computing and Digital OpportunityCloud Computing and Digital Opportunity– A Magic to turn your $100 PC to a Full Powered DeviceA Magic to turn your $100 PC to a Full Powered Device– Do not buy a computer, JUST USE IT!Do not buy a computer, JUST USE IT!
What’s up in Japan?What’s up in Japan?– Numbers and NewsNumbers and News– SME, Small and Medium size Enterprise CloudsSME, Small and Medium size Enterprise Clouds– Public Service Clouds for everyone and ID issuesPublic Service Clouds for everyone and ID issues
Concluding RemarksConcluding Remarks– Innovation and DOInnovation and DO– Anti-Global Warming Concern, another reason for DOAnti-Global Warming Concern, another reason for DO– NEED TO COLABORATENEED TO COLABORATE
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Digital Opportunity for WHO?Digital Opportunity for WHO? Digital Opportunity for WHO?Digital Opportunity for WHO?
– ICT4ALL, but who will be the next? …… Many “nexts”.ICT4ALL, but who will be the next? …… Many “nexts”.
Women? Disabled people?Women? Disabled people? Poverty? Richness?Poverty? Richness?
– DO for the people in the developing DO for the people in the developing world, will drive the global economy.world, will drive the global economy.
Business? People on the street?Business? People on the street?– Think about DO in the small and micro Think about DO in the small and micro
business, or DO for the farmers, business, or DO for the farmers, fishermen…fishermen…
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Social and Economy Aspect of Social and Economy Aspect of Digital OpportunityDigital Opportunity
– In the Economy Crisis, what will be expected by DO?In the Economy Crisis, what will be expected by DO?– DO of the “NEXT x Billion” will save the Global EconomyDO of the “NEXT x Billion” will save the Global Economy (x = 4 or more?)(x = 4 or more?)
“The Next 4 Billion”, 2007
“Bottom of the Pyramid” by C.K. Prahalad
Riches >20,000USD Riches >20,000USD
Middles 3,000 - 20,000USD Middles 3,000 - 20,000USD
Bottoms Under 3,000USD Bottoms Under 3,000USD
Annual IncomeInclusion of BOP will be essential to further develop the world economy.
It will be as well important for the “Riches” in rich countries.
“Global Inclusion” will stimulate innovation.
Inclusion of BOP will be essential to further develop the world economy.
It will be as well important for the “Riches” in rich countries.
“Global Inclusion” will stimulate innovation.
Likewise, for SMEs
Global GiantsGlobal Giants
Middle scale businessesMiddle scale businesses
Small businessesSmall businesses
Micro businessesMicro businesses
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DO by Service DO by Service Cloud Computing and Digital OpportunityCloud Computing and Digital Opportunity
A Magic to turn your $100 PC to a Full Powered DeviceA Magic to turn your $100 PC to a Full Powered Device– ““Cloud Computing” is …..Cloud Computing” is …..
Just like Google Mail, Google Docs, Amazon EC2 and Salesforce.comJust like Google Mail, Google Docs, Amazon EC2 and Salesforce.com ““Digital Opportunity by Service” will expand the Opportunity EfficiencyDigital Opportunity by Service” will expand the Opportunity Efficiency OLPCs, NetBooks and used PCs can access to the ServicesOLPCs, NetBooks and used PCs can access to the Services
Do not buy a computer, JUST USE IT!Do not buy a computer, JUST USE IT!– Only a minute to thousands of software, such as dictionaries, drawing, spreadsheets, Only a minute to thousands of software, such as dictionaries, drawing, spreadsheets,
presentation and videos.presentation and videos.– Only a few days to be a service provider Only a few days to be a service provider
Internet Access
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The DifferenceThe Difference
Digital Opportunity by ProductsDigital Opportunity by Products– You’ll have to:You’ll have to:
Digital Opportunity by ServiceDigital Opportunity by Service– You’ll only need:You’ll only need:
The Internet
Powerful Computers are Ready to Use for You!
Copyright ( C ) 2009 Nomura Research Institute, Ltd. All rights reserved.
DO by Service
What is SaaS ( Software as a Service)?
Do not “Buy Software”, just USE it, in many cases, “FREE!”OLPC and Costly PCs can be the most “ADVANCED” DO tools.DO NOT BOTHER YOU BY “Installing, Updating, Learning and Paying”All Functions are on the NET, and they are ready to user anytime.
The Internet
Users
Users
Application Hosting
Data Centers
Application Vendors
Browser
OLPC or Costly PCs
Applications
Pay as much as you use
Maintained in good conditions by service providres
Copyright ( C ) 2009 Nomura Research Institute, Ltd. All rights reserved.
DO by Service ……..What is the Cloud Computing?
Scalable and Flexible ICT Infrastructure
Device independentPay as much as You used
$$
Highly Virtualized andUtilized
AnywhereCOSTLY
Easy
Always New!
Secure and Resilient
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Global Innovation Required for Economy CrisisGlobal Innovation Required for Economy Crisis
2007 2010 2015 2020
Value added by Improving Productivity
Value added by Elimination of Bottlenecks
Value added by Hidden Innovation
Mobile phone, Digital TV, Digital cameras, Digital Contents, NFC payments
E-Governments, e-community, medical care, health, tied closely with daily lives
Future communication styles, Quality of Life
Analyze and eliminate bottlenecksCommercialize the public sectorCommercialize spheres of daily life
Appropriate regulationsLeadershipPromote standardization
Fostering innovationPromote linkage of functionsEnhance efficiency and effectiveness of development
Expected Actions
Bottleneck = Global Inclusion
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What’s up in Japan?What’s up in Japan? Broadband Subscribers ~60% of total Households in June 2009Broadband Subscribers ~60% of total Households in June 2009 Mobile Phone Subscribers ~88% of Total Population in June 2009Mobile Phone Subscribers ~88% of Total Population in June 2009 Digital Terrestrial TV Issue in 2011, (Governmental Support Expected for Low Income Households)Digital Terrestrial TV Issue in 2011, (Governmental Support Expected for Low Income Households)
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Introduction of IT systems
Maturity Model of Business IT UtilizationMaturity Model of Business IT Utilization
1111 Source) METI Japan
Cross-CompanyUtilization of IT
InitialIntroduction of IT
Intra-Enterprise Utilization of IT
Intra-Division Utilization of IT
Difficulty in Cross-DivisionCommunication
Difficulty inCross-CompanyCollaboration
Stage 1 Primary usage of IT
Stage 2Partial optimization by IT within each division
Stage 3Partial optimization by IT across a company
Stage 4Total optimization across industry
2%
3%
ProductivityGain byIT usage
100%70% of companiesIn Stage1-2
30% of companiesIn Stage 3 and 4
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Digital Opportunity by Service Digital Opportunity by Service for SMEsfor SMEs
The Internet
SME’s can utilize IT, without spending too much money from the beginning of their entrepreneurship
Avoid Risks of investment Fully equipped with Information Systems for Technology Management,
Human Resource Management, Trading and Accounting Management
SME Cloud Computing CenterSME Cloud Computing Center
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““J-SaaS” for SME’s J-SaaS” for SME’s
•A Consortium for “Software as a Service” for SME’s•Provide Cloud Computing Services in low prices
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RemarksRemarks
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