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1© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Wide Area Application Services (WAAS)
Customer Executive Briefing Presentation
2© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
• Cisco Application Networking Services
• Customer Challenges
• WAAS Product Overview
• Customer Value / ROI
• Summary
Agenda
3© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Servers
Home/Road User
Typical Application Environment Today
WAN, VPN, Internet
DATACENTER
HTTP, HTTPS
Enterprise Applications
Web Servers App Servers DB Servers
E-mail Servers
ExchangeServers
NotesServers
MAPI, IMAP, WebDAV
CIFS, NFS, WebDAV
Legacy Application Servers
Emulation andCitrix Servers
Mainframe &Legacy 2-Tier
ICA, TN3270
Majority of Users are Remote
Branch Office User
Streaming Media Servers
MMS, RTSP/RTP
• Multiple applications
• Distributed users – partner, supplier
• Complex application environments
• Security and data management concerns
4© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco Application Networking Services Complete Solution for Application Delivery
Branch
WANRemote User
Branch/WAN ServicesBranch/WAN Services Data CenterData Center
• Broadest set of solutions for application deliveryFrom Branch to WAN to Data Center
• Branch/WAN productsProvide LAN-like application performance & branch consolidation
• Data Center productsProvide secure, reliable, high performing data center infrastructure for application traffic
WAAS
ACE/CSS/CSM
AVS
5© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco Investment in Application Networking
• Recently announced Advanced Technology at Cisco
• Engineering: Newly formed application delivery business unit to expand Cisco’s product leadership in data center to branch application networking services
500+ engineers, 100’s of millions USD in annual bookings, 1000’s of customers, #1 in market share
• Dedicated advanced technology sales, and channel development teams to accelerate bookings, customer acquisition and partner enablement
• Theater, product and technology marketing teams to accelerate awareness, and differentiation
• Focused technical and advanced services teams
6© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
• Cisco Application Networking Services
• Customer Challenges
• WAAS Product Overview
• Customer Value / ROI
• Summary
Agenda
7© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Today: Branch Office IT Issues
• Application performance
• Bandwidth limitations
• Latency / jitter / chattiness
• End user experience
• Infrastructure cost / complexity
• File, print & email servers
• Storage & backup
• WAN bandwidth
• Data protection
• Failing backups / lost data
• Costly off-site vaulting
• Compliance
App/file/printServers
LocalStorage
Backup
Clients
SwitchRouter
8© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
The WAN Is the Barrier
• Applications are designed for LAN environments
High bandwidth
Low latency
Reliability
• WAN characteristics hinder app response time and consolidation
Already congested
Low bandwidth
Latency
Packet Loss
Round Trip Time (RTT) ~ 0ms
Client
LAN Switch
Server
Round Trip Time (RTT) ~ many many milliseconds
ServerClient
LAN Switch
LAN Switch
Routed Network
9© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Example: Result of Centralizing ServersSignificant Delays Occur When Accessing Files across WAN
[Network Link—T1, 80ms Latency]
Native WAN
Native LAN
Word—Time to Open1MB Word File (sec)
Native WAN
Native LAN
Word—Time to Save
Native WAN
Native LAN
Excel—Time to Open2MB Word File (sec)
Native WAN
Native LAN
Excel—Time to Save2MB Word File (sec)
10© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
• Cisco Application Networking Services
• Customer Challenges
• WAAS Product & Technology Overview
• Customer Value / ROI
• Summary
Agenda
11© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco Vision: The Consolidated Branch
App/file/printServers
LocalStorage
Backup
Clients
SwitchRouter
Design Goals:• Fewer local servers / no storage + backup• Continued LAN-level performance• Ability to leverage centralized applications• Preserve services of existing network
Consolidated Branch
12© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco Vision: The Consolidated Branch
App/file/printServers
Clients
SwitchRouter
Design Goals:• Fewer local servers / no storage + backup• Continued LAN-level performance• Ability to leverage centralized applications• Preserve services of existing network
Consolidated Branch
App/file/printServers
Storage Backup
Data Center
WAAS
WAAS
WAAS = key enablerWAAS = key enabler
Achieved
13© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco WAAS
• Comprehensive feature set
– Wide range of app acceleration
– WAN optimization
– WAFS / print server
• Seamless network integration
• Combination software/hardware
– Transport & Enterprise versions
– Router module & WAE appliances
• Complete end-to-end solution
– WAAS + IOS + load balancing
WAE-7326
WAE-612
Branch
Data Center
NM-WAE WAE-512
Hardware platforms
14© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Problem Solution Cisco IOS/WAAS Technology
Latency Mitigation• Reduced roundtrips from chatty
application protocols• Faster connection setup
• Intelligent Protocol Proxies• Transport Flow Optimizations
(TFO)
Bandwidth Management
• Offload the WAN by preventing requests from going to the WAN
• Improve application response time on congested links by reducing the amount of data sent across the WAN
• Caching• Data Redundancy Elimination
(DRE)• Persistent Session-Based
Compression• Content Distribution & Pre-
positioning
Link Throughput Improvement
• Improve network throughput by reducing TCP-related errors
• Transport Flow Optimizations (TFO)
Traffic Prioritization• Prioritize selected jitter-sensitive
traffic (e.g. VoIP, Video) over the packet network
• Cisco IOS • QoS, NBAR, NetFlow
Local Services• Replacement for services that branch
office servers provide
• Centrally managed remote services interface
• Local print services
WAAS Addresses WAN Performance Impact
15© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco WAAS Optimization Architecture
Quality of ServiceQuality of ServiceMonitoringMonitoring
Content Distribution
Content Distribution
TCP Flow Optimizations
(TFO)
TCP Flow Optimizations
(TFO)
WebWeb Local ServicesLocal
ServicesFile
ServicesFile
Services
NetworkInfrastructure
L4: TransportOptimization
L7: ApplicationOptimization VideoVideo
Data RedundancyElimination
(DRE)
Data RedundancyElimination
(DRE)
SecuritySecurity
Un
ified M
anag
emen
tU
nified
Man
agem
ent
OtherApps OtherApps
Core Routing & Switching ServicesCore Routing & Switching Services
Application Classification and Policy EngineApplication Classification and Policy Engine
Logical and Physical IntegrationLogical and Physical Integration
PersistentSession-BasedCompression
PersistentSession-BasedCompression
EmailEmail Enterprise Apps
Enterprise Apps
16© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Application-Specific Intelligence
• Compression doesn’t address latency - every message must still traverse the WAN
• Cisco ‘Application Adapters’ eliminate unnecessary chatter
• Protocol proxies handle messages locally where applicable
• Local object caching retain data close to client
• Data Integrity and Concurrency preserved
NAS
IPNetwork
Minimize WAN transmission requirement
Manage majority of application
traffic locally
Effectively and safely
offload core and origin
servers
17© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
IPNetwork
Data Redundancy Elimination (DRE)
• Reduce overall WAN consumption based on redundancy
Maintain active database of previously sent and received traffic
Send database index on behalf of traffic that has been seen before
Realize 5x – 50x compression, minimize WAN bandwidth consumption
• Compress all outbound traffic with LZ compression
Additional 2x compression beyond data suppression
Very good compression for non-redundant data
Label Data
L1
L2
ABCDEFGHIJKL
QRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
ABCDEFGHIJKLMNOPQRSTUVWXYZL1+”MNOP”+L2
DRE CACHE DRE CACHE
19© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Traditional WAN Optimization:Not Seamless, but Disruptive to Existing Network
WAN NAS
Cli
entWor
ks
t
ati
on
LAN Switch
WAN Router WAN RouterEdge Device Core Device FirewallFirewall
LAN Switch
Ori
gin
Fil
eSe
rver
A B
Preservation of IP and TCP Header Information
QoS
NBAR
NetFlow
ACL
NAT
Security
Filter
VPN
Optimization Tunnel
Traditional WAN Optimization changes TCP/IP header information
Result: • Services may not work• Extra integration required• Risk of downtime due to dedicated links
Traditional WAN Optim.
20© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco WAAS Seamless Network Integration, Service Preservation
IPNetwork NAS
Cli
entWor
ks
t
ati
on
LAN Switch
LAN Switch
Edge WAE Core WAE
A B
Full
Preservation
of IP
and
TCP
Header Information
Dat
a
Ce
nter
Sca
labi
lity
Tran
s
po
rt
and
Flo
w
Op
tim
izatio
ns
Data
Red
u
nd
anc
y
Elim
in
ation
Accel
erates
AL
L
TC
P
Traffic
Ro
bu
st
Ap
plicati
on
Ad
apter
s to
Offlo
ad
WA
N
and
Data
Cen
ter
Lo
cal
Services
Firewall Firewall
Security
Filter
VPN
WAN Router
QoS
NBAR
NetFlow
ACL
NAT
WAN Router
Visibility
NetFlow
QoS Cisco WAAS
21© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco WAAS: Per Flow Auto-Discovery No Overlay Network, Easier to Integrate
Cisco WAAS
TraditionalWAN Optim.
22© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
WANOptimization
Auto QoS
Auto QoS
WANOptimization
Cisco WAAS + IOSTruly Integrated WAN Solution
DATA CENTERDATA CENTER
BRANCH OFFICEBRANCH OFFICE BRANCH OFFICEBRANCH OFFICE
IP SLAMeasurements
NetFlow
File Cache / Local PrintServices
NetFlow
• Acceleration
Reduce response times
• WAN Optimization
Minimize bandwidth / latency
• WAFS
Consolidate file/print/storage
• NetFlow
Reduce network costs
• AutoQoS
Automatic QoS configuration
• IP SLAs
End-to-end performance mgmt
ACLs
WAASWAAS
IOSIOS
23© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco WAAS True Enterprise Scalability + Availability
WAN
• WAAS eliminates 90-98% of requests from reaching the data-center
• Servers offloaded
• Highly scalable load balancing
• No single point of failure
…
Cisco WAAS
• Cisco ACE and WCCP v2 offer N+1 Failover
• Linear performance scalability by addition of additional appliances
• Read-ahead optimization increases server load
• More hardware required for HA
• Limited Solution Scalability
…
• Tunneling increases downtime risk
WAN
Traditional WAN Optim.
• All clients requests passed to data center
24© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Data Center Integration with ACE
Catalyst 6500 Series MultilayerIntelligent Switching Platform
Cisco Application Control Engine (ACE) Module for Catalyst 6500 Family
• Cisco ACE is the Industry Leading Load Balancer
Solution for scaling servers, appliances, and network devices
Integrated with Catalyst 6500
Provides load-balancing and N+1 failover services
• High Availability and Scalability
16Gbps throughput,
4M concurrent TCP connections
350K connections/sec setup
• Transparency and auto-discovery
Supported on all WAE appliances
25© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco WAAS Central Manager
Centralized Policy Mgmt
Quickstart Wizards
BW Utilization & Savings
• Comprehensive Management
Central configuration
Device groupings
Monitoring, Stats, Alerts
Bandwidth Utilization and Savings by Application
• Intuitive Interface
Graphical U/I, Wizards
Command Line Interface (CLI)
• Role-based administration
Facilitates the consolidation effort by minimizing unauthorized changes & reducing human error
• Scaleable Architecture
1000’s of nodes
Redundancy and recovery
26© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Accelerates Broad Range of ApplicationsApplication Application Protocol Improvement
File Sharing• Windows (CIFS)
• UNIX (NFS)• 2X-400X
• Exchange (MAPI)
• SMTP/POP3, IMAP
• Notes
• 2X-50X
Internet / Intranet
• HTTP, HTTPS, WebDAV • 2X-50X
Data Transfer • FTP • 2X-50X
Software Distribution
• SMS (CIFS, HTTP)
• Altiris (HTTP)• 2X-100X
Database Applications
• SQL
• Oracle
• Notes
• 2X-10X
Data Protection• Backup Applications
• Replication Applications• 2X-50X
Other• Any TCP-based Application
like Citrix• 2X-10X
Ensures LAN-like performance for branch-based access of corporate applications
Enables branch server and storage consolidation without affecting workflow and employee productivity
Simple network integration enables lower TCO
* Performance improvement varies based on user workload, compressibility of data, WAN characteristics and utilization. Actual numbers are case-specific and results may vary.
27© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Example: Microsoft Office Acceleration
Cisco WAAS shows 4-9x faster performance over WAN, and similar performance to LANCisco WAAS shows 4-9x faster performance over WAN, and similar performance to LAN
Network Link—T1, 80ms Latency
Word—Time to Open1MB Word File (sec)
Word—Time to Save1MB Word File (sec)
Excel—Time to Open2MB Word File (sec)
Excel—Time to Save2MB Word File (sec)
Native WAN
Native LAN
Cisco WAE
Native WAN
Native LAN
Cisco WAE
Native WAN
Native LAN
Cisco WAE
Native WAN
Native LAN
Cisco WAE
0 10 20 30 40 50
0 5 10 15 20 25 0 10 20 40 60 7030 50
0 5 10 20 30 3515 25
28© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco WAE Pricing & Availability
Platform Hardware PositioningPricing and Availability
NM-WAE
• 1processor, up to 1GB memory; up to 120GB SATA storage
• Router integrated branch services
• Pricing: Starts from $4000
• Availability: December 2006
WAE-512
• 1 Processor; 1-2 GB memory;250 GB SATA disk storage (optional RAID-1)
• Branch Office Appliance
• Pricing: Starts from $8500
• Availability: Immediate
•WAE-612
• 1 Dual Core Processor; 2-4 GB memory;300GB SCSI disk storage(optional RAID-1)
• Large Branch Office Appliance
• Small Data-Center /Hub Appliance
• Pricing: Starts from $15800
• Availability: Immediate
•WAE-7326
• Dual Processor;4GB of memoryup to 1.8TB SCSI disk storage
• Campus Appliance
• Data-Center/Hub Appliance
• Pricing: Starts from $53000
• Availability: Immediate
New
NM-WAE
WAE-7326
WAE-612
WAE-512
29© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Plan Design Implement Operate/Optimize
Cisco Portfolio of WAAS Services
Business Continuity
Cisco Value-Added Solution Lifecycle Services reduces risk and ensure delivery on ROI projections
MigrationStrategy
File StorageAssessment
WAN Assessment
Post DeploymentAssessment
Data Migration andBackup Services
WAE Deploymentand Implementation
NetworkDesign
Knowledge Transfer
Training
Performance and Optimization
New Solutions Consulting
30© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
L2/3• Routing• QoS• NetFlow
L7• App
protocols
L4• TFO• DRE• SLB
Layer 2-7Layer 2-7
WAAS: Complete End-to-End SolutionFrom Data Center to Branch
WAAS
WAAS
Cat6K
CSS/CSM/ACE
Branch DataCenter
WAN
ISR
Production-proven: 1 million+ ISRs, 10000s of WAEs, 10 years of load balancersProduction-proven: 1 million+ ISRs, 10000s of WAEs, 10 years of load balancers
End-to-EndEnd-to-End
31© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
• Cisco Application Networking Services
• Customer Challenges
• WAAS Product Overview
• Customer Value / ROI
• Summary
Agenda
32© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Customer ROI Example
• Demographic• 100 branch offices
• Need• Data protection &
compliance • Lower branch
management costs• Faster access to
centralized apps
• Alternative• File servers, backup
in branch offices Assumptions HW-SW Svgs Bandwidth Svgs Ops Savings Summary
355% ROI5 Month Payback
$6.5 Million Savings
33© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
WAAS Delivers Real Customer Value
Major Pharmaceutical Co Using MS SMS to deliver s/w updates to field; complex & costly distribution points
Accelerated file distribution and eliminated SMS dist. points
$2M savings
Software DistributionSoftware Distribution
Fortune 100 FinancialSlow access to centralized web-based CRM application
Faster response time and improved user productivity
8x faster response time
Remote Application PerformanceRemote Application Performance
WAN Cost ReductionWAN Cost Reduction
Global Consulting Co.Costly server, storage & backup infrastructure in each branch
Lower branch CapEx & OpEx costs; Greater data protection & compliance
$8+M savings over 5 years
Branch Server ConsolidationBranch Server Consolidation
Regional RetailerIncreasing branch uses and data; more apps deployed
Lower bandwidth costs; able to avoid WAN upgrade
4x bandwidth savings
34© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Customer Case Studies
IT Challenge:• Manage “server sprawl” at
growing # of branches
• Performance for global Outlook + FTP + file share
Result:
• LAN-level performance while testing centralized Outlook servers
• In production in US, Europe, India, South America
IT Challenge:• Improve employee collaboration
across branches
• Performance for large files
• Do not impact QoS for VoIPResult:
• Collaboration achieved metric set by productivity committee
• Transparency = no VoIP impact
• In production in 10 branches
Sabre RS&H
35© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
• Cisco Application Networking Services
• Customer Challenges
• WAAS Product Overview
• Customer Value / ROI
• Summary
Agenda
36© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Key Benefits & Differentiators
Benefits Improved application response times
Cost savings from servers & bandwidth
Rapid integration / time-to-service
Maximizes compliance & data protection
Designed for the enterprise
Differentiators Complete end-to-end solution
Seamless integration into existing network
Performance under real world load
Server offload vs. OVERLOAD
Ease of deployment: integration, advanced services, global support
37© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco WAAS: Solution for Today’s Branch
• Addresses range of IT branch challenges
• Comprehensive technology set
Application acceleration
WAN optimization
WAFS
• Seamless integration into existing IOS networks
• True enterprise performance, scalability and resiliency
• Comprehensive solution for consolidated branch
38© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
39© 2006 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco WAAS Deployment Architecture
WANWAAS +
WAE Router Module
WAAS +WAE Router Module
WAAS + WAE Appliance
WAAS + WAE Appliance
WAAS Central ManagerPrimary/Standby
WAAS Central ManagerPrimary/Standby
WAAS + Core WAE Appliance
WAAS + Core WAE Appliance
DATA CENTERDATA CENTER
REMOTE OFFICEREMOTE OFFICE
REGIONAL OFFICEREGIONAL OFFICE
BRANCH OFFICEBRANCH OFFICE
WAAS + WAE Appliance
WAAS + WAE Appliance