07.12.12 Cynthia Typaldos, Freemium Meetup Moderator Slides

7/31/2019 07.12.12 Cynthia Typaldos, Freemium Meetup Moderator Slides

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www.kachingle.com | [email protected] | 650.376.0170


Freemium Meetup July 12, 2012 1

Freemium SF BayMeetup

meetup.com/freemium July 12, 2012

San Francisco, CA

Sponsors
http://sites.google.com/a/kachingle.com/kachingle-corp-wiki/Home/resources-2/new_logo_no_tag.png?attredirects=0http://sites.google.com/a/kachingle.com/kachingle-corp-wiki/Home/resources-2/new_logo_no_tag.png?attredirects=0http://www.kachingle.com/


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Agenda

Welcome from the FreemTeam What is Freemium?

Our Sponsors Speaker Introductions (bios on Meetup page)

Speaker Presentations Panel Discussion + Q&A
http://www.kachingle.com/


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Welcome from the FreemTeam

FreemiumSFBay Team Cynthia Typaldos, Founder, Kachingle & moderator Charlotte Monte, Kachingle Angela Hey, Techvisor Chad Heinrich, HeiTechMarketing Anika Erdmann, Kachingle Rob Lau, SF/SV/SanJose/Berkeley Startup Meetups

How to join & participate see handout

WiFi access also on handout

pariSoma wifi: Guest | Password: none

Formal end at 8:45pm. Open after for networking.


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Freemiumers - YOU

Freemium Vendor?

Freemium user?

Neither (yet)?Have you paid for a Freemium App in the last fewmonths? Which?

Have you stopped paying the premium part of aFreemium product or service in the last 6 months?Why?


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What is Freemium?

Bob's Buzzword of the Day: `Freemium' Bob Rice, general managing partner with Tangent Capital Partners LLC,

explains "Freemium." (Source: Bloomberg)
http://www.youtube.com/watch?v=APfnrGSfVNshttp://www.youtube.com/watch?v=APfnrGSfVNshttp://www.youtube.com/watch?v=APfnrGSfVNshttp://www.youtube.com/watch?v=APfnrGSfVNshttp://www.kachingle.com/


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Sponsor: pariSoma innovation loft

Collaborative loftspace for coworking,classes and events in the SoMa districtof San Francisco.

Five core values community,collaboration, innovation, openness andsustainability.


7/12www.kachingle.com | [email protected] | 650.376.0170www.kachingle.com | [email protected] | 650.376.0170Freemium Meetup July 12, 2012 7

Sponsor: Kachingle - What App Vendors Need



Sponsor: Kachingle Premium Essentials

We do for the Freemium space what cable TVdid for Premium Movie channels but with 21 st century flexibility!

Fixed price packages created uniquelyby each subscriber on demand Producers select their marketing

partners in real-time virtual partnering

Usage-based revenue sharing

Essentials of Kachingle Premium

Powered by: Kachingles usage -based micropayment platform

Bundling of Premium Apps (using a simple API)



Sponsor: Kachingle PRETEND premium offer



What our Speakers will Talk About

Chris Weltzien Entrepreneurial Advisor

Our speakers will talk about their close and personalrelationship with the Freemium business model and share their experience of what works and doesnt work.

15 min each, followed by 30 min panel discussion

Bennett PorterVice President, Marketing Communicationsat SurveyMonkey

Lee AmonMarketing Professional & Principal Consultantat MarketQwest Associates and Adjunct Professor
http://www.surveymonkey.com/http://marketqwest.com/http://marketqwest.com/http://marketqwest.com/http://marketqwest.com/http://www.surveymonkey.com/http://www.kachingle.com/



Panel Discussion

Bennett Chris Lee

Questions for any and all of the panelists

Ends at 8:45pm

Raffle and networking afterwards



End

Freemium SF BayMeetup July 12, 2012Palo Alto, CA

07.12.12 Cynthia Typaldos, Freemium Meetup Moderator Slides

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