04 Ponencia: Smarter Process: Reinventing Business Operations for Customer-Centricity & Topline Grow

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Smarter Process: Reinventing Business Operations for Customer-Centricity & Topline Growth. por Juan Ramón Gutierrez, Europe IOT Smarter Process GI/GE Leader de IBM GBS. Cloud BPM Discovery Seminar

Transcript of 04 Ponencia: Smarter Process: Reinventing Business Operations for Customer-Centricity & Topline Grow

  • Juan Ramn Gutirrez VillarSmarter Process (BPM) Leader for Europe

    Smarter Process: Reinventing Business Operations

    for Customer-Centricity & Topline Growth

  • Where are we today?

    Why Smarter Process?

    The journey

    Why Smarter Process in Cloud

    Smarter Process Competences

    Smarter Process

  • Where are we today?

    Why Smarter Process?

    The journey

    Why Smarter Process in Cloud?

    Smarter Process Competences

    Smarter Process

  • Were in an age of reinvention, where time speeds so fast!!

    Where are we today? Swaying along History

    BPM has suffered a number of sways along the story, thus switching from one flavor to one another along the History:

    1980: focus on Total Quality Management

    1966: Six-Sigma

    1990: Business Process Reengineering (Hammer and Champy)

    Late 1990: Enterprise Resource Planning

    2000: Customer Relationship Management

    200019951986 2005

    Time

    Heap

    Six-Sigma

  • No full-taste ingredient makes all plate!!

    Where are we today? Different flavors, different tastes

    The concept of BPM has had different

    perspectives along the History.

    BPM has had a wide variety of flavors depending on the level of management and the areas within

    organizations.

    Since a few years ago systems have

    provided a number of technical solutions

    bringing some functionalities from theory

    to the world: workflow, BPMS, OO,

    It has also been clear (e.g. Gartner

    formulated Intelligent BPM in Sept.2012)

    none of them was a full-taste ingredient.

  • Where are we today?

    Why Smarter Process?

    The journey

    Why Smarter Process in Cloud?

    Smarter Process Competences

    Smarter Process

  • of global companies say that their

    ~ Capital Confidence Barometer, October 2013

    Nearly

    a year earlier

    , up

    from only60% 41%

    Effective business operations enable capturing new opportunities

    Companies Focus on Growth

    Why Smarter Process? Growth is the growing key driver

  • 63% 58% 69%

    of leaders expect

    consumers to gain even

    more power and influence

    of their businesses

    of business executives

    expect new technology to

    reduce barriers to entry

    of business leaders

    expect more cross-

    industry competition

    ~ Digital Reinvention: Preparing for a very different tomorrow.

    IBM Institute of Business Value, 2013

    Customer-Centric Reinvention is Essential for Growth

    Reinvent your business operations for competitive advantage

    Why Smarter Process? Markets hard; Reinvention required

  • IBMs approach for reinventing business operations

    to enable greater customer-centricity

    in the age of mobile, social, cloud and big data

    while driving efficiency and optimization into end-to-end processes

    Why Smarter Process? IBM View

  • Where are we today?

    Why Smarter Process?

    The journey

    Why Smarter Process in Cloud

    Smarter Process Competences

    Smarter Process

  • How customers implement Smarter Process?

    IBM Confidential

    1111

    Experience demonstrate that successful customers use to follow Smarter Process Journey distributed along FOUR main stages:

    Pilot Project Program Transformation

    12 16 Weeks 5 7 Months 1,5 2 Years 2,5 3 Years

    TEST

    Try technical

    solutions

    Learn

    Implementation

    Methodology

    FIX

    Fix concrete urgent

    issues

    Implement limited

    scope projects

    Understand business

    value

    Involve core team

    Build Process Inventory

    PLAN

    Plan long term business

    objectives

    Roadmap long-term

    process implementation

    Foresee required

    changes

    Consolidate

    Governance Model

    CHANGE

    Implement

    organizational and

    operational changes

    Maximize benefits

    High Productivity

    Model; process

    implementation

    cadence.

    The Journey They way successful companies do

  • Where are we today?

    Why Smarter Process?

    The journey

    Why Smarter Process in Cloud?

    Smarter Process Competences

    Smarter Process

  • 13 The Power of Cloud -- IBV PoV and Executive Report

    13%

    41%21%

    28%38%

    21%

    Today 3 yrs

    Nearly half (48%) of CIOs surveyed evaluate cloud options first, over

    traditional IT approaches, before making any new IT investments

    Cloud is widely recognized as an increasingly important technology; adoption is

    expected to accelerate rapidly in the coming years

    Source: (1) 2011 joint IBV/EIU Cloud-enabled Business Model Survey of 572 business & IT leaders; Q4. Which of the following most accurately describes your organisations level of cloud technology adoption today and which do you expect will best describe it in three years?

    Sizing the cloud , Forrester Research, April 21, 2011; http://www.cio.com/article/684338/Survey_CIOs_Are_Putting_the_Cloud_First

    Piloting

    Adopting

    Substantially

    Implemented

    +215%

    +33%

    72%

    91%

    What is Your Organizations Level of Cloud Adoption?

    % of Respondents

    The Global Cloud Computing Market is

    Forecast to Grow 22% per year through 2020

    $0B

    $50B

    $100B

    $150B

    $200B

    $250B

    2011 2015 2020

    $241B

    $41B

    $150B

    Source: Sizing the cloud, Forrester Research, Inc., April 21, 2011

    Why Smarter Process on Cloud? Market Expectations

  • 14The Power of Cloud -- IBV PoV and Executive Report

    While only a few visionary businesses today are using cloud for radical business innovation, the number will double in three years

    What is the Primary Focus of Your Organizations Cloud Adoption Strategy?% of Respondents

    Over one third (35%) of organizations surveyed plan to harness

    cloud for radical business model innovation within three years

    8%

    16%3%

    10%

    2%

    4%

    3%

    5%

    Today 3 yrs

    16%

    35%

    Change

    industry

    role

    Redesign

    industry

    New industry

    New business

    Source: 2011 IBM/EIU Cloud Survey Results, Q8 : What is the primary focus of your organization's cloud technology adoption strategy ? n (today) = 572; n (in 3 years) = 572

    Why Smarter Process on Cloud? Market objectives

  • 15The Power of Cloud -- IBV PoV and Executive Report

    Cloud harnesses the capabilities borne out of these trends to empower six potentially game changing business enablers

    Source: IBV Analysis

    Clouds Business Enablers

    Cost

    Flexibility1

    Shifts fixed to variable cost

    Pay as and when needed

    Business

    Scalability2

    Provides limitless, cost-effective computing

    capacity to support

    growth

    Masked

    Complexity4

    Expands product sophistication

    Simpler for customers/users

    Context-driven

    Variability 5

    User defined experiences

    Increases relevance

    Ecosystem

    Connectivity 6

    New value nets Potential new

    businesses

    Market

    Adaptability

    Faster time to market Supports

    experimentation

    3

    Why Smarter Process on Cloud? Cloud Enablers

    TOP

  • 16The Power of Cloud -- IBV PoV and Executive Report

    Cost Flexibility

    Cloud enables businesses to reduce fixed IT costs and shift to a more variable, pay-as-you-go cost structure

    1

    Characteristics

    Shifts CapEx to OpEx, when and as needed

    Shifts cost from fixed to variable Generates faster payback and higher

    ROI

    Finding

    31% of executives see clouds ability to provide pay-as-you go, cost

    flexibility as a top benefit1

    Example: Etsy the worlds handmade marketplace

    The cloud frees up capital by significantly

    reducing the need for IT investment

    Etsy is an online marketplace to buy and sell handmade goods. In addition to bringing buyers

    and sellers together, Etsy offers product

    recommendations based on analysis of buyer

    preferences

    Etsy uses cloud based process data analytics capabilities for its targeted marketing approach

    by renting hundreds of computers every night to

    analyze data from a billion views of its website.

    Cost flexibility of the cloud allows Etsy access to tools and compute power that only large

    retailers like Gap or Ikea could previously afford.

    Source: (1) 2011 joint IBV/EIU Cloud-enabled Business Model Survey of 572 business & IT leaders; Q6a3-Q6b3(1): Expected benefits of cloud Greater cost flexibility (today and next three years), N=572

    Why Smarter Process on Cloud? Cost Flexibility

    Smarter Process as a Services allows pay as you use your processes/rules avoiding idle and costly resources, thus optimizing

    investment.

    By linking your business to specific Industry

    Solutions you directly bound business

    demand to system usage, thus minimizing

    waste (Lean applied to Cloud)

  • 17 The Power of Cloud -- IBV PoV and Executive Report

    Business Scalability

    Cloud enables businesses to grow efficiently, expanding the range of business options

    Netflix streams movies on-demand with large surges of capacity required at peak times.

    Use of cloud allowed Netflix to rapidly scale up its business without having to buy, support

    and operate infrastructure and resources to

    meet its growth requirements

    Netflixs move to the cloud was largely about paying down our technical debt and building a

    scalable web-based product using current

    best practices. Adrian Cockcroft , Cloud Architect at Netflix2

    Characteristics

    Rapid / elastic provisioning of resources by dynamically assign

    resources

    No scale limitations Benefit from scale economics without

    achieving large volumes on your own

    Finding

    32% of executives see business scalability as a top cloud benefit1

    Example: Netflix

    Clouds ubiquitous and nearly unlimited computing power drives scale economics and enables self-

    provisioning and peak/non-peak responsiveness

    2

    Source: (1) 2011 joint IBV/EIU Cloud-enabled Business Model Survey of 572 business & IT leaders,\; Q6a2-Q6b2(1): Expected benefits of cloud More scalable and flexible services (today and next three years), N=572; Source: (2) http://radar.oreilly.com/2011/05/netflix-cloud.html

    Why Smarter Process on Cloud? Business Scalability

    Let your business demand be as big as you need with no restrictions due to your local

    capacity (human resources and

    systems).

    Benefit from common business

    repository of reusable

    components for new Solutions

    (Processes / Rules)

  • 18 The Power of Cloud -- IBV PoV and Executive Report

    Example: ActiveVideos Cloud TVTMMarket Adaptability

    Cloud enables businesses to rapidly adjust processes, products and services to meet the changing needs of the market

    Active Videos CloudTVTM platform allows content providers and distributors to react immediately to

    changing consumer demands and deliver what

    the consumers want

    Cable, IP and Satellite TV providers can create and deliver interactive, on-demand content

    dynamically to consumers on any device

    Content providers, TV programmers and web content developers can create or change an

    application -- for entertainment, commerce,

    advertising, social media, gaming or news and

    sports and deploy it all-at-once for all end-users

    Characteristics

    Facilitates prototyping Speeds time to market Supports rapid prototyping and

    innovation

    Finding

    33% of executives see market adaptability as a top cloud benefit1

    Cloud-enabled services can be tuned for market

    dynamics and demand and then rapidly updated,

    revamped and deployed via web services

    3

    Source: (1) 2011 joint IBV/EIU Cloud-enabled Business Model Survey of 572 business & IT leaders; Q6a1-Q6b1(1): Expected benefits of cloud Greater speed and adaptability within the organisation (today and next three years), N=572

    Why Smarter Process on Cloud? Market Adaptability

    Create your prototypes from Day 1; dont wait to set it up at home.

    Smarter Process in Cloud allows powerful Process Data Analytics

    to work for you in proving your

    business.

    Smarter Process in cloud allows quick updates to be deployed.

  • 19The Power of Cloud -- IBV PoV and Executive Report

    Example: Xerox Mobile Print

    Cloud enables businesses to attract a broader range of consumers with elegantly simple solutions

    The Xerox Mobile Print platform uses tools via a cloud to convert and process print requests

    from any mobile device (e.g. tablet,

    smartphone) to a Xerox printer

    Removes complexity for users no need to understand / install / maintain printer device

    drivers for either their mobile device or targeted

    printer

    Reduces cost and management of supporting diverse end-user mobile devices, content-

    producing applications, network configurations

    and printer types

    Characteristics

    Expands feasible range of sophistication in products and

    services

    Minimizes requirements of user to understand how product

    works or how to maintain it

    Finding

    Clouds ability to mask complexity is one of the lesser known

    business enablers with less than

    20% of executives seeing it as a

    top benefit1

    Cloud-enabled services leave the complexity to the

    experts, delivering only outcomes to the end-user

    Source: (1) 2011 joint IBV/EIU Cloud-enabled Business Model Survey of 572 business & IT leaders; Q6a5-Q6b5(1): Expected benefits of cloud Reduced complexity for customers (today and next three years), N=572

    Masked Complexity4

    Why Smarter Process on Cloud? Masked Complexity

    Wise combination of activity management and rules will allow

    users to bother of consequential

    actions.

    Smarter Process Integration transparently connects the World for users

  • 20The Power of Cloud -- IBV PoV and Executive Report

    Cloud enables businesses to create personal experiences that adapt to subtle changes in user-defined context

    SiriTM is the Apple iPhones cloud-based, natural language intelligent assistant the first of a new type of user experience that relies on context to create a more personal, intimate interaction

    Leveraging the computing capabilities and capacity of the cloud, SiriTM understands a wide variety of ways to ask a question, grasps the context and returns useful information in a friendly way, either audibly or by displaying resultsIt learns your voice as it goes. -Walter S. Mossberg, Wall Street Journal2

    Example: Apples SiriTMContext-driven Variability

    Characteristics

    Supports context-driven, user-centric experiences:

    Preferences: simulating using rules

    Movements, Behaviors: analyzing process

    data

    Finding

    52% of Respondents say that addressing fragmented user

    preferences is important for their

    organization1

    5

    The computing power and capacity of cloud enables

    individualized, context-relevant customer experiences

    Source: 1) 2011 joint IBV/EIU Cloud-enabled Business Model Survey of 572 business & IT leaders; How important is it for your organisation to address the following technological and

    social developments?; 2) Wall Street Journal, Personal Journal: The iPhone Finds Its Voice, Walter S Mossberg, October 12, 2011

    Why Smarter Process on Cloud? Context-driven variability

    Using rules in cloud you benefit from the highest power to

    quickly respond to context

    variability.

  • 21 The Power of Cloud -- IBV PoV and Executive Report

    Ecosystem Connectivity

    Facilitating engagement, alignment and innovation, cloud enables external collaboration with partners and customers

    HealthHiway is a cloud-based healthcare solution for hospitals, clinics, Insurance

    providers, pharmacies and diagnostic centers

    to facilitate better collaboration and

    seamless information sharing within the

    healthcare ecosystem.

    Today, the HealthHiway network connects over 1100 hospitals and 10,000 doctors.

    Ecosystem connectivity offered by HealthHiway enables efficiencies required in

    an emerging market like India to deliver

    quality heath care at low cost

    Example: HealthHiway

    More and more, companies are relying on collaborative ecosystems

    to provide the input for innovation that will drive their growth

    Characteristics

    Facilitates new value nets of partners, customers and other external players

    Finding

    One-third of executives see clouds ability to enable and facilitate external

    collaboration as one of its major future benefits

    6

    Source: (1) 2011 joint IBV/EIU Cloud-enabled Business Model Survey of 572 business & IT leaders; Q6a8-Q6b8(1): Expected benefits of cloud Enhanced collaboration with customers/external partners (today and next three years), N=572

    Why Smarter Process on Cloud? Ecosystem Connectivity

    Using Cloud capabilities secured process collaboration becomes

    much easier and safe, bringing a

    new dimension to partners

    (clients, providers) to actively

    participate in your processes.

  • Collaborative Process & Decision Modeling in the CloudIBM Blueworks Live

    Process modeling made simple

    Model and improve your business processes and decisions.

    Capture process and decision knowledge. Drive out

    inefficiencies and improve business operations.

    Easy and intuitive for both business and IT users

    User-friendly interface makes it easy to get started

    and easy to learn.

    Powerful collaboration toolsWork collaboratively and see changes dynamically.

    Post comments and share ideas.

    Keeps teams in synch with a common repository.

    Nothing to download - nothing to installCloud-based solution. Log in and go!

    Blueworks Live now available as a private cloud offering

  • Challenges

    Understand the mortgage value stream from a customer perspective and create an enterprise process map to

    eliminate bottlenecks in the mortgage process

    To better serve its members, Elevations Credit Union sought to become a process-driven organization by

    identifying, documenting and reusing its processes

    Benefits

    Instant: Accelerated the approval process for many loan applications by over 80%

    Seamless: Eliminated bottlenecks in the system, so customers have a seamless experience

    Insightful: Understanding the process, created significantly greater member satisfaction and more

    cost-effective operations

    Elevations Credit Union reduces mortgage cycle time by 80%

    Achieved a 47% increase in mortgages year to year

    We had our people create simple, high-level diagrams to answer questions about each process, like what are the inputs,

    what are the outputs? What other processes should we be

    thinking about? Everything was captured inside of Blueworks

    Live. And we got a lot of work done really fast.

    ~ Carla Wolfe, Senior Business Analyst, Elevations Credit Union

    Solution

    Using IBM Blueworks Live, Elevations was able to pinpoint the delay between an online loan application

    and the response to customers

    The solution eliminated redundancy in the system and added more points of communication with the

    customer throughout the mortgage process

  • Email notifications

    Operations reinvention available via the Cloud

    Ease of design and deployment of

    process applications through an

    integrated design time experience.

    Governance through an integrated

    environment that scales smoothly from

    initial project to enterprise-wide program.

    Visibility through a business-led change

    design.

    Greater collaboration between business

    and IT through a unified, model-driven

    environment.

    Accelerating Process InnovationBusiness Process Management on Cloud

    BPM on Cloud now available in more IBM Softlayer

    datacenters near you

  • Challenges

    Need for access to meaningful and humanreadable genetic samples for researchers

    Personalized knowledge about genomic risk for diseases drug reactions in patients

    Solution

    IBM BPM on Cloud manages the entire process from genetic testing to providing customized treatment

    information to the physician

    Business rules on Cloud to provide flexibility & customization to work with different partners and

    customers

    IBM Watson technology to model potential medication regimens per each patients genetic profile.

    Benefits

    Instant: Rapid speed to market with BPMoC and the ability to on-board new genomic testing partners

    faster

    Seamless: Manage the entire genetic sample collection, processing and patient treatment lifecycle

    Insightful: Provides real-time analytics to produce a confidence score around the likelihood of an

    adverse reaction or an efficacy level, all in real-

    time

    Were building customized partnership solutions now so much faster than anything weve done prior to using a BPM solution,

    Scott Megill president and chief executive officer,

    Empowered Coriell to integrate genomic data

    into healthcare management

    Coriell Life Sciences transforms healthcare management with

    Smarter Process

  • Where are we today?

    Why Smarter Process?

    The journey

    Why Smarter Process in Cloud?

    Smarter Process Competences

    Smarter Process

  • 27IBM Confidential

    Smarter Process Competences Offerings along the Journey

    Journey steps

    Quick Win

    Project

    Smarter Process Program

    Smarter Process Business

    Transformation

    Process Inventory Variation Analysis

    and Roadmap

    Center of Excellence Governance Model

    Productivity Model (Factory)

    Operational Intelligence Process Optimization

    Quick Win

    Process Inventory Variation Analysis

    and Roadmap

    Project Smarter Process Program Smarter Process Business

    Transformation

    Center of Excellence Governance Model

    Maturity

    Operational Intelligence Process Optimization

    Productivity Model (Factory)

    GOAL Main Work Products

    Gain understanding and experience in SP Solutions and Methodology with limited but

    valuable implementation deployed to production

    Limited scope implementation deployed to

    production

    Experience complexity of running Simple, Medium and Complex implementations in

    parallel. Notice the benefits of Governance Model and Process Architecture

    Simple, Medium and Complex processes

    deployed to production

    Define implementation and program plan upon simplified process taxonomy and fully

    qualified (prioritized) process inventory

    Process Inventory, Process Taxonomy &

    Implementation/ program roadmap

    Setup Governance Model within customers operating model CoE Team definition, Governance Model

    Increase Process implementation by process components reuse, shorter

    implementation period and robust process architecture. Can be on-site or IBM SaaS

    On-site or IBM SaaS high process

    productivity model up and running

    Setup Governance Model within customers operating model Business criteria

    Arrange corporate organization (e.g. setup CoC Governance) to accommodate to

    impact due to process optimization and new system implementation (new decision

    system) .

    Change Management Plan, CoE

    Governance Model

    Long term relationship focused on process improvement and optimization

    according to continuous business changes, including agility and

    TOM, Lean SixSigma measures for

    optimization, CBM,

  • Smarter Process Competences Professional Capabilities

    IBM has been re-defining and optimizing its own Smarter Process Competences Model in order to better serve customers with an improved melted set of Competences (Smarter

    Process Competences Model):

    Smarter Process Infrastructure

    Smarter Process

    Integration

    Smarter Process as a Service

    Productivity Model

    Smarter Process

    Implementation

    Simple Process Accelerators

    Process Architecture

    Components

    Smarter Process Data

    Analytics

    Behavior Prediction

    Failure Forecast

    Decision Analysis

    Process Strategy and Optimization

    Asset and Industry Solutions

    FSS PUB IND DIS COM

    Program Definition and Management

    Smarter Process Digital Experience

  • Smarter Process Infrastructure

    Smarter Process

    Integration

    Smarter Process as a Service

    Productivity Model

    Smarter Process

    Implementation

    Simple Process Accelerators

    Process Architecture

    Components

    Smarter Process Data

    Analytics

    Behavior Prediction

    Failure Forecast

    Decision Analysis

    Process Strategy and Optimization

    Asset and Industry Solutions

    FSS PUB IND DIS COM

    Program Definition and Management

    Smarter Process Digital Experience

    Smarter Process Infrastructure: keeping platform performance

    requires appropriate sizing, architecture design of environments

    so that implementation smoothly evolve across all delivery

    stages. Key aspects like scalability, load balancing, high

    availability become crucial in todays business life.

    Integration always becomes a

    critical aspect during

    implementation, being specially

    important when using Cloud based

    systems that can access client

    systems and back-end.

    Implementation

    highly depends

    on the delivery

    approach (on-

    premises, cloud,

    ) as well as maturity status

    this

    implementation is

    done

    The combination of

    Cloud Servicess

    and Productivity

    (Factory) model

    provides highest

    benefits at lowest

    cost by reusing

    wel-proven

    process

    components.

    One of the key drivers for

    process-related business

    is, Proocess Data

    Analytics helping

    companies to improver

    their business by

    predicting behavior,

    forecasting potential

    issues and helping in

    taking better decisions

    based on experience.

    Classical

    techniques and

    methods like

    LeanSixSigma,

    CBM, TOM, help

    to strategically

    optimized

    business

    processes

    By harvesting well-

    proven industry

    solutions and assets,

    processes are provided

    with specific value added

    benefits to fulfil concrete

    business needs and

    accelerate solution

    implementation.

    Mature clients who have been adopting Process Management,

    increasingly request expert advise to define, plan and deploy

    Process Transformation Programs that lead them towards

    reaching expecetd strategic business objectives.

    World of mobile has dramatically evolved the way process must be

    implemented, being processes benefited from a number of new capabilities

    (e.g. ubiquity and instantaneity) thus making a real mile step into efficiency

    Smarter Process Competences Professional Capabilities

  • Smarter Process Competences - Interaction diagram

    IBM has been re-defining and optimizing its own Smarter Process Competences Model in order to better serve customers with an improved melted set of Competences (Smarter

    Process Competences Model):

    Smarter Process Infrastructure

    Smarter Process

    Integration

    Smarter Process as a Service

    Productivity Model

    Smarter Process

    Implementation

    Simple Process Accelerators

    Process Architecture

    Components

    Smarter Process Data

    Analytics

    Behavior Prediction

    Failure Forecast

    Decision Analysis

    Process Strategy and Optimization

    Asset and Industry Solutions

    FSS PUB IND DIS COM

    Program Definition and Management

    Smarter Process Digital Experience

  • Summary

    Smarter Process

  • Summary

    Cloud, Data Analytics and Mobile clearly enforces us to evolve from classical conception of BPM to be able to escort our clients to business growth.

    Smarter Process plays a key role and helps client in achieving their current cloud-based strategy:

    Smarter Process cannot be delivered based on isolated capabilities; a number of well-defined Competences and experienced teams are key to successfully escort clients to business growth.

  • 2014 IBM CorporationIBM Confidential

  • Additional information

    Smarter Process

  • Innovating with New Business Models and Approaches

    Rules Service

    for Bluemix

    RapidApps for

    Bluemix

    Smarter Process assets for

    Codename: Bluemix

    Rules Service enables developers to spend less time recoding and testing

    when the business policy changes

    BlueMix RapidApps empowers business developers to rapidly deliver

    new web and mobile business apps

  • IBM Internal Use Only

    IBM Smarter Process Solutions: Recognized Leadership

    Source: Gartner, Magic

    Quadrant for Enterprise

    Content Management,

    23 Sep 2013,

    G00253757

    Gartner Magic Quadrant for

    Enterprise Content Management

    Source: Gartner,

    Magic Quadrant for

    Intelligent Business

    Process Management

    Suites, 17 March

    2014, G00255421

    Gartner Magic Quadrant for

    Intelligent Business Process Management

    Forrester Wave for Dynamic Case ManagementForrester Wave for BPM Suites

  • Install base of over 5,000+ active implemented customers and

    800+ business partners

    Leader in Gartners Magic Quadrant for Intelligent Business Process Management Suites and leader in the Forrester Waves for BPM

    Suites and Dynamic Case Management

    Global Smarter Process Center of Competency (CoC)

    with 650+ experts

    Why IBM for Smarter Process?

    #1 market share in Business Process Management (BPM) and

    Business Rule Management Systems (BRMS) with over 30%

    market share according to Gartner and IDC

    #1 in market share and total content revenue for

    Enterprise Content Management, according to Gartner

  • Get started today!

    ibm.com/smarterprocess

    Take 2-minutes to

    create an account

    on our SaaS based

    process & decision

    discovery tool

    2-3 day free onsite

    workshop with IBM

    experts and your

    business & IT

    stakeholders

    In 10 weeks or less,

    deliver a tangible

    process improvement

    solution to your

    business

    Try Blueworks Live online: blueworkslive.com

    Hold a Discovery Workshop: ibm.com/software/info/bpm/process-improvement-discovery-workshop/

    Conduct a Quick Win Pilot: ibm.com/software/websphere/products/business-rule-management/quick-win/

    Try Blueworks Live

    online

    Hold a Discovery

    Workshop

    Conduct a

    Quick Win Pilot

  • Additional Resources

    Read the Smarter Process in the Age of the Customer paper

    Watch Smarter Process videos on YouTube

    See more Smarter Process demos: SmarterProcessDemos.com

    Read the Gartner Magic Quadrant for Intelligent Business Process Management Suits 2014 Report

    Download the Forrester Wave Dynamic Case Management Q1 2014 Report

    Read Aberdeens insight on Empowering Knowledge Workers paper

    Read Advanced Case Management Leadership Guide

    Download the Make the mobile promise come true with the IBM Smarter Process approach paper

  • 40 The Power of Cloud -- IBV PoV and Executive Report

    Mobility, social media, increasing digitization and new analytics

    capabilities are conspiring to drive broad business change

    Mobile revolution

    Connectivity, access and participation are growing rapidly

    Smart devices are becoming the primary route to get connected

    Devices are getting smarter as they are increasingly enriched by mobile apps

    Major Technology Trends driving Business Change

    Social media explosion

    Social media is quickly becoming the primary communication and collaboration format

    GenYs or digital natives use of technology and social media platforms is accelerating adoption

    Enterprises are adopting social media but are struggling to realize the value and manage risk

    Hyper digitization

    Digital content is produced and accessed more quickly than ever before

    Internet traffic is growing globally driven by consumer use of video, mobile data, interconnectedness

    An increasing number of connected devices and sensors is further driving growth

    The power of analytics

    New capabilities for real time analysis, predictive analytics and micro-segmentation are emerging

    Top performing companies use analytics to drive action and business value

    Analytics are making information consumable and is transforming all parts of the organization, from customer intimacy to supply chain management

    Source: IBV Analysis

    Clouds business enablers