02 Culture360 2010 Tech Case Study
-
Upload
culture-mondo-network-asia-pacific-secretariat -
Category
Technology
-
view
413 -
download
1
description
Transcript of 02 Culture360 2010 Tech Case Study
![Page 1: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/1.jpg)
culture360.org Developing an Open Source social network
platform & social media strategy
Connecting Asia and Europe through Arts and Culture
![Page 2: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/2.jpg)
Background
• The Asia-Europe Meeting (ASEM)
• The Asia-Europe Foundation (ASEF)
• Cultural Exchange Department
• culture360.org
• 2003-2009 development phases
Background
![Page 3: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/3.jpg)
IT Challenges
• IT outsourcing• Limited human resources• Limited technical skills• Extensive research required• Bridging the communication between IT and cultural
sector
![Page 4: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/4.jpg)
Re-development criteria
• Open source • Low technical barriers for entry and admin• User friendly• Social Network features • Integrate easily with the social web• Enable consolidation of large number of past web
projects
![Page 5: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/5.jpg)
WordPress Multi-User
• Open source • Huge vibrant developer community• Hundreds of thousands of blogs with a single install • User friendly• Integrate easily with the social web
http://mu.wordpress.org/
![Page 6: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/6.jpg)
WordPress Multi-User
• Empower culture sector workers • Single CMS
– Cost-efficient– Time-efficient
• Examples
http://mu.wordpress.org/
![Page 7: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/7.jpg)
WordPress Multi-User
http://magazine.wsj.com/
![Page 8: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/8.jpg)
WordPress Multi-User
http://ourworld.unu.edu/en/
![Page 9: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/9.jpg)
BuddyPress
• Social Network layer• Friends• Messaging• User profiles• User Wire• Groups• Activity streams
http://buddypress.org/
![Page 11: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/11.jpg)
Developing a Social Media Strategy
![Page 12: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/12.jpg)
Developing a Social Media Strategy
www.agendacom.com
![Page 13: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/13.jpg)
Social Media Challenges
• Time & resources• Education & training• Control content creation or distribution• Harnessing social media tools more effectively• Data protection and privacy issues
![Page 14: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/14.jpg)
Measuring success
• Google analytics• Newsletter analytics • Website polls• Newsletter polls & surveys• Membership numbers & activity
![Page 15: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/15.jpg)
Sharing & Collaboration Efforts
• Culturemondo• Development blog• Open Source platform
![Page 16: 02 Culture360 2010 Tech Case Study](https://reader036.fdocuments.us/reader036/viewer/2022062511/54b6f69c4a795984038b4575/html5/thumbnails/16.jpg)
culture360.org
Connecting Asia and Europe through Arts and Culture
Jeffrey Withaya Campbell Technical & Social Media Coordinator [email protected]
Katelijn VerstraeteAssistant Director, Cultural [email protected]
Judith Staines European [email protected]
Valentina RiccardiProject Executive culture360Cultural [email protected]