contents.The brief supplied by client called for a colourful and inviting stand with a demo area,...
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Transcript of contents.The brief supplied by client called for a colourful and inviting stand with a demo area,...
contents.
4our clients.
Since our inception, we’ve been fortunate to work with some of the biggest brands
across various industries.
3about us.
We design and manufacture award-winning trade show exhibition stands & temporary
event infrastructure.
5bespoke.
The creation of built-to-order exhibition stands and trade show displays from inception
to completion.
23modular.
One of our areas of specialty is the use of Octonorm Maxima Aluminium extrusion and accessories to create modular
exhibits and structures.
35pavilions.
Pavilions create large indoor or outdoor zones that can be used for launches, exhibits,
and interactive displays.
40activation.
We provide a creative platform and collaborate with our clients to seamlessly integrate various brand communication techniquesin order to activate the brand to
the consumers.
44event branding.Our skill set is perfectly suited to the creation of temporary architecture used for events as well as the planning, creation and installation of event branding
and wayfinding.
3© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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We design and manufacture award-winning trade show exhibition stands and temporary
event infrastructure.
Bespoke exhibition stands, modular system exhibition stands, pavilions and activations are our areas of specialty. We have an extensive inhouse CAD and Graphic Design studio that will visualise your project. Our inhouse production
facilities will bring these designs to life.
Our team is handpicked to ensure that your project is delivered seamlessly from brief right
through to the completed exhibit and beyond.
HOTT 3 Dimensional Marketing is a member of EXSA (The Exhibition & Event Association of
Southern Africa)
about us.
4© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
wh
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our clients.
bespoke.
5
6© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Our team was contracted for a 3rd consecutive year by TXO systems to provide a design solution for their
stand at the 2015 AfricaCom conference.
The brief supplied by client called for a colourful and inviting stand with a demo area, product display case
and approachable, open spaces.
The outcome was successful, with this stand being a popular attraction on the show.
TXO SYSTEMSAfricaCom 2015
7© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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A collaborative effort with our client resulted in a clean and simple stand that placed an emphasis on the
brand and product.
TEJASAfricaCom 2015
8© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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This was our company’s first year producing a stand for Airspan at AfricaCom.
The open plan design and bold monochromatic colour scheme resulted in a welcoming corporate environment suited to the company’s need for product
promotion and business meetings.
AIRSPANAfricaCom 2015
9© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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We were approached for a second consecutive year to design an even bigger stand for IDT at AfricaCom.
The striking colour combination and African inspired graphics resulted in an eye-catching stand with two semi-private meeting rooms, two informal meeting areas and a reception. Suspended graphic bulkheads
added to the stand’s visibility.
IDTAfricaCom 2015
10© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Following the hugely successful booth we designed and constructed for Caterpillar at Mining Indaba 2014 we were again contracted for the 2015 event. This year’s booth was similar to the 2014 rendition, but with a more accessible central core that allowed easier flow between both sides of the island booth. This booth remains a show-stopper at this event that drew its fair
share of attention.
Caterpillar is a wonderful combination of great design work and client trust. Dubbed “The Stealth Project”, the
central wall mimics the shape of a stealth wing.
The exhibit is entirely custom made. The layout incorporates the display of exact scale replicas of the earth moving equipment, semi private meeting areas
on both ends and a hospitality area.
Once again it has been a privilege to be involved with this prominent brand.
CATERPILLARMining Indaba 2015
11© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Geiger & Klotzbücher’s brand identity was a source of inspiration in developing a design solution for their
stand at Propak 2014.
The product made a remarkable impression for our company’s first appearance on this show and we look
forward to collaborating with them again in 2016.
GEIGER & KLOTZBÜCHERPropak 2014
12© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Our design for Hylton Ross and iKapa was a successful realisation of the clients brief and reflects the African
Identity.
The stand incorporated hospitality zones, lounge areas for social interaction and information stations pertaining
to the different divisions of Hylton Ross.
HYLTON ROSSIndaba 2014
13© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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The HOTT3D team was approached by Delta Energy & Communications late in 2014 to realise their vision for
their exhibit at PowerGen Africa 2015.
This was Delta’s first time exhibiting in Africa and the brief called for a show-stopper of a stand that was unique and stood out from the usual style of custom
exhibits seen at industrial events.
This exhibit is entirely custom fabricated and finished in a black automotive finish. The leading columns incorporated P3 LED modules programmed to simulate unorganised data flowing into 2 seamless screens below where the data was animated into logical
algorithms.
Hands down this was the top exhibit on show to the point where the organisers used it for many PR exercises and the final awards ceremony was hosted nearby with the stand as the backdrop. A great project and
definitely a forerunner for our top project of 2015.
DELTA ENERGY &COMMUNICATIONS
PowerGen Africa 2015
14© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Martec and Morgan Schaffer co-exhibited at African Utility Week 2014.
The triangular stand space, coupled with both companies sharing the space, as well as a host of technical equipment that required presentation led to an interesting design process. The end result was a full custom design that utilised large format lightboxes, LED Plasma’s and many display plinths and spaces for
computerised and static product display.
MARTEC/MORGAN SCHAFFERAfrican Utility Week 2015
15© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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The 18th Annual Congress of the South African Council of Shopping Centres (SACSC) took place at the CTICC in Cape Town. SACSC provides a platform for SA’s leading industry members to network and share their wealth of creativity, originality and ingenuity in order to
develop solutions to unique industry challenges.
We were commissioned to create a 6x3 exhibit for McCormick Property Development. The result was a great collaboration between the client and ourselves. This exhibit combined slick CNC LED lit signage with raw timber finishes and slick furnishings. This was one of the stand out exhibits at the conference and received
more than its fair share of compliments.
The design featured on Retail Design Blog and won an EXSA Award for the best 18m2 stand in 2014.
McCORMICKSACSC 2014
16© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Our Full Custom Booth for Monurent at Mining Indaba 2014.
Duco sprayed finishes coupled with timber veneers and 3D fabricated lightbox logos. As with many booths on this event we had to work to under 2.5ms in height.
This exhibit was designed and produced in its entirety by the HOTT3D team including the development of all
the graphic content and hospitality.
MONURENTMining Indaba 2014
17© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Sipwise is a 6m x 3m full custom booth. One of 20 booths we designed and constructed at AfricaCom
2014.
This exhibit featured informal meeting areas, a raised timber floor, hospitality bar and curved feature back wall to compliment the company’s minimalistic brand
identity.
SIPWISEAfricaCom 2014
18© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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World Travel Market (WTM) hosted its first ever African event in Cape Town at the CTICC. We were commisioned by Innovision of London to produce this exhibit for
TripAdvisor.
This exhibit is a full custom, duco sprayed exhibit that was almost entirely pre-constructed allowing for a
rapid deployment in under 2 days.
TRIPADVISORWTM 2014
19© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Full custom build for VIVO Energy at Mining Indaba 2014.
For 2014, the backwall was created from individual sections each rear illuminated to create highlighted joins. Full colour wallpaper prints, LED Screens and raised timber floor made for a very neat and professional
exhibit.
The Reduced stand size at the 2015 Mining Indaba Exhibit, presented a new challenge in the design process. A sculptural design solution was achieved with the balanced use of graphics and structural features.
VIVO ENERGYMining Indaba 2014/2015
20© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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This was the 5th year we have worked with WIOCC at AfricaCom and the third time we have constructed a
double storey structure for them.
This exhibit is a 9m x 6m peninsula booth utilising an i-beam structure to create the second tier. This exhibit is a modular, full custom, duco-sprayed exhibit with features like fabricated LED company signs, recessed
LED highlights and CNC text detailing.
WIOCCAfricaCom 2015
21© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Allot is a 7m x 3m full custom booth. One of 20 booths we designed and constructed at AfricaCom 2013. This exhibit featured a Private meeting room, Raised timber deck, CNC feature wall, 3D signage, LED Plasma screens and Nespresso hospitality to offer to delegates.
Another fantastic custom exhibit by the HOTT3D team
ALLOTAfricaCom 2013
22© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Full custom build for CiplaVet to showcase their product Petcam at The World Small Animal Veterinary Association Congress held in Cape Town at the CTICC.
Incorporating cool white LED lighting, a very clean,
clinical exhibit was achieved.
CIPLAVET PETCAMWSAVA 2014
modular.
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24© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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We were commissioned for another year to design a booth for Ekinops at AfricaCom 2015.
The result was an inviting stand with a soft rug, comfortable lounge meeting room and a space to entertain clients during their cocktail function on the
opening night of the show
EKINOPSAfricaCom 2015
25© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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This was our 3rd consecutive year working with PeerApp to design and build their stand at AfricaCom and with
each year the result was bigger and better.
What started out as a simple shellscheme booth has evolved into a sophisticated, professional space.
PEERAPPAfricaCom 2015
26© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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This was our first year designing a stand for SAP at AfricaCom. The result was an intimate environment with a meeting lounge and private meeting room with striking graphics and frosted perspex to add a
sophisticated feel.
SAPAfricaCom 2015
27© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Black and Veatch attended Powergen 2015 celebrating 100 years of power, water and telecoms products.
Contracted by Skyline Displays Heartland to design and produce this stand for their client at Powergen Africa 2015, we designed an inviting, professional platform for
B&V representatives to interact with visiting delegates.
Incorporating raised full lay carpeted flooring, Octanorm Maxima structure clad in large lightbox visuals, timber detailing and comfortable furnishings the exhibition
was an outright success for our clients.
BLACK & VEATCH PowerGen Africa 2015
28© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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AutoMechanika is touted as South Africa’s Leading International Trade Fair for the Automotive Industry
targeting Trade Visitors from the Sub-Saharan Region.
Mansons approached us to design a cost effective 6x4 booth that reflected their brand and allowed for
secure display of their OEM automotive parts.
The exhibit was designed to accommodate comfortable meetings in a lounge environment with a major focus being on product display. To this end we create aisle positioned, custom showcases with an internally lit surface to highlight the displays. Large full
wall graphics added further brand impact.
Mansons is one of the world’s leading components sources for OEM, Tier 1 and after market trucks, trailers,
buses and vans.
MANSONS AutoMechanika 2015
29© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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The International Association of Operative Millers (IAOM) held their annual meeting for 2014 at the CTICC in Cape Town in December of 2014.Alapala requested an exhibit that reflected their brand, that outshone their competitors and created an environment that showcases their products.
To this end we created a 9m x 6m pavilion using Octanorm Maxima. We used large modules fitted with full colour, fabric prints creating an intimate, yet inviting environment. Yellow rope was strung in certain areas to
add design flair that ties in with wheat and grain.
The IAOM Annual Conference & Expo is the premier educational event for grain milling and seed processing professionals. The annual event gathers milling and allied trade professionals from around the world for three days of education, networking and fellowship
ALAPALA IAOM 2014
30© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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rAge Expo is Southern Africa’s largest consumer gaming and technology exhibition, held annually at
the Coca-Cola Dome in Johannesburg.
Once again we were commissioned by the Pulling Rabbits team to create an interactive environment from which Amazon could test the skills of prospective
employees.
Using a series of Giant games, visitors to rAge could test themselves against each other and against the clock at how fast they could solve the puzzles. In doing so Amazon gains valuable insight into the problem solving, “think on your feet” ability that is needed in their
industry.
The exhibit is a combination of natural timber finishes, recycled x-board and custom elements. All items are
manufactured to be fully re-usable at future events.
AMAZON rAge Expo 2014
31© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Octonorm Maxima modular exhibit combined with large grand format, stretched fabric prints to create a professional exhibition platform for our international clients from General Electric at PowerGen Africa 2014.
GENERAL ELECTRIC PowerGen Africa 2014
32© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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For the 2014 AfricaCom conference, IDT progressed from a small 3x3 shellscheme to a 6x6 exhibition space with a thoroughfare, making the stand accessible from
isles on either side of the stand.
Our brief was to create an environment that is a 3-dimensional representation of the brand. The result was striking and featured two semi-private meeting areas and receptions, accessible from both isles.
IDTAfricaCom 2014
33© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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DNV Kema is one of 3 projects we produced on at African Utility Week 2013.
The stand is predominantly constructed using modular Octanorm Maxima and incorporates a sizable store, large back wall backlit images as well as large format
stretched fabric prints used in seamless frames.
Furnishings were duco sprayed counters, custom created brochure stands along with quality café style
meet area’s.
A large overhead 4 sided banner structure ensures the stand is visible from a distance in the congested trade
show space.
The design is simple, cost effective, modular and most importantly lets the clients CID do the work its intended
to do in the 3D format.
DNV KEMAAfrican Utility Week 2013
34© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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An innovative combination of our standard Octonorm Maxima Aluminium extrusions, sprayed timber panels and raw pine slats for warmth, resulted in a clean and sophisticated design solution for Botswana Fibre
Networks at the 2015 AfricaCom exhibition.
BOFINETAfricaCom 2015
pavilions.
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36© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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The 14th World Forestry Congress took place at the Durban ICC from 7th till 11th September 2015. Of the 4 exhibits we produced at this event, The Food and Agricultural Organization of the United Nations (FAO) Pavilion was the flagship of the exhibition and was used extensively to showcase a variety of initiatives and
host numerous high level meetings and delegations.
The circular layout of this pavilion made it unique in comparison to typical square or rectangular exhibition layouts. This was an especially effective layout that allowed for numerous features including a cinema zone, regional displays, a youth zone with ‘selfie’ masks, an extensive literature library, Global Forest Resources Assessments (FRA) zone, a large integrated store , a private meeting room, occasional meeting areas and
various multi-media screens.
This exhibit was constructed using entirely reclaimed or recyclable materials. Post show much of the timber was recycled on-site. These will be re-purposed and used for construction projects in poorer communities.
The installation was done at a high pace in a day and a half thanks to really good planning.
FAO PAVILIONWorld Forestry Congress 2015
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purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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The HOTT3D team created a full custom 24m x 6m pavilion for SEDA at Decorex 2014 held in Durban, and
Cape Town.
This exhibit was a platform for small design orientated businesses to exhibit at Decorex at a fraction of the
cost of producing their own exhibit.
The stand consists of a point of reception for SEDA as well as a delegate lounge and then a series of 14 booths each with specific furnishings for each sub
exhibitor.
A hugely successful booth that won an Excellence Award from the Decorex organisers.
SEDADecorex Durban & Cape Town 2014
38© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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The pavilion designed for Brasil Autoparts at the 2015 AutoMechanika Exhibit, provided a platform for no less than 24 different companies to showcase their
products.
The structure occupied two floor spaces on either side of the isle with the smaller space consisting of the main
reception, store room and private meeting room.
The colourful stretched fabric artwork fitted to the impressive bulkheads ensured unity between the two
spaces and continuity of brand representation.
BRASIL AUTOPARTSAutoMechanika 2015
39© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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The 14th World Forestry Congress took place at the Durban ICC from the 7th till the 11th of September
2015.
Our second featured exhibit at WFC was for another division of The Food and Agricultural Organisation of the United Nations (FAO), the Farms and Forestry
Facility.
The 10 x 10 space was used to create an island pavilion where various partners could rotate their display materials on a daily basis. Using only sustainable materials, the pavilion was divided into 8 exhibitor
spaces, a presentation platform and a media zone.
FAO FARMS & FORESTRYWorld Forestry Congress 2015
activation.
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41© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Part 1 of a 2 stage activation project for the new Mercedes AMG GTS, saw the new Mercedes GLE Coupe being showcased at the V&A Waterfront in
Cape Town.
Using the infrastructure created for the AMG GTS activation as a temporary space for the GLE Coupe and also as a teaser to the headline #MyAMGGTS
campaign worked out brilliantly.
Approached by our friends at Bokeh Fashion Film Festival to realise their vision for the new Mercedes AMGT GTS activation, we included custom black flooring, custom fabricated 2k sprayed walling with integrated fabric lightbox graphics and a host of luxury fittings and fixtures. All of which were designed to easily
accommodate the campaign changeover.
Specifically designed for a 3 city activation in Cape Town, Johannesburg and Durban, the exhibit is
modular and designed to install in 8 hours.
MERCEDES BENZ | GLE COUPÉ Installation | V&A Waterfront 2015
42© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Part 1 of our recent Mercedes Benz activation saw the GLE Coupe being showcased at the V&A Waterfront.
The GLE Coupe activation was the warmup to the launch of the AMG GTS GT to the South African market. The changeover in Cape Town, in conjunction with the Mercedes Benz Cape Town Fashion Week, saw the introduction of the live film set where visitors would find themselves immersed into the international AMG GTS advertisement. Visitors were filmed and inserted into the international abbreviated advertisement, which was then promoted on a multitude of social platforms.
Approached by our friends at Bokeh Fashion Film Festival to realise their vision for the new Mercedes AMGT GTS activation, we included custom black flooring, custom fabricated 2k sprayed walling with integrated fabric lightbox graphics and a host of luxury fittings and fixtures. All of which were designed to accommodate the live film shoot at 3 prime mall
spaces countrywide.
Specifically designed for a 3 city activation in Cape Town, Johannesburg and Durban, the exhibit is
modular and designed to install in 8 hours.
MERCEDES BENZ | AMG GTSInstallation | V&A Waterfront 2015
43© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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In 2012 we converted a shipping container into a premium exhibit at the Top Gear Festival held in sunny
Durban in South Africa.
So the challenge for 2013 was to ensure that we created a bigger, better brand experience for the visitors to the Top Gear event. 70 000 people were once again expected and with the benefit of hindsite we set about designing what can best be described as
“Disneyland” for petrolheads.
This year we had a 20m x 20m open air space. Elements of 2012 where re-used and then we added even more
experiential modules.
The exhibit was so successful and such a drawcard that aspects of it will be featured on both Top Billing and Expresso Morning Live as well as a range of other
publications. Media interest was massive.
SHELLTop Gear Festival 2013
event branding
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45© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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2015 represents the 9th year that HOTT3D have planned, designed and implemented the venue wayfinding and sponsor branding at the AfricaCom
Conference & Exhibition at the CTICC.
Throughout the CTICC, a variety of banner sites are positioned that sponsors can purchase for the event duration. These are positioned at strategic points that allow for maximum exposure to the 10 000 attending delegates. Sponsors are able to brand an entire internal area at the CTICC ensuring their key message
is driven to their target audience.
Ericsson, with their sponsorship of the A-Hub zone on level 1 & the ballroom and Huawei with their dominant branding of the gallery areas of the CTICC both made
excellent use of the branding zones available.
To ensure 10 000 international delegates find their way around the CTICC venue, we use a series of wayfinding displays and feature area location banners to navigate
the venue with ease.
All suspended banners are tensioned into aluminium frames to ensure a world class, crease free presentation.
AFRICACOMCTICC, Cape Town 2015
46© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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Bayer Middle East chose Cape Town as their destination for their annual internal sales conference. The Westin, Cape Town (adjacent to the CTICC) played host to 250 internal sales staff and management including the head management of Bayer South Africa, Europe
and the Middle East.
Having a long and successful relationship with Tourvest,HOTT3D were asked to design and develop the Conference Branding & Venue Wayfinding at The Westin by producing large and grand format printed event and product branding to fit specific internal
venues and meeting areas.
BAYER MIDDLE EASTThe Westin, Cape Town 2015
47© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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HOTT3D’s long-standing relationship with the organisers of the AfricaCom conference ensured that we were responsible for developing the show’s wayfinding and
event signage for the 8th consecutive year.
Our organised and hands-on approach ensured a professional result, executed at the highest standard
AFRICACOMCTICC, Cape Town 2014
48© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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HOTT3D were commissioned in March of 2012 to plan, design and produce the event signage for the 6th World Congress of Pediatric Cardiology & Cardiac Surgery held at the CTICC in Cape Town, South Africa.
The CTICC is a large, linear venue. Deciding how best to ensure 3500 international delegates knew where to go during their visit was no easy task. Key in this planning was the movement of delegates between 9 different
conference streams as well as the exhibition halls.
Planning was done via a series of plans, elevations and 3D renders, incorporating real photos of the areas intended for use with visual overlays to illustrate
positions.
Our studio is geared towards the design of event branding and has an integral understanding of the deadlines involved in such branding especially at the
CTICC.
6TH WORLD CONGRESSPediatric Cardiology & Cardiac Surgery, CTICC,
Cape Town 2015
49© All designs, drawings, renderings, pictures, plans are the property of HOTT 3 Dimensional Marketing, and are subject to Copyright. Any unauthorised copying, adapting or use, for whatever
purpose, whether in full or in part, without prior written consent is prohibited. Anyone who distributes or makes infringing copies of this design will also be guilty of an infringement of copyright.
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SAIRECCTICC, Cape Town 2015
thank you.
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