© ITIS Holdings plc 2005. Dr Gary Gates VP International Development Cellular Probe Techniques.
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Transcript of © ITIS Holdings plc 2005. Dr Gary Gates VP International Development Cellular Probe Techniques.
![Page 1: © ITIS Holdings plc 2005. Dr Gary Gates VP International Development Cellular Probe Techniques.](https://reader035.fdocuments.us/reader035/viewer/2022062803/56649f155503460f94c29f21/html5/thumbnails/1.jpg)
© ITIS Holdings plc 2005
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Dr Gary GatesVP International
Development
Cellular Probe Techniques
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The AABMW GB LtdDaimlerChryslerDfTFerrariFord GB LtdHampshire C.CouncilThe Highways AgencyKenwoodLand RoverLexusMaseratiMiniNavteqNissanO2OrangePanasonicPioneerPorscheRenaultSaab GB LtdThe Scottish ExecutiveSiemens VDOSubaru EuropeT-MobileTele AtlasToyotaTransport for LondonVauxhallVodafoneVolvo
Our Customers
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Quality focus for real time services
Priority
Traffic application
“511” services
Radio broadcast
In car navigation
QualitativeQuantitative
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Measuring cellphone movementMeasuring cellphone movement
GSM
SampleSampleObserverObserverSampleSample
ObserverObserver
Cell
Cell
Cell
Directionof travel
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Key Questions for probe technologies
Key Questions for probe technologies
• Number of probes required
• Data quality
• Communication costs
• Who fits the hardware?
• Personal privacy
• Reliability of technology
• What happens at night?
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Issues for cellular probe technologyIssues for cellular probe technology
•Cost•Personal privacy•Data quality and reliability
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Speeds on road links
Personal privacyPersonal privacy
Personal cellular
position data
Sample
observer
Traffic situation system
ITIS publishing systems
Cellular network operator
Cellular network operator ProviderProvider
Firewall
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Data quality
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Produced by Dr Hillel Bar Gerd, Associate Professor, Ben Guion Negev University, Israel
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Produced by Dr Hillel Bar Gerd, Associate Professor, Ben Guion Negev University, Israel
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The Baltimore ProjectThe Baltimore Project
• Covers 500 square miles
• Live data (24/7) on over 350 miles or road
• 140 miles of expressways and over 200 miles of arterials
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Business Case – Multiple Markets
Automotive
Media
Fleet and logistics
Mobile/Internet
Government
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• Probe data systems:
Provide high quality traffic information suitable for both public and private sector applications
More cost effective than conventional fixed sensor technologies
Covers all roads
• Business model based on multiple markets
• Baltimore project is the first US deployment to cover a large metropolitan area and non-expressways – will focus on public and private sector applications
Summary
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© ITIS Holdings plc 2005