® IBM Software Group © 2004 IBM Corporation Integration and the On Demand Operating Environment...

®

IBM Software Group

© 2004 IBM Corporation

Integration and the On Demand Operating Environment

Presenter Name

Title

IBM Software Group

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Agenda

Linking On Demand and Integration Definitions Business drivers and benefits Stages of adoption

IBM Integration Solutions in Action

Conclusion Why IBM for Integration How to get started

IBM Software Group

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IBM Software Group

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On demand business…

An on demand business is an enterprise

whose business processes—integrated

end-to-end across the company and with key

partners, suppliers and customers—can

respond with speed to any customer demand,

market opportunity or external threat.

IBM Software Group

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On demand business and IT

Flexible Financial & Delivery Options

ENTRY

ENTRYBusinessTransformation

On DemandOperating

Environment

Business P

rocesses

• Increasing flexibility is the key—business models, processes, and infrastructure • Technology acts as an enabler instead of a barrier

You can start anywhere

IBM Software Group

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On demand operating environment

Integration

Infrastructure management

Business flexibility through integration of people,

processes and information within and beyond the

enterprise

Business flexibility

IT simplificationIT simplification through

automation and virtualization enables access to and creates a consolidated,

logical view of resources across a network.

Business modeling Process transformation Application and information integration Access Collaboration Business process management

Automation & Virtualization Availability Security Optimization Provisioning Policy-based orchestration Business service management Resource virtualization: servers, storage,

distributed systems/grid, the network

Operating environment capabilities

IBM Software Group

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The way it’s actually done

Integration Infrastructure Management

Model existing and new process and business

Develop the business case Think of software development

as a business process Create necessary components

(new and legacy-based) Customize and assemble

components

Underlying infrastructure is modular, built for change and standards-based

Monitor business and IT status

Act on autonomic policy Choose from on- and off-

premise execution

Deconstruct business model

Assess priority components

Identify/Design infrastructure

Anticipate and respond

Define Process ModelAs is/To be

Assemble new and existing components

Prioritized components

IBM Software Group

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SOA enables connectivity of applications or resources by: Representing every application or resource as a

service with a standard interface Enabling them to exchange structured information

Why do you care? Flexibility to treat elements of business processes and the

underlying IT infrastructure as secure Standardized components that can be reused and combined

to address changing business priorities

Services are the building blocks Packaging business functions from new and existing

applications in a simple and standardized way Services help get the right information to the right people

at the right time Services can be reused and combined to deploy

composite applications Increasing use of Web services based on open standards

complements existing services technology.

What makes this possible?A service-oriented architecture (SOA)

IBM Software Group

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Scope of integration

Securely connecting people with relevant information, anytime / anywhere

Accelerating the deployment of end-to-end business processes to help improve operational efficiency

Speeding time to market using integrated views across diverse business information

The efficient and flexible combination of resources to optimize operations across and beyond the enterprise

IBM Software Group

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External mandates which impose standards & regulatory compliance

Silos of data – need for a consolidated view of information & applications

Seamless access to infrastructure – any time / any place

Legacy system integration

Need to streamline linkages with partners & suppliers

More demanding expectations for personalized service – right now

Protect the security & privacy of critical information assets

Do more with less

Infrastructure is complex & heterogeneous

Improve operational efficiency – manage costs

Do these challenges sound familiar?

Economic volatility and globalization

Mergers and Acquisitions

IBM Software Group

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Driving the need for integrationBusiness challenges Benefits of integration

Allow focus on core competencies

Transform IT from inhibitor to enabler

Minimize cycle-time and costs

Extend the value of applications

Enhance productivity

Reduce cost and improve responsiveness

Automate, integrate and coordinate operations end-to-end

Improve customer service

Provide customized and consistent business information

Integrate and optimize the use of people, their information and their tools in processes

Reduce the cost and time of building and integrating new and existing applications

Streamline application upgrades

IBM Software Group

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Stages of adoption for an integrated environmentIBM provides value throughout all stages of e-business adoption

Enterprise Integration On DemandAccess

Connect to the Internet improving departmental

business processes

Extend across and beyond the enterprise

Business TransformationOptimize operations

Access Publish Transact Integrate Internally Integrate Externally Adapt Dynamically

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IBM Software Group

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IBM On Demand Operating Environment Integration

On Demand Operating Environment

Products

Architecture

Standards

Integration Capabilities

ProcessTransformation

Applicationand ProcessIntegration

BusinessModeling

BusinessProcess

ManagementAccess CollaborationInformation

Integration

Service Oriented Architecture (SOA) Connectivity Layer

IBM Software Group

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IBM Integration solutions in action

WebSphere Host Access Transformation Services WebSphere Studio Enterprise Developer WebSphere Development Studio WebSphere Studio Asset Analyzer CICS Transaction Gateway

Process Transformation Offerings




BusinessModeling

BusinessProcess


Integration

IMS Connect DB2 Information Integrator DB2 UDB DB2 Content Manager WebSphere Studio Application Monitor

IBM Software Group

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Process Transformation

Improve user experience

Adapt for broader connectivity

Innovate by restructuring applications

Application interfaces are difficult to use, user workflows are outdated

Legacy applications cannot easily be integrated into modern workflows

Mission critical processes cannot easily be adapted to changing market conditions

Create new business value and productivity from existing IT systems and developer skills

Integrate zSeries, iSeries and new Java applications into an efficient mixed-workload environment – lower cost and risk than replacement

Transform business-critical legacy processes become reusable, shareable business components

Solution

Benefits

Customer Challenge


IBM Software Group

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Increase productivity and reduce training costs by improving the user experience

Extend existing applications and business information to employees, partners, suppliers and customers

Integrate traditional applications into enterprise portals to provide users with a single, personalized point of access

Reduce development costs by avoiding rewrite of legacy applications

Improved user interface and workflow

Integration with WebSphere Portal

Improve the user experience Process Transformation

IBM Software Group

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Adapt existing systems for broader connectivity Connect to legacy applications

and data into e-business workflows using:

Web services and SOA

Java connectors

Real time data integration tools

Adapters, connectors and templates

Strengthen customer, partner and supplier relationships

DB2 Information IntegratorClassic Federation for z/OS

DB2 UDBfor z/OS

VSAM IMS Software AG Adabas

CA Datacom

CA IDMS

CICS® Transaction Gateway V5.0

Intranet/Extranet/Internet

WebSphere for z/OS

+ CICS TG

CICS Applications

WebSphere distributed+ CICS TG


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Innovate by restructuring applications for greater flexibility


Discover the business value of existing legacy assets

Develop new applications while reusing existing code, data and skills for greater flexibility and efficiency

Deploy to a secure, scalable and reliable mixed-workload environment

Customers

Web Servers

Data

WebSphere® StudioApplication Monitor

WSAM User

Browser-based User Interface

DiscoveryImpact

Analysis

DB2UDB

WebSphere Studio Asset Analyzer

IBM Software Group

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“Our solution provides a whole portfolio of business services that help those involved in the tax-collecting processes do their jobs better. The WebSphere Application Server platform enables us to create a very robust package.”

— Massimo Daniele, IT Infrastructure Manager, Consorzio Nazionale Concessionari

Challenge

Solution

Value

Enable 14,000 local government bodies faster tax collection through more efficient access to taxpayer data

Web-based portal solution built on IBM WebSphere® Application Server, Advanced Edition, IBM CICS® Transaction Gateway, IBM DB2® Connect, IBM VisualAge® for Java

88% faster tax collections; accelerated revenue collection for governments; greater efficiency throughout tax system

CNC accelerates tax collection with WebSphere

IBM Software Group

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WebSphere Business Integration family WebSphere Application Server family WebSphere Studio family WebSphere Business Integration Connect

Application and Process Integration Offerings

WebSphere MQ WebSphere Commerce CICS Transaction Gateway DB2 Information Integrator




BusinessModeling

BusinessProcess


Integration

IBM Software Group

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Application and process integration

Optimize information distribution

Deliver new Web services-based applications

Automate processes

Extend processes to customers and partners

Choice of integration methods that complement your existing infrastructure

Flexibility to grow your solution as your business requirements evolve

All types of common information must be distributed across departments

Applications must be built, deployed and supported easily

Business requirements – both inside and outside the company – must be driven effectively by back-end integration

Solution

Benefits

Customer Challenge

Application and ProcessIntegration

IBM Software Group

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Optimize the distribution of information between applications and across locations Enable the business to react

instantly to new information by distributing common data to all departments simultaneously

Hide differences in platform, software architecture and network protocols

Assure delivery of transactions, even when systems go off-line

Reroute, log and enrich information under central control

Deploy incrementally, project by project, to better manage expense

Minimize risk with industry standard interfaces and protocols

Leveraging Technologies Web Services, JMS

New End Points Mobile Devices Telemetry sensors Event monitoring

sensors Event monitoring

and control

InternetReach Security

Tunneling

Mediation Routing Enrichment Warehousing Transformation

IntegrationWithout bounds

Enterprise Applications

MobileDevices

MulticastSubscribers

Web andPortals

TelemetrySensors

Enterprise Applications

MobileDevices

Web andPortals

TelemetrySensors


IBM Software Group

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Build new standards-based applications out of modular components or services

Create reusable services out of Java assets, backend systems, packaged applications, people and processes

Use drag-and-drop tools to build new applications by visually choreographing the interactions between services

Build, deploy and choreograph Web services to form composite applications

Implement a Service Oriented Architecture (SOA)

Deliver new Web services based composite applications that extend and integrate your

existing IT assets

Service Oriented Architecture

CISC J2EE SAP Web Service .NET

Deliver new Web Services-based composite applications


IBM Software Group

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Automate processes that involve systems and people


Easily exchange real-time information across multiple participants, platforms, business applications and organizations

Make optimal use of human resources to support business processes and deliver enterprise services

Manage business process logic in accordance with business design - separate from implementation and integration details

Automate processes that involve systems and people

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Extend business processes to customers and trading partners

Connect to and integrate with communities of trading partners

Enables integration beyond the enterprise into the extended value chain

Support for a wide range of industry standard protocols including RosettaNet, AS2 and XML

Support for trading partner interactions over transports such as HTTP(S), FTP and SMTP

Extend business processes to trading partners


IBM Software Group

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Online commerce and business transactions ‘out-of-the-box’

Leverage industry best practices and industry-specific processes

Easily adaptable to business need or technologies

Standards BasedExtended via process templatesto meet Industry requirements

Accelerates implementationHundreds of pre-built processes based on

industry best practices

Personalized Experience = Customer Loyalty

Order Management

B2B Contracts & Entitlements

Marketing Catalog & Content

Management

Merchandising

Accelerate Implementation of Intelligent Processes


IBM for American Express

Deploy pre-built/pre-tested intelligent and extendable business processes

Utilize pre-built adapters to back-end applications for faster integration

IBM Software Group

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“In addition to the fact that the IBM solution has helped us dramatically improve our application integration, I think one of the most important outcomes of this project is that we have an invaluable team that works closely with us and that fully understands our requirements and environment.”

— Laurentiu Mandu, IT Director, Mobifon

Challenge

Solution

Value

Constraint on growth by a confusing IT environment with lots of applications that were mostly written in-house

IBM WebSphere® Business Integration for Telecom (with pre-built collaborations); IBM Global Services and IBM Business Integration Services

Interfaced its CRM solution with existing applications

Automated customer business processes across multiple applications

Single application for tracking customer interaction, improving customer service

Mobifon dials up an industry-leading technology and services solution from IBM

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DB2 UDBDB2 Data Warehouse EditionDB2 Information IntegratorDB2 Content ManagerDB2 Records Manager

Information Integration Offerings

DB2 Document ManagerDB2 Commonstore for SAP, Lotus Domino, ExchangeLotus Workplace Web Content ManagementLotus Domino Document Manager

IBM Risk and Compliance Offerings




BusinessModeling

BusinessProcess


Integration

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Information Integration Information Integration

Comprehensive, flexible, cost-effective information infrastructure

Optimized operations Speed to market, flexibility Cost effectively leverage information wherever it

resides Easily extract valuable insight from your data Manage, capitalize on and protect the value of any

type of information Improve business results through compliant

processes

Solution

Benefits

Customer Challenge

Manage growing volumes & variety of information across platforms, processes and companies.

Silos of information that aren’t easily accessed in real time and integrated across applications.

Increased legislation and regulatory compliance requiring long term storage and reporting

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DB2 Information Management

Transactionsystems

Business intelligence

Content management

Information Integration

Industry Specific Extensions

AnalysisSearch andAccess

ContentControl

Information Services

Information AssetsContent

RepositoriesDatabases and

Warehouses

Information Infrastructure

File Systems


An information infrastructure is an integrated set of services for managing and leveraging diverse information assets to improve business performance

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AnalysisSearch & Access Content Control




Federation, Placement, Transformation

Archiving Compliance Retention Mgmnt Doc Mgmnt Web Content Privacy, Security

Statistics Mining OLAP services

Programming environments and models

Data languages Federation

Information AssetsContent

RepositoriesDatabases and

Warehouses File Systems

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AnalysisSearch & Access Content Control



DB2 Data Warehouse Edition

DB2 Information Integrator

DB2 UDB DB2 CM

DB2 Content Manager


DB2 Information IntegratorInformation Integration

Information Assets

ContentRepositoriesDB2 Content

Manager

Databases and Warehouses

DB2 UDBInformix

IMS

File Systems

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DB2 Information Integrator portfolio

DB2 Information Integrator

<XML>Text

</XML>

Any data

Any data Multiple access paradigms Multiple integration disciplines

Multiple access paradigms

Search SQL Content

Find Federate Transform Place Publish

Shared metadata and access foundation

Multiple integration disciplines Speed time to market for integration projects

Get more value and insight from existing assets

Control IT costs tailoring views and reducing copies

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Integrated environment for risk and compliance issues


Address regulatory and internal policies DOMEA- Germany, Records Management

MoReq- EU, Electronics Record Keeping

Pro- UK- Public Records Standard

Basel II- Banking, Credit and Risk Management

Integrate information to comply with regulations whilesimultaneously improving business processes IBM Content Management for Message Monitoring and Retention

Basel II Information Management Offering

IBM Lotus Workplace for Business Controls and Reporting

IBM Tivoli Security Compliance Manager

DB2 Commonstore for SAP, Lotus Domino and Exchange Server

DB2 Records Manager, and more

IBM Software Group

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“DB2 Information Infrastructure enables one person – rather than a staff of more than 10 employees – to easily compile an up-to-the-minute report.”

—Wang Daonan, CIO Taikang Life Insurance

Taikang Life Insurance

Challenge Provide a clear picture of customers and

associated services

Capitalize on new business and growth opportunities with an up to the minute view of the organization

People and skill shortages to develop new applications

Time pressure to deploy new applications

Value Improved strategic decision making and

business analysis

Improved employee productivity

Faster development of new applications

Reduce amount of integration coding by 40-65% while using existing tools

Solution Single data architecture providing a unified

federated view of corporate data across the company

Integrate information from DB2 UDB, Informix, Oracle, SQL server, XML, email, CRM and portal applications . Give applications access to all the relevant data sources

Evolution to On Demand Speeding Application Portal Development

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WebSphere Business Integration ModelerWebSphere Business Integration Monitor

Business Modeling Offerings




BusinessModeling

BusinessProcess


Integration

IBM Software Group

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Business Modeling

Ability to project Return on Investment (ROI) of any potential process change

Fast start to deployment, generating code from model

Graphically design processes and quickly redesign across people, partners, applications

View costs and projected backlogs in each option you consider

Deliver “What-if” simulation of operations to optimize and project business benefits

Deliver flexible, agile business processes optimized to business aims

Make best use of existing resources

Solution

Benefits

Customer Challenge

Business Modeling

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Graphically design processes and quickly redesign across people, partners and applications – business oriented and easy-to-use

Shared view of processes and costs – across organizations

Model Business Functions and ProcessesBusiness Modeling

View costs and projected backlogs in each option you consider. .. “What if” simulation

Sets key business measures which can be monitored in operation

IBM Software Group

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Model and Monitor personnel activities, automated processes and applications

Cost Return on investment Options

Applications Data

Business Analyst IT Analyst

Business Modeling

IBM Software Group

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Benefits of business-driven development

Modeling based on the IBM Software Development Platform

Improves ability to capture business value

Helps to protect value over the long term

Improves quality and user experience

Ensures compliance

Embraces change

A proven, complete, modular and open solution

Business Modeling

Business

Operations Development

IBM RationalUnified Process

Develop Iteratively

Focus on Architecture

Continuously Ensure Quality

Manage Change and Assets

Model and Monitor Business Process

Elicit Requirements

Test and Deploy

Transform, Integrate and Build

Discover and Design

Monitor and Manage

IBM Software Group

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Challenge

Solution

Value

“Before, it was paper files. To get one function done, a folder had to be routed through any number of people.”

—John IevaltsCIO, Principal Residential Mortgage Inc.

CIO Insight, 3/04: Business Process Modeling: A Model Student

By Debra D'Agostino

Automating business processes to reduce a 14-step loan process to just two steps in order to become more efficient and keep costs low

Scan forms and documents to Distribute digitally allowing multiple employees to work simultaneously on the same file

Using WebSphere Business Integration Modeler and WebSphere Business Integration Monitor, simulate the effect of moving mortgage applications through the new workflow to determine how much volume the system could handle before bottlenecks arose

Principal Residential Mortgage cut its labor- and paper-intensive post-closing mortgage process time by an average 53 percent, achieved a 34 percent increase in efficiency and realized an estimated annual savings of $4 million.

Principal Residential Mortgage

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WebSphere Business Integration FamilyWebSphere Business Integration ModelerWebSphere Business Integration MonitorWebSphere Business Integration Tools

Business Process Management Offerings

DB2 Information IntegratorDB2 UDBDB2 Data Warehouse Edition




BusinessModeling

BusinessProcess


Integration

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Measure business performance against key objectives and provide a framework for improvement

Dynamically change business processes to meet shifting business conditions and meet objectives

Optimize resource reallocation

Manage performance against business objectives

Difficulty managing across end to end business processes

Difficulty automating resources (people, processes & systems)

Difficulty turning data across enterprise into information

Sales issues identified via customer complaints

Integrated view of end to end processes and key metrics

Tight integration between process and IT

Sales issues identified and fixed before customer impact

Real time events into historic or planned context

Solution

Benefits

Customer Challenge

Business Process Management

IBM Software Group

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Manage the infrastructure in terms of business systems and processes

Prioritize IT projects based on their impact to business success

Predict potential future problems early

Event-based IT management Business-based IT management

IT decisions based on business prioritiesManage the supporting IT infrastructure Business Process

Management

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Provides a high-level, strategic view of the automated process

Provides business metrics by process – cost and/or time

Provides process status to help improve operational decisions and effectiveness of partner interactions

Displays defined Business Measures

Provides tactical problem solving on-the-fly for senior management

Manage is the window to your business processes

Manage performance against business objectives


IBM Software Group

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IT and business alignmentAnalytics/reporting

IT Data

Process monitoring

Process modeling

Process Management as part of the larger Business Performance Management

Business Service Management

Process Management

Automatedorchestration

Role-based consoles and dashboards

Orchestration

Process executionInformation integration

Information Framework

Business Data

Service management


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Challenge

Solution

Value

Create a simple integrated infrastructure for trading partners to connect and place sales orders with Siemens online

Streamline sales order processes in real-time between SAP, suppliers, and customers regardless of existing platforms

Designed a central integration hub allowing divisions to communicate internally / externally with partners using IBM WebSphere Business Integration

Increased response time to order requestsFaster and less expensive communicationsIntegrated environment with suppliersEliminated manual business process

Siemens ICN enables efficient internal and external communications

IBM Software Group

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WebSphere Portal familyWebSphere Everyplace familyWebSphere Voice familyDB2 EveryplaceDB2 Information Integrator

Access Offerings




BusinessModeling

BusinessProcess


Integration

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Access

Secure, personalized single point of interaction to people, information, applications and processes accessed anywhere, anytime

Increased revenue through customer loyalty

Increases employee productivity

Enhances partner relationships

Solution

Benefits

Customer Challenge

Drive revenue and customer loyalty through better service

Connect geographically dispersed employees, giving them the resources needed to work smarter and faster

Integrate suppliers and partners into the value chain

Access

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A single point of personalized interaction with the resources you need to enable your business to reduce cost, improve productivity, and increase customer loyalty

Processes

Applications

Information

People

What is a Portal?

Employees

Suppliers

Distributors

Consumers

Portal

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The role of the Portal

Portal capabilities include: Common User Interface Single sign-on Extensive search Application integration Document management People interaction A framework for Web Services Extension to pervasive devices Personalization and customization

Using a Portal can result in: Improved employee productivity

on B2E Portal Improved business partner

relationships on B2B Portal Increased customer loyalty on

B2C Portal

News

MainframeApplication

SAPApplication

Order EntryMS Application

E-mail Application

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Application Integration

People Collaboration

Presentation layer

Portal services

layer

Integration layer

Portals are much more than a user interface

NavigationSingle sign-on

People awarenessTranslation

Mobile access

Scalability and reliability

Rapid, role-based deployment

Secure access

IBM Software Group

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Volkswagen AG

Challenge

Solution

Value

Create an enterprise-wide, on demand e-workplace portal for 500,000 internal and external users, that brings together key business applications – including SAP – on a platform scaleable for future expansion and multiple uses

A portal solution based on:

WebSphere Portal

WebSphere MQ Integrator

WebSphere Business Integration

Open standards help integrate legacy applications; WebSphere Portal best supports Web Services strategy; IBM’s complete solution (including security) and ability to deliver

Right information delivered at right time to right people for faster, better decisions; direction of IBM’s portal strategy is the “right one” – (integration of collaboration, content, business intelligence, workflow); reuse of platform for every kind of portal (B2X) will serve future needs

IBM Software Group

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Lotus NotesLotus Workplace MessagingLotus Workplace Collaborative LearningLotus Team Workplace (Quickplace)Lotus Instant Messaging and Lotus Web

Conferencing (Sametime)

Collaboration Offerings

DB2 Content ManagerDB2 Records ManagerDB2 Document ManagerLotus Workplace Web Content ManagementLotus Domino Document Manager




BusinessModeling

BusinessProcess


Integration

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Collaboration

Integrated collaboration and human interaction capabilities, easily managed and extended beyond organizational boundaries through a web portal

Collaborative content management for sharing all forms of information inside and outside the organization

Need to improve organizational responsiveness

Need to enhance employee productivity and innovation

Need to service customers and work closely with partners while keeping costs down

Enables flexible and cost effective access to people, information and processes

Supports multiple user types and user experiences, access points and forms of connectivity

Solution

Benefits

Customer Challenge

Collaboration

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Inserting collaboration into core business adds value to existing applications and business processes

Online training for new products, track partner competency

Find experts while customer is on the line and/or provide self service to experts and cut call center volumes

Teamspace to track project and team members

Web-based meetings to educate users on procurement process

Human Resource experts available in real-time

CustomerRelationshipManagement

Enterprise Resource

Management

ProductLifecycle

ManagementProcurement

Value ChainManagement

Information Technology

Business Processes

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People Productivity Collaboration Solutions

User Interface Framework

Making more people more productive in the context of the business they do every day

Lotus Notes Portal/Browser Workplace Client Technology

Mobile

Embracing Innovation

EnhancingBusiness

Value

Collaborative Services

Mail & PIM

RealtimeCollab

DocumentMgmt. Learning Workflow Web

ContentCustom

Apps

ReducingCost of

Ownership

Infrastructure

Lotus DominoDB2

InformationManagement

WebSphereApplication Server

WebSpherePortal Framework

Delivering Key Business Value

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New Lotus Workplace Documents 2.0 **

* Utilizing IBM Workplace Client Technology

* includes the new Workplace Builder

Lotus Workplace Messaging 2.0 *

Lotus Workplace Team Collaboration 2.0 *

Lotus WorkplaceWeb Content

Management 2.0

Lotus WorkplaceCollaborative Learning 2.0

Lotus Workplace for Business Controls

and Reporting

A family of integrated collaborative products that connect people with business processes, using a single, consistent user experience through server managed clients.

With the May announcement, IBM is delivering new Collaboration products and capabilities

Lotus WorkplaceBuilder

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Challenge

Solution

Value

Need to speed collaborative content creation and worldwide knowledge sharing to reduce costs and to secure it leadership position in its markets

IBM Lotus Workplace Web Content Management

A 400% increase in daily employee hits on Schering’s Berlin Web site. Improved cross-business communication and cooperation. Radically reduced cost and shortened development time for new Schering AG intranet sites.

“Leveraging our existing IBM Lotus Domino infrastructure and implementing our corporate Web worldwide, we are using IBM Lotus Workplace Web Content Management to accelerate our internal business processes, saving both time and money. This has improved consistency and Inter-departmental integration and has significantly reduced the amount of maintenance.“

— Jens Buhlke, Corporate Technical Webmaster, Schering AG

Schering AG

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Improve customer service

Reduce cost and improve responsiveness

Enhance productivity

Extend the value of applications

Minimize cycle-time and costs

Allow focus on core competencies plus

Speed to market, accelerating application development

The lowest total cost of ownership

IBM Integration solutions deliver confidence, business agility and return on investment

With IBM business integration you can:

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IBM is a leader in integration

Simple, integrated development

Secure and scalable deployment

Service Oriented Architecture (SOA) enablement

Breadth of information managed

Standards leadership

Proven experience

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Sources: Gartner, Sept. ’03, Oct.’02 Aberdeen, Sept. 02

2,000 customers rely on WebSphere Business Integration

IBM WebSphere customers include 91 of the top 100 global companies (2003)

IBM leads in all areas of Integration, including Application Integration, Portal, Business & Information Integration*

$1 billion annual investment in Engineering, $5 billion in technology acquisition

IBM offers over 50 industry-tailored business integration solutions that span 11 industries

Over 450,000 companies rely on IBM DB2 Information Management solutions

IBM is committed to integration

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Visit the Solution Showcase at the conclusion of the presentations

Take the IBM Business Integration Assessment via an IBM Sales rep

Visit the IBM Integration website: ibm.com/software/integration

Visit the IBM on demand website: ibm.com/ondemand

Move forward with actionable offers such as test drives and POCs through your IBM sales rep

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Next steps with IBM integration solutions

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Thank You

IBM Software Group

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Backup

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Challenge

Solution

Value

“At the Center for On Demand Supply Chain Research, we will be able to advance the field of Supply Chain Management (SCM) in ways that have never been possible before by leveraging leading-edge IBM business process integration technology and expertise.”

—Professor Roger Calantone, Eli Broad College of Business, Michigan State University

Engineer a laboratory environment that enables students and faculty to simulate, study and test key supply chain relationships to learn more about the dynamic flow of information and resulting interdependencies

IBM WebSphere Business Integration Modeler WebSphere business Integration Monitor IBM WebSphere Commerce Business Edition IBM Lotus Workplace Server

Leveraged process integration and grid computing to build an on demand supply chain—one that can sense and rapidly respond to changing customer demands and market conditions.

Michigan State: on demand supply chain

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Ministry of Railways (China)

Vision

Challenge

Business Performance Management Value

Solution

Ministry of Railways manages the Chinese the national railroad system and is responsible for defining and implementing railway transportation plans

Want to provide an organization–wide intelligence platform to drive decision making that will increase freight and passenger rail travel

Data needed for effective decision-making is spread across multiple databases

Begin solution rollout with limited skill and resource

Give business managers access to summarized historical data in a DB2 based warehouse with federated access to real-time DB2 and Oracle freight transportation operational data and passenger data in Sybase and SQL Server.

Able to be more proactive and increase responsiveness

“With its real time federation capability DB2 Information Integrator significantly enhances the power of the data warehouse supporting our intelligent transportation management systems and other enterprise applications. The XML and unstructured data support of this product will help us fulfill the reporting requirements to the states administrative bureaus.”

—Mr. Sun Yuan-Yun, Chief Engineer, Ministry of Railways, People’s Republic of China

Improve the quality of railway transportation management

Respond more quickly to market demand by improving freight forecasting

Optimize carrying resource assignment

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Vision

Solution

A leading global financial institution needed to focus on business impact management to understand how IT events affect business-critical processes, improve availability of customer-facing services, and decrease problem resolution time

IBM WebSphere Application Server IBM WebSphere Business Integration Modeler IBM Tivoli Business Systems Manager IBM Tivoli Monitoring IBM Tivoli NetView IBM Tivoli Enterprise Console IBM DB2

“IBM Tivoli Business Systems Manager helps us integrate a combination of Tivoli and other tools to better understand how various IT events affect the availability of critical business processes.”

—Dave Boggess. Senior IT Systems Analyst & ESM Architect. The Principal Financial Group, Inc

Business Performance Management Improvement

Improves communication between IT and the business units

Helps IT administrators understand how their components map to critical business processes

Helps staff identify potential IT projects that have meaningful impact on business operations by analyzing event history from a business

Provides real time visibility into business process to identify potential critical weak points that may regularly cause business pains

Principal Financial Group

IBM Software Group

71

Spherion got 80% faster response timeChallenge

Solution

Value

Rapid growth through acquisition Ensure consistent, timely delivery of consulting

proposals, services and methodologies Provide 24X7 information and services to

consultants worldwide

Employee portal that provides collaboration tools, single point of access to information and applications

Faster response time to RFP’s – 80% Quickly staff consulting engagements –

faster by 60% Deliver information and collaboration tools

to consultants where and when they need them

“ The combination of Portal,Content Manager, SameTime and QuickPlace for collaboration has been such a wonderful thing in bringing together the pieces of our business that have been broken up to this point.”

— Tina Eyerly, Director of Knowledge Management, Spherion Technology Services Group

IBM Software Group

72

Industry standards leadership

1998 / 1999Java, XML and ebXML

Co-founder and lead architect for RosettaNet

Author of XML4J Chair OMG XML

Metadata Interch. Format

Co-author W3C Document Object Model

FounderXML.org Elected to Board

of Directors in OASIS

2000Web Services

and UDDI Co-author of

SOAP 1.1 and submission to W3C

Cofounder of UDDI.org and author of original UDDI specification

Co-author of WSDL

IBM contributes SOAP4J to Apache

2001Web Services

and Tools Led submission of

WSDL to the W3C Co-chaired W3

Web Services Workshop

Founder of Eclipse.org

Co-author of W3C XML Schema standard

Chair of Web Services Interactive Applications TC

2002Web Services and Security

Founder and chair, Web Services Interoperability Organization

Co-author of web services bus process specification (BPEL, WS-TX, WS-TC)

Co-author for Web Services Security roadmap and specification

2003Web Services and Security

Submission of BPEL to OASIS Co-chair WSBPELTC in OASIS Submission of Common Base

Events to WSDM TC in OASIS Submission of WS-Manageability to

WSDM TC in OASIS Co-authored and published EPAL

specification to WC3 Co-chair WSDM TC in OASIS More than 1,000 developers

devoted to XML and more than 1,500 focused on Linux. Over 200 software products running on Linux

Led workgroup responsible for finalization of SOAP 1.2

® IBM Software Group © 2004 IBM Corporation Integration and the On Demand Operating Environment...

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