Paradox of Confusion: Where Does Corporate Entrepreneurship End and Entrepreneurial Orientation Start: A Discussion 

Zelimir William Todorovic, Ph.D.Jun Ma, Ph.D.

Daniel Todorovic (Ph.D Student)

Corporate Entrepreneurship Corporate entrepreneurship relationship

to profitability (Zahra, 1995) Yang et. al.,(2007) found that each key

dimensions related to performance. Antoncic and Hisrich (2004) found that

CE makes a difference in organizational wealth creation, growth, and profitability

Divided into two perspectives : organizational activities and characteristics of the organization.

Organizationa Activities

Based on Sharma & Chrisman, 1999: corporate venturing, innovation, strategic renewal

Seen as outcomes of Corporate Entrepreneurship

Characteristics of Organization

Characteristics of the organization examine the internal orientation of the organization, (innovation, risk-taking and proactiveness) (Barringer & Bluedorn, 1999).

innovation, proactiveness and risk-taking are the dimensions of CE (Aloulou & Fayolle, 2005; Lassen et al., 2006; Zahra & Garvis, 2000)

Entrepreneurial Orientation

The study of EO has its roots in the field of strategy research

Demonstrated relationship to performance

Accepted to have three main dimensions: Innovation, risk Taking and Proactiveness

Enabling Characteristics

Three conditions indentified, referred as enabling characteristics, are: Reward Configuration (Fátima, et

al., 2008; Bhardwaj et al., 2007 ) Organizational Structure

(Bhardwaj & Momaya, 2006; Hilton and Art 1998, Zahra, 1991)

Corporate Policies (Kuratko and Goldsby, 2004; Kuratko & Michael, 2004)

 

Corporate VenturingStrategic Renewal

Innovation

 

   

 

EO

RewardConfiguration

CorporatePolicies

Organizational Structure

Entrepreneurial Orientation  Alignment

CorporateEntrepreneurship

Organizational Performance

Discussion

It is important to specify what we are talking about: Prevents duplication of effort Clarifies associated relationships Allows the field to move forward Clarified potential practitioner actions

and benefits