. MAR

KETIN

G PROMOTIONS GUIDE .

ISSUE 67 | 22 MARCH - 2 MAY

02038 920 599 THE MARKETING HELPLINE NUMBER HAS CHANGED

WE LOOK FORWARD TO SPEAKING TO YOU SO

ON

NEXT ISSUE3 MAY- 2017 -

Starts 22nd March

Welcome to the latest

edition of the MPG

0102030405060708

First Day Checklist

Monopoly Win Win

Food Prize Redemptions via the Kiosk

Smurfs Happy Meal

Your NABIT: NABIT for Crew

Customer Information Board

InFocus

Marketing Calendar

The MPG is available on the marketing section of the intranet

Not

es

Notes

First Day

ChecklistFirs

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First Day Checklist Monopoly Win Win

22nd March

First day checklist can also be found on the Monopoly Intranet Homepage

Front Of House: Monopoly Win Win

Order Overall

FC Service Time: <90 seconds 'Wait'. <90 seconds 'Service time'. DT Service Time: <70 seconds 'Line Time'. <120 seconds 'Order End - Present End'.

Table Service: Fulfilment time less than 45 seconds (time starts when the entire order is assembled at the collection point and ends when the order, including condiments, has been presented)

Drive-thru visits; straws and napkins presented on the outside of the bag (one napkin per food item)

Polite and friendly two-part greeting and parting comments, including a thank you

Promotion Mechanics

Prices on Kiosk and receipt match prices on translites and menuboards

Kiosk and Till keys activated correctly

Ensure you check the voucher redemption process is working correctly for each Kiosk (any issues contact the ATOS helpdesk on 0344 893 1333)

Till help screens are working correctly (any issues contact the ATOS helpdesk on 0344 893 1333)

Rules poster displayed on dining area

Double and triple game stickers available in the sticker reel holder

Generic clam, fry and drink packaging available for employee meals

Pocket-size game boards available at the presenter window and on the front counter

Promotional tray liners and A, B & C bags used (pre-promote bags no longer in use)

Managers, Drive-thru & front counter staff are aware of number of stickers to give out with hot drinks, bottle drinks and side salads

Drive- thru restaurants will receive two Monopoly stickers dispensers one for front counter and one for Drive-thru booth

All kiosks contain the new promotional items including images - check promotional logo on the Oatso Simple page

Purchase Options

Appearance Correct

Correct Temperature

/ TextureCorrect Ingredients Correct

Condiments

Big Tasty/ Big Tasty with

BaconCorrect

packaging used See build card for ingredients

Mozzarella Dippers

Correct packaging used

2 minute cook time

Portion of 3 served with 25ml Salsa dip - this should be given automatically

- you shouldn't have to ask for it!Salsa Dip

Cadbury Caramel / Creme

Egg Mcflurry

Promotional cup used for all

McFlurries

Flurried for 8 seconds using the machine

Arrow on lid points to correct

McFlurry

First Day Checklist Monopoly Win Win

22nd March

Back Of House: Monopoly Win Win

Training Materials

Big Tasty build card in view of dressing table

eProduction / Bin level / build to / Cabinet Management charts up to date and being followedPromotional Crew poster and Monopoly Team Edition materials on display in Crew Room (delivered in POP kit) Staff aware of support information including help screens on tills and touchNABIT including vNABIT videos. Contact ATOS helpdesk if you have any issues with the help screens - 0344 893 1333Crew Room PC working and crew know how to access information. Contact ATOS helpdesk if you have any issues - 0344 893 1333Taste & Train session held (Creme Egg McFlurry)

Beef Quality

Frozen beef patties are free from signs of severe dehydration or temperature abuse

Grey seasoning dispenser is being used on 3:1 patties

Grills and release sheets are clean and in good condition (Splash Shields in place on Garland 3PGs)

HD Forced Air Meat Freezers set up correctly as per the Be Well Served Guide

Auto-recognition grills are set to AUTO, including during DPSC checks

Promo beef patties cooked following correct patty placement guideDPSC beef checks have been completed on full runs of promo beef patties on all platens where promo beef patties are being cookedAll cooking times are at or above minimums; 42 secs & 112 secs (47 secs & 114 secs for Garland 3 Platen Grills); 330 secs for Signature beefNew Taylor Grills (Model 2+1 platen only) cook times are at or above minimums 40 secs for 10:1 & 108 secs for 4:1

Kitchen Set Up

Black handled metal tongs used for Beechwood Smoked Bacon

Sufficient tempering of Big Tasty sauce (5hrs), Big Tasty cheese (5hrs) and tomato slices (1hr)

Review people positioning for all areas of the kitchen

Oil in good condition/Ebro checks within guidelines (Under 25)Cabinet Management charts on display at Batch Cooking stations / Cabinet Management procedures are being followedCorrect equipment in place for UHC Cabinet Management (UHC tray clips in place both sides, enough fried product baskets) Shift Manager can explain when to switch on extra initiation points (2ndIP = 4th person - 3rdIP = 8th person)Packaging for Mozzarella Dippers available at all Initiation Points

Red plastic tongs and amber fried UHC tray with aqua marine clips used for Mozzarella Dippers

Mozzarella Dipper cook time set at 120 seconds (182°C)Tempering and Defrosting rack set up following the BWS guide on the tempering homepage. Dressing table procedure being followed

Cadbury Caramel / Creme Egg Mcflurry

Shake machine set up as per BWS guide (available on the Intranet>Operations support>Be well served)

One shot of Cadbury Caramel sauce topping / Creme Egg Fondant topping

15g of Cadburys chocolate crazy paving pieces using green spoodleThe correct coloured cap applied to the Dessert Sauce Pump to differentiate the standard and promotional saucesCadbury Creme Egg Fondant - Brown / Cadbury Caramel - Yellow / Standard Toffee - White (Strawberry in FIFO bottle)

Notes

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First Day Checklist Monopoly Win Win

22nd March

Back Of House: Monopoly Win Win Table

ServiceTable Service crew are collecting Monopoly food vouchers in exchange for winning food items (Vouchers are ripped up and placed in pot at collection point)Table Service crew are wearing aprons with all condiments available

Food For Thoughts

Is the appropriate Food for Thoughts POP on display? (EotF - tent cards. Grill Direct - tent cards, till wobblers, survey invitation card dispenser)Is Food for Thoughts branded till roll being used in all reciept printers? (check kiosks in EotF)

Grill Direct - are survey invitation cards being handed out with every order at the front counter

All restaurants - does the manager know how to access the Food for Thoughts dashboard?

Misc

Promotional packaging used for all promotional items

Non promotional packaging available for crew breaks. No evidence of Monopoly stickers / packaging in the crew room Generic POP stored safely for use after Monopoly

3 x copies of In-store Allergen booklet available and older versions disposed of

Spare rolls of game stickers kept in secured area

Monopoly F&P Calculator is available on the ISP desktop

Ask a member of the Dining Area if you can claim Monopoly prizes at the kioskManagers / Dining Area aware of the customer journey of how to redeem a voucher through Kiosk including code entryStaff are aware of 'no sticker - no food' policy at collection point / Table Service

Notes

Notes

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Wednesday 22 March - Tuesday 2 May

Whilst you should check if a customer is using a winning food prize sticker before entering their order, the ‘Make MONOPOLY’ till button allows you to convert an item into a free MONOPOLY item at any time.

Mozzarella Dippers with a Salsa dipCadbury Creme Egg McFlurry and Cadbury Caramel McFlurry

The Big Tasty® and Big Tasty with Bacon are back as part of the MONOPOLY menu

RETURNING FAVOURITES

Remember to Flurry for

8 seconds

To ensure the best quality

burger is served refer to the tempering

guide

HOW DOES IT WORK?Instant Win: Each winning food prize sticker gives customers a choice between food prizes! 

Property Set Stickers: 1.5 million medium EVMs can be claimed in restaurants for customers who collect and match the WHITECHAPEL ROAD and OLD KENT ROAD Brown Property Stickers!

Make sure you check the two stickers are the two different properties.

If a customer has redeemed a winning food prize sticker via the Kiosk, remember to take the sticker from them at the Collection Point or when food is delivered to the customer if it’s a Table Service order as prompted on the pick ticket. All non-food prizes can be claimed online – you can tell customers that the instructions are printed on the stickers.

Visit touchnabit.co.uk

to find all the latest training

videos and materials. The

password is Monopoly

TOUch

GAME STICKERS WILL BE ON THE FOLLOWING MENU ITEMS:Double Game Sticker• Medium cold drinks

• Medium Fries

• Cadbury Creme Egg McFlurry

• Cadbury Caramel McFlurry

• Mozzarella Dippers

• Regular Blended Ice

Triple Game Sticker• Large cold drinks

• Large Fries

• Chicken Selects (3 & 5)

• Chicken Legend

• Premium Salads

• Big Tasty® and Big Tasty with Bacon

• Big Flavour Wraps

• Large Blended Ice

Stickers from the sticker reels should be handed to customers for the following menu items which won’t be pre-stickered. These should only be given out when the items are bought as part of an EVM.

(Use a double sticker when part of a medium EVM or a triple sticker when part of a large EVM.)

• Hot drinks • Bottled drinks • Shaker Side Salad

‘MAKE MONOPOLY’ TILL BUTTON

The MONOPOLY game at McDonald’s is back for 2017!

Kiosks: Winning food prize stickers can be redeemed at the Kiosk. Customers can tap the ‘I have a voucher’ icon or tap the MONOPOLY redeem button, enter their five digit code and select their prize.

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Big Tasty Bun Heel

Big Tasty Bun Crown

2 x Big Tasty Cheese Slices

Big Tasty Cheese Slice

3:1 Beef Patty

2 x Full Tomato Slices2 x Full Tomato Slices

28g Square Cut Lettuce

10g Slivered Onions

3 x 10ml Big Tasty Sauce

Big Tasty & Big Tasty with Bacon22/03/17 - 02/05/17

2 x Beechwood Smoked Bacon if applicable

©2017 McDonald’s. The Golden Arches logo is a trademark of McDonald’s Corporation and its affiliates. 423529_MO17 A4L 023743_170x200_MONOPOLY_2017_BIG_TASTY_BUILD_MG_JAN

MO17 A4L 023743

Build Card

Chicken Legend with Bacon22/03/17 - 02/05/17

12g Seasonal Lettuce

OR

OR

Chicken Legend Patty

2 x Beechwood Smoked Bacon

Premium Brown Roll Heel

Smoky BBQ sauce

2 x 10ml Cool Mayo

2 x 10ml Hot & Spicy Mayo

Premium Brown Roll Crown

©2017 McDonald’s. The Golden Arches logo is a trademark of McDonald’s Corporation and its affiliates. 423529_MO17 A4L 023744_170x200_MONOPOLY_CHICK_LEG_BAC_BUILD_MG_FEB

MO17 A4L 023744

Monopoly Win Win22nd March

Build CardMonopoly Win Win

22nd March

(Asda restaurants only)

Notes

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If you have any queries on the above, please contact the Marketing Helpline on

0203 892 0599

POP to be taken down and DESTROYED as it is no longer required for future use: In Store4ft Translite: Bacon Clubhouse Double & Side/Toffee Crisp McFlurry & Apple Pie2ft Translite: El Chicken SpicyWindow Decal: El Chicken SpicyWindow Poster: Bacon Clubhouse DoubleTill Inserts: Toffee Crisp McFlurry & Apple PieCounter Mat Inserts: Mozzarella DippersAll Lego Batman Happy Meal POP

Drive Thru2ft Translite: Bacon Clubhouse Double & Side2ft Translite: El Chicken Spicy2ft Translite: Toffee Crisp McFlurry & Apple Pie4ft Portrait: Bacon Clubhouse Double & Side/El Chicken SpicyERDDs Portrait Board: Toffee Crisp McFlurry & Apple PieERDDs Hero Board: El Chicken SpicyDrive Thru Banner: Bacon Clubhouse DoubleDrive Thru Banner: Lego Batman Happy MealLamp Post Signs: Toffee Crisp McFlurry & Apple Pie

RETAIN the following POP (if not in use during Monopoly) in the storage tube provided within your Monopoly POP kit. This will be required for contingency use and/or to be displayed during the next campaign: In StoreTill Inserts: Mozzarella Dippers 2ft Translite: Selects2ft Translite: 20 Chicken McNuggets2ft Translite: Selects/20 Chicken McNuggets4ft Translite: EVM4ft Translite: EVM/20 Chicken McNuggets4ft Translite: EVM/Wraps4ft Translite: Wraps

Drive ThruBanner: Saver Menu2ft Translite: EVM2ft Translite: Wraps 2ft Translite: Happy Meal 2ft Translite: Selects2ft Translite: 20 Chicken McNuggets2ft Translite: Generic Legend/Selects

Signature restaurants are also required to retain existing Signature 2fts and drive thru banner. Any replacements will need to be purchased.

Some restaurants will not have all of the POP elements listed below, as it will depend upon the amount of translite spaces they have.

Monopoly Win Win 22nd March

POP to retain / destroy Notes

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Outside Additional Information Yes No

Window Posters

External – Monopoly Win WinInternal – Monopoly Cash Online High Volume HM – Smurfs Happy Meal (External) 49p Fruit (Internal) Low Volume HM – Big Tasty OR Saver (External) Creme Egg & Caramel McFlurries (Internal)

Digital Window/Vestibule Screens If you experience any issues with your digital window screens, contact the Linney POP Helpline on 0370 240 3034

All posters are straight and in good condition Place in most visible windows to passing customers.

Any extra messages Monopoly Window Friezes (12 total)Note: EoTF restaurants with digital window screens will not receive

Business Names Act displayedin front window

Required by Trading Standards (£5.39 each from Prompt).

Opening Times displayed onfront doors Displaying current trading hours

A-Frame/ Stormforce Unit (if applicable) in a good state of repair & posters reflecting the current message

Stores who have A1 size A-frames should be displaying: High Volume Happy Meal Restaurants: Monopoly 'Come in & Play'Low Volume Happy Meal Restaurants: Monopoly 'Come in & Play' OR Saver

Drive Thru: BannersRoadside – MonopolyDT Lane – Monopoly Big TastyRoadside/DT Lane - Smurfs Happy Meal/49p Fruit

Drive Thru: Only displaying current Lamppost Foamex signs (remove all others)

Creme Egg & Caramel McFlurries Note: EoTF restaurants will not receive

10 Minute Checklist

Dining Area Additional Information Yes No

Did You Know Boards up to date and fully stocked

Refer to PROMPT > Communications1) WiFi Leaflet; 2) 'Discover more about McDonald's' Booklet 3) Recruitment Postcards 4) RMHC Leaflet; 5) Student Leaflet; 6) Happy Meal 'good to know' Leaflet; 7) Football Grassroots Leaflets 8) Football Grassroots Poster (display until 12th April)

Ceiling Mobiles should be current ones only – do not mix

Monopoly Mobiles - for placement, refer to guide provided inside your POP kit. If you require additional magnets, these are available to purchase on PROMPT (£1.04 per pair) Note: EoTF restaurants will not receive

Happy Meal PDP ItemsHigh Family, Medium Family & Medium Plus Family: Smurfs BookletsTo check the Happy Meal activation level of your store please visit the intranet. Intranet>Marketing>Kids & Families>What Level Am I On?

Happy Meal display unit is in good state of repair and displaying the correct programme

Smurfs Happy Meal (Display unit and spare parts available from Linney).

Happy Meal Balloons Smurfs Happy Meal Balloons

Keeko Colouring Pads & CrayonsSmurfs Happy Meal Colouring Sheets supplied with sufficient amounts of crayons. Additional generic Keeko colouring pads and crayons are available to order via PROMPT: prompt.linney.com

Any extra messages Monopoly Standee, Tent Cards (non-EoTF), Bin Stickers, Toilet Door Stickers - refer to the POP Placement Guide inside your POP kitMonopoly Rules Poster displayedKiosk Wobblers (if applicable)

Digital Contacts Kiosks/Tablets - iTSC Helpdesk 0344 893 1333 (Open 24/7)Magic Tables - email support@apia.fr

Monopoly Win Win 22nd March

USEFUL CONTACTSLinney Helpline 0370 240 3034 Marketing Helpline 0203 892 0599

Front Counter Additional Information Yes No

Wall mounted Price Menu Board is current and in a frame

Clear perspex frames are available to order from the Frazer Company. Email sales@thefrazerco.com or 01453 899200

Silver frames are available to order from Linneys 0370 240 3034

Translites follow POP Blueprint for both Breakfast and Main Menu

Blueprints available online. Restaurants access via PROMPT: prompt.linney.com Franchisees, Operations Hierarchy and Support Departments access via McDonald's Access Portal: portal.mcdonalds.co.uk

Digital Front Counter & McCafe Screens If you experience any issues with your digital Price Menu Boards, front counter or McCafe screens, contact the Linney POP Helpline on 0370 240 3034

Any extra messages Allergen Till Strips - x1 applied to each till (Legal Requirement)Wrap of the Day Show Card Note: EoTF restaurants will not display Show Cards

Counter Mats are in good state of repair and have current promotional inserts

Mozzarella Dippers Note: EoTF restaurants will not displayCounter Mat Hardware available from Prompt - £10.75 each

Till Inserts as per the POP Blueprint Breakfast – Double McMuffins / Bacon RollMain Menu – Creme Egg & Caramel McFlurries / Mozzarella Dippers

Digital Till Screens If you experience any issues with your digital till screens, contact the iTSC Helpdesk 0344 893 1333 (Open 24/7)

Coffee Machine sticker in good condition Replacements available from Prompt: Black & White £7.00, WMF £7.00 & Melitta £10.00 pair

McFlurry sticker & canister stickers are good condition

Replacements available from Prompt: Canister Stickers £8.50 for a set of 3. Decals £5

Hot Chocolate sticker in good condition Replacements available from Prompt: £5.20

Apple Pie Merchandiser Translite Replacements available from Prompt: £10.20

Dessert cabinets are clean, stocked and display the current labels

Replacements available from Prompt: Cabinet £173 (includes labels and 'Be Well Served Guide'). Labels set £7.25

Trayliners Monopoly

Drive Thru Lane Additional Information Yes No

All Translites in good presentation and reflect current POP Blueprints

Blueprints available online. Restaurants access via PROMPT: prompt.linney.com Franchisees, Operations Hierarchy and Support Departments access via McDonald's Access Portal: portal.mcdonalds.co.uk

Ensure D/T Windows are clean, uncluttered and Till Insert present

Stores with COD in drive-thru lane : Contactless Till Insert All other stores : Creme Egg & Caramel McFlurries / Mozzarella Dippers

Ensure all Drive Thru signage is clean, clear and in a good state of repair Replacement parts available from Butterfield Signs – 01274 722 244

Any Extra Messages Presenter & Fast Forward Booth Poster: Monopoly Online

Please ensure that the balloons, Keeko colouring pads (with crayons), toys, HM boxes and PDP match the Happy Meal currently displayed on the POP in store. This is especially important at the start of the campaign as many customers visit the restaurant for that particular Happy Meal programme. It is therefore important that if you have surplus stock of the previous Happy Meal items these are only used when the current Happy Meal stock has been exhausted

Further information on the Happy Meal activation items is available in the activation kit guide on the intranet.Intranet > Marketing > Kids & Families > Current Happy Meal Info > Activation Kit Guide

10 Minute ChecklistMonopoly Win Win

22nd March

Food

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FOOD PRIZE REDEMPTIONS VIA THE KIOSK

Five digit codes will be printed in the middle of winning Monopoly food prize stickers, as per the mock-up image on the left. Each five digit code will be specific to the food prize, but will be generic for all stickers of the same type.When a customer claims the food offer through a Kiosk, they need to: • Select the ‘I HAVE A VOUCHER’ button• Confirm they are over the age of 16 • Enter the five digit code that is printed

on their winning Monopoly sticker • Choose their food item

We have made it simpler and easier for customers to claim their food prizes using the Kiosk, preventing any unwanted confusion for our customers when placing their order.

The winning sticker should then be collected from the customer when they are presented with their order (either at the Collection Point or via Table Service).We have made it easier for staff working in Order Assembly, at the Collection Point or with Table Service: • Orders on the OAT screens will show ‘VOUCHER’

when an order contains a food prize• This will also show on the Pick Ticket acting

as a prompt for the Runner / Presenter when a customer has ordered through the kiosk

The food item is then placed in their basket and will include a ‘HAND IN VOUCHER’ message. The customer can continue placing the rest of their Kiosk order in the usual way.

Information is also available within the Manager’s Guide.

Food

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WINNER!McFLURRY®

OR CHEESEBURGER

XXXXXAFTER 10.30AM EXP 16/05/17 RULES APPLY 01234567

Notes

Notes

SMURFS_HMPrems_MPG.ai 1 03/03/2017 16:33

SMUR

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For more information scan the QR code or visit

The Your NABIT pages on ourlounge and the NABIT Quiz have now been updated to focus on Monopoly Win Win.

Your NABIT is also the home of the popular vNABIT training videos.

Take a look at the new website TouchNABIT.co.uk (Password: Monopoly) a great website hosting all your favourite vNABIT videos and training materials.

Encourage your teams to visit Your NABIT before each promotion starts, watch the vNABIT videos and enter the NABIT Quiz.

If you haven’t already done so, scan the QR code with your smartphone to enter the NABIT Quiz!

Do you want to be our next STAR?• SpendadayatMcDonald’sHeadOfficeandbe the star of our latest vNABIT training video• You and your friend will be treated to dinner and an overnight stay in a luxury 4 star hotel in London

Your NABIT:

NABIT for Crew

Customer

Information

Board

Cust

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FOR FURTHER INFORMATION PLEASE REFER TO PROMPT

CUSTOMER INFORMATION BOARD:What should you be displaying?

22nd March

GRASSROOTS HEROESDISPLAY UNTIL WEDNESDAY 12TH APRIL

*delivery charges will apply

RMHCPROMPT > RMHC > PRINT MATERIALS

£1.37 - 50 copies

STUDENT LEAFLETPROMPT > MARKETING > STUDENT

FREE of charge*

HAPPY MEAL TRUST LEAFLETS

GOOD-TO-KNOW BOOKLETSPROMPT > MARKETING > DID YOU KNOW?

FREE of charge*

RECRUITMENT POSTCARDS> PROMPT > HUMAN RESOURCE > RECRUITMENT > GENERIC HIRING

£2.55 - 50 copies

WIFIPROMPT > MARKETING > WIFI

£16 - 500 copies

GRASSROOTS HEROES

INFOCUS

JUNE2015

JUN2016

• 1st April: April Fool’s Day• 3rd April – 10th April:

Schools Break up for the Easter Holidays*• 9th April: Palm Sunday• 14th April: Good Friday

• 16th April: Easter Sunday• 17th April: Easter Monday • 19th April – 25th April: Schools Return*• 23rd April: St George’s Day• 1st May: May Day Bank Holiday

Key Dates

*School dates will differ depending on region. Check gov.uk/school-term-holiday-dates

Current Promotional Dates• Monopoly Win Win and Smurfs Happy

Meal launches on Wednesday 22nd March and continues until Tuesday 2nd May. Promotional products include The Big Tasty (with and without Bacon), Mozzarella Dippers, Cadbury Creme Egg McFlurry and Cadbury Caramel McFlurry

• HSAP Bus Ticket Distribution will continue until 7th May

• HSAP WHSmith Distribution will continue until 28th May

INFOCUS

JULY2015

MAR2017

External Factors• April gains a Friday/Saturday and loses a Wednesday/Thursday• Weather April 2016 - April began unsettled with frequent showers and some longer spells ofrainandthesecondhalfwasoftencoolandshowery,butwithawarmsunnyinterludein central and northern areas

• Weather forecast April 2017 - April will begin with frequent showers. Around the middle of April (18th) daytime temperatures will start to rise

InFo

cus

Marketing News

InFocus

Are you ready for the school holidays?

The Easter school holidays are fast approaching so make sure you're ready for the increase in family visits: 1. Ensure the latest Happy Meal Activation Kit (colouring pads, crayons, balloons and PDP) is on display and remember to actively hand out these items to families in the dining area

2. Restaurants at the 'Medium Family' level of Happy Meal Activation and above will receive an allocation of the Spring-themed family tablecloth and accompanying boxes of pre-packed crayons. Deliveries will be made from Monday 27th March

3. If you have an Activity Day or Character Visit taking place, make sure the POP kit is on display. Visit the Marketing pages on the Intranet to download the event schedule and Manager’s Guides, which include tips on how to maximise the impact of your event

Did you know? You can now order additional family items from PROMPT, including balloons, colouring pads, crayons, tablecloths and face paints? There's also a customisable POP kit which can be used to promote local family activity such as face painting afternoonsorfamilyfundays.

To view your restaurant’s level of Happy Meal Activation, and for more information on all the family tools and resources available, visit the Marketing pages on the Intranet.

Notes

CompetitorsOur competitors are really busy talking to their customers online and tempting them intotheirrestaurantswithvalueoffers. Remember if you see anything new and interesting from a competitor near you please let us know by emailing marketinghelpdeskuk@uk.mcd.com

Route 66 Road Trip: Burger King are advertising their new Route 66 Road Trip online. The range consists of 3 new products which are; Texas Cheddar WHOPPER (with white cheddar cheese, smokey bacon & onion rings), Chicago Angus (an extra-thick patty with white cheddar cheese & peppercorn sauce) and California Chicken TENDERCRISP (with white cheddar cheese & chipotle ranch sauce).

®

The Triple Bucket: KFC are advertising the new Triple Bucket deal for £18.99 online. This includes; 6 pieces of Original Recipe Chicken, 6 Mini Fillets, 8 Hot Wings, Regular Popcorn Chicken, 4 Regular Fries, 2 Large Sides and 1.5L drink. The Double Bucket: This includes; 6 pieces of Original Recipe Chicken, 6 Mini Fillets or 8 Hot Wings, Regular Popcorn Chicken, 4 Regular Fries, 2 Large Sides and 1.5L drink for £15.99. The Dirty Louisiana Box Meal: This includes; The Louisiana Burger, 1 piece Original Recipe Chicken, Regular Fries, Regular Side and Regular Drink.

Pick ‘N’ Mix: Domino’s are advertising their new Pick ‘N’ Mix offer online. Customers can purchase any large pizza, any Chicken side, any other side and 2 x 500ml bottle of drinks for £21.99.

Poached Egg Mega Melt: Subway are advertising their new Poached Egg Mega Melt breakfast option online. Its build is, Subway’s New poached egg, succulent pork sausage, Beechwood smoked back bacon and melted cheese.

Recycling: Costa are advertising their recycling efforts online. Over 2,000 stores now recover and recycle any paper takeaway cups. Their aim is to recycle over 30 million takeaway cups each year. In addition, Costa are also offering customers 25p off any hot or cold handcrafted drink when served in a reusable cup.

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Notes Marketing CalendarMONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

27 28 29 30 31 01 0203 04 05 06 07 08 0910 11 12 13 14 15 1617 18 2019 21 22 23

2624 25 29 3027 2801 02

22 23 24 25 26

0203 892 0599Manned during normal office hours 9AM - 5PM Monday to FridayManned during normal office hours 9AM - 5PM Monday to Friday

National Marketing HelplineNational Marketing Helpline

MarketingHelpdeskUK@uk.mcd.comAll contacts will be responded to within 24 hours (excluding weekends)All contacts will be responded to within 24 hours (excluding weekends)

Marketing Helpdesk UKMarketing Helpdesk UK

APR

APR APR

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MAR MAR MAR MAR MAR APR APR

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*School dates will differ depending on region. Check gov.uk/school-term-holiday-dates

School Holidays Begin*

Monopoly TeamEdition Ends

Monopoly Win Win &Smurfs Happy MealEndsMcCafe Spring CupsEnd

Easter Sunday

Easter MondayBank HolidaySchool Holidays End*

Good FridayBank Holiday

Breakfast TVAdvertising Begins

Monopoly PressAdvertising Ends

Monopoly Win Win &Smurfs Happy MealBeginsMcCafe SpringCups LaunchMonopoly TV, Outdoor,Press, Digital & RadioAdvertising Begins

McCafe RadioAdvertising Ends

HSAP NationalMetro Ends

Monopoly TV, Outdoor,Digital & RadioAdvertising Ends

Next MPG willbe delivered

The Marketing Helpline number

has changed

We look forward to speaking to you soon

02038 920 599