© 2005, CARE USA. All rights reserved. Oral Presentation Skills Lenette Golding Communications...

© 2005, CARE USA. All rights reserved.

Oral Presentation Skills

Lenette Golding

Communications AdvisorInfant, Young Child and Maternal Nutrition

Window of OpportunityChild Health and Nutrition Team

13th Annual Nutrition and Child Health WorkshopBali, Indonesia20, March 2009

Getting Prepared! Documentation, Presentation and Advocacy


An audience accepts material in an oral presentation on these bases:

10% on the words used

40% on the speaker’s voice

50% on the speaker’s body language and facial expression


One speaker One message


Messages must:

•Reach people

•Persuade them of the validity of the information

•Convince them to take appropriate action


Targeted Audience

Values Concerns

Vulnerabilities Interests

Fears Enthusiasms


Questions every audience member should be able to answer

Why should I care?

What does it mean to me?

What do you expect me to do about it?


Tune into WII FM

WWhat’s hat’s iin n iit t ffor or mme?e?


Planning questions:

1. What do I want to say?2. To whom do I want to say it?3. Through what means can I convey it most

effectively?4. When will it have the most advantageous effect?5. What do I want to have happen as a result of my

message?6. How will I assess the effect on my message?7. How will I improve the message for its next

presentation?


Oral Presentation Skills

Limit the number of messages

Tell the audience what you want them to do

Choose your words carefully

Be sensitive to cultural issues


Prepare for the presentation

Plan:Figure out what you want to

accomplish with your presentation

For instance, do you want to? Inform?Persuade?


What is the purpose of you presentation?

IntroductionMethodsAnalysisResults

Discussion

Conclusion Supporting Information Background & technical details

IMMRAD SOCO

Inform Persuade


The CDC’s SOCO

SSingle

OOver-riding

CCommunications

OObjective


SOCO on Lancet series

A landmark series of research papers on maternal and child undernutrition published in the leading international medical journal The Lancet today shows that children will suffer irreversible damage into their adult life if proper nutrition interventions are not delivered before the age of 24 months. The Lancet's Series on Maternal and Child Undernutrition reviews and analyzes the effectiveness and potential impact of nutrition-related interventions and policies in developing countries, and recommends actions to accelerate efforts to improve maternal and child undernutrition.


Sticky messages

SimpleUnexpectedConcreteCredible Emotional Story


Make that SOCO sticky

Use:•Photographs or drawings•Testimonials •Dialogue with audience/ Interaction•Stories



Avoid talking down to your audience

Limit jargon or technical or scientific language

Choose words with a single definition

Be consistent with word use



Use analogies familiar to your audience

Avoid abbreviations and acronyms

Instead of statistics use general words such as “most,” “many,” “half”

Turn data into stories rather than rates or graphs


Pay attention to your voice

Don’t rush yourselfThoughtful presentations take time. If you

need a moment to think, take one.Speak at a normal pace

Don’t speak too slow or too quick. Voices sound best if they are from the lower register


Um…

Watch out for verbal pauses—

“Uh,” “Um,” and “You know.”


Be sensitive to cultural differences

Bonjour

Hola

Oi

Hujambo

Halo


Body language

Body language plays a big

part in delivering a

message


Oral Presentation Tips

Stress can ruin a presentation.


Rehearse

Rehearse

Give a mock presentation to a

colleague.


Communicating competence

• Be yourself

• Know your message

• Stick to your expertise

• Avoid jargon, acronyms, and statistics

• Be brief and to the point• Maintain eye contact• Rehearse


What to Do When . . .

An oral presentation disaster strikes


To do list

Speak at every opportunityObserve good speakers and learn from themRead literature and take quotes from itUse a dictionary and thesaurus to strengthen your vocabularyPractice writingRehearse your presentation in a corner, with a tape recorder or critical listener


Questions?

© 2005, CARE USA. All rights reserved. Oral Presentation Skills Lenette Golding Communications...

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