- 1 - Gateway to Managed Payment Services - 1 - Extending your Sales Channels Accept secure on-line...

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Gateway to Managed Payment Services

- 1 -Extending your Sales Channels Accept secure on-line internet payments

Vision and Strategy

YESpay E-Commerce Payment Service

Cutting the cost of Internet Payment Processing

Rohit Patni

EVP Sales and [email protected]

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Presentation Plan

• Key Players & Business Drivers

• Increased security

• Improving payment efficiency

• Driving down integration and PSP charges

• YESpay Background

• EMBOSS Payment Processing Service

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Key Players – Payment Process Value Chain

Card Acquirers

Payment Service Provider

From store to webIntegrated on-line payments Minimal service cost

ConsumerseMerchantsE-Commerce

site developers

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Key Players Business Drivers

• eMerchants

– Attract and retain customers

– Increase revenues via new sales channels – 24hour shopping!

– Implement increased security - PCI-DSS, AVS, CVV and 3D Secure (Verified by Visa & SecureCode)

– Real-time transaction reports to simplify reconciliation

– Support subscription payments and eWallets (multiple payment methods)

– Reduce transaction processing costs - flat monthly fee, no individual transaction charges or annual fees

• Consumers

– Convenience of on-line shopping

– Privacy and Security – VBV & SecureCode

– Low transaction costs

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Key Players Business Drivers

• E-Commerce web/WAP site developers

– Simple and rapid payment integration

– Security utilising HTTPS, VBV / SecureCode and SSL

– No bank testing or PCI DSS approvals

• Payment Service Provider (YESpay EMBOSS Service)

– Attract and retain web merchants

– Build trust (security, fraud avoidance)

– Offer low-cost PSP services

• Acquirers/Issuers

– Maximise brand coverage and expand transaction revenue

– Fraud avoidance (Mandate use of 3D Secure)

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Increased security with PCI-DSS & 3D Secure

• PCI-DSS accreditation – secure storage of card details

• Verified-By-Visa & MasterCard SecureCode

– Cardholder authentication to protect the retailer from fraudulent claims

– Simple password protected identity checking service

– Removes risk of charge-backs from cardholders repudiating an online transaction

• Equivalent to Chip and PIN at a retail Point-of-Sale

VBV/SecureCode Authentication

Server

Product / Service

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How it Works

• Click for demo

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Improving payment efficiency – eWallets

• Customer eWallet

– Stores card details securely

– Avoid entering card details with every online transaction

– Secure cardholder login to eWallet – transaction reporting

• Merchant eWallet

– Merchant is provided with a subscription account id for the wallet account

– Merchant can charge a customer using the cardholder’s subscription account.

• Advantages

– All the card details are stored on EMBOSS - no need for the merchant to be PCI DSS complaint

– Merchant website only requires the cardholder to enter card details once

– Useful for applications requiring recurring charges

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Sample E-Wallet Registration Page

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Driving down the cost of

Online Payment Processing

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Cutting the cost of Integration

• Re-direction model (EMBOSS pay page)

– Cardholder is redirected to the EMBOSS website for entering the card details

– All the card details are captured directly on EMBOSS for processing

• API model (Merchant generated pay page)

– Merchant website presents the card capture pages to the customer

– Card details submitted to EMBOSS for processing

• YESpay offers 2 integration methods

– YESpay Merchant Plug-in installed on the Merchant’s web server

– HTTP POST method does not require any YESpay software installation on the merchant website

• Simple to integrate and can be supported from any web application platform

• Web application only requires the EMBOSS merchant details and the password to start processing transactions

• Reduced support as no installation of the merchant plug-in

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Offer to Website Developers

• Free Simple to integrate e-Merchant Website Payment Plug-in Toolkit (FREE)

• No formal bank testing required (Pre-approved)

• We provide integration support (FREE)

• We provide validation testing service (FREE)

• End to End process including testing takes 5 – 10 days

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Traditional PSP Processing Fees

• Setup & Annual Costs

• Monthly Fees: Acquiring banks / PSPs

• Transaction Charges: %age of transaction plus fixed transaction fee

• 3D Secure authenticated transaction Y/N

• Example Costs

Set-up Recurring Costs Merchant Service Charges

Generic Acquiring £200 £25 2.5 - 3.5% per credit card transaction

plus ~1% of trans £0.30 - £0.45 per debit card transaction

Source: www.electronic-payments.co.uk

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YESpay Payment Processing Fees

• Example Costs: Annual turnover£250K average trans value £20

YESpay Charges:

£40 Setup fee

FIXED £49.50 per month

up to 1250 trans / mth

Total Annual Cost = £634

~4p / trans

• NO annual or maintenance fees

• NO per YESpay Transaction Fees or Percentage of Transaction Charges (other than IMA charges)

• NO Settlement Fees

• Same payment platform used for Chip and PIN payment processing

Annual PSP Charges

£0£500

£1,000£1,500

£2,000£2,500£3,000£3,500£4,000£4,500

SecureTrading Ltd

Protx

NetBanx PSP

DataCash

SECPay

WorldPay

YESpay

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Internet Merchant Accounts (IMA)

• YESpay IMA Charges

– Authenticated (VBV / SecureCode)

• Credit Card ~2%- 2.5%

• Debit Card ~18p – 25p

– Unauthenticated

• Credit Card ~2.4% - 2.9%

• Debit Card ~25p – 30p

• Costs depend on:

– business’ average transaction value

– transaction frequency

– perceived security risk

– exposure level

– online turnover

– how long the company has been trading

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YESpay Background

• Operating since 2002 as Payment Service Provider (PSP)

– Headquartered in London with development & support centre in India

• EMBOSS - Multi-channel retail managed payment service

– Verified-By-Visa / MasterCard SecureCode compliant e-commerce payments

– EMV national payment services supporting EPOS, Kiosk and Mobile POS payments

– Fully acquirer pre-accredited IP-based Payment Gateway Service

– Highly secure payment services – PCI-DSS accredited by Visa and MasterCard

– Focus on Europe, USA and Asia Pac markets

• Channel sales strategy

– Payment Services Delivered through Partnership > 300 partners

– Recurring revenue streams for YESpay and its partners

• Low-cost, high-performance alternative to expensive ‘in-house’ payment solutions

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Customer References

dolcis

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EMBOSS Payment Processing Service

• Turning Internet Promises into Profit

– Our solutions provide a substantial return-on-investment

– You can deploy quickly with low integration and no ongoing maintenance costs

• The Right Technology

– Built on flexible and open technology platforms for easy integration

– Support the broadest set of platforms and open standards

• A Complete Solution

– Exclusively targeting e-commerce and Chip & PIN business initiatives

– Supports proven cryptographic standards and PCI-DSS accredited

– Multi-acquirer accredited

• Market Tested Product Technology

– Our track record in delivering secure payment solutions is second to none

– Supported by an extensive customer base

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Any e-commerce strategy has to be centred on a

powerful, secure and cost-effective on-line payment platform.

Enable your retail website with YESpay’s EMBOSS Internet payment service to securely authorise and

settle high-volume on-line payment transactions with multiple processors and acquirers.

SEE US ON STAND E535

[email protected]

+44(0)20 8370 6822

www.yes-pay.com

- 1 - Gateway to Managed Payment Services - 1 - Extending your Sales Channels Accept secure on-line...

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