Excel for Marketers - Why do you hate Excel (#Measurefest 2013)

Marketing Attribution - Moneyball - @therustybear #Emetrics #EmetricsMI #biddableworld

Digital Attribution - models and how to talk about attribution to a business - ThinkVis9 (Mar13) - Russell McAthy

Attribution panel

Web Summit 2014 #WebSummit2014 - Digital Analytics "What to Know" - @therustybear @blueglass

Digital Attribution - should we care? - #SAScon @therustybear

Smart Attribution + Cross Device - #SMXMunich 2017 -