From Armed to Charmed
Brand Connected Consumer Research
A Custom Agency Model for Kimberly-Clark
Measuring Brand Impact
Measuring Retail Collaboration
Shopper Marketing Magazine: Best Practices in Shopper Marketing Measurement (Part 1)
The Digital Shopper
Mobile and Shopping: Mobilise the Path to Purchase
Directions for the Future
JWTAction in Who's Who in Shopper Marketing
Integrating Metrics