Blue Ocearn Strategy
ZAG- 17 steps process branding workshop (NYL)
3 Questions to brand yourself
Cultural Code
Permission Marketing Ch 9
Seth Gorden Way 17 Pro Steps(modified)
Seth Godin- style PPT about NYL
Dial Technology by Frank Luntz
ZAG OF NYL (Modified)
codes for the leadership
Clotaire Rapailles Method
Brand Extension