NRWC2014 "Closing the Green Gap: What can the retailer do inside the store?"

Eye Tracking - FEK marketing experiment

Social media for Academics

Eye Tracking data / Applied Statistics for the Social Sciences

The "Sharing" Economy

Pre-Suasion: A Revolutionary Way to Influence and Persuade

Marketing Research Methods

P2P service Exchanges in a Quasi-Commercial context: The Mutual Benefits of Ridesharing

Eye Tracking & Consumer Behavior

Influence: the Psychology of Persuasion (Cialdini)

Exchange of P2P services in the Collaborative Economy (PhD research-in-progress)