“How to Sell Your Content Marketing Investment to the VP of Sales”
“The Ultimate Guide to Content Marketing Metrics”
“How to Develop Amazing Audio and Podcast Content Marketing”
“Content Marketing as Your Public Relations”
“The Content Opportunity that is Google+”
“Transforming Your Small Business into a Content Powerhouse”
Content Marketing for Non-Profits & Associations
“Getting the Choir to Sing: Selling & Developing the Process for Content Marketing INSIDE the Organization”
“Demand Generation/Creating Content that Converts and Shortens the Sales Cycle (B2B)”
“How IBM’s Content Strategy Got IBM Midsize Insider into Google News and Sent Traffic Soaring”
“Don’t Bore Me: How Kraft Foods Mines Consumer Insights to Create Content that’s Always Spot On, Right Now, and Never Ever Boring”
“Mobile and Tablet Content Distribution”
“Scalable Content Strategies for Facebook and LinkedIn”
“How SAS Finds and Promotes Thought Leaders to Drive a B2B Community”
“Putting Social to Work: How to Rapidly Grow Your Fans, Your Prestige and Your Business”
“Content Marketing: How to Transform Your Organization/Culture for Content Success”
Your Content is… More Valuable Than Stocks, Bonds & Real Estate
Content Marketing World 2013 Presentations