VENTURA

Kezhia Sharieff

BY

1• INTRODUCTION

2• FEATURES

3• FINANCE

4• MARKETING

5• FUTURE VENTURES

School bags become back-breaking for children

The Hindu HYDERABAD, February 25, 2011

INTRODUCTION

FEATURES

The Features of Zapper are:

• Spine Embracer – which keeps the

spine straight

• Cooling gel pad –Replaceable

• Foam filled straps with air

cushioning

• Attractive vest design – with Velcro

• School Logo and Company logo

• Customized color

• Provision for Tiffin box – underneath

of the bag

• Provision for water bottle

• Tiffin Box and Water Bottle – Along

with bag

ZAPPER

FRONT

WATER BOTTLE FACILITY

HORIZONTAL TIFFIN BOX

FACILITY

ZAPPER

COOLINGGEL

VEST AS BACKSTRAP

SPINE EMBRASER

BACK

FINANCE

Our Initial investment 1,00,000 (Office interior Work)

Assumptions on which we work

One office – Initially

Employees – 4 partners, 1

quality checker, 3 persons for

raw materials and supply

handling

There will be an order for

15,000 bags in the Initial Year.

We would be able to finish off

that order within 1 year.

FINANCE

BREAK EVEN CHART

2000 4000 6000 8000 1000 12000 122800

50

100

150

200

250 Break even chart

cost profit 2

X axis …..amount in lakh

Y axis…….number of products

MARKETING

DIRECT MARKETING

PROMOTIONAL INCENTIVES

CONDUCT COMPETITIONS ON SOCIAL NETWORKING SITES

ORGANIZE MARATHONS FOR A GOOD CAUSE

SPONSOR FOR SCHOOL EVENTS

SWOC ANALYSIS

1. Strengths :• Able to help the generation• No more back problems2. Weaknesses :• New venture3. Opportunities :• Able to expand4. Threats :• Fear of competition entering

MARKETING

Our Future :Opportunity to customizeBiker BagsLaptop BagsAvailability of Bags in retail shopsShoes / SandalsGloves

ZAP TO THE FUTURE

ZIP ZAP & ZOOM TO SCHOOL!