WordCamp San Diego 2017€¦ · wordcamp san diego 2017 a podcast is a series of digital media...

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WordCamp San Diego 2017

WordCamp San Diego 2017

HOW TO GROW YOUR BUSINESS WITH WORDPRESS & PODCASTING

WordCamp San Diego 2017

ADAMISLIVE.COM

WordCamp San Diego 2017

| WHAT IS A PODCAST? |

WordCamp San Diego 2017

A PODCAST IS A SERIES OF DIGITAL MEDIA FILES (EITHER AUDIO OR VIDEO)THAT ARE RELEASED IN EPISODIC FASHION AND USUALLY DELIVERED THROUGH WEB SYNDICATION FEEDS

| WHAT IS A PODCAST? |

WordCamp San Diego 2017

| WHAT IS A PODCAST? |

WHO?

WordCamp San Diego 2017

| WHAT IS A PODCAST? |

TOP 10 PODCASTS…

WordCamp San Diego 2017

| WHAT IS A PODCAST? |

Source http://www.itunescharts.net/us/charts/podcasts/

WordCamp San Diego 2017

| THE STATS |

WordCamp San Diego 2017

| THE STATS |

• 29,200,00 MINUTES BEING PRODUCED EVERY YEAR

• 2.5 MILLION MINS A MONTH

• 80,000 MINS A DAY

•55 BEING RECORDED AT ANY GIVEN MOMENT!

WordCamp San Diego 2017

| THE STATS |

AVERAGE LENGTH - 22 MINS

FREQUENCY - WEEKLY

WordCamp San Diego 2017

| THE STATS |

Most Popular Categories

WordCamp San Diego 2017

| THE STATS |

Most Popular Categories

Christian 39KMusic 33KComedy 14KTV/Film 12KLiterature 10K

WordCamp San Diego 2017

| THE STATS |

PODCAST LISTENING GREW 23% BETWEEN 2015 & 2016

WordCamp San Diego 2017

| THE STATS |

PODCAST LISTENING GREW 23% BETWEEN 2015 & 2016

PODCAST GROWTH IS BEING DRIVEN BY MOBILITY

WordCamp San Diego 2017

| THE STATS |

PODCAST LISTENING GREW 23% BETWEEN 2015 & 2016

PODCAST GROWTH IS BEING DRIVEN BY MOBILITY

ONE IN FOUR AMERICANS AGES 12-54 LISTENED TO A PODCAST LAST MONTH

WordCamp San Diego 2017

| THE STATS |

420 MILLION ACTIVE BLOGS VS

250,000 PODCASTS

WordCamp San Diego 2017

| THE BENEFITS |

WordCamp San Diego 2017

| THE BENEFITS |

CONNECTION TO AUDIENCE & BUILDS RAPPORT (VOICE)

WordCamp San Diego 2017

| THE BENEFITS |

CONNECTION TO AUDIENCE & BUILDS RAPPORT (VOICE)

ITS EASIER! (FOR SOME!)

WordCamp San Diego 2017

| THE BENEFITS |

CONNECTION TO AUDIENCE & BUILDS RAPPORT (VOICE)

THE “I KNOW YOU” PHENOMENON

ITS EASIER! (FOR SOME!)

WordCamp San Diego 2017

| STEPS TO SUCCESS |

WordCamp San Diego 2017

| STEPS TO SUCCESS |CONSISTENCY

WordCamp San Diego 2017

| STEPS TO SUCCESS |CONSISTENCY

HAVE A FORMAT FOR THE SHOW (IMO)

WordCamp San Diego 2017

| STEPS TO SUCCESS |CONSISTENCY

HAVE A FORMAT FOR THE SHOW (IMO)

MARKETING VIA SOCIAL MEDIA + GUESTS

WordCamp San Diego 2017

| MONETIZING |

WordCamp San Diego 2017

| MONETIZING |

SPONSORS

WordCamp San Diego 2017

| MONETIZING |

SPONSORS

AFFILIATES

WordCamp San Diego 2017

| TOOLS |

WordCamp San Diego 2017

| TOOLS |HARDWARE

WordCamp San Diego 2017

| TOOLS |HARDWARE

WordCamp San Diego 2017

| TOOLS |HARDWARE - LEVEL 1

WordCamp San Diego 2017

| TOOLS |HARDWARE - LEVEL 2

WordCamp San Diego 2017

| TOOLS |HARDWARE - LEVEL 3

WordCamp San Diego 2017

| TOOLS |

WordCamp San Diego 2017

| TOOLS |SOFTWARE

WordCamp San Diego 2017

| TOOLS |SOFTWARE

WordCamp San Diego 2017

| TERMS |

WordCamp San Diego 2017

| TERMS |RSS FEED

WordCamp San Diego 2017

| TERMS |RSS FEED

ID3 TAG

WordCamp San Diego 2017

| TERMS |RSS FEED

ID3 TAG

MIX MINUS

WordCamp San Diego 2017

| TERMS |

DOUBLE-ENDER

RSS FEED

ID3 TAG

MIX MINUS

WordCamp San Diego 2017

| MY WORKFLOW |

WordCamp San Diego 2017

| MY WORKFLOW |PICK TOPICWRITE THE OUTLINERECORDLIGHT EDIT WITH ADOBE AUDITIONEXPORT MP3CREATE SHOW NOTES FROM OUTLINEID3 TAG EDITOR ADD SHOW NOTES AS LYRICSUPLOAD TO LIBSYN - GET LINK FOR WORDPRESS PLUGINSCHEDULE LIBSYN RELEASE TIMELOGIN TO WORDPRESS TO CREATE NEW POSTADD SHOW NOTESADD LINK FROM LIBSYNADD SHOW NOTES/SHOW GRAPHICSCHEDULE POSTSOCIAL MEDIA SHARE + RESHARE

WordCamp San Diego 2017

MY SHOWS

KITCHENSINKWP.COM/ITUNES

GETOPTIONSPODCAST.COM/ITUNES

WordCamp San Diego 2017

ABOUT ME

@HEYADAMSILVER

ADAM@KITCHENSINKWP.COM

WordCamp San Diego 2017

QUESTIONS?