Why Email Marketing

Post on 12-May-2015

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If you've ever had any doubts about the profitability of email marketing, consider the points in this slide show. An email list is still your number 1 online business asset.

Transcript of Why Email Marketing

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8 Reasons Why Your Business Needs Email Marketing

#1 High Conversion Rates

According to the Direct Marketing Association (DMA), email produces an ROI of $40.56 for each dollar invested.

#2 It’s Inexpensive

#3 It’s Your Most Valuable Asset

#4 Direct Follow Up

#5 It’s Commercial by Nature

Unlike other mediums like social

media, people expect to receive commercial offers

and promotions via email.

#6 Segmentation & Targeting

#7 Better Chance of Being Seen

While not everyone opens every single email they receive, being in someone’s

email inbox increases your chances of getting noticed dramatically.

#8 Social Media is Not Enough

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