Who controls the national security narrative?

thewho controls

narrative?

@NicoleMatejic

National Security

[ ? ]@NicoleMatejic

@NicoleMatejic

The #NatSec narrative

1AUSTRALIAN#NATSEC PLAYERS

GOVERNMENT

TERRORISTS

CITIZENS

THE MEDIA

@NicoleMatejic

social media,is kind of like…

electronic graffiti…

”Tony Abbott, Prime Minister of Australia. 2015

@NicoleMatejic

Australia’s counter narrative in 30 sec…

Governments are in the business of retaining power.

@NicoleMatejic

Terrorists are in the business of selling an ideology.

@NicoleMatejic

The media are in the business of selling news.

@NicoleMatejic

Which leaves citizens…

@NicoleMatejic

Citizensare in the business of survival.

@NicoleMatejic

Citizensare on the information warfare frontline.

@NicoleMatejic

[ hybrid warfare ]

conventional warfare irregular warfare

cyber warfare(nuclear, biological & chemical

weapons, IEDs + Info War)attribution or retribution

HYBRID WARFARE

@NicoleMatejic

HYBRID WARFARE

@NicoleMatejic

HYBRID WARFARE

@NicoleMatejic

HYBRID WARFARE

@NicoleMatejic

HYBRID WARFARE

@NicoleMatejic

HYBRID WARFARE

@NicoleMatejic

weapons, IEDs + Info Ops)attribution or retribution

HYBRID WARFARE

@NicoleMatejic

HYBRID WARFARE

@NicoleMatejic

HYBRID WARFARE

@NicoleMatejic

HYBRID WARFARE

@NicoleMatejic

the information war

will be tweeted

Who controls the narrative?

@NicoleMatejic

Who can change the narrative?

@NicoleMatejic

Want to win hearts and minds?

Avoid denigrating them first.

@LaGeneralista. 2015

“”

@NicoleMatejic

Changing the #NatSec

narrative starts with YOU.

Who controls the national security narrative?

Social Media

Transcript of Who controls the national security narrative?

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