What difference is one bottle going to make? · Durable bottle with built-in smart technology...

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Transcript of What difference is one bottle going to make? · Durable bottle with built-in smart technology...

Pierandrea QuartaEnvironment passionate

ex-Global Brand Manager Head&Shoulders

Founder and CEO of DropPlus

1. PET Water bottle

2. Head&Shoulders bottle

3. DropPlus bottle

7 billion people

Every minute1,440 per day

1. PET Water bottles

2. Head&Shoulders

3. DropPlus

WEF 2016

WEF 2017

• Got P&G to ramp-up sustainability efforts 1.5bn alliance to end plastic waste, Recycled plastic commitments etc.

• Reapplication in the industry and beyond:

1. PET Water bottles

2. Head&Shoulders

3. DropPlus

OUR PRODUCT

The first bottle that cleans our oceans as

you drink

Using the power of technology to solve climate

threats

Durable bottle with built-in smart technology featuring:

1. Stainless steel durable bottle (24h cold, 12h hot)

2. Laser system tracking the amount of water drunk

3. Bluetooth low energy transmitter sending data to a mobile app

4. Solar panel to enable product self-powering (TBC)

DropPlus IoS/Android app:

5. App displaying water intake and providing personalized hydration plan(with notifications to help users hit their objective)

DropPlus blockchain:

6. Blockchain powered system to convert plastic saved into green credits,monetize it, and invest it into NGOs doing ocean cleaning activities

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WHAT THE

USER SEES

WHAT HAPPENS BEHIND

1. Bottle drunk2. Contribution made to

an NGO to remove one bottle from the sea

1. Plastic bottle saved is recorded into the blockchain

2. Smart contract converts it into a green credit

Monetization process

DAY 1

$$$

DAY 1 DAY 2 DAY 3

1 = 31 Bottle prevented from being produced

1 Bottle collected from the ocean

1 Hydration unit tracked with our app

1 bottle drunk with DropPlus =

Cleaning the planet one bottle at a time

7 million

will

each one of you

Pierandrea Quartapier.quarta@gmail.com