What Did Dharmesh Shah Focus On During His INBOUND 2014 Keynote? (SlideShare)

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Transcript of What Did Dharmesh Shah Focus On During His INBOUND 2014 Keynote? (SlideShare)

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“What Did Dharmesh Shah

Focus On During His

INBOUND 2014 Keynote?”

SPHomeRun.com

In Hubspot’s Way of

Saying it: I’d Rate His

Keynote Remarkable

– Worthy of Being

Remarked About

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

On Hubspot

as a Company,

Exponential Growth,

and Building a

Remarkable Business

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Shah and His

Hubspot

Co-founder

Brian Halligan

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Made an Instant

Splash On Arrival,

Rising Up Onto

the Stage

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

In Hubspot Orange-

Color Old-style

British Telephone

Booths

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Shah and Halligan

Talked About How

They’d Both Been

Dreaming of This

Moment

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Since Childhood

When They Could

Begin a Talk By

Putting Up a

“Safe Harbor” Slide

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Hubspot’s

Growth Path From

3 Customers (2006)

to 10,111

Customers (2013)

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Wasn’t an Accident

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• "A Plan Needs a

Goal. It Shouldn't

Be Incremental"

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Ye Olde Book of

Hubspot - A Tongue

and Cheek Look

Back at Hubspot’s

Journey –

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Began With the

Iconic Story of

“Dharmesh Meets

Brian…Sort of”

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Halligan Graduated

MIT a Year Earlier

Than Shah

and Worked in

Venture Capital

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Shah, as a

Side Project While

in Grad School,

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Started a Blog

About Small

Business Startup

Issues

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• “Marketing Should

Be About Attracting

(With a Magnet),

Not Interrupting”

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• To Drive X-growth

(Exceptional),

You Need Leverage

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Out-think.

Out-teach.

And Out-help

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Shift Marketing

From Delusion-

driven to Data-

driven

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Strategy Alone

Won’t Cut It

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Software

Developers’

Salaries Will Keep

Rapidly Increasing

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• What’s Less

Known: Inbound

Marketers also

Create Assets That

Can Get Leverage

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• You Can’t Grow

a Remarkable

Business Without

Creating a Great

Culture

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

On Needle-Moving

New Updates to the

HubSpot Software

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

INBOUND 2014 also

Featured a Slew of

New Product Feature

and Tools

Announcements

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

For the HubSpot

Platform That Should

Prove to Be a Big Hit

With Both HubSpot

Customers

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

and HubSpot

Partners alike:

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Hubspot COS is

Now 50% Faster

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Personalization

for First Time

Anonymous

Website Visitors

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Upgraded

Feature Set in the

Campaigns Tool

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Calendar in

HubSpot

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Inbound.org

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Attribution

Reporting

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

However When Shah

Turned Over the Reins

for the Second Half

of the INBOUND 2014

Keynote

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

to His Co-founder

Brian Halligan,

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

That’s Where Even

Bigger Ooh’s and

Aah’s Were Heard

Surrounding Product

Announcements for:

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• HubSpot CRM

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

• Sidekick

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Which Parts of

Dharmesh Shah’s

INBOUND 2014

Keynote did You Find

Most Impactful?

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

What Have You

Learned From

HubSpot’s Growth

That You’ve Applied

to Your Business?

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Joshua Feinberg

Co-Founder and

Chief Inbound

Marketing Officer

SP Home Run Inc.

SPHomeRun.com

Please Share Your Thoughts

in the Comments Box Below

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